Adept IT Solutions

What Adept IT Solutions does

Adept IT Solutions Pty Ltd is a privately held, founder-led managed IT services provider headquartered in Cameron Park, Newcastle, NSW, Australia, founded in 2002 by Paul Strang. The company delivers managed IT services, cybersecurity, private cloud and data centre hosting, IT compliance and auditing, IT strategic planning, custom WordPress development, and business communications (NBN/Fibre internet, VoIP, mobile) to small and medium businesses across the Newcastle, Hunter Region, Central Coast, Lake Macquarie, and Sydney areas of New South Wales.

The underlying technology stack is built on Microsoft 365 and Azure for cloud and productivity, SentinelOne for endpoint detection and response, and FortiGate next-generation firewalls for network security. A dedicated data centre facility on Tudor Street, Hamilton supports private cloud and infrastructure hosting. The firm aligns its security services with the Australian Cyber Security Centre Essential Eight maturity model and ISO 27001 frameworks, and holds Gold certification for SMB1001:2025 Level 3 through CyberCert. No proprietary AI/ML models are developed in-house; AI capability is consumed via third-party security vendors.

The business model combines a monthly recurring managed services subscription (help desk, 24/7 alerting, patch management, backup, mobile device management, security monitoring) with project-based professional services (IT strategy, compliance audits, website builds, cloud migrations) and hardware/equipment resale. Go-to-market is sales-led and relationship-based, with direct phone contact (1300 423 378), website lead capture, on-site visits in the Newcastle area, and content marketing via a blog focused on cybersecurity and compliance topics targeting Australian SMBs. The firm explicitly markets its 100% Australian ownership and no-offshoring policy as a differentiator against national and offshore competitors.

Name

Adept IT Solutions

Legal name

Adept IT Solutions Pty Ltd

Website

https://adept-it.com.au

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Adept IT Solutions is a Newcastle-based managed IT services provider delivering managed IT, cybersecurity, private cloud, compliance, and communications services to SMBs across Newcastle, the Hunter Region, Central Coast, and Sydney in New South Wales, Australia.

Ownership category

akta.pro rank

Headquarters

HQ city

Holmesville

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Managed IT Services Subscription: The primary revenue stream is a monthly subscription model for managed IT services. Clients pay an affordable recurring amount for comprehensive IT support including help desk, monitoring, security, backup, and maintenance. This model provides predictable recurring revenue and creates ongoing client relationships.
2. Professional IT Services: One-time project-based services including IT strategic planning, IT compliance and auditing, custom WordPress website development, data centre services, private cloud implementation, and communications solutions (internet, phone systems, mobile).
3. Hardware and Equipment Sales: Sale of hardware including servers, computers, networking equipment, and hardware rentals for businesses requiring equipment procurement as part of their IT infrastructure.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Adept IT Solutions provides managed IT services to small and medium businesses in the Newcastle, Hunter Region, Central Coast, Lake Macquarie, and Sydney areas of New South Wales, Australia. Core offerings include 24/7 monitoring, help desk support, cybersecurity (SentinelOne EDR, FortiGate firewalls), private cloud and data centre hosting, IT compliance and auditing, IT strategic planning, custom WordPress website development, and business communications (VoIP, internet, mobile). Services are delivered primarily through monthly subscription agreements with project-based professional services on top.

Product overview

Adept IT Solutions is a managed IT services provider offering a portfolio of interconnected IT services delivered as a unified managed services offering. The core services include Managed IT Services (the primary service delivering continuous monitoring, help desk support, remote access, and device management), Cybersecurity (leveraging SentinelOne endpoint detection and FortiGate next-generation firewalls), Private Cloud, Data Centre, IT Compliance & Auditing, IT Strategic Planning, Custom Built WordPress Website, and Communications (VoIP and internet services). These services are designed to work together as a comprehensive managed IT solution, with cybersecurity and compliance services complementing the core managed IT infrastructure services.

Differentiator

Problem solved

Functional benefit

Products and services

• Managed IT Services Comprehensive managed IT service for SMBs delivering continuous monitoring, maintenance, help desk support, remote access, automated patch management, mobile device management, backup protection, and 24/7/365 alerting as a monthly subscription.
• IT Compliance & Auditing IT compliance assessment and auditing services helping businesses meet regulatory requirements and align with security frameworks including ISO 27001 and the Australian Cyber Security Centre Essential Eight maturity model.
• IT Strategic Planning Strategic IT planning services producing detailed IT roadmaps, service level agreements (SLAs), and key performance indicators (KPIs) to align technology investments with business growth objectives.
• Data Centre Data centre hosting and management services providing infrastructure for business-critical systems from Adept's Hamilton, NSW facility.
• Private Cloud Private cloud computing and management solutions providing secure, dedicated cloud infrastructure for SMB business workloads.
• Cybersecurity Managed cybersecurity services including endpoint protection via SentinelOne EDR, FortiGate next-generation firewalls, email filtering, multi-factor authentication, backup monitoring, security patching, threat detection, and incident response, aligned with the Australian Essential Eight framework.
• Custom Built WordPress Website Custom WordPress website design and development service for businesses requiring website redesigns or new custom website creation.
• Communications Business communications solutions including high-speed internet (NBN and Fibre), hosted and on-premise VoIP phone systems, mobile phone services, and call management features such as call routing, queuing, and recording.

Quantifiable outcome

• 24/7 monitoring and alerting with help desk support to maximise client uptime
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• MicrosoftcoreTechnology or IntegrationAdept IT Solutions operates as a Microsoft-oriented managed services provider, managing Microsoft 365 environments, Azure cloud platforms, and related Microsoft technologies for client businesses. Their services include Microsoft 365 administration, security configuration, and cloud management.
• SentinelOnecoreTechnology or IntegrationImplements SentinelOne next-generation endpoint detection and response (EDR) technology as part of their cybersecurity stack for client protection against advanced threats.
• Fortinet (FortiGate)coreTechnology or IntegrationDeploys FortiGate next-generation firewalls with unified threat management licensing for network security services. Includes registered alert systems that contact Adept IT Solutions team when issues are detected.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Brennan IT: One of Australia's largest managed services providers offering managed IT, cloud, cybersecurity, and strategic consulting to enterprise and mid-market customers. Directly comparable service portfolio to Adept IT Solutions but at significantly greater scale and broader geographic reach.
• Datacom: Large Australasian IT services company providing managed services, cloud, cybersecurity, and consulting across Australia and New Zealand. Overlaps with Adept's core managed IT and security offerings but operates at much larger scale and broader enterprise customer base.
• Telstra Business Technology Services: Australia's largest telecommunications provider offering managed IT, cloud, security, and connectivity services to business customers. Competes with Adept in managed IT and communications (internet/VoIP) but at vastly greater scale and with bundled telco offerings.
• DXC Technology Australia: Global IT services and managed services provider with significant Australian operations serving enterprise and government clients. Comparable in managed IT and cybersecurity capabilities but operates at vastly different scale and customer tier than Adept.

Direct peers

• Smarter Technologies: Australian managed IT services provider delivering cybersecurity, cloud, and infrastructure management to SMB and mid-market customers. Comparable in customer segment, subscription service model, and Microsoft-centric technology stack.
• ASI Solutions: Australian managed IT services and cloud provider focused on SMB and mid-market customers with cybersecurity, Microsoft 365, and infrastructure management offerings. Directly comparable in customer segment, Microsoft-centric stack, and subscription service model.
• Interactive Australia: Australian managed services provider delivering cloud, managed IT, security, and strategic advisory services to mid-market and SMB customers across Australia. Closely aligned business model, target customer profile, and technology stack to Adept IT Solutions.
• ITConnexion: Australian managed IT services and cloud provider focused on SMB and mid-market businesses. Directly comparable in subscription-based managed services model, Microsoft stack, and customer segment focus.
• CNS Group: Australian IT managed services and cybersecurity provider serving mid-market customers. Comparable in managed security, cloud, and compliance-oriented service offerings targeting similar customer profiles.
• Tecala: Australian managed services and cloud provider focused on mid-market customers across Sydney and other metropolitan areas. Directly comparable in managed IT, cloud, security, and subscription-based delivery model, though typically at a slightly larger customer size than Adept.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookweb.facebook.com/adept.it.solutions
• LinkedInlinkedin.com/company/adept-it-solutions-newcastle

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adept IT Solutions