Girl Scouts of Middle Tennessee

What Girl Scouts of Middle Tennessee does

Girl Scouts of Middle Tennessee (GSMIDTN) is a 501(c)(3) nonprofit council affiliated with Girl Scouts of the USA, operating continuously since 1917 (chartered 1927, renamed from Cumberland Valley Girl Scout Council in 2007). Headquartered at 4522 Granny White Pike in Nashville, the council serves more than 12,500 girl members and 4,500 adult volunteers across 39 counties in Middle Tennessee, supported by roughly 38 paid staff organized into regional membership, camp, and corporate functions. Core programming spans the K-12 girl journey (Daisies through Ambassadors), the badge and Highest Awards progression (Bronze, Silver, Gold), and two owned residential camp properties — Camp Holloway in Goodlettsville and Camp Sycamore Hills in Ashland City, the latter anchored by 40+ horses and a competitive equestrian program.

The product and technology surface relies primarily on national and third-party platforms rather than proprietary systems: myGS for membership registration, CampDoc for summer-camp registration and health forms, Checkfront (newly rolled out in 2025) for property reservations, Blackbaud for donation processing, Salesforce for CRM, and Juicer for social-media aggregation. Service delivery runs through volunteer-led troop meetings, school-based outreach, signature fundraising events (Thin Mint Sprint, Trefoil Tournament, Birdies & Bingo, Outside The Box, Girl Scout Luncheon), and the annual Girl Scout Cookie Program via Little Brownie Bakers. Outreach extensions include Troop 6000 for girls experiencing homelessness and the L.E.A.D. program for lower-socioeconomic communities.

Revenue is generated across five streams: annual membership dues ($45 youth / $30 adult; Extended Year at $91 / $42), the Girl Scout Cookie Program (the principal revenue engine with the council retaining local proceeds), donations and planned giving (including lifetime memberships), summer-camp deposits, program fees, and trading-post sales ($1-$35 per item), and corporate/individual contributions channeled through Blackbaud and signature events. The council monetizes its mission through a hybrid of subscription (memberships, camps), transaction (cookies, trading post), and fundraising (donations, events) mechanics, supported by a corporate sponsorship portfolio including Jackson National Life Insurance, General Motors, and Navy Federal Credit Union and a deep network of regional sports, university, and cultural partners.

Name

Girl Scouts of Middle Tennessee

Legal name

Girl Scouts of Middle Tennessee

Website

https://gsmidtn.org

Company type

Private

Founded year

1917

Operating status

Operating

Headcount range

11–50 employees

Short description

Girl Scouts of Middle Tennessee is a 501(c)(3) nonprofit council affiliated with Girl Scouts of the USA, delivering youth leadership programming (badges, camping, cookie entrepreneurship, outreach) to more than 12,500 girls and 4,500 volunteers across 39 Middle Tennessee counties.

Ownership category

akta.pro rank

Product category

Youth Development Nonprofit Services

NAICS

Child and Youth Services (62411), Sports and Recreation Instruction (61162), Rooming and Boarding Houses, Dormitories, and Workers' Camps (72131), Educational Support Services (611710), Child and Youth Services (624110)

SIC

Services-Educational Services (8200), Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYBPAGADAD

Youth Mentoring & Positive Youth Development Nonprofits

Business & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits

SECONDARYBPAGADAJ

Arts, Sports & Recreation-Based Youth Development Nonprofits

Business & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits

SECONDARYMPAKAJAA

Youth Multi-Sport Camps (General Athletics, Summer Camps)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Camps, Academies & Training Centers

SECONDARYTHAGAOAI

Group Camping & Scout Camps

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

Keywords

• Youth leadership development
• Summer camp programs
• Girl scout cookie program
• Badge curriculum programs
• Nonprofit youth services

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Annual Membership Fees: Girl Scout membership fees of $45 for girls and $30 for adults, or Extended Year Membership at $91 and $42 respectively. Membership year runs October 1 through September 30.
2. Girl Scout Cookie Program: Cookie sales through registered Girl Scout members, with proceeds staying local to fund troop activities, camp experiences, and council operations. The council uses Little Brownie Bakers as the cookie baker.
3. Donations and Planned Giving: Individual donations, lifetime memberships, and planned giving programs support Girl Scout programming and financial assistance for members in need.
4. Summer Camp Programs: Camp registration fees with deposits ($75 non-refundable), program fees, and trading post purchases at camp properties. Non-members pay higher fees.
5. Trading Post Sales: Camp stores selling souvenirs, apparel, and memorabilia at both Camp Holloway and Camp Sycamore Hills, with items ranging from $1 to $35.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels9 records

Core offering

Girl Scouts of Middle Tennessee is a 501(c)(3) nonprofit that delivers youth leadership development programming for girls K-12 across 39 counties in Middle Tennessee. Core offerings include badge and journey curriculum, summer residential and day camps at Camp Holloway and Camp Sycamore Hills, the Girl Scout Cookie entrepreneurship program, and Highest Awards (Bronze, Silver, Gold). The council also runs outreach programs (Troop 6000 and L.E.A.D.) for underserved girls and provides volunteer training and troop support resources.

Product overview

Girl Scouts of Middle Tennessee is a nonprofit organization offering a comprehensive youth development program through a unified platform of services. The core offering consists of troop-based programming with badge-earning and journey activities, supplemented by residential and day camp experiences at two camp properties (Camp Holloway and Camp Sycamore Hills). Key programs include the Girl Scout Cookie entrepreneurial program, Highest Awards (Bronze, Silver, Gold), and specialized outreach initiatives like Troop 6000 for girls experiencing homelessness and the L.E.A.D. Program for underserved communities. The organization provides volunteer support through resources including the Girl Scout Experience Box for new Daisy and Brownie troops, Troop Year Planner guides, and adult training. Additional offerings include an event calendar, patch programs from community partners, and property reservations through Checkfront. Summer camp programming features activities such as equestrian, adventure, arts, nature, theater, and aquatics at both camp properties.

Differentiator

Problem solved

Functional benefit

Products and services

• Summer Camp Programs Overnight, day, and mini-session camp programs at Camp Holloway and Camp Sycamore Hills featuring equestrian, adventure, arts, nature, theater, and aquatics activities for Girl Scout members.
• Girl Scout Cookie Program

Quantifiable outcome

• Dr. Rhea Seddon, a former Murfreesboro Girl Scout, became the second American woman in space
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

20 partnerships are on record, tiered minor and core.

• Belmont AthleticsminorStrategic or Co-development PartnerJoint programs with Belmont University athletics department offering Girl Scouts opportunities to engage with university sports programs and athletes.
• Lipscomb AthleticsminorStrategic or Co-development PartnerPartnership with Lipscomb University athletics providing Girl Scout programming opportunities tied to collegiate sports.
• Nashville SoundsminorStrategic or Co-development PartnerMinor League Baseball team partnership offering Girl Scout events and programming at First Horizon Park.
• Tennessee TitansminorStrategic or Co-development PartnerNFL team partnership providing Girl Scout programming and event opportunities with the Tennessee Titans.
• Vanderbilt AthleticsminorStrategic or Co-development PartnerPartnership with Vanderbilt University athletics department offering Girl Scouts access to university sports programs.
• Nashville Soccer ClubminorStrategic or Co-development PartnerMLS team partnership offering Girl Scout programming tied to professional soccer.
• Athletes UnlimitedminorStrategic or Co-development PartnerMulti-sport professional league partnership providing athlete engagement opportunities for Girl Scouts.
• Nashville PredatorsminorStrategic or Co-development PartnerNHL team partnership offering Girl Scout events and programming at Bridgestone Arena.
• Navy Federal Credit UnionminorStrategic or Co-development PartnerFinancial services partner supporting Girl Scout financial literacy programming.
• Junior Achievement of Middle TennesseeminorStrategic or Co-development PartnerJoint programming focused on entrepreneurship and career readiness skills for Girl Scouts.
• Nashville ZoominorStrategic or Co-development PartnerPartnership offering Girl Scouts educational programs and discounted admission.
• Nashville ShoresminorStrategic or Co-development PartnerWaterpark partnership providing outdoor adventure programming opportunities for Girl Scouts.
• Nashville SymphonyminorStrategic or Co-development PartnerCultural partnership offering music education programs and special Girl Scout event opportunities.
• Girls Who CodeminorStrategic or Co-development PartnerNational partnership bringing coding and technology education programs to Girl Scouts.
• Country Music Hall of FameminorStrategic or Co-development PartnerCultural institution partnership offering educational programs and special Girl Scout tours.
• Smithsonian National Zoo & Conservation Biology InstituteminorStrategic or Co-development PartnerNational partnership offering virtual animal experiences and conservation education for new Girl Scout members.
• MNPS HERO ProgramcoreStrategic or Co-development PartnerPartnership with Metropolitan Nashville Public Schools Homeless Education Resources Outreach program to identify girls experiencing homelessness and establish troop meeting locations.
• Delta DentalminorStrategic or Co-development PartnerDental health partner providing oral health education programs for Girl Scouts.
• General MotorsminorStrategic or Co-development PartnerNational corporate sponsor supporting the Girl Scout Experience Box program for new Daisy and Brownie troops.
• Little Brownie BakerscoreStrategic or Co-development PartnerCookie baker providing Girl Scout cookies for the council's cookie program, enabling entrepreneurial skill development.

Scale indicators5 records

Recent moves12 records

Expansion highlights6 records

Broad incumbents

• Girl Scouts of the USA: National umbrella organization for all local Girl Scout councils. Directly comparable mission (girls' leadership and youth development) and product portfolio (badges, cookie program, Highest Awards); GSMIDTN operates as an affiliated local council within this network.
• Boy Scouts of America: National youth development organization offering badge-based programming, camping, and leadership pathways for youth. Directly comparable model (troop structure, camp properties, volunteer-led delivery) but co-ed rather than girl-only.
• National 4-H Council: National youth development organization with county-level clubs and a comparable badge/curriculum, camp, and volunteer-driven model. Directly comparable youth development activities but typically delivered via extension services rather than standalone councils.

Direct peers

• Camp Fire: National youth development nonprofit providing inclusive programs, camps, and leadership curricula. Closely comparable nonprofit operating model with camp properties and youth programming, and a similar volunteer + paid-staff structure.
• Boys & Girls Clubs of Middle Tennessee: Local chapter of Boys & Girls Clubs of America serving youth in the same Middle Tennessee geography. Comparable nonprofit youth development model with after-school programming, outreach to at-risk youth, and reliance on corporate and community funding.
• Girls Inc. National nonprofit delivering girl-focused leadership, STEAM, and life-skills programming with local affiliates. Closely comparable mission (girls' empowerment and leadership) and similar badge/curriculum-style programming.
• YMCA of Middle Tennessee: Regional nonprofit delivering youth programming, summer camps, and outdoor experiences across Middle Tennessee. Directly comparable camp and youth-development offerings, membership-based structure, and community footprint.
• Girl Scouts of Kentuckiana: Sister Girl Scout council serving Kentucky and Southern Indiana. Closest direct peer — same national brand, badge/cookie/camp model, volunteer-driven delivery, and similar nonprofit governance structure.

Regional players

• Big Brothers Big Sisters of Middle Tennessee: Local chapter of the national mentoring nonprofit serving Middle Tennessee. Comparable youth-mentoring mission and nonprofit funding model, focused specifically on one-to-one mentoring rather than troop/camp delivery.

Others

• American Camp Association: National accrediting body for youth camps including Camp Holloway and Camp Sycamore Hills. Relevant as the standard-setting organization for the council's summer camp operations rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/GSMIDTN
• YouTubeyoutube.com/@GirlScoutsMidTN
• Facebookfacebook.com/GSMidTN
• LinkedInlinkedin.com/company/girl-scouts-of-middle-tennessee
• Instagraminstagram.com/gsmidtn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Girl Scouts of Middle Tennessee