Convero

What Convero does

Convero AG is a Swiss private equity placement agent and secondary advisory firm founded in 2020 and headquartered at Bahnhofstrasse 29, Zug, Switzerland. The firm advises private equity managers and institutional investors across four interconnected service lines: primary fundraising advisory, GP-led secondary transactions, LP portfolio sales, and direct co-investment capital raising. Its client base spans first-time funds, emerging managers, spin-outs, established GPs, pension funds, insurers, and family offices, with 15+ completed transactions since inception covering mandates from EUR 10mn co-investments to a EUR 380mn GP-led secondary (Mill Reef Capital Fund II, September 2023).

The firm operates with an enterprise field sales go-to-market model, leveraging deep relationships with mid-market LPs and family offices across DACH, the UK, Netherlands, Poland, and selectively in LATAM and the US. Convero positions itself as both investor and seller of private market opportunities, emphasizing a partnership approach over transactional service delivery; the firm's name reflects Latin roots (CON together, VERO truth). Distribution channels include a LinkedIn presence, industry events, and referral networks. The team of approximately five to six professionals includes Partner Kay Olschewski (former Unigestion and Mercer Private Markets), Director Olga Schönfeld (15+ years DACH distribution), and associates from BBVA, PwC, LGT, and GBS Finance.

Convero monetizes via placement agent and secondary advisory fees, negotiated on a deal-by-deal basis at rates typical of the placement industry. Revenue is not publicly disclosed. The company is privately held with no institutional capital or parent entity, operating geographies span eight markets, and no AI/ML, software products, or patents are part of the offering. The firm is a pure-play advisory partnership with no disclosed technology stack beyond a WordPress-based website and LinkedIn.

Name

Convero

Legal name

Convero AG

Website

https://convero.ch

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Convero AG is a Zug, Switzerland-based private equity placement agent and secondary advisory firm founded in 2020, advising PE managers and institutional investors on primary fundraising, GP-led secondaries, LP portfolio sales, and direct co-investments across DACH, UK, and broader European and LATAM markets.

Ownership category

akta.pro rank

Headquarters

HQ city

Zug

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Placement Agent and Advisory Fees: Convero generates revenue through advisory fees for placement agent services, including primary fundraising for private equity managers, GP-led secondary transactions, LP portfolio sales, and direct co-investment fundraising. The firm likely earns success fees or retainer-based compensation typical of placement agent arrangements in the private equity industry.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Convero AG is a private equity placement agent and secondary advisory firm that partners with private equity managers—from first-time and emerging teams to established GPs—to lead capital raising. The firm advises on primary fundraisings, GP-led secondary transactions (continuation funds, single/multi-asset deals), LP portfolio sales of private market fund interests, and direct co-investments, connecting managers with institutional investors and family offices across DACH, the UK, broader Europe, the US, and select other markets.

Product overview

Convero is a private equity placement agent and secondary advisory firm offering a unified suite of advisory services for private market participants. The company provides four interconnected service offerings: Primary Fundraising Advisory (helping PE managers raise capital from inception to closing), Secondary Advisory split into GP-led Transactions (continuation funds, single/multi-asset deals) and LP Portfolio Sales (secondary sales of fund interests), and Direct Co-investment Advisory (raising capital for direct co-investment opportunities). These services are delivered through a team-based advisory approach with relationships across institutional investors and family offices.

Differentiator

Problem solved

Functional benefit

Products and services

• Primary Fundraising Advisory End-to-end advisory for private equity managers covering fund strategy development, crafting compelling marketing materials, managing investor outreach, and driving the fundraising effort through to closing. Targets first-time, emerging, spin-out, and established GP teams.
• Secondary Advisory - GP-led Transactions Advisory for GPs on continuation funds, single-asset and multi-asset deals. Convero runs the process end-to-end from process design and materials to buyer engagement and negotiations, leveraging its secondary investor network.
• Secondary Advisory - LP Portfolio Sales Advisory for institutional investors (pension funds, insurers, family offices) on structuring and executing secondary sales of private market fund interests, from portfolio analysis to buyer outreach and closing, with focus on value maximization, discretion, and execution certainty.
• Direct Co-investment Advisory Advisory for independent sponsors, spin-out teams, and deal-by-deal managers on raising capital for direct co-investments, including shaping the investment story, preparing materials, and identifying and approaching family offices, specialized asset managers, and institutions with dedicated co-investment programs.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Park Hill (Blackstone): Park Hill is the dedicated placement agent and secondary advisory arm of Blackstone, providing primary fundraising, GP-led secondaries, and LP portfolio sale services to private equity and alternative asset managers. It is the closest direct competitor in product scope and is significantly larger and more global.
• Evercore: Evercore's Private Capital Advisory group advises GPs on primary fundraising, GP-led continuation funds, and LP portfolio sales across private equity, private credit, and real assets. Like Convero, it serves emerging and established managers, though at materially larger scale.
• Campbell Lutyens: Campbell Lutyens is a London-headquartered independent advisor specializing in private equity and infrastructure primary fundraising, secondaries, and co-investments. Comparable mid-market European focus and service mix make it a strong direct peer.
• Rede Partners: Rede Partners is a London-based independent placement agent focused on alternative investments including private equity, private credit, infrastructure, and real estate fundraisings. Its mid-market European orientation and product mix closely mirror Convero's offering.

Broad incumbents

• Lazard: Lazard's Private Capital Advisory group provides placement and secondary advisory services globally. As a diversified bulge-bracket firm, it competes with Convero on larger fundraises and LP portfolio sales while also offering M&A and capital markets advisory.
• Jefferies: Jefferies' Private Capital Group provides GP-led secondaries advisory, LP portfolio sales, and primary placement services. As a large diversified investment bank, it competes across deal sizes that overlap with Convero's mid-market focus.
• PJT Partners: PJT Partners' Park Hill division provides placement and secondary advisory services to alternative asset managers, including primary fundraising, GP-led continuation vehicles, and LP portfolio sales. Direct product overlap with Convero's three service lines.
• Houlihan Lokey: Houlihan Lokey's Financial and Valuation Advisory business includes capital raising and secondary advisory services for private investment funds. It is a broader financial advisory firm with placement capabilities that overlap with Convero's core services.

Emerging players

• Altius Associates: Altius Associates is a London-based independent advisor focused on private equity and private credit fundraisings, particularly in the European mid-market. Comparable service mix and target client base make it a direct emerging competitor.
• Larch Point Capital: Larch Point Capital is a specialist advisor focused on private equity secondaries and GP-led continuation vehicles, primarily in Europe. Its narrower focus on secondaries overlaps with Convero's GP-led and LP secondary advisory practices.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/converolinks

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Convero