Trilogy Medical

What Trilogy Medical does

Trilogy Medical is a privately held, single-physician integrative medicine practice founded in 1987 by Dr. Jeff Lester, D.O. and headquartered at 4105 Soquel Dr. Ste. A, Soquel, California. The practice combines conventional Western medicine with classical homeopathy, functional medicine, and nutritional medicine, delivering care through Homeopathic Constitutional Prescribing, Specialized Brain Chemistry Testing, Functional Medicine Assessments, and the trademarked Lean To Wellness™ medically supervised weight-management program. Care is delivered both in-person at the Soquel office and remotely through a doxy.me-based virtual waiting room, and the practice operates an e-commerce storefront (trilogymedical.ehealthpro.com) for homeopathic remedies and supplements; an aesthetics sub-brand (Trilogy Medical & Aesthetics) offers vShape Ultra skin tightening and related cosmetic services.

The core customer base consists of individuals seeking alternatives to conventional Western medicine, primarily patients with chronic or complex conditions (migraines, chronic fatigue, arthritis, autoimmune conditions, eczema, allergies, IBS, hormonal imbalances, infertility, ADHD, and metabolic disorders including diabetes and obesity) that have not responded adequately to standard treatment. The patient mix also includes parents seeking pediatric care for recurrent infections and ADD/ADHD, as well as adults pursuing weight management and metabolic-health programs. Patient acquisition relies on content marketing (a condition-specific blog), organic social media (Facebook, Instagram, YouTube), SEO, and patient testimonials rather than paid acquisition or institutional referral channels.

Trilogy Medical's revenue model is professional-services-based fee-for-service consultation revenue augmented by e-commerce product sales from the online store and ancillary aesthetic services. No pricing is publicly disclosed, and there is no evidence of insurance contracting, enterprise accounts, or external investment. Dr. Lester also founded the California Academy of Homeopathic Medicine in 2000, an educational institution that trains MDs, DOs, and other healthcare professionals in advanced homeopathic methods, creating a secondary teaching/educational arm that reinforces the practice's clinical authority.

Name

Trilogy Medical

Legal name

Trilogy Medical

Website

https://trilogymedical.net

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1–10 employees

Short description

Trilogy Medical is a solo-physician integrative medicine practice in Soquel, California, founded in 1987, combining classical homeopathy with Western medicine to treat chronic conditions in adults and children across the Santa Cruz and broader U.S. telehealth market.

Ownership category

akta.pro rank

Product category

Integrative Medicine

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro industry

PRIMARYHLAFAGAA

Independent Primary Care Practices

Healthcare & Life Sciences/Healthcare Providers & Systems/Primary Care & Community Health Providers

SECONDARYHLALAAAA

Primary Care & General Medicine Virtual Care

Healthcare & Life Sciences/Telehealth Platforms/Direct-to-Consumer Virtual Care Platforms

Keywords

• Integrative medicine
• Homeopathic medicine
• Medical weight management
• Functional medicine
• Holistic healthcare

Headquarters

HQ city

Soquel

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Medical Consultations: Fee-for-service medical practice revenue from patient consultations. The practice offers initial consultations with detailed assessments and follow-up appointments. Both in-person visits at the Soquel office and online/virtual visits are available.
2. Homeopathic Products and Supplements: The practice operates an online store (trilogymedical.ehealthpro.com) selling homeopathic remedies and health products.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Trilogy Medical is a physician-led integrative medicine practice providing personalized homeopathic, functional, and conventional medical treatments for chronic and complex health conditions. Its core offerings include Homeopathic Constitutional Prescribing, Specialized Brain Chemistry Testing, the Lean To Wellness™ medically supervised weight management program, and a wide range of condition-specific homeopathic treatments delivered both in-person and via telehealth.

Product overview

Trilogy Medical is a single-location integrative medicine practice offering a unified portfolio of homeopathic and holistic healthcare services centered on the integrative medicine model pioneered by Dr. Jeff Lester. The core offering is Homeopathic Constitutional Prescribing — a highly individualized treatment method — supported by Specialized Brain Chemistry Testing and Functional Medicine Assessments as diagnostic services. The practice's flagship program is the Lean To Wellness™ Program, a medically supervised weight-management and metabolic-health initiative. These are flanked by a broad array of condition-specific homeopathic treatments (for depression, insomnia, allergies, IBS, arthritis, ADHD, infertility, infections, asthma, and more), specialty services (adjunctive cancer therapy, cardio-metabolic medicine, reversing diabetes/obesity), and an aesthetic service (vShape Ultra skin tightening). Care is delivered both in-person and through a Homeopathic Doctor Online remote consultation channel with a Virtual Waiting Room for telemedicine visits. The company operates a patient-facing e-commerce store (eHealthPro) for health products and supplements.

Differentiator

Problem solved

Functional benefit

Brands

• Lean To Wellness™: A holistic and medically supervised weight and fat loss program addressing diabetes, obesity, hypertension, heart disease, fatigue, and conditions associated with diabesity.
• Trilogy Medical & Aesthetics
• California Academy of Homeopathic Medicine

Products and services

• Integrative Medicine A blend of conventional Western medicine and complementary/alternative therapies, personalized to each patient's unique physiology and medical needs. Designed for individuals seeking comprehensive integrative care for chronic and complex health conditions.
• Homeopathic Medicine Physician-guided homeopathic remedies prescribed based on the 'like cures like' principle and individualized to the patient's constitution, targeting a wide range of acute and chronic conditions.
• Homeopathic Constitutional Prescribing A highly individualized homeopathic treatment method that matches remedies to a patient's physical, emotional, and mental constitution, targeting root causes rather than isolated symptoms.
• Lean To Wellness™ Program A medically supervised, holistic weight-management program combining nutrition, functional medicine, and lifestyle guidance for fat loss, energy improvement, and metabolic conditions such as diabetes, hypertension, and heart disease.
• Medical Weight Management Physician-guided medical weight management services, including metabolic and cardio-metabolic medicine, for patients seeking structured weight and metabolic health programs.
• Adjunctive Cancer Therapy Integrative supportive care for individuals undergoing cancer treatment, aiming to manage side effects, improve quality of life, and support natural healing processes.
• Reversing Diabetes & Obesity Integrative treatment program targeting the root causes of diabetes and obesity through functional medicine, nutrition, and homeopathy.
• Cardio-Metabolic Medicine for Heart Disease Integrative treatment addressing cardiovascular conditions and associated metabolic risk factors through holistic and functional medicine approaches.
• Skin Tightening with vShape Ultra Radiofrequency-based skin-tightening aesthetic treatment offered as part of the Trilogy Medical & Aesthetics services.
• Homeopathic Doctor Online (Telehealth Consultations) Remote consultation services allowing patients to receive homeopathic care from Dr. Lester via online visits, expanding access beyond the Santa Cruz region.

Quantifiable outcome

• Complete and life-long cures for conditions known to be incurable by conventional approaches
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Done. D2C telehealth platform focused on adult ADHD diagnosis and treatment. Comparable to Trilogy as a virtual-only condition-focused D2C clinic, but narrower clinical scope.

Broad incumbents

• Ro: D2C telehealth platform delivering primary care, weight management, and condition-specific treatments nationwide. Comparable to Trilogy's telehealth plus weight-management offering (Lean To Wellness™), with much larger marketing and clinician infrastructure.
• Cleveland Clinic Center for Integrative & Lifestyle Medicine: Hospital-system-affiliated integrative medicine program offering integrative consultations, acupuncture, and lifestyle medicine. Comparable to Trilogy's integrative medicine philosophy, but operates as part of a major health system rather than as an independent practice.
• Andrew Weil Center for Integrative Medicine: University-based integrative medicine education and clinical program that trains physicians in integrative and holistic modalities. Comparable to Trilogy's integrative care delivery and to the California Academy of Homeopathic Medicine's training mission.
• Hims & Hers: Large-scale D2C telehealth platform offering primary care, mental health, and condition-specific virtual visits. Comparable to Trilogy on the telehealth delivery channel and D2C acquisition motion, but operates at vastly larger scale and a much broader condition footprint.

Direct peers

• CentreSpring MD: Integrative and functional medicine practice offering pediatric and adult primary care, nutrition, and holistic therapies. Comparable to Trilogy in solo/small-group physician model, integrative treatment philosophy, and emphasis on chronic and complex conditions.
• The UltraWellness Center: Functional and integrative medicine clinic founded by Dr. Mark Hyman, treating chronic conditions with nutrition, lifestyle, and conventional care. Comparable to Trilogy in integrative methodology and chronic-condition patient base, with stronger brand recognition.
• Parsley Health: Direct-to-consumer functional and integrative medicine practice combining physician-led care with telehealth and personalized protocols. Closely comparable to Trilogy in treatment philosophy (root-cause, holistic, chronic-condition focus) and D2C delivery model, though at significantly larger scale.

Others

• American Specialty Health: Provider of specialty health networks including integrative and complementary care benefits for payers and employers. Comparable as an adjacent ecosystem participant enabling access to integrative services; not a direct competitor but a potential channel or reimbursement partner.
• Institute for Functional Medicine: Educational and certification organization for functional medicine practitioners. Comparable as an ecosystem enabler adjacent to Trilogy's functional medicine practice and postgraduate homeopathic training activities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@LesterClinic
• Facebookfacebook.com/trilogymedical.CA
• Instagraminstagram.com/trilogy.medical
• LinkedInlinkedin.com/company/trilogy-medical

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trilogy Medical