Six Offene Systeme

What Six Offene Systeme does

Six Offene Systeme GmbH is a privately held German software company founded in April 1991 and headquartered in Stuttgart, with a secondary office in Berlin. The company develops and sells two core proprietary platforms: SixOMC, a Digital Asset Management (DAM) system for storing, organizing, rights-managing, and distributing large volumes of brand and product media; and SixCMS, an API-complete headless Content Management System with structured, media-neutral data storage. The SixOMC product line is modular, including MediaBridge for automated multi-channel distribution (Amazon, eBay, online shops, GDSN), RightsManager for complex multi-party usage rights, AssetPortal for branded external access, Factory for project/workflow coordination, and Warehouse for core asset management. The architecture is open, API-first and database-driven, supporting both on-premise and cloud deployments, with documented integrations into ERP, PIM (notably inriver via 2023 partnership), Microsoft Active Directory, Adobe Creative Suite, and Microsoft Office.

The company generates revenue through a mix of software licenses (perpetual and term) for on-premise deployments, cloud subscriptions, annual maintenance and support contracts governed by Allgemeine Pflegebedingungen, and professional services for implementation and training (Six IT-Services). Go-to-market is primarily direct enterprise field sales with a HubSpot-driven 'Demo buchen' CTA, supplemented by a channel-partner network — most importantly wps medienservice AG (Switzerland, partner since 1996) and click it AG (Switzerland, 2024), with technology partnerships including inriver PIM. Customers are predominantly German Mittelstand enterprises in manufacturing, retail, e-commerce, and consumer goods (August Storck KG, Bitburger Braugruppe, CEWE, Orion, WEICON), plus German public-sector entities (Freie Hansestadt Bremen, Hansestadt Rostock). The company cites 35 years of experience, 500+ customers since 1991, and 2,000+ projects across DACH and Switzerland. Leadership is founder-led: Ralph Kissner (founder, managing director since 1991), Martin Hülppe (managing director since September 2019), and Ali Erfani (CEO, operational leadership since October 2021).

Name

Six Offene Systeme

Legal name

Six Offene Systeme GmbH

Website

https://six.de

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Six Offene Systeme is a privately held German software company (founded 1991, Stuttgart) that sells SixOMC Digital Asset Management and SixCMS headless Content Management to German Mittelstand enterprises and public-sector clients across DACH and Switzerland, primarily through direct enterprise sales and Swiss channel partners.

Ownership category

akta.pro rank

Product category

Digital Asset Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Digital Asset Management (DAM) for Media/Creative (MPAHAGAB)

Keywords

• Digital asset management
• Headless content management
• Media asset management
• Content management system
• Brand portal software

Headquarters

HQ city

Stuttgart

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Licenses (On-Premise): Perpetual or term-based software licenses for SixOMC (DAM) and SixCMS (CMS), installed on customer infrastructure (on-premise). Revenue recognized upfront for perpetual licenses or ratably for term licenses.
2. Software Subscriptions (Cloud/Managed): Subscription-based SaaS delivery for customers preferring cloud-hosted deployments. Customers pay recurring fees for access, hosting, and updates.
3. Professional Services: Implementation, consulting, project management, and training services accompanying software deployment. 'Six IT-Services' is explicitly marketed as professional support for software introduction projects across all phases.
4. Maintenance and Support (Pflege): Annual maintenance and support contracts covering software updates, security patches, and technical support. Governed by 'Allgemeine Pflegebedingungen' (General Maintenance Conditions).

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Six Offene Systeme develops and sells standard software for digital asset management and content management. Its flagship product SixOMC is a Digital Asset Management (DAM) system that centrally stores, organizes, and distributes large volumes of images, videos, graphics, and documents with automated multi-channel delivery. SixCMS is a headless Content Management System with structured, media-neutral data storage and API-first architecture. Supporting modules include MediaBridge, AssetPortal, RightsManager, and Factory. The software is delivered as on-premise installations or cloud subscriptions, complemented by professional IT services.

Product overview

Six Offene Systeme offers a product portfolio centered on two core platforms: SixOMC (Digital Asset Management) and SixCMS (Headless Content Management). SixOMC manages large volumes of digital assets including images, videos, documents, and native project files, with automated distribution via the MediaBridge module. The ecosystem includes specialized modules such as AssetPortal for branded external access, RightsManager for rights management, Warehouse for asset management, and Factory for project coordination. SixCMS provides headless content management with structured, media-neutral data storage and API-first architecture. Smart Public Solutions addresses e-government requirements. Professional IT services support implementation. The company also partners with PIM providers like inriver for combined DAM/PIM deployments.

Differentiator

Problem solved

Functional benefit

Brands

• SixOMC: Digital Asset Management (DAM) system developed by Six Offene Systeme for managing digital assets, media files, and content distribution.
• SixCMS
• SixOMC MediaBridge
• SixOMC AssetPortal
• SixOMC RightsManager
• Smart Public Solutions
• SixOMC Brand Portal
• SixOMC Factory

Products and services

• SixOMC Digital Asset Management (DAM) system for managing large volumes of digital assets including images, graphics, videos, and documents, with central storage, metadata management, workflow automation, rights management, and automated distribution to sales channels and online shops. Designed for marketing teams in manufacturing, retail, e-commerce, and consumer goods companies.
• SixCMS Headless Content Management System (CMS) with structured, media-neutral data storage, easy operation for editors, and API-first architecture. Supports multi-channel content delivery to websites, mobile apps, and other digital channels. Used by communications and digital teams managing content across multiple websites, apps, and digital touchpoints.
• SixOMC MediaBridge Automated multi-channel marketing module within SixOMC that delivers digital assets to external systems (e-commerce platforms, websites, portals) via direct links. Converts assets on-the-fly to required formats and sizes at point of download. Enables GDSN-compliant product presentation and distribution to channels including Amazon, eBay, and online shops.
• SixOMC AssetPortal Brand portal for internal and external stakeholders (sales, partners, press, trade customers) to access brand assets, product images, logos, and marketing materials. Customizable with company branding and granular access controls. Powers branded external portals such as the STORCK MEDIA CENTER.
• SixOMC RightsManager Module for managing complex usage and copyright rights for digital assets. Handles multi-party rights holders (actors, photographers, agencies), country-specific legal frameworks, and channel-specific licensing with automated reminders before license expiration.
• SixOMC Factory Project coordination module for managing complex workflows including image selection, packaging production, and multi-stage review and correction loops. Supports approximately 1,000 projects per year at enterprise customers.
• SixOMC Warehouse Module within SixOMC for managing digital assets and workflows, providing central storage and metadata organization for large media asset collections.
• Smart Public Solutions E-government and public sector solutions including citizen services and administrative portals, supporting online service delivery for government institutions. Built on the SixCMS headless CMS platform.
• Six IT-Services Professional services including IT project consulting and software implementation support, with expertise in all phases of software introduction. Covers implementation, consulting, project management, and training for SixOMC and SixCMS deployments.

Quantifiable outcome

• Time savings: automated multi-channel asset distribution eliminates manual upload of media to homepages, online shops, and internal portals
• +3 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability4 records

Feature7 records

Partnerships

Three partnerships are on record, tiered minor and core.

• click it AGminorImplementation/ SI/ Consulting Partner · 27 February 2024Swiss DAM consulting partner added in early 2024. click it AG supports companies of all sizes in optimizing business processes through tailored IT solutions, with expertise in 3D media, cross media, classic media, and media consulting. Provides DAM consulting and implementation support for Swiss customers alongside Six's direct team.
• inrivercoreTechnology or Integration · 16 January 2023Technology partnership connecting SixOMC (DAM) with inriver PIM. Enables joint customers to manage product data in inriver PIM and digital assets in SixOMC from a single workflow. Announced January 2023. inriver has locations in Malmö, Amsterdam, and Chicago and serves global customers including Yamaha, Bauhaus, and Braun. This partnership targets e-commerce companies requiring both structured product data and rich media asset management.
• wps medienservice AGcoreImplementation/ SI/ Consulting Partner · 6 December 2022Strategic implementation partner in Switzerland. wps has been a SixOMC integration expert since 1996 and serves Swiss retail and commerce customers including Landi Schweiz, Fust, Interdiscount, Angela Bruderer, and Pistor. wps provides DAM implementation, integration, and training services for Swiss customers. The partnership strengthens Six's presence in the Swiss market, described as an important strategic market.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Bynder: Bynder is a leading cloud-native Digital Asset Management platform serving global enterprises with marketing asset management, brand portals, and creative workflow tools. It is the most direct SaaS DAM competitor to SixOMC, targeting similar marketing and brand teams but with a much larger, venture-backed footprint.
• Contentful: Contentful is a leading headless CMS platform offering API-first, structured content management for digital products and omnichannel experiences. It is the most direct headless-CMS competitor to SixCMS, especially for enterprise teams adopting composable content architectures.
• Storyblok: Storyblok is a headless CMS with visual editing capabilities targeting mid-market and enterprise marketing teams. It competes with SixCMS in the same headless, API-complete CMS category and serves overlapping digital team buyer personas.
• Picturepark: Picturepark is a Swiss-based DAM vendor providing metadata-driven digital asset management for enterprises across regulated industries. Its Swiss origin and focus on flexible, API-rich DAM architectures make it a natural geographic and product peer to Six Offene Systeme.
• WoodWing Studio: WoodWing Studio is a DAM and content production platform with deep roots in publishing, marketing, and brand workflows. Its combination of DAM plus multi-channel publishing overlaps with SixOMC's asset management plus MediaBridge distribution capabilities, particularly for publishing and content-heavy customers.
• BrandMaker: BrandMaker is a German DAM and marketing resource management provider serving global enterprises with brand asset management, marketing operations, and supplier collaboration. It competes directly with SixOMC in the German Mittelstand and large-enterprise DAM space, particularly for marketing operations use cases.
• Canto: Canto is a Berlin-headquartered DAM vendor with a long-standing focus on marketing asset management for mid-market and enterprise customers. Like Six, it serves brand and marketing teams with centralised asset libraries, making it one of the closest European DAM peers to SixOMC.
• Wedia: Wedia is a European (Paris-based) DAM and content intelligence platform aimed at large enterprises in manufacturing, retail, and consumer goods. Its target verticals and DAM-plus-distribution proposition closely mirror SixOMC's positioning across brand asset management and multi-channel delivery.

Broad incumbents

• Adobe Experience Manager Assets: Adobe Experience Manager is a broad enterprise platform combining DAM, CMS, and digital experience management as part of the Adobe Experience Cloud. It represents the broad incumbent alternative to Six's combined SixOMC + SixCMS offering for large enterprises.
• Aprimo: Aprimo is an enterprise marketing operations and DAM platform covering asset management, brand portals, marketing resource management, and content operations. It overlaps with SixOMC in DAM and brand portal capabilities, but is positioned as a wider marketing operations suite for global enterprises.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/six-offene-systeme
• Xx.com/SixCMS

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Six Offene Systeme