Fizzbox
Fizzbox (operating as Book A Party) is a UK-based online marketplace that aggregates thousands of experience providers across the UK and Europe, enabling consumers to search, book and pay for group activities for hen parties, stag dos, birthdays, team building and Christmas events.
- Company typePrivate
- Founded2018
- HeadquartersBrighton, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Fizzbox does
Fizzbox, trading as Book A Party, operates a two-sided online marketplace at bookaparty.com that aggregates thousands of experience providers across the UK and at least seven additional European countries (Ireland, Spain, Netherlands, Germany, Poland, Czech Republic, Hungary) for consumers organising group occasions. The platform is built around occasion categories — hen parties, stag dos, birthday parties, team building, Christmas parties — and activity-specific storefronts such as cocktail making, themed dance classes, paintballing, bottomless brunch, prosecco bike and nude life drawing, plus a separate Virtual Experiences line.
The technical product is a self-serve booking and payment marketplace: customers search by location and category, enquire directly with the experience provider, confirm details and pay through the platform, with a 'book now, pay later' option requiring a 20% deposit and free cancellation on many listings. Distribution is anchored on a large library of location- and category-specific SEO landing pages, a blog and guides section, Trust Pilot-integrated reviews, an affiliate program and a 'Buy a Gift' voucher flow.
Commercially the company is registered in the UK (Book a Party, Company number 16172390), is privately held with 11–50 employees, and earns revenue via marketplace commission from providers while charging customers no booking fees. End customers are predominantly UK and European individuals and small groups organising social occasions, with corporate team building and Christmas parties as secondary segments.
Fizzbox firmographics
Firmographics- Name
- Fizzbox
- Legal name
- Book a Party
- Website
- https://fizzbox.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fizzbox (operating as Book A Party) is a UK-based online marketplace that aggregates thousands of experience providers across the UK and Europe, enabling consumers to search, book and pay for group activities for hen parties, stag dos, birthdays, team building and Christmas events.
- Ownership category
- akta.pro rank
Fizzbox industry classification
Industry- Product category
- Group Experiences Marketplace
- NAICS
- Travel Agencies (56151)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Party Venue Sourcing & Booking Services (HSACACAL)
- akta.pro secondary industries
- Party Games, Activities & Interactive Entertainment (HSACACAJ), Birthday Party Services (HSACACAA)
Keywords
Where Fizzbox is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Fizzbox business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Marketplace Transaction Model: Platform operates as a marketplace connecting customers with experience providers. The company charges no booking fees, offering the same prices as booking directly with providers. Revenue appears to be generated through commission or transaction fees from providers, though specific rates are not disclosed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Booking - No Additional Fees |
| Transaction based/ take rate | Pay-as-you-go | Book Now, Pay Later Option |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Fizzbox product offering
Product offeringCore offering
Fizzbox (operating as Book a Party) runs an online marketplace that aggregates thousands of experience providers across the UK and Europe, allowing customers to search, enquire, book and pay for group activities such as hen parties, stag dos, birthday parties, team building, and Christmas parties. The platform charges no booking fees to customers (same price as direct) and connects users directly with providers who handle enquiries, confirmations and payments. Revenue is generated through marketplace commissions or transaction fees paid by experience providers.
Product overview
Book A Party is an online marketplace platform connecting users with thousands of experience providers for group bookings. The platform offers a unified booking experience across multiple occasion types including hen parties, stag dos, birthday parties, team building events, Christmas parties, and general group activities. Users can search by location across the UK and Europe, enquire directly with experience providers, and complete bookings through the user-friendly platform. The core product is the marketplace itself, with occasion-specific categories (Hen Parties, Stag Do, Birthday Parties, Team Building, Christmas Parties) and activity-specific listings (Cocktail Making, Themed Dance Classes, Paintballing, Bottomless Brunch, Nude Life Drawing, Prosecco Bike, Virtual Experiences) representing the primary product lines. The platform differentiates through no booking fees, direct provider connection, and 100% genuine customer reviews.
Differentiator
Problem solved
Functional benefit
Products and services
- Hen Parties Marketplace category of hen party experience packages covering destinations across the UK and Europe, including Albufeira, Barcelona, Bath, Benidorm, Birmingham, Bournemouth, Brighton, Bristol, Budapest, Cambridge, Cardiff, Dublin, Edinburgh, Glasgow, Leeds, Lisbon, Liverpool, London, Madrid, Magaluf, Manchester, Marbella, Newcastle, Nottingham, and York. Designed for groups planning hen party celebrations.
- Stag Do Marketplace category of stag do experience packages across UK and European destinations including Benidorm, Berlin, Bournemouth, Brighton, Bristol, Budapest, Cardiff, Dublin, Hamburg, Krakow, Liverpool, London, Manchester, Munich, Newcastle, Nottingham, and Prague. Designed for groups planning stag do celebrations.
- Birthday Parties Marketplace category of birthday party experiences across European destinations including Amsterdam, Benidorm, Birmingham, Brighton, Bristol, Leeds, London, Manchester, Newcastle, and additional cities. Designed for groups celebrating birthdays.
- Team Building Marketplace category of corporate team building activities available in Brighton, Bristol, Edinburgh, Leeds, London, Manchester, and Newcastle. Designed for companies and organisations seeking team building experiences for workplace groups.
- Christmas Parties Marketplace category of Christmas party packages available in Birmingham, Brighton, Bristol, Cardiff, Edinburgh, Glasgow, Liverpool, and London. Designed for groups and companies planning Christmas party events.
- Cocktail Making Marketplace category of cocktail making classes and experiences available in Bath, Belfast, Birmingham, Bournemouth, Brighton, Bristol, Cardiff, Chester, Edinburgh, Glasgow, Leeds, Liverpool, London, Manchester, Newcastle, Nottingham, and York.
- Group Activities General marketplace category of group activities and experiences in Bath, Belfast, Birmingham, Brighton, Edinburgh, Glasgow, Liverpool, London, Manchester, Newcastle, and Nottingham.
- Virtual Experiences Online and virtual experiences offered through the marketplace, including virtual team building activities, virtual stag dos, virtual hen parties, and virtual Christmas parties, for remote or distributed groups.
Companies that use Fizzbox
Customer profileSegments5 records
Ideal customer profiles4 records
Fizzbox technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Fizzbox partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Fizzbox competitors and assessment
Company assessmentEmerging players
- ClassBento: UK-based marketplace for workshops, classes and experiences including cocktail making and themed activities. Comparable in offering (group-friendly experiences, gift booking) and in size/stage relative to Fizzbox.
- Days Out Guide / Experience Days: UK-focused experience-day gift and booking marketplace offering activities such as cocktail making, driving experiences and group activities. Overlaps with Fizzbox on UK group-experience booking and gift-purchase use cases.
Direct peers
- GetYourGuide: Global online marketplace for tours, activities and experiences, with deep coverage across European cities including Barcelona, Prague, Budapest and Lisbon. Same core business model (marketplace connecting consumers with experience providers) and directly overlaps with Fizzbox's city-by-city activity inventory.
- Headout: Mobile-first marketplace for tours, attractions and local experiences with strong European city presence. Directly comparable in product offering, audience (group and leisure travelers) and supplier-side marketplace model.
- Klook: Asia-headquartered but globally expanding activities and experiences marketplace with growing European coverage. Operates the same marketplace model connecting consumers with local experience providers, with category breadth and pricing/commission mechanics similar to Fizzbox.
- StagWeb: UK-based stag do and hen party activity and accommodation specialist. Overlaps directly with Fizzbox's hen/stag core vertical and shares a UK focus, multi-city (including European destination) inventory, and direct-to-provider booking flow.
- Viator (Tripadvisor): One of the largest activity-booking marketplaces globally, covering tens of thousands of experiences across Europe. Directly competes with Fizzbox in the European group-experiences booking category and uses a similar provider-commission marketplace model.
- The Stag Company (formerly Red7): UK-focused stag and hen weekend operator with activity, accommodation and packages across European destinations. A direct peer in the UK hen/stag planning vertical that competes for the same customer occasions and supplier relationships.
Broad incumbents
- Booking.com Experiences: Attractions and experiences offering from Booking.com, leveraging its massive accommodation-side traffic base. Operates a marketplace model overlapping with Fizzbox in European cities and represents the distribution power of a global OTA.
- Airbnb Experiences: Online and in-person experiences marketplace operated by Airbnb. While primarily known for accommodation, Experiences is a substantial adjacency in the same category and overlaps with Fizzbox on group activities in European cities, backed by massive distribution and brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Fizzbox social profiles
Digital presenceFizzbox financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fizzbox leadership team
Management profileNumber of profiles
Fizzbox funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fizzbox M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fizzbox
What does Fizzbox do?
Fizzbox (operating as Book a Party) runs an online marketplace that aggregates thousands of experience providers across the UK and Europe, allowing customers to search, enquire, book and pay for group activities such as hen parties, stag dos, birthday parties, team building, and Christmas parties. The platform charges no booking fees to customers (same price as direct) and connects users directly with providers who handle enquiries, confirmations and payments. Revenue is generated through marketplace commissions or transaction fees paid by experience providers.
Is Fizzbox a public or private company?
Fizzbox is a private company. It is classified as unknown and is currently operating.
When was Fizzbox founded?
Fizzbox was founded in 2018. It employs 11 to 50 people.
Where is Fizzbox based?
Fizzbox is headquartered in Brighton, United Kingdom, in the Europe region.
How does Fizzbox make money?
One revenue line is on record: marketplace Transaction Model.
Who are Fizzbox's main competitors?
Emerging players on record are ClassBento and Days Out Guide / Experience Days. Direct peers are GetYourGuide, Headout, Klook, StagWeb, Viator (Tripadvisor) and The Stag Company (formerly Red7). Broad incumbents are Booking.com Experiences and Airbnb Experiences.
Does Fizzbox have an API?
No public API is recorded for Fizzbox.
What industry is Fizzbox in?
Fizzbox's product category is Group Experiences Marketplace. Its primary akta.pro industry code is HSACACAL, Party Venue Sourcing & Booking Services, with a secondary code of HSACACAJ, Party Games, Activities & Interactive Entertainment. Its NAICS code is 56151 and its SIC code is 7900.