What Kingcom does

Kingcom is an independent French public relations and influence consultancy headquartered in Paris (19th arrondissement), with a secondary office in Lyon, operating since 1990 as a Société par Actions Simplifiée (SAS). The firm employs approximately 50 specialized talents organized across eight service domains — strategic consulting, brand content, executive accompaniment, public relations, media relations, influence, social media, crisis communication, and event communication — and serves enterprise and mid-market brands in France through direct consulting engagements, retainer agreements, and project-based campaigns. Its proprietary methodology, branded "Brandcorp," explicitly bridges corporate and consumer brand communications, distinguishing it from agencies that treat these as separate practices. The client base spans 25+ named enterprise accounts concentrated in food & beverage (McDonald's, Ricard, Bonduelle, Panzani, Mamie Nova, Justin Bridou, Aoste, Oasis, Andros Be Nuts, Bonne Maman), retail (E.Leclerc, Atol, Intersport), consumer goods (Moulinex, Duracell, AXA), and health (Fondation Ronald McDonald, Headspace, Point Vision).

The agency's technology stack combines third-party platforms — Radarly for social listening, Cision for media monitoring, and Kantar TGI for consumer insights — with proprietary assets including the Trends Translator AI agent (deployed for Moulinex and winner of SABRE Award EMEA 2026 and Grand Prix Stratégies de l'IA 2026), the No Fake Influencer (NFI) scoring system for influencer authentication, and the Food is Social division for food-sector trend intelligence. Kingcom has secured maximum 3-star ACIR certification from AFNOR for responsible influence, the RSE Agences Actives label based on ISO 26000, and Qualiopi certification for training activities, positioning it as a compliance-credentialed partner in the post-2023 French influencer regulation environment.

Revenue is generated through professional services — retainers, project fees, and consulting contracts — with disclosed pricing only for responsible influence advisory tiers (€350/person awareness sessions, €15,000 HT policy setup, €20,000 HT full implementation). Average client retention of 7 years indicates durable enterprise relationships. The agency is privately held with no external funding, no parent company, and no disclosed M&A activity; ownership rests with Présidente Isabelle Wolf and Directrice Générale Associée Pascale Azria. Geographic scope is France-focused, and the operating model is sales-led with no resellers or third-party distribution.

Name

Kingcom

Legal name

KINGCOM SAS

Website

https://kingcom.fr

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Kingcom is an independent French PR and influence consultancy founded in 1990, employing ~50 specialists across Paris and Lyon to deliver enterprise brand communications, influencer strategy, and trend intelligence — including a proprietary Trends Translator AI agent — to major French consumer, retail, and health brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. PR & Influence Consulting Services: Kingcom generates revenue through professional consulting fees for public relations, influence marketing, brand content, strategic counsel, media training, and event management services. Engagements are typically long-term, with an average collaboration duration of 7 years with clients. Revenue is derived from retainer agreements, project-based fees, and consulting service contracts with enterprise and mid-market brands.
2. Influence Responsibility Advisory: Kingcom offers structured advisory services for brands to develop responsible influence policies. Pricing is tiered: 350 euros per person for 2-hour sessions, 15,000 euros HT for policy setup, and 20,000 euros HT for fully personalized policy development and implementation.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Kingcom is a Paris-based PR and influence consultancy that designs and executes public relations, media relations, influencer marketing, brand content, social media, crisis communications, and event communications campaigns for enterprise and mid-market brands. Its portfolio of services is organized around eight expertise domains and supported by proprietary offerings such as the Brandcorp corporate-consumer communication approach, the Trends Translator AI agent, the No Fake Influencer authentication program, and the Food is Social food-sector division.

Product overview

Kingcom is a PR and influence agency based in Paris offering a comprehensive suite of communication services. The core offering includes Brandcorp (a unique approach linking consumer brand and corporate communication), supported by specialized services across 8 domains: strategic consulting, brand content, executive accompaniment, public relations, media relations, influence, social media, crisis communication, and event communication. Key proprietary offerings include Trends Translator (an AI agent for trend analysis), No Fake Influencer (NFI) authentication program, and Food is Social (specialized food sector brand). The agency also provides training programs (Media Training, Message Training) and responsible influence services. Kingcom operates as a unified service portfolio rather than a modular software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Brandcorp Kingcom's proprietary approach combining consumer brand and corporate communication strategies to align brand narratives with business objectives. Designed for brands seeking to unify their corporate positioning with consumer-facing communications.
• Food is Social Specialized agency division focused on food and agribusiness communication, helping food brands anchor themselves in society and connect with French consumers through food culture, trends, and big data-driven intelligence.
• Influence Responsable (Responsible Influence) Structured advisory and operational services ensuring ethical and transparent influencer collaborations aligned with RSE values. Includes tiered consulting packages (Eclairage, Conseil, Accompagnement personnalisé) priced at 350 euros/person, 15,000 euros HT, and 20,000 euros HT respectively.
• Conseil Stratégique (Strategic Consulting) Strategic consulting services helping brands define their positioning, communication strategies, and stakeholder engagement approaches.
• Brand Content Content creation and co-creation services producing engaging editorial, visual, video, and audio content aligned with brand identity, delivered through the Kontent Lab.
• Relations Publics (Public Relations) Public relations services building trust and engagement with stakeholders through targeted media strategies across press, TV, radio, blogs, and social networks.
• Relations Médias (Media Relations) Media relations services connecting brands with key communication actors including press, television, radio, blogs, and social networks through journalist outreach and press strategy.
• Influence Marketing Influence marketing services collaborating with influencers and opinion leaders to amplify brand messages, leveraging the proprietary No Fake Influencer (NFI) authentication program.
• Social Media Management Social media management services including content creation, community animation, and performance tracking across social platforms.
• Communication de Crise (Crisis Communication) Crisis communication services protecting brand reputation and managing sensitive situations with rapid response strategies.
• Communication Événementielle (Event Communication) Event communication services designing and organizing impactful events combining experiential marketing with PR, influencer engagement, and media coverage.
• Accompagnement Dirigeant (Executive Accompaniment) Executive coaching and leadership accompaniment including personal branding, media training, and thought leadership positioning for senior leaders.
• Media Training Qualiopi-certified training program preparing executives and spokespeople for media interactions, interviews, and public speaking engagements.
• Message Training Training program teaching effective media communication techniques for structuring and delivering messages with precision.
• Plateforme de Marque (Brand Platform) Brand platform creation services defining brand essence, identity, values, mission, and vision as the foundation for all communication.
• Trends Translator AI agent tool that translates and analyzes market trends in real-time to support brand PR and communication strategy, initially deployed for Moulinex and awarded the SABRE Award EMEA 2026 and Grand Prix Stratégies de l'IA 2026.
• No Fake Influencer (NFI) Proprietary influencer authentication and verification program ensuring influencer collaborations are authentic and responsible, supporting Kingcom's responsible influence recommendations.

Quantifiable outcome

• Justin Bridou Advent Calendar: 955M+ ODV, 94 retombées, CPM of 0.02 euros
• +5 more outcomes

Named customers25 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and moderate.

• ARPP (Autorité de Régulation Professionnelle de la Publicité)coreStrategic or Co-development PartnerKingcom collaborates actively with ARPP within the framework of the Observatory of Responsible Influence (Observatoire de l'Influence Responsable) to sensitize influencers and content creators to legislation and recommendations. This partnership supports Kingcom's positioning as a responsible influence leader and informs its ACIR certification.
• AFNOR CertificationcoreStrategic or Co-development PartnerAFNOR Certification conducts the evaluation and certification of Kingcom for both the RSE 'Agences Actives' label and the ACIR (Agence Conseil en Influence Responsable) e-label, both based on AFNOR standards including ISO 26000. Kingcom received maximum 3 stars on the ACIR label.
• AACC (Association des Agences-Conseils en Communication)moderateStrategic or Co-development PartnerThe AACC created the RSE 'Agences Actives' label in 2018 with AFNOR Certification to demonstrate collective CSR commitment. Kingcom is certified through this program, and the AACC opened the label to non-member agencies in February 2020.
• SCRP (Syndicat du Conseil en Relations Publics)moderateStrategic or Co-development PartnerThe SCRP (Syndicat du Conseil en Relations Publics) joined the Agences Actives labeling initiative in 2021, adapting the questionnaire to PR agency practices. Kingcom was certified through the SCRP commission in July 2024 along with 8 other PR agencies.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hopscotch: Paris-based independent PR and influence agency of comparable size (~60 staff) serving similar French enterprise clients across consumer, lifestyle and tech — the closest French-headquartered boutique peer to Kingcom.
• Wellcom PR & Influence: French independent PR and influence agency with a similar full-service model (PR, influence, social, events, content) targeting French consumer and luxury brands — directly comparable in positioning and scale.

Broad incumbents

• Havas Paris: Paris-headquartered communications network offering PR, advertising and content as part of Havas's broader creative/media portfolio — competes for the same French enterprise clients as Kingcom but at network scale.
• Publicis Consultants: Corporate communications and influence arm of Publicis Groupe in France — competes directly for influence and PR mandates from the same CPG, retail and healthcare brands that Kingcom serves, but with network resources.
• FleishmanHillard Paris: Global PR network's Paris office offering public affairs, corporate comms and brand marketing — competes for the same large French enterprise retainer work as Kingcom with international reach Kingcom lacks.
• Weber Shandwick (Paris): IPG-owned global PR network's Paris presence offering integrated communications and influence services — overlaps with Kingcom on consumer/enterprise PR and influencer marketing work in France.
• Edelman France: Paris presence of Edelman, the world's largest PR firm — competes for the same enterprise trust, brand and ESG communications mandates, with a global research/marketing capability Kingcom cannot match.
• Hill & Knowlton France: WPP-owned global PR consultancy's Paris office active in corporate communications, public affairs and brand PR — competes for the same enterprise French accounts as Kingcom.
• TBWA\Corporate (Paris): Omnicom group's Paris-based corporate communications and influence practice — competes with Kingcom for the same French CPG and corporate brand influence briefs as part of a wider creative network.
• BCW (Burson Cohn & Wolfe) Paris: WPP-owned global communications agency's Paris office offering PR, issues management and brand marketing — competes for enterprise French mandates where Kingcom is also pitching.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/kingcom

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kingcom