SoftWire Systems
SoftWire Systems is an Australian systems integration firm that designs automation, test, vision, and manufacturing data solutions for semiconductor, biomedical, defence, and advanced manufacturing clients, anchored by its BEMES data platform and LabVIEW expertise.
- Company typePrivate
- Founded2012
- HeadquartersLane Cove, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What SoftWire Systems does
SoftWire Systems Pty Ltd is an Australian systems integration company founded in 2012 and headquartered in Lane Cove West, Sydney, with additional offices in Melbourne, Adelaide, and Hobart. The company provides engineering services and software solutions for advanced manufacturing automation, including specialised test systems, machine vision, product development support, and manufacturing data management. Its core platforms are BEMES, an Azure-hosted data management system that integrates shop-floor equipment with line-of-business and ERP applications for batch tracking, recipe management, and process control; and Aquila, a vibration profile creation tool that uses damage-equivalent methods (Fatigue Damage Spectrum) for mechanical testing. SoftWire also holds ANZ-exclusive distribution rights for Surfx Technologies' atmospheric plasma dispensing systems (AtomFlo, STA, STW, INT Series).
The company monetises across four revenue streams: professional engineering services (fixed-price turnkey solutions, contracting, and consulting), hardware distribution of Surfx plasma systems, recurring software licensing for BEMES, and one-time licensing of the Aquila tool. Customer concentration spans the semiconductor, biomedical and life sciences, defence, and advanced manufacturing verticals, with named engagements including Zip Water's production line modernisation and Surfx Technologies' Cloudbreak application. The firm describes itself as Australia's largest team of National Instruments (LabVIEW) professionals and holds ISO 9001 accreditation, with international project delivery covering Asia, North America, and Europe supported by Chinese-speaking engineers.
SoftWire's go-to-market relies on direct enterprise field sales augmented by its Surfx channel partnership, supported by content-led digital marketing (website, case studies) and industry recognition including 2020 Engineers Australia Engineering Excellence Awards finalist status. The business model combines professional services delivery with a growing recurring software and distribution layer, and is positioned around highly regulated industries where validation, documentation, and long-term support are decisive buying criteria.
SoftWire Systems firmographics
Firmographics- Name
- SoftWire Systems
- Legal name
- SoftWire Systems Pty Ltd
- Website
- https://softwiresystems.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SoftWire Systems is an Australian systems integration firm that designs automation, test, vision, and manufacturing data solutions for semiconductor, biomedical, defence, and advanced manufacturing clients, anchored by its BEMES data platform and LabVIEW expertise.
- Ownership category
- akta.pro rank
SoftWire Systems industry classification
Industry- Product category
- Industrial Automation Systems Integration
- NAICS
- Computer Systems Design and Related Services (54151), Software Publishers (5132)
- SIC
- Services-Computer Programming Services (7371), Measuring & Controlling Devices, Nec (3829)
- akta.pro primary industry
- Server Management, Orchestration & BMC/Remote Admin Systems (HDACABAK)
Keywords
Where SoftWire Systems is headquartered
LocationHeadquarters
- HQ city
- Lane Cove
- HQ country
- Australia
- HQ region
- Oceania
Offices4 records
Markets served
SoftWire Systems business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Engineering Services and Systems Integration: Custom design, development, and integration of automation systems, test systems, and data management solutions. Engagement models include fixed-price turnkey solutions, contracting, and consulting services. Supports clients from proof-of-concept through to high-volume production.
- Product Distribution: Distribution of Surfx Technologies atmospheric plasma systems (AtomFlo, STA, STW, INT Series) as ANZ distributor. Revenue from product sales and associated integration services.
- Software Platform Licensing: BEMES platform deployment and customisation for manufacturing operations. Azure-hosted solution with licensing for data management capabilities.
- Software Tools: Aquila vibration profile creation tool for mechanical vibration testing applications.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
SoftWire Systems product offering
Product offeringCore offering
SoftWire Systems provides systems integration services for advanced manufacturing, designing and commissioning custom automation, test, vision, and data management solutions that connect shop-floor equipment to enterprise systems. The firm develops and licenses proprietary platforms including the BEMES cloud-based manufacturing data management platform and the Aquila vibration profile creation tool, while serving as the ANZ distributor for Surfx Technologies' atmospheric plasma dispensing systems.
Product overview
SoftWire Systems offers a portfolio of products and services for advanced manufacturing automation. The core product is BEMES, a data management platform for automated shop-floor data capture and ERP integration. Aquila provides vibration profile creation for mechanical testing. SurfX (distributed products) covers atmospheric plasma dispensing systems for manufacturing. The company also offers engineering services including Automation & Test Systems, Vision Systems, Data Management, and Product Development. These products and services work together to provide end-to-end manufacturing solutions from proof-of-concept through high-volume production.
Differentiator
Problem solved
Functional benefit
Brands
- BEMES: Data management platform for capturing production data to provide a comprehensive view of manufacturing operations. Automates data capture and integrates shop-floor equipment with line-of-business applications.
- Aquila
- SurfX
Products and services
- BEMES Data Management Platform A cloud-hosted manufacturing data management platform that provides automated data capture and two-way integration between shop-floor equipment and ERP or line-of-business applications. It includes batch and serialised tracking, recipe management, work order management, inventory management, process control, and dynamic work instructions, providing manufacturers with a unified view of production operations.
- Aquila Vibration Profile Creation Tool A vibration profile creation software package that converts measured acceleration data into representative test profiles using advanced damage-equivalent methods such as Fatigue Damage Spectrum. It allows engineers to tailor mission profiles, agile test planning, and instantly adjust equivalent damage test time for mechanical and environmental vibration testing applications.
- Surfx Atmospheric Plasma Dispensing Systems Atmospheric argon plasma dispensing systems distributed in the Australia and New Zealand region, including STA machines for electronics and 3D objects, STW machines for wafers, and INT Series integration-ready systems for complex manufacturing processes. Supplied with associated integration and engineering services.
- Automation & Test Systems Custom engineering service delivering specialised automation and automated test solutions integrating hardware and software for manufacturers. Includes automated assembly and dispensing systems, integrated cooling, labelling, and serialisation stations, electrical and PCB test systems, hardware-in-the-loop systems, and RF test systems engineered to boost efficiency and maximise output.
- Vision Systems Custom machine vision engineering service delivering high-precision inspection, measurement, and alignment solutions for advanced manufacturing. Includes wafer inspection, pick-and-place with integrated vision, metrology systems, and OCR validation systems, with SoftWire holding National Instruments Vision Speciality recognition.
- Data Management Services Shop-floor data management engineering service providing real-time data capture, reporting, and process optimisation. Includes working with existing MES platforms, designing new systems from the ground up, and customising the proprietary BEMES platform to connect production equipment, capture process metrics in real time, and integrate with business systems.
- Product Development Services Collaborative product development engineering service guiding clients from early-stage R&D through to functional prototypes and volume manufacturing. Covers mechatronics, electronics, software, and systems integration, helping startups and established companies turn innovative concepts into market-ready products and reduce time-to-market.
Quantifiable outcome
- Higher throughput and flexibility on production lines (Zip Water conveyor line)
- +2 more outcomes
Companies that use SoftWire Systems
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles2 records
SoftWire Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
SoftWire Systems partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- Surfx TechnologiescoreSoftWire Systems serves as the ANZ (Australia and New Zealand) distributor for Surfx Technologies, a US-based leader in atmospheric plasma dispensing systems. SoftWire provides comprehensive engineering services for Surfx's iconic AtomFlo systems and has developed the Cloudbreak application integrating plasma functionality with Mycronic's production framework.
- MycronicflagshipSwedish technology firm that developed a mature production-ready framework for advanced manufacturing lines, which SoftWire Systems leverages to deliver integrated plasma dispensing solutions. SoftWire developed the Cloudbreak application to harness Mycronic's system for Surfx Technologies' plasma functionality.
- National InstrumentscoreAccredited partnership as Australia's largest team of NI professionals. Core expertise in LabVIEW development and National Instruments hardware platforms (CompactDAQ, PXI) for test and automation systems.
- Microsoft AzurecoreCloud infrastructure partner for hosting BEMES platform and Shop Floor Production System. Provides high availability, security, scalability, and access to platform services including reporting and advanced analytics.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
SoftWire Systems competitors and assessment
Company assessmentDirect peers
- Cross Automation:
- Valiant Integrated Services:
- Machine Solutions (Kongsberg Precision Cutting Systems / Automation Group):
- Symestic (custom automation/NI partner):
Regional players
Emerging players
- Critical Manufacturing:
- Aegis Industrial Software:
Broad incumbents
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SoftWire Systems social profiles
Digital presenceSoftWire Systems compliance and trust
Trust signalCompliance1 record
SoftWire Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
SoftWire Systems leadership team
Management profileNumber of profiles
SoftWire Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SoftWire Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SoftWire Systems
What does SoftWire Systems do?
SoftWire Systems provides systems integration services for advanced manufacturing, designing and commissioning custom automation, test, vision, and data management solutions that connect shop-floor equipment to enterprise systems. The firm develops and licenses proprietary platforms including the BEMES cloud-based manufacturing data management platform and the Aquila vibration profile creation tool, while serving as the ANZ distributor for Surfx Technologies' atmospheric plasma dispensing systems.
Is SoftWire Systems a public or private company?
SoftWire Systems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SoftWire Systems founded?
SoftWire Systems was founded in 2012. It employs 11 to 50 people.
Where is SoftWire Systems based?
SoftWire Systems is headquartered in Lane Cove, Australia, in the Oceania region.
How does SoftWire Systems make money?
Four revenue lines are on record. Engineering Services and Systems Integration is the primary driver. The others are product Distribution, software Platform Licensing and software Tools.
Who are SoftWire Systems's main competitors?
Direct peers on record are Cross Automation, Valiant Integrated Services, Machine Solutions (Kongsberg Precision Cutting Systems / Automation Group) and Symestic (custom automation/NI partner). Automated Solutions Australia (ASA) is listed as a regional player. Emerging players are Critical Manufacturing and Aegis Industrial Software. Broad incumbents are National Instruments (now NI / Emerson), Rockwell Automation and Siemens Digital Industries.
Does SoftWire Systems have an API?
No public API is recorded for SoftWire Systems.
What industry is SoftWire Systems in?
SoftWire Systems's product category is Industrial Automation Systems Integration. Its primary akta.pro industry code is HDACABAK, Server Management, Orchestration & BMC/Remote Admin Systems. Its NAICS code is 54151 and its SIC code is 7371.