GIROUX.ai

What GIROUX.ai does

GIROUX.ai operates a cloud-based predictive insurance analytics platform targeted at insurance underwriters, particularly Managing General Agents (MGAs) and the insurers/capacity providers that back them. The platform automates the extraction, cleansing, and organisation of granular underwriting data from policy administration systems (INSTANDA, INSLY), broker bordereaux, financial systems, and CRM (Salesforce), then delivers earned premium, IBNR/ultimates calculation, rate strength analysis, multi-dimensional loss-ratio triangulation, and predictive insolvency analysis without requiring SQL or Python skills from end users. A core report-building module called Dossier provides dashboards, heat maps, trend charts, geographic maps, and dynamic filtering, with a how-to video library covering basics and advanced usage. The platform is positioned as a faster, cheaper alternative to in-house data warehousing projects, with implementation reportedly delivering measurable bottom-line impact in approximately three months versus 24+ months for internally built solutions.

The company monetises primarily through enterprise subscription contracts priced from £3,495 ($4,495) per month, spread over a three-year commitment, with no setup fees and a 30-day free trial available. A secondary revenue stream is time-cost consultancy and implementation services, including discovery, data architecture design, workshops, and ongoing support. Go-to-market is sales-led and direct, targeting senior underwriters, heads of underwriting, and MGA leadership through content marketing (case studies, blog articles), capacity-provider endorsements (AXA, Brace Underwriting), customer testimonials, and bottom-of-funnel free trial and demo booking. The company is headquartered in London, with regional offices in Toronto and São Paulo, and operates across the UK, Canada, and Brazil.

GIROUX was founded in 2007 by Eric Giroux, an MBA from London Business School and BEng from École Polytechnique with 25+ years in business analytics including consulting at Deloitte and engagements with insurance clients such as Prudential, Amlin, and Willis. Kevin Allchorne, formerly Global Managing Director for Reinsurance at Amlin, joined as Investor and Advisor in 2015, and the company operates as a founder-led private limited company (Giroux Limited) with no disclosed external institutional funding, parent company, or controlling shareholders beyond the founders. Customer base spans specialist MGAs across construction (10+ year long-tail policies), travel insurance (2.6 million policies managed by one client), personal lines, and accident & health, with reported client outcomes including 70–90% time savings on data preparation, 103% GWP growth, and 26% reduction in earned loss ratios.

Name

GIROUX.ai

Legal name

Giroux Limited

Website

https://giroux.ai

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

GIROUX.ai is a cloud-based predictive insurance analytics platform serving MGAs and insurers by automating data extraction from policy admin systems, CRM, and bordereaux to deliver loss ratio analysis, IBNR calculation, and capacity-provider reporting. Founded 2007, headquartered in London, with offices in Toronto and São Paulo.

Ownership category

akta.pro rank

Product category

Insurance Analytics Software

NAICS

Software Publishers (5132), Agencies, Brokerages, and Other Insurance Related Activities (5242), Other Insurance Related Activities (52429)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Data, Analytics & AI for Insurance (Risk, Pricing, Personalization) (FSAGAGAE)

akta.pro secondary industries

Policy Administration, Underwriting & Rating Platforms (Core Insurance SaaS) (FSAGAGAB), Document, Workflow & Policy Servicing Automation (RPA/No-Code) (FSAGAGAK), Customer Engagement, CRM & Agent/Broker Enablement Platforms (FSAGAGAD)

Keywords

• Insurance analytics platform
• Underwriting analytics software
• Predictive insurance analytics
• MGA data analytics
• Insurance data integration

Headquarters

HQ city

City Of London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Analytics Platform Subscription: Subscription-based access to the GIROUX insurance analytics platform, with pricing starting from £3,495 per month, spread over a 3-year affordable pricing model. The platform is provided as Analytics-as-a-Service with no setup fees and no code required.
2. Consultancy and Implementation Services: Expert consultancy services for platform implementation, including discovery phase, data architecture design, rapid consultancy over 3-6 months, workshops, and ongoing support and training. Charged on a time-cost basis for additional services beyond pre-agreed support blocks.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

GIROUX.ai provides a cloud-based predictive insurance analytics platform that automatically extracts, cleanses, and organises underwriting data from multiple insurance sources (Policy Admin Systems such as INSTANDA and INSLY, broker bordereaux, financial systems, Salesforce, and spreadsheets) and delivers self-serve dashboards, dossiers, and reports for underwriters, actuaries, and MGA leadership. The offering combines this platform with embedded insurance-domain consultancy and implementation support, sold via subscription starting from £3,495 per month on a 3-year contract, plus a 30-day free trial.

Product overview

GIROUX.ai offers a unified Analytics-as-a-Service platform specifically designed for the insurance industry, particularly underwriters and MGAs. The core product is the GIROUX Analytics Platform, which combines a cloud-based analytics engine with a report-building module called Dossier. The platform integrates with policy administration systems (INSTANDA, INSLY), CRM systems (Salesforce), and financial systems to automatically extract, cleanse, and analyze data. Users can build rich dossiers with multiple visualization types including bar charts, heatmaps, line graphs, maps, pie charts, and trend charts. The offering is complemented by a comprehensive How-to Video Library for user training. Pricing is subscription-based starting from £3,495 per month with a free 30-day trial available.

Differentiator

Problem solved

Functional benefit

Products and services

• GIROUX Analytics Platform A cloud-based predictive insurance analytics platform delivered as Analytics-as-a-Service. It automatically extracts, cleanses, and organises granular data from Policy Admin Systems (including INSTANDA and INSLY), broker bordereaux, financial systems, Salesforce, and spreadsheets; generates earned premium, rate strength, IBNR, and ultimates calculations; performs multi-dimensional loss ratio, triangulation, and predictive insolvency analyses; and exposes results through self-serve dashboards, dossiers, and automated insurer and broker reports. Built for MGAs, insurers, and capacity providers.
• Consultancy and Implementation Services Expert insurance and data consultancy services delivered alongside the GIROUX Analytics Platform. Includes a discovery phase, data architecture design, rapid consultancy over 3-6 months, workshops, ongoing support and training, and time-cost engagements for work beyond pre-agreed support blocks. Provided by GIROUX's in-house insurance and data specialists.

Quantifiable outcome

• 90% time saving on manual data preparation - underwriter time shifted from data prep to high-value activity
• +8 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature6 records

Scale indicators10 records

Recent moves3 records

Expansion highlights5 records

Direct peers

• Cytora: Cytora applies AI to commercial insurance underwriting workflows including risk data extraction and scoring, overlapping GIROUX's automated data extraction and underwriting analytics use case.
• Earnix: Earnix provides AI-driven pricing, rating and personalization analytics for insurance carriers, closely overlapping GIROUX's data/analytics layer for underwriters and insurance pricing decisions.
• Akur8: Akur8 offers transparent AI-powered insurance pricing and underwriting automation. It competes directly with GIROUX in insurance-specific predictive analytics for P&C carriers.
• Planck: Planck provides an AI-driven data platform for commercial insurance underwriting, aggregating and enriching business data — comparable to GIROUX's automated cleansing and organization of underwriting data.
• Shift Technology: Shift Technology delivers AI solutions for insurance fraud detection, claims and underwriting, competing for the same AI-for-insurance budget as GIROUX at carriers and MGAs.

Emerging players

• Sprout.ai: Sprout.ai uses AI for claims automation in insurance. While more claims-focused, it targets the same underwriter and insurer buyers seeking AI-driven data workflow automation.
• Underwrite.ai: Underwrite.ai provides machine-learning based underwriting risk scoring for life and annuity insurers; overlaps with GIROUX's predictive underwriting analytics positioning.

Broad incumbents

• Duck Creek Technologies: Duck Creek offers a broad insurance core system and analytics platform serving carriers globally; an incumbent that could bundle underwriting analytics alongside core policy administration.
• Guidewire Software: Guidewire is the dominant insurance core platform vendor for P&C carriers with embedded analytics; competes with GIROUX for carrier/MGA data and reporting budgets.
• Sapiens International: Sapiens provides core insurance software and analytics solutions across multiple lines of business, overlapping with GIROUX's analytics-as-a-service value proposition at carriers and MGAs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/GIROUXAI
• LinkedInlinkedin.com/company/giroux-limited

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GIROUX.ai