Wellform Medical

What Wellform Medical does

Wellform Medical BV is a Netherlands-based privately held medical device company headquartered in Heteren that operates as a deliberate niche player in four therapeutic sub-areas: stoma care, wound care, continence management, and fixation. The company functions as a hybrid importer, distributor, and own-label developer, sourcing products through a stated international network and selling primarily to medical specialty stores (Medisch Speciaalzaken), hospitals, and pharmacies within the Netherlands. Its value proposition centers on complementing rather than competing with the broader portfolios of its channel partners, with the stated mission to "make care complete" (maakt zorg compleet).

The product portfolio spans approximately 25+ SKUs organized across the four therapeutic areas. Stoma care offerings include the Aquaflush irrigation system family (Actif, Compact, Compact+, Lite, and SRC variants) plus the ACE stomastopper, skin protection products (Secuthin crème), sealing products (Hersubel Original/Tube, Stomapasta met alcohol), and ZenSetiv fixation accessories. Continence products include SensaCath catheters, Renew Inserts, and the Weldra Urinenachtzak urine night bag with non-return valve and integrated filter. Wound care features the Zenso wound and fistula bag and ZenSetiv silicone plasters. Fixation is anchored by the ZenSetiv silicone fixation tape line, which emphasizes skin-friendly adhesion, waterproofing, multi-day wear, and repositionability — the company's most differentiated own-brand technology.

The business model is sales-led B2B distribution with quote-based pricing to channel partners. Revenue is generated through hardware sales of both imported and own-label medical devices. Marketing is minimal, limited primarily to the corporate website. The company has no disclosed funding rounds, no parent company, no disclosed management team, and no disclosed revenue or headcount, indicating a small, independently operated specialty distributor with a narrow geographic footprint and no digital or AI component to its offering.

Name

Wellform Medical

Legal name

Wellform Medical BV

Website

https://wellform.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Wellform Medical BV is a Netherlands-based niche medical device importer, distributor, and own-label developer focused on stoma, wound, continence, and fixation products, supplying medical specialty stores, hospitals, and pharmacies in the Netherlands.

Ownership category

akta.pro rank

Headquarters

HQ city

Heteren

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Medical Device Sales: Wellform Medical imports and distributes medical devices for stoma, wound, continence, and fixation care. The company also develops products under its own label. Revenue is generated through the sale of medical devices to medical specialty stores, hospitals, and pharmacies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Wellform Medical BV imports, distributes, and develops under its own label medical devices for four sub-areas: stoma care, wound care, continence care, and fixation. Its product range spans irrigation systems (Aquaflush), silicone fixation tapes and plasters (ZenSetiv), urine night bags (Weldra), catheters (SensaCath), ostomy accessories (Hersubel, Osto-EZ-Vent, APzyme, Secuthin, Fulcionel), and related consumables. The company serves medical specialty stores, hospitals, and pharmacies in the Netherlands as its principal customers.

Product overview

Wellform Medical is a deliberate niche player in medical devices focused on stoma, wound, continence, and fixation care. The company operates as an importer, distributor, and own-label developer serving Medical Specialty Stores, hospitals, and pharmacies. The product portfolio spans four therapeutic areas: Stomazorg (stoma care) includes irrigation systems (Aquaflush in Actif, Compact, Compact+, Lite, and SRC variants), skin protection (Secuthin crème), sealing products (Hersubel Original/Tube, Stomapasta met alcohol), and fixation accessories (ZenSetiv plasters and tapes, Zensetiv hydrocolloids); Wondzorg (wound care) features Zenso wound and fistula bags and ZenSetiv silicone plasters; Continentie (continence) includes SensaCath catheters, Renew Inserts, Aquaflush irrigation systems, and Weldra urine night bags; and Fixatie (fixation) centers on the Zensetiv silicone fixation tape line. The ZenSetiv brand represents a key differentiated product line across multiple care areas, emphasizing skin-friendly silicone technology.

Differentiator

Problem solved

Functional benefit

Brands

• ZenSetiv: Silicone-based fixation tape products for wound, stoma, and skin-friendly applications
• Weldra

Products and services

• ZenSetiv Silicone Plasters (ZenSetiv Siliconenpleisters, including split variant) Silicone-based plasters designed for skin-friendly fixation across stoma, wound, and continence care applications; the split variant forms around drains, probes, and catheters for an optimal fit.
• Zensetiv Silicone Fixation Tape Skin-friendly, powerful, and painless silicone fixation tape used across stoma, wound, and fixation care; waterproof, remains on the skin for multiple days, and retains adhesive properties during repositioning.
• ZenSetiv Stoma Plaster (ZenSetiv Stomapleister) Stoma-specific plaster designed for secure attachment and skin protection around stoma sites.
• ZenSetiv Hydrocolloid Shapes Hydrocolloid shapes providing additional skin protection and sealing around stoma or wound sites.
• Zenso Wound and Fistula Bag Wound and fistula bag for managing wound drainage and fistula output.
• SensaCath Catheter product used in continence management.
• Aquaflush Irrigation System (Actif, Compact, Compact+, Lite, SRC variants) Family of irrigation systems for stoma management in multiple form factors (Actif, Compact, Compact+, Lite, and SRC) that enable controlled flushing of the stoma.
• Aquaflush ACE Stoma Stopper Stoma stopper designed for use with the Aquaflush ACE irrigation system.
• Renew Inserts Insert products for continence management.
• Weldra Urine Night Bag (Weldra Urinenachtzak) Urine night bag for overnight drainage, available in 2000 ml and 3000 ml capacities, featuring a non-return valve and integrated filter that minimizes vacuum pull; compatible with most urine stoma bags and catheters.
• Hersubel Original Stoma care product in the Hersubel line, offering the original configuration of the range.
• Hersubel Tube Tube variant of the Hersubel stoma care product range.
• Secuthin Skin Protection Cream (Secuthin Huidbeschermingscrème) Skin protection cream for stoma care that protects the skin from irritation and damage around the stoma site.
• Osto-EZ-Vent Air Valve (Osto-EZ-Vent luchtventiel) Air valve for stoma management that allows controlled release of air from ostomy pouches.
• APzyme Enzymatic product for stoma care applications.
• Zensetiv Thickening Sachets (Zensetiv indikkingssachets) Thickening sachets for stoma care used to manage output consistency in ostomy pouches.
• FlowAssist Stoma management product designed to assist with output flow from ostomy pouches.
• Erland Care Plaster (Erland Care pleister) Plaster product in the Erland Care line used in stoma care.
• Fulcionel Support Shorts (Fulcionel Steunbroek) Support shorts in the Fulcionel line used to provide stoma support.
• Fulcionel Support Bandage (Fulcionel Steunbandage) Support bandage in the Fulcionel line used to provide stoma support.
• Stoma Paste with Alcohol (Stomapasta met alcohol) Stoma paste with alcohol used for sealing and protecting stoma sites.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Recent moves1 record

Expansion highlights3 records

Direct peers

• ConvaTec: UK-listed global medical device company with leading positions in ostomy, advanced wound care, continence, and infusion care. Direct peer across all four of Wellform's therapeutic areas with broader product portfolios and global reach.
• Coloplast: Danish global leader in stoma, continence, and wound care medical devices. Competes directly with Wellform across all four of Wellform's therapeutic areas and shares a similar B2B distribution model through specialty stores, hospitals, and pharmacies across Europe.
• Trio Healthcare: UK-based medical device company focused on ostomy accessories and silicone-based fixation technology. Direct competitor to Wellform's ZenSetiv silicone fixation line with a comparable product innovation focus.
• Welland Medical: UK-based ostomy product specialist (now part of B. Braun). Direct peer with similar niche focus on stoma care accessories and comparable product categories such as skin-friendly fixation products.
• Salts Healthcare: UK-based niche specialist in stoma care products with a similar deliberate-niche positioning. Direct peer in stoma care with comparable product range and B2B distribution through medical specialty suppliers.
• OakMed: UK-based niche ostomy and wound care accessories specialist. Direct peer with overlapping product categories (ostomy accessories, fixation products) and a comparable specialist-niche positioning.
• Eakin: Northern Ireland-based manufacturer of ostomy, wound care, and continence products. Direct peer with overlapping product categories and similar niche-specialist positioning across multiple care areas.
• Hollister Incorporated: US-headquartered global medical device company focused on ostomy, continence, and wound care. Direct competitor in Wellform's core categories with a comparable niche specialization strategy and B2B distribution model.

Broad incumbents

• B. Braun: German global medical device and pharmaceutical company with a broad hospital supplies portfolio that includes ostomy products (via its Welland Medical acquisition). Broader incumbent operating across many medical device categories, of which ostomy is a sub-segment.
• Mölnlycke Health Care: Swedish global medical device company with leadership in wound care and surgical solutions. Adjacent incumbent with significant overlap in wound care dressings and fixation products that compete with Wellform's ZenSetiv and Zenso lines.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/wellformnl
• LinkedInlinkedin.com/company/wellform-medical-bv

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wellform Medical