What Richmond Foundation does

Richmond Foundation is a Maltese voluntary non-profit organization (registration VO/0017), founded on May 13, 1993 by Anthony Guillaumier, that operates as Malta's leading NGO in community mental health services. Its core service portfolio spans a free 24/7 helpline (1770), an online chat platform (OLLI.Chat), subsidized psychological support, the Villa Chelsea rehabilitation programme, five assisted living hostels providing 55 residential beds, the KIDs Programme for children aged 7-10 with emotional or behavioral difficulties, support groups, a Supportive Housing Scheme, the Trinkets Social Enterprise, and low-cost e-learning videos. Since 2015, the organization has held exclusive licensure as Malta's Mental Health First Aid (MHFA) provider, delivering accredited training to employers, the public, and — as of 2025 — at nationwide scale in partnership with the Ministry for Health and Active Ageing.

The organization runs a hybrid funding model anchored in government grants and EU structural funds (ERDF, ESF+), supplemented by public donations and corporate sponsorships (PwC, Lidl, Festivals Malta). Direct service revenue is generated through subsidized therapy, MHFA training (currently Ministry-funded), Trinkets Social Enterprise activities, and small e-learning donations (EUR 2 per video). Customer segments span individuals experiencing mental health problems, carers and family members, long-term residential residents, children with emotional or behavioral needs, employers (over 200 organizations under the Healthy Minds Work Programme), and young people aged 14-30.

Forward strategic priorities include the development of an ERDF-funded Well-being Centre (project ERDF.03.238, 2025-2029) and the Trinkets Social Enterprise (project ESF+.01.346, 2025-2029), the nationwide MHFA rollout, ongoing Gozo service expansion following 2019 entry, and research initiatives including the Youth Mental Health Barometer 2025. The organization is affiliated with European networks GAMIAN-Europe and EAPN, and works alongside the Maltese Housing Authority, Mental Health Services Directorate, and the Parliamentary Secretariat for Local Government.

Name

Richmond Foundation

Legal name

Richmond

Website

https://richmond.org.mt

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Richmond Foundation is Malta's leading community mental health NGO, founded in 1993, delivering helpline, therapy, rehabilitation, residential, and youth services, and operating as the country's licensed Mental Health First Aid training provider.

Ownership category

akta.pro rank

Product category

Community Mental Health Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420), Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Mental Health & Crisis Support Services (BPAGACAD)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGAEAH), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK), Family & Parenting Support Services (BPAGAEAC), Mental Health Counseling & Psychotherapy Services (EDALAFAB)

Keywords

• Community mental health services
• Mental health helpline support
• Residential mental health care
• Mental health first aid training
• Workplace mental health programs

Headquarters

HQ city

Qormi

HQ country

Malta

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Others

Revenue model

1. Government Grants and EU Funding: Richmond Foundation receives significant funding from Maltese government and EU structural funds (ERDF, ESF+) for various projects including Well-being Centre development, Trinkets Social Enterprise, staff training programs, and research initiatives.
2. Public Donations: The foundation relies on donations from individuals through various methods including bank transfers, PayPal, SMS donations, and phone donations.
3. Corporate Sponsorships: Annual Rock for Richmond concert and other events are supported by corporate sponsors including PWC, Lidl Malta, Festivals Malta, and various local businesses.
4. Therapy Services: Psychological support services offered at subsidized rates or free for those with financial difficulties. Sessions delivered by qualified therapists and trainee counselors.
5. Mental Health First Aid Training: MHFA courses provide skills and knowledge to support people facing mental health problems. Currently offered free through Ministry for Health collaboration.
6. Training and E-learning: Learning videos offered for a small donation of 2 Euro. Training courses for educators, managers, and youth.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Richmond Foundation operates Malta's leading community mental health NGO, delivering a comprehensive portfolio of services including a free 24/7 helpline, online therapy, residential care in five hostels, rehabilitation programmes, workplace mental health training, and Mental Health First Aid courses. It also runs the KIDs children's therapeutic residential programme, supportive housing schemes, support groups, and community-based support services across Malta and Gozo.

Product overview

Richmond Foundation operates as a mental health NGO offering a comprehensive portfolio of services rather than a single digital product. The core offerings include a 24/7 Helpline (1770), Online Therapy/Psychological Support Service, and Support at Work through the Healthy Minds Work programme. Residential services encompass Villa Chelsea Rehabilitation Programme, five Assisted Living Hostels, KIDs (children's therapeutic care), and a Supportive Housing Scheme. The foundation provides Support Groups, Mental Health First Aid Courses (licensed provider since 2015), and Learning Videos. Current projects include the Well-being Centre (ERDF-funded), Trinkets Social Enterprise (ESF+ funded creative studio), and COVID-19 Mental Health Research. Services are delivered through their website, dedicated programme portals (healthymindswork.org.mt, mhfa.org.mt, OLLI.Chat), and physical locations across Malta and Gozo.

Differentiator

Problem solved

Functional benefit

Brands

• Healthy Minds Work: A comprehensive programme offered by Richmond Foundation which empowers organisations through tailored psychological support, training, policy consulting, employee research, wellbeing retreats, and CSR initiatives for a mentally resilient workforce.
• KIDs
• Villa Chelsea
• OLLI.Chat
• Stima

Products and services

• Helpline 1770 Free helpline available Monday to Friday 8AM-8PM and Saturdays until 4PM, providing emotional support and practical guidance for anyone experiencing mental health challenges. After-hours calls are referred to the mental health services helpline 1579.
• Psychological Support Service (Online Therapy) Psychological therapy service offering individual sessions, family therapy, and couples therapy delivered by qualified therapists, counsellors and psychologists. Sessions are subsidised or free for those with financial difficulties, with trainee therapist-led sessions available.
• Healthy Minds Work (Support at Work) Workplace mental health programme offering tailored psychological support, training, policy consulting, employee research, wellbeing retreats, and CSR initiatives to help organisations build a mentally resilient workforce. Served over 200 organisations.
• Villa Chelsea Rehabilitation Programme One-year residential and day community-based rehabilitation programme based on therapeutic community principles. Located in Birkirkara, serving adults aged 18-65 with mental illness diagnoses to learn skills for independent living.
• Assisted Living Hostels Five long-term shared accommodation hostels providing 24-hour support for people with mental health problems. Includes Attard (10 women), Qormi (12 men), Paola Hotel (11 men), Mosta (10 men), and Kappara (mixed gender, 12 clients) - 55 beds in total.
• Support at Home (Community Support Services) Home-based support service for people with mental health problems and their carers, delivered in their own home. Includes practical and emotional support, personal/social/leisure skills enhancement, and mental health education. Services now extended to Gozo.
• KIDs (Kids In Development) Residential Programme Three-year residential therapeutic programme for children aged 7-10 experiencing severe emotional and behavioural difficulties, focusing on healthy attachments, self-worth, and personal development.
• Support Groups Monthly support groups for persons experiencing mental health problems and separate groups for carers and family members of service users in the Rehabilitation Programme.
• Mental Health First Aid (MHFA) Courses Licensed Mental Health First Aid training programme for Malta since 2015, offering Standard MHFA for adults, Youth MHFA for those working with young people, and Teen MHFA for schools. Delivered across Malta and Gozo through local councils and currently fully funded by the Ministry for Health.
• Supportive Housing Scheme Joint venture with the Housing Authority and private sector providing long-term homes for people with chronic mental health problems in supportive settings. Open to adults up to 65 who have completed or are undergoing rehabilitation.
• Trinkets Social Enterprise Pilot social enterprise providing therapeutic engagement and employability skills for individuals recovering from mental health conditions and young people with developmental disabilities. Features a learning creative studio with CNC machines, 3D printers, and digital fabrication tools.
• Mental Health Learning Videos Educational videos on mental health topics including anxiety and stress, providing basic information on how to recognise symptoms and the professional support available. Available for a small donation of 2 Euro each via the Healthy Minds Work portal.
• OLLI.Chat Online Chat Support Online chat platform available free of charge to anyone experiencing mental health difficulties, providing real-time support from mental wellbeing support team members during helpline hours.

Quantifiable outcome

• Over 200 organisations benefit from workplace mental health programs
• +3 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

16 partnerships are on record, tiered core and minor.

• Ministry for Health and Active AgingcoreStrategic or Co-development Partner · 1 January 2025Nationwide collaboration to equip individuals with Mental Health First Aid through all local councils in Malta and Gozo. Ministry covers full course costs for participants.
• Parliamentary Secretariat for Local GovernmentcoreStrategic or Co-development Partner · 1 January 2025Partnership in nationwide Mental Health First Aid initiative through local councils across Malta and Gozo.
• Housing AuthoritycoreStrategic or Co-development PartnerJoint venture providing supportive housing scheme for people with mental health problems. Housing Authority partners with Richmond Foundation and private sector.
• Mental Health ServicescoreStrategic or Co-development PartnerJoint venture hosting programme providing long-term shared accommodation with 24-hour support for former psychiatric hospital residents.
• EsprimicoreStrategic or Co-development PartnerResearch company contracted to carry out public sentiment surveys assessing the toll of coronavirus on Malta's population mental well-being during COVID-19 pandemic.
• Richmond Fellowship UKminorStrategic or Co-development PartnerHistorical connection - founder Anthony Guillaumier reached out to UK-based Richmond Fellowship in the 1980s which inspired the establishment of the Malta foundation.
• GAMIAN-Europe (Global Alliance of Mental Illness Advocacy Networks)coreStrategic or Co-development PartnerRichmond Foundation is a member of this European mental health advocacy network.
• European Anti-Poverty NetworkcoreStrategic or Co-development PartnerRichmond Foundation is a member of this European anti-poverty network.
• Malta Federations of NGOscoreStrategic or Co-development PartnerRichmond Foundation is a member of the Malta Federations of NGOs.
• Malta Health NetworkcoreStrategic or Co-development PartnerRichmond Foundation is a member of the Malta Health Network.
• Employment Training Corporation (ETC)coreStrategic or Co-development PartnerPartner in Impact Assessment of Mental Health on Employment for Policy Development (IAMHE) project to address labour market integration for persons with mental health difficulties.
• Malta Employers Association (MEA)coreStrategic or Co-development PartnerPartner in IAMHE project working on policies for employment access and retention for disadvantaged groups including persons with mental health conditions.
• Compagnie de Sporen (Belgium)minorStrategic or Co-development PartnerBelgian partner in IAMHE project for impact assessment of mental health on employment policy development.
• Mental Health Association of GozocoreStrategic or Co-development PartnerCollaborated with Richmond Foundation to extend Community Support Services to Gozitan community.
• The Malta Council for Voluntary SectorcoreStrategic or Co-development PartnerManages the Voluntary Organisations Project Scheme (VOPS) supporting the Youth Mental Health Barometer 2025 project.
• Ministry for Education and EmploymentcoreStrategic or Co-development PartnerPartner in Mental Health First Aid Youths project to equip educators, managers, and youth as Mental Health First Aiders.

Scale indicators8 records

Recent moves8 records

Expansion highlights7 records

Direct peers

• Mental Health Association of Gozo: Local Maltese organization collaborating with Richmond Foundation to extend Community Support Services to Gozo, sharing the same target population and service philosophy in the same jurisdiction.
• Mind UK: UK mental health charity offering helplines, counseling, advocacy, and community-based support - directly comparable to Richmond Foundation's 1770 helpline, online chat (OLLI.Chat), support groups, and rehabilitation programmes.
• Mental Health Foundation: UK-based charity focused on mental health awareness, research, and community support, comparable to Richmond Foundation's public education, anti-stigma campaigns, and MHFA-adjacent training delivery model.
• Samaritans: Crisis helpline and emotional support charity directly comparable to Richmond Foundation's 1770 helpline and OLLI.Chat free online mental wellbeing support channels.
• Richmond Fellowship (UK): UK-based mental health charity that directly inspired Richmond Foundation's founding and shares an identical service model including residential care, rehabilitation programmes, and community support services for people with mental health problems.
• SANE Australia: Australian mental health charity providing helpline, peer support, education and research, comparable to Richmond Foundation's multi-channel community mental health service portfolio and research (COVID-19 mental wellbeing) output.

Regional players

• Sedqa: Malta's national agency for substance abuse and problematic gambling prevention/treatment - a fellow Maltese government-affiliated mental health and behavioral service provider operating in the same small-island market.

Broad incumbents

• Mental Health First Aid (MHFA) England: Originator of the international Mental Health First Aid programme that Richmond Foundation is licensed to deliver in Malta; a broader incumbent that grants Richmond the local operating right and is comparable on the training product line.

Emerging players

• Crisis Text Line: Digital crisis intervention service providing text-based mental health support, comparable to Richmond Foundation's OLLI.Chat online chat platform as a low-friction digital channel for mental health first contact.

Others

• GAMIAN-Europe: European alliance of mental health patient advocacy organizations of which Richmond Foundation is a member; comparable as a peer membership network rather than a competitor, useful for benchmarking advocacy and policy work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Richmond-Foundation-Malta-479876322105216
• Xx.com/richmondmalta

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Richmond Foundation