ExhibitForce

What ExhibitForce does

ExhibitForce is a Houston, Texas-based private software company founded in 2001 that operates a cloud-based trade show and event management ERP platform. The platform supports approximately 240,000 professionals worldwide, has been used to manage more than 1 million projects and 115,000 events annually, and is adopted by roughly 30% of Fortune 500 companies, including a named Fortune 500 healthcare customer, ForeScout Technologies, and Teledyne RD Instruments. The company is privately held with 11-50 employees and no disclosed funding rounds, parent company, or ownership changes.

Name

ExhibitForce

Website

https://web.exhibitforce.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

ExhibitForce is a Houston-based cloud ERP and event management platform serving 240,000+ professionals and 30% of Fortune 500 companies with subscription software for trade shows, events, and assets.

Ownership category

akta.pro rank

Product category

Trade Show and Event Management Software

NAICS

Software Publishers (5132)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industry

Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC)

Keywords

• Trade show management
• Event management software
• Exhibit ERP system
• Event ROI platform
• Digital asset management

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Enterprise Software Subscription: Cloud-based ERP system delivered as subscription software with tiered solutions (Enterprise, Event Suite, Media Apps). Revenue derived from recurring subscription fees with customization options for businesses of varying sizes.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

ExhibitForce provides a cloud-based ERP and trade show management platform that delivers real-time business intelligence, event program management, digital asset management, and mobile collaboration tools. The platform consists of three customizable solutions—Enterprise (ERP for executive management, sales forecasting, analytics, and asset tracking), Event Suite (event manager toolkit for registration, staffing, and lead capture), and Media Apps (mobile management of assets, budgets, HR, and inventory)—plus a Digital Asset Management module.

Product overview

ExhibitForce is a cloud-based trade show management and ERP platform that delivers ROI and event technology. The platform consists of three customizable solutions: Event Suite (event manager's toolkit for attendee registration, event staffing, and lead capture), Enterprise (ERP system for executive management, sales forecasting, analytics, and asset tracking), and Media Apps (mobile collaboration tool). Digital Asset Management is offered as an additional module for storing, tracking, and sharing digital content. The platform includes sub-features such as EF Enterprise Dashboard and EF Event Suite Dashboard for real-time business intelligence, along with specialized capabilities like Barcoding for logistics and inventory management, Fulfillment for warehouse-to-field inventory pushing, and Registration for event guest management. The system integrates with major CRM platforms including SAP, Oracle, and Microsoft.

Differentiator

Problem solved

Functional benefit

Brands

• Event Suite: Event manager's toolkit for overseeing every aspect of an event program — from registration of attendees and staffing of events to sophisticated lead capture that generates measureable ROI.
• Enterprise
• Digital Asset Management
• Media Apps

Products and services

• Event Suite

Quantifiable outcome

• 40% increase in efficiency
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature9 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Certain: Event management platform focused on registration, lead capture, and event intelligence for corporate events and trade shows. Directly comparable feature set and target customer base to ExhibitForce.
• RainFocus: Event management platform focused on trade shows, conferences, and events with strong registration, lead capture, and exhibitor management capabilities. Competes head-on with ExhibitForce for large trade show programs.
• vFairs: Event management platform offering virtual, hybrid, and in-person event solutions with registration and exhibitor management. Comparable to ExhibitForce for trade show and conference management workflows.
• Aventri: Event management software for enterprise events with registration, event marketing, and analytics. Directly comparable to ExhibitForce's Event Suite for corporate event program management.
• Cvent: Leading event management platform covering registration, venue sourcing, and event marketing. Directly competes with ExhibitForce's Event Suite in enterprise event management workflows for corporate event programs and trade shows.
• Bizzabo: Event experience and management platform offering registration, lead capture, and event ROI tools. Closely comparable to ExhibitForce's lead capture and event management functionality for mid-market and enterprise customers.
• CadmiumCD: Event technology provider specializing in trade shows, conferences, and association events with registration, lead retrieval, and event management software. Direct competitor for association and trade show event management.

Broad incumbents

• Eventbrite: Large-scale event ticketing and management platform. While more consumer/SMB-focused, it overlaps with ExhibitForce in event registration and management, particularly for trade show-adjacent live events.

Emerging players

• Hubilo: Event management platform combining virtual, hybrid, and in-person event capabilities with lead capture and engagement tools. Competes with ExhibitForce in the broader event tech category, especially for virtual events.
• Splash: Event marketing platform for brand events with registration and event management features. Comparable to ExhibitForce's Event Suite but typically serves mid-market brand event programs rather than trade shows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/exhibitforce
• YouTubeyoutube.com/exhibitforce
• Facebookfacebook.com/pages/ExhibitForcecom/188912807802355
• LinkedInlinkedin.com/company/exhibitforce.com

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ExhibitForce