Hatch Healthcare
Hatch Healthcare K.K. is a Tokyo-based healthcare services company that provides cancer support, elderly/nursing care consultation, and healthcare data analytics to Japanese consumers, enterprise clients, and medical institutions, and has been a subsidiary of Aflac Life Insurance Japan since April 2025.
- Company typePrivate
- Founded2020
- HeadquartersTokyo, Japan
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Hatch Healthcare does
Hatch Healthcare K.K. is a Tokyo-based healthcare services company operating across three domains: cancer care, elderly/nursing care, and healthcare data analytics. Founded in January 2020, it serves Japanese cancer patients and their families, seniors preparing for or navigating long-term care needs, and medical institutions seeking data-driven insights. Its service portfolio includes tomosnote (an anonymous cancer patient community launched in 2018), Findme (a web-based cancer second opinion platform acquired in April 2022), WhytPlot (a DPC/public healthcare data integration and analytics tool), yourHospital (a hospital search and comparison platform), and くらしと介護サポート (a nursing care concierge service launched in 2023). It also operates cancer consultation support services delivered under the Aflac and Hatch brands by nurses and social workers, and as of April 2026 has added a cancer-related visit consultation business acquired from a third party.
The company monetizes through a multi-stream model: B2C subscriptions for yourHospital (2,980–3,300 JPY/month), per-transaction fees on Findme (15,000 JPY platform fee plus 17,000 JPY per specialist opinion letter), subscription and licensing fees on the WhytPlot data analytics product sold to pharmaceutical, medical device, and hospital clients, enterprise contracts for cancer and nursing care consultation services (most prominently distributed through Aflac and Japan Post Insurance), and affiliate/referral fees from third-party nursing and lifestyle service providers. Pricing is publicly disclosed for consumer services and undisclosed for enterprise contracts.
On April 1, 2025, Hatch Healthcare became a wholly-owned subsidiary of Aflac Life Insurance Japan Ltd., giving it embedded distribution to Aflac's roughly 14 million cancer insurance policyholders (representing approximately 20% of Japan's ~1 million annual new cancer diagnoses). It partners with Japan Post Insurance (かんぽ生命) for distribution of くらしと介護サポート, and with leading cancer hospitals including the National Cancer Center, University of Tokyo Hospital, and University of Tsukuba for the Findme specialist network. The company maintains advisory councils of external experts across cancer and nursing care to oversee service quality.
Hatch Healthcare firmographics
Firmographics- Name
- Hatch Healthcare
- Legal name
- Hatch Healthcare株式会社
- Website
- https://hatch-healthcare.co.jp
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hatch Healthcare K.K. is a Tokyo-based healthcare services company that provides cancer support, elderly/nursing care consultation, and healthcare data analytics to Japanese consumers, enterprise clients, and medical institutions, and has been a subsidiary of Aflac Life Insurance Japan since April 2025.
- Ownership category
- akta.pro rank
Hatch Healthcare industry classification
Industry- Product category
- Healthcare Support Services
- NAICS
- Health Care and Social Assistance (62), Services for the Elderly and Persons with Disabilities (624120), Other Individual and Family Services (62419), Offices of All Other Miscellaneous Health Practitioners (621399)
- SIC
- Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Oncology Remote Symptom Monitoring & Care Navigation (HLALAFAD)
- akta.pro secondary industries
- Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB), Care Management & Coordination Platforms (case/disease management workflows) (HLACAHAD), Benefits, Insurance & Entitlement Navigation (Medicare/Medicaid/VA/LTC) (HSABAIAG)
Keywords
Where Hatch Healthcare is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
Hatch Healthcare business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- B2C Subscription - yourHospital: Monthly and annual subscription plans for individual and commercial members to access hospital search and comparison services.
- B2C Platform Fees - Findme: Platform usage fees plus second opinion letter fees charged per transaction for patients seeking specialist cancer opinions. Platform fee 15,000 JPY plus 17,000 JPY per letter (excluding tax).
- B2B/Enterprise Employee Benefits: Corporate-sponsored cancer and nursing care support services provided to employees and insurance policyholders of partner companies (e.g., Aflac). Services are provided under contract with enterprise clients.
- B2B Data Analytics - WhytPlot: Subscription/licensing fees for healthcare data visualization and analysis tools sold to pharmaceutical companies, medical device companies, and medical institutions.
- Affiliate/Referral - Service Referrals: Referral fees from introducing third-party nursing care and lifestyle support services to consultation clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Findme - Individual Platform Fee + Per Letter |
| Subscription | Monthly | yourHospital - Personal Monthly |
| Subscription | Monthly | yourHospital - Commercial Monthly |
| Subscription | Annual | yourHospital - Commercial Annual |
| Other | Multi-year contract | Corporate Employee Benefits (Aflac cancer support, Hatch cancer support, Kurashi-Kaigo support) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Hatch Healthcare product offering
Product offeringCore offering
Hatch Healthcare develops and operates healthcare support services across three domains: cancer support (community forum tomosnote, second opinion platform Findme, and consultation support services for individuals and corporate clients), elderly/nursing care (くらしと介護サポート concierge consultation service for seniors and families), and healthcare data analytics (WhytPlot DPC data visualization tool for medical institutions and pharma/medical device companies, and yourHospital hospital search/comparison platform for patients). Services are delivered through a mix of direct-to-consumer subscriptions, enterprise contracts, and partner hospital networks in Japan.
Product overview
Hatch Healthcare operates a multi-service platform across three domains: cancer care, nursing care/elderly support, and healthcare data analytics. The core offerings include community support (tomosnote), second opinion services (Findme), and consultation support services (アフラックのよりそうがん相談サポート, ハッチのがん相談サポート) in the cancer domain; personalized care consultation (くらしと介護サポート) with companion features like かいごだんどりメーカー in the nursing care domain; and data analytics tools (WhytPlot, yourHospital) in the healthcare data domain. Services span consumer-facing portals, B2B analytics tools, and enterprise-contracted support services.
Differentiator
Problem solved
Functional benefit
Brands
- tomosnote(トモスノート): Anonymous bulletin board website for cancer patients and their families, launched in 2018, providing a place where users can feel 'you are not alone'
- Findme(ファインドミー)
- WhytPlot(ホワイトプロット)
- yourHospital(ユアホスピタル)
- アフラックのよりそうがん相談サポート
- ハッチのがん相談サポート
- くらしと介護サポート
Quantifiable outcome
- Aflac cancer insurance policyholder base of approximately 14 million contracts representing roughly 20% of Japan's ~1 million annual new cancer diagnoses
- +1 more outcomes
Companies that use Hatch Healthcare
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Hatch Healthcare technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature6 records
Hatch Healthcare partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship, core and minor.
- Japan Post Insurance (かんぽ生命中物)flagshipJapan Post Insurance co-develops and provides the Kurashi-Kaigo Support (くらしと介護サポート) service with Hatch Healthcare and Aflac. This is a three-way collaboration to bring nursing care support services to Japan Post Insurance customers. It represents a core strategic partnership combining insurance distribution with healthcare service provision.
- National Cancer Center Central Hospital (国立がん研究センター中央病院)corePartner hospital in the Findme second opinion platform. Provides specialist physician second opinion services for cancer patients through the Findme web platform.
- University of Tokyo Hospital (東京大学医学部附属病院)corePartner hospital in the Findme second opinion platform. Specialist physicians from the hospital provide second opinion reports to cancer patients via the Findme platform.
- University of Tsukuba Hospital Proton Beam Treatment Center (筑波大学付属病院陽子線治療センター)corePartner hospital specializing in proton beam therapy in the Findme second opinion platform. Enables cancer patients to access specialist opinions on proton therapy treatment options.
- JCHO Osaka Hospital (独立行政法人地域医療機能推進機構大阪病院)corePartner hospital in the Findme second opinion platform under the Japan Community Healthcare Organization (JCHO) system.
- Hyogo Prefectural Proton Beam Medical Center (兵庫県立粒子線医療センター)corePartner hospital specializing in proton beam cancer treatment in the Findme second opinion platform, offering specialized opinions on particle beam therapies.
- Aflac Digital Services (アフラックデジタルサービス株式会社)coreRelated company within the Aflac group. Manages the common ID service used across Aflac group companies for shared customer authentication. Hatch Healthcare participates in this common ID service enabling seamless access across Aflac group digital services.
- Aflac Small Amount Short-term Insurance (アフラック少額短期保険株式会社)minorRelated company within the Aflac group participating in the common ID service shared across Aflac group companies.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Hatch Healthcare competitors and assessment
Company assessmentDirect peers
- Welby, Inc. Japan-focused patient support platform offering health management tools, symptom diaries, and chronic-disease self-management apps. Directly comparable as a Japanese digital health platform serving patient communities and partnering with pharma/insurers, similar to Hatch's tomosnote and cancer consultation lines.
- MICIN, Inc. Japanese digital health company operating online medical consultation, telemedicine, and clinical-data services for providers and insurers. Comparable to Hatch's Findme (specialist second opinion) and WhytPlot (provider/insurer data analytics) lines, and similarly focused on Japan's healthcare ecosystem.
- Mediplat, Inc. Japanese telemedicine and online medical consultation subsidiary of M3 Inc., serving both consumers and corporate health programs. Comparable to Hatch's Aflacのがん相談サポート in targeting enterprise/insurer-branded telemedicine channels at scale in Japan.
- ALMED, Inc. (Advance Medical): Japanese clinical-research and oncology information services company supporting cancer clinical trials and patient information. Closely comparable to Findme's oncology specialist second-opinion positioning and Hatch's cancer-domain navigation services.
- Doctors.me (Mediplat/M3 group online Q&A): Japanese online Q&A service connecting users with doctors, operated by M3 group. Comparable to Hatch's cancer consultation and Findme services in providing online access to specialist medical expertise for Japanese consumers.
- EPARK Healthcare (Stylife): Japanese hospital/clinic search and appointment booking platform under EPARK. Directly comparable to Hatch's yourHospital product in providing hospital search and comparison functionality to Japanese patients.
- Caloo, Inc. Japanese hospital search and review platform serving consumers seeking medical provider information. Comparable to yourHospital's hospital-discovery and comparison proposition for Japanese patients.
- Kaigo Plus / Kaipoke (Care Partner): Japanese care services and information platform focused on elderly/nursing care search, comparison, and consultation. Closely comparable to Hatch's くらしと介護サポート concierge service in addressing family caregiver and senior care navigation needs.
Emerging players
- CureApp, Inc. Japanese digital therapeutics company building regulated software-as-medical-device products. Comparable to Hatch in operating in Japan's regulated health software space and in pursuing reimbursement/insurer partnerships, though CureApp's focus is prescription digital therapeutics rather than care navigation.
Broad incumbents
- Sompo Holdings (incl. Sompo Care): Major Japanese insurance/care conglomerate with a large nursing care services subsidiary. Comparable as a broad incumbent competing with Hatch in the senior-care space, particularly through insurance-customer distribution channels similar to Hatch's Aflac relationship.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hatch Healthcare social profiles
Digital presenceHatch Healthcare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hatch Healthcare leadership team
Management profileNumber of profiles
Profiles15 records
Hatch Healthcare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hatch Healthcare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hatch Healthcare
What does Hatch Healthcare do?
Hatch Healthcare develops and operates healthcare support services across three domains: cancer support (community forum tomosnote, second opinion platform Findme, and consultation support services for individuals and corporate clients), elderly/nursing care (くらしと介護サポート concierge consultation service for seniors and families), and healthcare data analytics (WhytPlot DPC data visualization tool for medical institutions and pharma/medical device companies, and yourHospital hospital search/comparison platform for patients). Services are delivered through a mix of direct-to-consumer subscriptions, enterprise contracts, and partner hospital networks in Japan.
Is Hatch Healthcare a public or private company?
Hatch Healthcare is a private company. It is classified as corporate owned and is currently operating.
When was Hatch Healthcare founded?
Hatch Healthcare was founded in 2020. It employs 11 to 50 people.
Where is Hatch Healthcare based?
Hatch Healthcare is headquartered in Tokyo, Japan, in the Asia region.
How does Hatch Healthcare make money?
Five revenue lines are on record. B2C Subscription - yourHospital is the primary driver. The others are B2C Platform Fees - Findme, B2B/Enterprise Employee Benefits, B2B Data Analytics - WhytPlot and affiliate/Referral - Service Referrals.
Who are Hatch Healthcare's main competitors?
Direct peers on record are Welby, Inc., MICIN, Inc., Mediplat, Inc., ALMED, Inc. (Advance Medical), Doctors.me (Mediplat/M3 group online Q&A), EPARK Healthcare (Stylife), Caloo, Inc. and Kaigo Plus / Kaipoke (Care Partner). CureApp, Inc. is listed as an emerging player. Sompo Holdings (incl. Sompo Care) is listed as a broad incumbent.
Does Hatch Healthcare have an API?
No public API is recorded for Hatch Healthcare.
What industry is Hatch Healthcare in?
Hatch Healthcare's product category is Healthcare Support Services. Its primary akta.pro industry code is HLALAFAD, Oncology Remote Symptom Monitoring & Care Navigation, with a secondary code of HSABAIAB, Care Navigation & Service Coordination (Medical, Social, Community). Its NAICS code is 62 and its SIC code is 8000.