The Exhibit Source
The Exhibit Source is a Massachusetts-based, privately held trade show exhibit company founded in 1989 that designs, sells, rents, and services portable and custom modular displays for event marketing clients ranging from startups to Fortune 500 corporations, primarily across New England with national delivery via the American Display Alliance.
- Company typePrivate
- Founded1989
- HeadquartersNorwood, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Exhibit Source does
The Exhibit Source Inc. is a privately held Massachusetts corporation founded in 1989 by four trade show veterans that designs, sells, rents, and services trade show exhibits and event marketing displays. The company operates from a 35,000 SF design center in Westwood, MA, with additional contact addresses in Woburn and Newton, and serves customers ranging from small startups to Fortune 500 corporations. Its primary geographic focus is the New England region (Boston MA, RI, ME, NH, VT, CT), with national delivery capability extended through the American Display Alliance partner network.
The product portfolio spans table top displays, 10x10 portable booths, 10x20 linear exhibits, and 20x20+ island exhibits, supported by custom modular display systems, fabric pop-up and backlit displays, 3D banner stands, and touchscreen information kiosks. Supporting service lines include graphic and structural design, FTP-based digital file preparation, shipping, on-site installation and dismantle, storage and inventory management, pre-owned exhibit resale, and corporate interior design (image walls, custom wallpapers). The company holds a long-standing manufacturer partnership with Exponents Inc. (multiple Partner of the Year awards in 2007-2008 and Dealer Sales Awards in 2010-2011).
The business model combines one-time display sales (purchase and pre-owned), recurring rental programs for tabletop through island configurations, and ongoing professional services revenue from design, logistics, and storage. Go-to-market is direct enterprise and field sales within New England, supplemented by account management with dedicated project managers for each customer engagement. Pricing is quote-based and varies by exhibit type, customization, and purchase-versus-rental choice; no pricing is publicly disclosed. No external funding, parent company, or institutional ownership has been disclosed.
The Exhibit Source firmographics
Firmographics- Name
- The Exhibit Source
- Legal name
- The Exhibit Source Inc.
- Website
- https://theexhibitsource.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Exhibit Source is a Massachusetts-based, privately held trade show exhibit company founded in 1989 that designs, sells, rents, and services portable and custom modular displays for event marketing clients ranging from startups to Fortune 500 corporations, primarily across New England with national delivery via the American Display Alliance.
- Ownership category
- akta.pro rank
The Exhibit Source industry classification
Industry- Product category
- Trade Show Exhibits and Event Marketing Services
- NAICS
- Indoor and Outdoor Display Advertising (541850)
- SIC
- Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)
- akta.pro industry
- Trade Shows & Exhibitions (Booths, Show Management)Trade Show & Exhibition Marketing (Booth Design/Build)Media, Entertainment & Sports/Advertising, Marketing & PR Services/Experiential & Event Marketing AgenciesCustom Booth & Stand Design (Concept, 3D, Branding)Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Booth Design, Exhibition Stand Builders & Show ServicesExhibition & Trade Show Management (Conference-Adjacent)Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Professional Conference Organizers (PCOs) & Meeting Planners
Keywords
Where The Exhibit Source is headquartered
LocationHeadquarters
- HQ city
- Norwood
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
The Exhibit Source business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Display Sales: Sale of trade show displays including table tops, 10x10, 10x20, island exhibits, and corporate interiors. Serves companies from small start-ups to Fortune 500s.
- Exhibit Rentals: Rental of trade show exhibits including table tops, 10x10, 10x20, and 20x20+ displays with accessories. Offers customizable rental options for trade shows.
- Professional Services: Comprehensive services including exhibit design, installation and dismantle, shipping, storage and inventory management, and digital prep/file preparation
- Pre-owned/Used Displays: Sale of pre-owned trade show booth displays at reduced prices
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Custom display solutions for various budgets |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
The Exhibit Source product offering
Product offeringCore offering
The Exhibit Source provides a complete selection of event marketing and trade show exhibit solutions, from world-wide trade show promotions and key product launches to small-scale training meetings. Core offerings include custom modular trade show displays (table tops, 10x10, 10x20, and island exhibits), rental programs, pre-owned exhibits, and corporate interior design services. The company handles the full lifecycle from exhibit design and graphic production through installation, dismantle, shipping, storage, and inventory management.
Product overview
The Exhibit Source provides a complete selection of trade show displays and event marketing solutions, from tabletop and portable 10x10 displays to large-scale 10x20 linear and island exhibits. The portfolio includes custom modular displays that combine the practical benefits of modular products with custom design aesthetics. Beyond displays, the company offers corporate interior design services for office spaces, plus rental programs for tabletop, 10x10, 10x20, and 20x20+ configurations, as well as pre-owned exhibit options. Supporting services include graphic and structural design, installation and dismantle logistics, storage, shipping, and FTP file preparation. Accessory offerings include Backlit Quick Fab™ lighting displays, Fabric Pop-Up Displays, 3D Banner Stands, and Touchscreen Information Kiosks. The company operates from a 35,000 SF design center and serves clients from startups to Fortune 500 companies across the US Northeast.
Differentiator
Problem solved
Functional benefit
Products and services
- Table Top Displays Compact, portable tabletop trade show displays designed for small-scale events and budget-conscious exhibitors. Lightweight and easy to assemble, customizable with company branding.
- 10x10 Portable Trade Show Booths Ten-foot portable trade show booth displays offering a balance of visibility and portability, suitable for inline booth spaces at trade shows.
- 10x20 Linear Trade Show Exhibits Ten-by-twenty foot linear trade show exhibits providing expanded display space for greater brand visibility and product showcasing.
- Island Trade Show Exhibits 20x20 and larger island-style trade show booths with 360-degree access, allowing visitors to enter from all directions and maximizing brand exposure.
- Corporate Interior Design Services Custom corporate interior design services including image walls, custom wallpapers, and workspace transformation for office interiors, conference rooms, and reception areas.
- Rental Tabletop and 10x10 Displays Rental program for tabletop and 10x10 trade show displays, offering an economical alternative to purchasing for exhibitors with limited budgets or one-time event needs.
- Rental 10x20 Linear Displays Rental program for 10x20 linear trade show displays, allowing exhibitors to customize graphic and structural design for each event.
- Rental 20x20 and Larger Island Exhibits Rental program for large-format island exhibits (20x20 and larger) including pop-up booth displays for major trade show events.
- Rental Accessories Rental trade show accessories including hanging displays, kiosks, and complementary booth furnishings.
- Pre-Owned Exhibits Pre-owned trade show booth displays available for purchase at reduced prices, including various styles and sizes.
- Backlit Quick Fab Displays Backlit pop-up fabric displays featuring innovative lighting systems that create even illumination for graphics. Portable, lightweight, and easy to set up with no tools required.
- Fabric Pop-Up Displays Lightweight fabric pop-up displays with wrinkle-resistant graphics attached to aluminum frames. Easy to assemble and disassemble for repeated use at multiple events.
- Touchscreen Information Kiosks Interactive touch screen kiosks for trade show booths that provide self-service information, product demonstrations, and customer engagement. Used for app demonstrations, games, informational displays, and paperless registration.
- 3D Banner Stands Three-dimensional banner stands creating depth and visual impact beyond traditional flat displays. Suitable for limited space areas and customizable with brand messaging.
Quantifiable outcome
- Delivers a standout custom look with all the practical benefits of a modular product
Companies that use The Exhibit Source
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
The Exhibit Source technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
The Exhibit Source partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Exponents Inc.coreManufacturer partnership for exhibit products. The Exhibit Source has been recognized as Exponents Partner of the Year in 2007 and 2008, demonstrating exceptional quality in dealer representation. The partnership includes commitment to quality exhibits balanced with constructive feedback and suggestions.
- American Display AlliancecoreCollective organization providing easy, efficient and practical ways for companies to receive Trade Show support on the smallest items to the largest structures. Provides an expansive choice of portable displays and custom displays for rental or purchase. Offices located along the US East coast with ability to deliver Trade Show support services anywhere in the US.
- VisproductsminorProduct partnership - The Exhibit Source now offers Visproducts as part of their product lineup.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
The Exhibit Source competitors and assessment
Company assessmentDirect peers
- ExhibitForce: Trade show exhibit management platform and display provider. The Exhibit Source integrates ExhibitForce's client login portal, indicating deep operational overlap as a fellow exhibit solutions provider serving the same SMB-to-enterprise exhibitor segment.
- Classic Exhibits: One of the largest portable and modular trade show exhibit manufacturers in North America, selling through a dealer network. Classic Exhibits competes directly with The Exhibit Source's portable display, custom modular, and rental offerings across similar end customers.
- Skyline Exhibits: Global trade show exhibit company with a strong dealer network and design, fabrication, and I&D service stack comparable to The Exhibit Source's full-service model, including portable and custom modular displays and rental programs.
- Orbus Exhibit & Display Group: Manufacturer and provider of portable, modular, and custom exhibits, with signage and display products sold through dealers. Directly comparable product mix and dealer-led go-to-market model for trade show exhibitors from SMB to enterprise.
Emerging players
- Hamilton Exhibits: Custom trade show exhibit design and fabrication firm serving mid-market and enterprise clients with custom builds. Comparable to The Exhibit Source's custom modular and island exhibit business, though with a heavier custom-build focus versus portable display mix.
- 3D Exhibits: Custom trade show exhibit designer and builder specializing in experiential booth design, fabrication, and I&D. Overlaps with The Exhibit Source's larger-format custom and island exhibit work and full-service delivery model.
- Moss Inc. Exhibit design and fabrication company serving corporate event marketers with custom and rental exhibit solutions. Comparable custom, rental, and full-service portfolio to The Exhibit Source's offering.
Broad incumbents
- Freeman: One of the largest global event marketing and trade show services companies, offering exhibit design, fabrication, logistics, and on-site services. A broad incumbent operating at much greater scale than The Exhibit Source across the same end market.
- GES (Global Experience Specialists): Large event and exhibition services provider offering design, fabrication, logistics, and on-site services. Operates broadly in the trade show services space where The Exhibit Source competes for the same enterprise exhibiting clients.
Others
- Exponents Inc. Trade show exhibit manufacturer and long-standing partner/supplier of The Exhibit Source (Partner of the Year 2007 & 2008, Dealer Sales Awards 2010 & 2011). Included as an ecosystem/partner peer because of the supply and channel relationship rather than direct end-market competition.
Market position
Strengths2 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Exhibit Source social profiles
Digital presenceThe Exhibit Source financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Exhibit Source leadership team
Management profileNumber of profiles
The Exhibit Source funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Exhibit Source M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Exhibit Source
What does The Exhibit Source do?
The Exhibit Source provides a complete selection of event marketing and trade show exhibit solutions, from world-wide trade show promotions and key product launches to small-scale training meetings. Core offerings include custom modular trade show displays (table tops, 10x10, 10x20, and island exhibits), rental programs, pre-owned exhibits, and corporate interior design services. The company handles the full lifecycle from exhibit design and graphic production through installation, dismantle, shipping, storage, and inventory management.
Is The Exhibit Source a public or private company?
The Exhibit Source is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Exhibit Source founded?
The Exhibit Source was founded in 1989. It employs 11 to 50 people.
Where is The Exhibit Source based?
The Exhibit Source is headquartered in Norwood, United States, in the North America region.
How does The Exhibit Source make money?
Four revenue lines are on record. Display Sales are the primary driver. The others are exhibit Rentals, professional Services and pre-owned/Used Displays.
Who are The Exhibit Source's main competitors?
Direct peers on record are ExhibitForce, Classic Exhibits, Skyline Exhibits and Orbus Exhibit & Display Group. Emerging players are Hamilton Exhibits, 3D Exhibits and Moss Inc.. Broad incumbents are Freeman and GES (Global Experience Specialists). Exponents Inc. is listed as an others.
Does The Exhibit Source have an API?
No public API is recorded for The Exhibit Source.
What industry is The Exhibit Source in?
The Exhibit Source's product category is Trade Show Exhibits and Event Marketing Services. Its primary akta.pro industry code is BPAFAGAD, Trade Shows & Exhibitions (Booths, Show Management), with a secondary code of MPAAAGAC, Trade Show & Exhibition Marketing (Booth Design/Build). Its NAICS code is 541850 and its SIC code is 2540.