Moringa Farms
Moringa Farms is a US-based e-commerce company selling Moringa oleifera products—leaf powder, capsules, cold-pressed seed oil, seeds, fresh leaf, deodorant, and vacuum-packed survival food—directly to health-conscious consumers and wholesalers. Founded in 2000, it sources organic Moringa from India and Mexico.
- Company typePrivate
- Founded2000
- HeadquartersFletcher, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Moringa Farms does
Moringa Farms is a US-based, privately held direct-to-consumer and wholesale e-commerce company specializing in Moringa oleifera products. Founded in 2000 by an individual referred to as Rodney, who was inspired by a February 9, 2000 Los Angeles Times article by Mark Fritz, the company operates from Fletcher, North Carolina (mailing address only) with growing operations in Southern California and dual sourcing from Tamil Nadu, India and Baja California, Mexico. The company describes itself as one of the oldest and most-experienced sources for Moringa oleifera in the US, with an 11–50 employee headcount and zero disclosed external funding.
The product portfolio centers on nine core SKUs: Certified Organic Moringa Leaf Powder (India-sourced, shade-dried indoors at room temperature), Organic Moringa Leaf Powder (USDA Certified Organic, Mexico-sourced, hand-picked and field shade-dried), Moringa Capsules (450mg veggie caps), Moringa Seeds (germinable, ~90 seeds/oz), Fresh Moringa Leaf ($25/lb), Moringa Seed Oil (first cold pressed for high oleic content), Moringa Seed Deodorant (vegan paste), and two vacuum-packed survival food SKUs (2 lb and 10 lb, 20-year shelf life via Mylar PAKSAFE bags with oxygen absorber). A Compost Tea fertilizer and a Growing Moringa PDF guide serve as add-ons. The proprietary process distinctions are indoor shade drying on mesh screens and single-run cold pressing to avoid heat damage.
The business model combines direct e-commerce sales (unit-priced one-time purchases ranging from $12.50 to $200) with wholesale distribution (minimum orders of 10 lbs for powder and 2,000 capsules, with optional private labeling for distributors). Customer segments span health-conscious consumers (primary, retail), wholesalers and resellers (primary, B2B), missionaries and NGOs (Planting Peace, Trees for Life, Hands on the World Global for humanitarian distribution), survivalists/preppers (vacuum-packed SKUs), and home gardeners (seeds and growing guide). Marketing is content-led via blog posts, recipes, growing guides, and a curated resource library linking to PubMed, NIH, and USDA sources. There is no subscription or recurring revenue model, no AI/ML functionality, and no disclosed revenue figure; the company appears bootstrapped and founder-owned.
Moringa Farms firmographics
Firmographics- Name
- Moringa Farms
- Legal name
- Moringa Farms, Inc.
- Website
- https://moringafarms.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Moringa Farms is a US-based e-commerce company selling Moringa oleifera products—leaf powder, capsules, cold-pressed seed oil, seeds, fresh leaf, deodorant, and vacuum-packed survival food—directly to health-conscious consumers and wholesalers. Founded in 2000, it sources organic Moringa from India and Mexico.
- Ownership category
- akta.pro rank
Moringa Farms industry classification
Industry- Product category
- Herbal Nutritional Supplements
- NAICS
- Nursery, Garden Center, and Farm Supply Retailers (444240), Farm Supplies Merchant Wholesalers (42491), Other Farm Product Raw Material Merchant Wholesalers (42459)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Wholesale-Farm Product Raw Materials (5150)
- akta.pro primary industry
- Medicinal Plant Farming (Botanical/Pharmaceutical Crops) (AFAGAGAE)
- akta.pro secondary industries
- Dried & Dehydrated Foods Manufacturing (AFAKACAK), Industrial Oil & Wax Crop Farming (Castor, Jojoba, Oil Palm for industrial uses) (AFAGAGAL)
Keywords
Where Moringa Farms is headquartered
LocationHeadquarters
- HQ city
- Fletcher
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Moringa Farms business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- E-commerce Product Sales: Direct-to-consumer sales of Moringa products including powder, capsules, seeds, oil, fresh leaf, and personal care products through the company website. One-time purchase model with various size options.
- Wholesale/Distribution: Wholesale sales to retailers and resellers with minimum orders of 10 lbs for powder and 2,000 units for capsules. Private label/custom labeling available for distributors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Certified Organic Moringa Leaf Powder - $15 to $135 |
| Unit Pricing | Pay-as-you-go | Organic Moringa Leaf Powder from Mexico - $20 to $38 |
| Unit Pricing | Pay-as-you-go | Moringa Capsules - $15 to $80 |
| Unit Pricing | Pay-as-you-go | Moringa Seeds - $15 to $25 |
| Unit Pricing | Pay-as-you-go | Moringa Seed Oil - $12 to $70 |
| Unit Pricing | Pay-as-you-go | Moringa Seed Deodorant - $12.50 |
| Unit Pricing | Pay-as-you-go | Fresh Moringa Leaf - $25 per lb |
| Unit Pricing | Pay-as-you-go | Vacuum Packed Survival Food - $50 to $200 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Moringa Farms product offering
Product offeringCore offering
Moringa Farms grows, sources, processes, and sells Moringa oleifera products including certified organic leaf powder, vegetable capsules, first cold-pressed seed oil, fresh leaves, germinable seeds, vegan seed deodorant, and Mylar-bag vacuum-packed survival food. The company sells direct-to-consumer through its e-commerce website and through wholesale to retailers and resellers with private labeling.
Product overview
Moringa Farms is a direct-to-consumer e-commerce company specializing in Moringa oleifera products. Their portfolio consists of nine core products centered on the Moringa tree: Fresh Moringa Leaf, Moringa Seed Oil (first cold pressed), Moringa Seed Deodorant (vegan paste), Certified Organic Moringa Leaf Powder (sourced from India), Moringa Seeds (germinable), Moringa Capsules (450mg veggie caps), Organic Moringa Leaf Powder (USDA certified from Mexico), and two survival food variants (2 lb and 10 lb vacuum-packed Moringa powder). They also offer a complementary Compost Tea fertilizer for Moringa cultivation. The company operates as a single unified storefront rather than a platform-plus-modules architecture, selling directly to consumers and wholesalers with a focus on both retail packaged goods and bulk quantities. In addition to products, they provide educational resources including growing guides and recipes.
Differentiator
Problem solved
Functional benefit
Products and services
- Fresh Moringa Leaf Fresh Moringa oleifera leaves sold by the pound and shipped in insulated or non-insulated boxes depending on transit time; can be cooked with or juiced, and is also available for pickup at the Southern California nursery.
- Moringa Seed Oil First cold-pressed Moringa seed oil with high oleic content and a rich sunflower-yellow color, used as a moisturizer, anti-itch product, and mosquito repellent; available in 1 oz, 2 oz, 4 oz, and 8 oz sizes.
- Moringa Seed Deodorant All-vegan Moringa seed paste deodorant made from shelled organic Moringa seeds and Moringa oil, unscented with no fillers or binding agents; 1.5 oz jar.
- Certified Organic Moringa Leaf Powder (India) Organic Moringa leaf powder sourced from Tamil Nadu, India, shade-dried indoors at room temperature on mesh screens for optimal nutritional content; available in sizes from 8 oz to 6 lb.
- Organic Moringa Leaf Powder (Mexico) USDA Certified Organic Moringa leaf powder from Baja California, Mexico, hand-picked and shade-dried in the field; available in 8 oz and 1 lb sizes.
- Moringa Capsules 450 mg vegetable capsules of pure Moringa leaf powder with no additives, packed in resealable foil bags; available in quantities of 150, 300, 500, or 800 capsules.
- Moringa Seeds Germinable Moringa oleifera seeds for growing personal Moringa trees, approximately 90 seeds per ounce; available in 2 oz and 4 oz sizes.
- 2 lbs Vacuum Packed Moringa for Survival Food Vacuum-packed Moringa powder for emergency food storage, sealed in 7mm Mylar PAKSAFE bags with 200cc oxygen absorbers; 20-year shelf life, 2 lb package.
- 10 lbs Vacuum Packed Moringa for Survival Food Vacuum-packed Moringa powder for emergency food storage, sealed in 7mm Mylar PAKSAFE bags with 200cc oxygen absorbers; 20-year shelf life, 10 lb package.
- Moringa-based branded products from partners (The Body Shop, Clarins, Ren Skin Care, Olefra, Sea Mineral, Valensa) Select Moringa-based branded products sourced or sold through partnerships, including The Body Shop Moringa body butter, Clarins Moringa facial cleanser, Ren Skin Care Moringa shampoo, Olefra Moringa herbal formulations, Sea Mineral natural product line, and Valensa-manufactured defatted chia and healthy food products.
Quantifiable outcome
- Moringa can have three times the potassium in bananas, four times the vitamin A in carrots, and seven times the vitamin C in oranges
- +3 more outcomes
Companies that use Moringa Farms
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Moringa Farms technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Moringa Farms partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Trees for LifecoreTrees for Life is a nonprofit dedicated to growing trees around the globe with emphasis on planting healthful trees like Moringa in distressed areas. Moringa Farms supports this organization as a recommended resource for donations.
- Planting PeacecorePlanting Peace, headed by CNN Hero Award recipient Aaron Jackson, is working with Moringa Farms to plant 1 million Moringa trees in Haiti to alleviate malnutrition on the island.
- Hands on the World GlobalminorRachael Paulson, director of Hands on the World Global, works with orphanages and schools developing water resources and planting Moringa. Moringa Farms supports this organization with seed stock.
- The Body ShopminorThe Body Shop, a subsidiary of L'Oreal, carries a range of Moringa beauty products including body butter. Both companies recognize Moringa oil as a cosmetic ingredient used for centuries.
- ClarinsminorClarins features a one-step facial cleanser utilizing Moringa seed powder and orange extracts.
- Ren Skin CareminorRen Skin Care features high-end natural skin care products and a highly rated Moringa shampoo.
- Sea MineralminorMoringa Farms sells the Sea Mineral product line as these are natural products conforming to their natural approach to health and nutrition.
- OleframinorOlefra is a Moringa-based product designed primarily for women. Betty Mitchell designs herbal formulations for the health and beauty industries, utilizing Moringa as an excellent carrier for other herbal formulations.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Moringa Farms competitors and assessment
Company assessmentDirect peers
- Kuli Kuli: US-based Moringa-focused CPG brand offering Moringa powders, shots, and bars via DTC and mass retail. Direct competitor to Moringa Farms in the same product category and customer base, though with significantly larger funding and retail distribution.
- Organic India: Vertically integrated producer and brand of certified organic Moringa leaf powder, capsules, and tea. Overlaps with Moringa Farms on Moringa SKUs, sourcing from India, and USDA Organic positioning, but operates at significantly larger global scale.
- Terrasoul Superfoods: Organic superfoods retailer selling Moringa powder alongside a broad superfood catalog via DTC e-commerce. Comparable business model, target customer (health-conscious consumers), and product mix to Moringa Farms.
- Navitas Organics: Organic superfoods brand offering Moringa powder and capsules among a broader portfolio. Comparable DTC e-commerce model and health-conscious consumer targeting with a wider product breadth and stronger brand recognition.
- Sunfood Superfoods: Specialty retailer of organic superfoods including Moringa powder and capsules. Comparable product category, customer base, and DTC distribution model to Moringa Farms.
- Anthony's Goods: Bulk-sized organic Moringa powder and superfoods brand sold primarily through Amazon and DTC channels. Competes head-to-head with Moringa Farms' powder SKUs at similar price points with comparable target customers.
- Micro Ingredients: Bulk-format organic Moringa powder and superfoods brand with strong Amazon presence. Directly comparable SKU format, price tier, and customer base to Moringa Farms' powder and capsule offerings.
Broad incumbents
- Z Natural Foods: Long-established organic and raw foods retailer offering Moringa among a broader superfood catalog. Comparable product mix and wholesale/DTC model, but with a wider assortment and longer operating history.
- NOW Foods: Large US supplement manufacturer and distributor with Moringa capsules and powder in its catalog. Competes in the same Moringa SKU category but as part of a much broader supplement portfolio serving mass-market retail and wholesale channels.
- Garden of Life: Nestlé Health Science-owned organic supplements brand offering Moringa-containing products. Comparable organic certification positioning and health-conscious consumer target, but operates as a broad supplements portfolio rather than a Moringa specialist.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Moringa Farms social profiles
Digital presenceMoringa Farms compliance and trust
Trust signalCompliance1 record
Moringa Farms financial estimates
Financial estimateRevenue estimate
Valuation estimate
Moringa Farms leadership team
Management profileNumber of profiles
Profiles1 record
Moringa Farms funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Moringa Farms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Moringa Farms
What does Moringa Farms do?
Moringa Farms grows, sources, processes, and sells Moringa oleifera products including certified organic leaf powder, vegetable capsules, first cold-pressed seed oil, fresh leaves, germinable seeds, vegan seed deodorant, and Mylar-bag vacuum-packed survival food. The company sells direct-to-consumer through its e-commerce website and through wholesale to retailers and resellers with private labeling.
Is Moringa Farms a public or private company?
Moringa Farms is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Moringa Farms founded?
Moringa Farms was founded in 2000. It employs 11 to 50 people.
Where is Moringa Farms based?
Moringa Farms is headquartered in Fletcher, United States, in the North America region.
How does Moringa Farms make money?
Two revenue lines are on record. E-commerce Product Sales are the primary driver. The others are wholesale/Distribution.
Who are Moringa Farms's main competitors?
Direct peers on record are Kuli Kuli, Organic India, Terrasoul Superfoods, Navitas Organics, Sunfood Superfoods, Anthony's Goods and Micro Ingredients. Broad incumbents are Z Natural Foods, NOW Foods and Garden of Life.
Does Moringa Farms have an API?
No public API is recorded for Moringa Farms.
What industry is Moringa Farms in?
Moringa Farms's product category is Herbal Nutritional Supplements. Its primary akta.pro industry code is AFAGAGAE, Medicinal Plant Farming (Botanical/Pharmaceutical Crops), with a secondary code of AFAKACAK, Dried & Dehydrated Foods Manufacturing. Its NAICS code is 444240 and its SIC code is 2833.