Gazeta do Povo
Gazeta do Povo is a privately held Brazilian newspaper and digital media company founded in 1919, headquartered in Curitiba, operating a multi-platform news portfolio (website, podcasts, video, mobile apps, newsletters) targeting general news consumers across Brazil with a conservative editorial stance.
- Company typePrivate
- Founded1919
- HeadquartersCuritiba, Brazil
- Headcount501–1,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What Gazeta do Povo does
Gazeta do Povo is a privately held Brazilian newspaper and digital media company founded in 1919, headquartered in Curitiba, Paraná, and recognized as the largest newspaper in Paraná state. The company operates a multi-platform news portfolio anchored by its website (gazetadopovo.com.br) covering Brazilian politics, economy, world news, citizenship, and culture, with a distinctive conservative editorial stance that differentiates it within the Brazilian media landscape. Its content extends across complementary products including five podcasts (15 Minutos, Café com a Gazeta, Sem Rodeios, Gazeta Agora, Última Análise), video programming (Gazeta em Vídeo), the Vozes opinion platform, Gazeta Revista digital magazine, email newsletters, a premium ebook library (Biblioteca de Ebooks), and mobile applications for iOS and Android. The company also maintains vertical sub-brands in gastronomy (Bom Gourmet), architecture/design (Haus), technology (Gazz Conecta), and sports (UmDois Esportes), and preserves its historical archive through the Memória Paraná digital service.
The business model centers on a digital subscription offering premium content to paid subscribers, with a freemium layer of advertising-supported free content and ancillary member benefits via the Clube Gazeta do Povo discount club. Distribution reaches readers through the website, mobile apps, social media (Facebook, X, Instagram, YouTube, LinkedIn), messaging platforms (WhatsApp, Telegram), and podcast channels. The customer base is a horizontal segment of general news consumers across Brazil, with particular regional strength in Paraná and Santa Catarina. Headcount is reported at 501-1000 employees. No disclosed funding events, acquisitions, parent company, or revenue figures are available in the source material.
Gazeta do Povo firmographics
Firmographics- Name
- Gazeta do Povo
- Legal name
- Gazeta do Povo
- Website
- https://gazetadopovo.com.br
- Company type
- Private
- Founded year
- 1919
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Gazeta do Povo is a privately held Brazilian newspaper and digital media company founded in 1919, headquartered in Curitiba, operating a multi-platform news portfolio (website, podcasts, video, mobile apps, newsletters) targeting general news consumers across Brazil with a conservative editorial stance.
- Ownership category
- akta.pro rank
Where Gazeta do Povo is headquartered
LocationHeadquarters
- HQ city
- Curitiba
- HQ country
- Brazil
- HQ region
- Latin America
Markets served
Gazeta do Povo business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Digital subscription with premium content access |
Distribution channels5 records
Marketing channels6 records
Gazeta do Povo product offering
Product offeringCore offering
Gazeta do Povo operates a multi-platform Brazilian digital news media business anchored by its news website covering politics, economy, world news, citizenship, and culture, complemented by podcasts, video programs, mobile apps, opinion sections, a digital magazine, and a premium ebook library. The company monetizes primarily through digital subscriptions to its premium content, supported by advertising on free-access content and a members-only discount club (Clube Gazeta do Povo).
Product overview
Gazeta do Povo is a Brazilian online news media company offering a multi-platform news portfolio. The core product is its news website delivering coverage across politics, economy, world news, citizenship, and culture. The platform extends through complementary products including audio podcasts (15 Minutos, Sem Rodeios, Última Análise), video content (Gazeta Agora), opinion columns (Vozes), a digital magazine (Gazeta Revista), newsletter subscriptions, an ebook library, and mobile applications for iOS and Android. Historical content is preserved through the Memória Paraná archive dating to 1919.
Differentiator
Problem solved
Functional benefit
Brands
- Gazeta Revista: Magazine publication of Gazeta do Povo featuring investigative journalism and analysis
- Bom Gourmet
- Haus
- Gazz Conecta
- UmDois Esportes
Products and services
- Gazeta do Povo Website Online news portal delivering Brazilian and international news coverage across politics, economy, world, culture, and opinion sections. Targeted at general news readers in Brazil, particularly in Paraná and Santa Catarina.
- Gazeta do Povo Podcasts Audio and video podcast content including 15 Minutos, Última Análise, Sem Rodeios, Gazeta Agora, and Café com a Gazeta, delivering news, analysis, and commentary in audio and video formats. Targeted at on-the-go news consumers and podcast listeners.
- Gazeta do Povo Vídeos Video news content including analysis programs, interviews, and coverage clips delivered through the Gazeta em Vídeo and related video programs. Targeted at video-first news consumers.
- Gazeta do Povo Newsletter Email-based news delivery service allowing subscribers to receive curated news updates and briefings via email. Targeted at readers who prefer passive news delivery to their inbox.
- Vozes (Opinion Platform) Opinion platform featuring columnists and guest writers providing editorial perspectives on news and current events. Targeted at readers seeking conservative commentary and opinion content.
- Biblioteca de Ebooks Digital ebook library offering exclusive content for subscribers including special reports and compilations. Targeted at premium subscribers and readers seeking in-depth long-form content.
- Gazeta do Povo Mobile App Mobile applications for iOS and Android providing news access and push notifications for breaking news. Targeted at mobile-first news consumers and subscribers.
- Gazeta Revista Digital magazine featuring in-depth editorial content and investigative journalism. Targeted at readers seeking long-form analysis and special reports.
- Memória Paraná Digital archive service preserving historical newspaper content and editions dating back to 1919. Targeted at researchers, historians, and readers seeking historical source material.
Companies that use Gazeta do Povo
Customer profileSegments1 record
Ideal customer profiles1 record
Gazeta do Povo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Gazeta do Povo partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Gazeta do Povo competitors and assessment
Company assessmentDirect peers
- O Globo: Major Brazilian newspaper and digital news platform with diversified verticals (including Valor Econômico). Comparable to Gazeta do Povo across multi-platform publishing and national Brazilian readership.
- Correio Braziliense: Major Brazilian newspaper based in Brasília with national political coverage. Comparable scale, digital subscriber base, and political/news focus to Gazeta do Povo.
- Zero Hora: Most prominent regional newspaper from Rio Grande do Sul with a digital subscription offering and multi-platform presence. The closest peer for Gazeta do Povo's regional-stronghold positioning and subscription-led model.
- Valor Econômico: Brazil's leading business newspaper and digital subscription product within the Globo group. Comparable to Gazeta do Povo on subscription mechanics, niche vertical positioning, and B2B advertising scale.
- O Estado de S. Paulo (Estadão): Long-established Brazilian newspaper with a substantial digital subscription model and national coverage. Closely comparable editorial depth, podcast portfolio, and subscription pricing structure.
- Folha de S.Paulo: Brazil's largest national newspaper operating a leading digital subscription model with original journalism, podcasts, and newsletters. Most directly comparable on subscription-driven national news scale and digital transformation.
Broad incumbents
- UOL: Brazil's largest general-interest digital portal aggregating news from Folha and others. A broad incumbent that competes for the same Brazilian news audience but operates as a multi-source aggregator rather than a single editorial brand.
- G1: Globo's free, ad-supported national news portal with very large reach. A broad incumbent competing for the same reader attention and ad dollars, but with a fundamentally different (free, ad-funded) business model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Gazeta do Povo social profiles
Digital presenceGazeta do Povo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gazeta do Povo leadership team
Management profileNumber of profiles
Gazeta do Povo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gazeta do Povo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gazeta do Povo
What does Gazeta do Povo do?
Gazeta do Povo operates a multi-platform Brazilian digital news media business anchored by its news website covering politics, economy, world news, citizenship, and culture, complemented by podcasts, video programs, mobile apps, opinion sections, a digital magazine, and a premium ebook library. The company monetizes primarily through digital subscriptions to its premium content, supported by advertising on free-access content and a members-only discount club (Clube Gazeta do Povo).
Is Gazeta do Povo a public or private company?
Gazeta do Povo is a private company. It is classified as unknown and is currently operating.
When was Gazeta do Povo founded?
Gazeta do Povo was founded in 1919. It employs 501 to 1,000 people.
Where is Gazeta do Povo based?
Gazeta do Povo is headquartered in Curitiba, Brazil, in the Latin America region.
Who are Gazeta do Povo's main competitors?
Direct peers on record are O Globo, Correio Braziliense, Zero Hora, Valor Econômico, O Estado de S. Paulo (Estadão) and Folha de S.Paulo. Broad incumbents are UOL and G1.
Does Gazeta do Povo have an API?
No public API is recorded for Gazeta do Povo.