Wellbia.Com
Wellbia.Com is a Seoul-based software company that licenses XIGNCODE3, an anti-cheat middleware for PC, mobile, and console games, to global game developers and publishers; the product protects around 290 titles and roughly 19.2 million daily users including marquee franchises like PUBG and Black Desert Online.
- Company typePrivate
- Founded2006
- HeadquartersSeoul, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Wellbia.Com does
Wellbia.Com Co., Ltd is a Seoul-headquartered private software company founded in 2006 that develops and licenses XIGNCODE3, an anti-cheat middleware for the global video-game industry. The product is offered in three variants — XIGNCODE3 for PC, XIGNCODE3 for Mobile (Android/iOS), and XIGNCODE3 for Console — and is embedded into game clients during development to monitor binaries, scan system memory, and block hack programs matched against the company's proprietary cheat database. The technology is positioned as engine-agnostic, multi-language (English, Chinese, Japanese, Korean), and compatible with all major game engines across PC, Mobile, and Console platforms.
The company's revenue model is B2B licensing to game developers and publishers; the end-user EULA indicates the software is provided free to players while being licensed to service providers. Wellbia.Com maintains a global partner roster organized by region (Korea, Japan, China/Taiwan/Hong Kong, North America, Europe/South America, Southeast Asia), with named customers that include KRAFTON (PUBG), NETMARBLE, PEARL ABYSS (Black Desert Online), NEOWIZ, SQUARE ENIX, COM2US, KAKAO GAMES, Smilegate RPG (Lost Ark), GARENA, GAMANIA, WEBZEN, JOYCITY, EYEDENTITY GAMES, DRAGONFLY, ASOBIMO, GAMIGO, ASIASOFT, ESTgames, and KOG. The company reports approximately 290 service games under protection, ~19.2 million daily unique users, and a reach exceeding 1 billion users across its international game titles. Distribution is direct B2B licensing with no public API, SDK documentation, or partner self-service onboarding evident.
Wellbia.Com operates with 11-50 employees from a Seoul headquarters and has no recorded external funding rounds, M&A activity, or public-ownership signal in the input data. Its GTM is enterprise field-sales led, anchored by a partner-logo page and multi-language website; pricing is not publicly disclosed. The company is the sole major Korean-native anti-cheat vendor with cross-region publisher integrations at this scale, competing against global anti-cheat platforms on the basis of cross-platform coverage, integration simplicity, and accumulated cheat-database depth.
Wellbia.Com firmographics
Firmographics- Name
- Wellbia.Com
- Legal name
- Wellbia.Com Co., Ltd
- Website
- https://wellbia.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wellbia.Com is a Seoul-based software company that licenses XIGNCODE3, an anti-cheat middleware for PC, mobile, and console games, to global game developers and publishers; the product protects around 290 titles and roughly 19.2 million daily users including marquee franchises like PUBG and Black Desert Online.
- Ownership category
- akta.pro rank
Wellbia.Com industry classification
Industry- Product category
- Game Security / Anti-Cheat Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Security, Anti-Cheat, DRM & Integrity Tools (MPAFAFAN)
- akta.pro secondary industry
- Anti-Cheat & Competitive Integrity Services (Detection, Enforcement, Forensics) (MPAFAKAF)
Keywords
Where Wellbia.Com is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Wellbia.Com business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- XIGNCODE3 Anti-Cheat Licensing: Wellbia.Com provides XIGNCODE3 as a security service product to software developers and software service providers. The company licenses its anti-cheat technology to game publishers and developers who integrate it into their games. The EULA indicates XIGNCODE3 is provided free to end users while being licensed to game service providers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Wellbia.Com product offering
Product offeringCore offering
Wellbia.Com develops and licenses XIGNCODE3, an anti-cheat security solution for online PC, mobile, and console games. The software is embedded as middleware into game clients, where it analyzes binaries, scans system memory, and checks against a proprietary database of hack and cheating programs to prevent illegal in-game activity. The product is licensed to game developers and publishers who integrate it into their titles, while being provided free to end users.
Product overview
Wellbia.Com provides XIGNCODE3, an integrated anti-cheat solution spanning three platforms: PC, Mobile, and Console. XIGNCODE3 for PC protects online gaming titles against hacks; XIGNCODE3 for Mobile is a middleware solution compatible with all major game engines; and XIGNCODE3 for Console defends against Radar, Jailbreak, and other cheats. The company serves over 290 games with approximately 19.2 million daily unique users, reaching more than 1 billion users total.
Differentiator
Problem solved
Functional benefit
Products and services
- XIGNCODE3 for PC Game A global leading anti-cheat software solution protecting over 150 online PC game titles; monitors and detects user systems to prevent illegal activity, analyzes software binaries, and scans memory for hack programs registered in its database. Licensed to game developers and publishers.
- XIGNCODE3 for Mobile Game A middleware anti-hacking solution for mobile games that integrates with any game engine on the market. Supports Android and iOS platforms and is licensed to mobile game developers and publishers for embedding into their game clients.
- XIGNCODE3 for Console Game Anti-cheat solution for console gaming platforms that provides protection functions against Radar, Jailbreak, and other known cheats on the market. Licensed to console game developers and publishers.
Companies that use Wellbia.Com
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles1 record
Wellbia.Com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Wellbia.Com partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core.
- NETMARBLEcoreKorean game publisher partner using XIGNCODE3 anti-cheat solution for their online games.
- KRAFTONcoreKorean game company (creator of PUBG) partner using XIGNCODE3 anti-cheat solution.
- NEOWIZ GAMEScoreKorean game publisher partner using XIGNCODE3 anti-cheat solution.
- PEARL ABYSScoreKorean game developer partner using XIGNCODE3 anti-cheat solution for games like Black Desert Online.
- SQUARE ENIXcoreJapanese game publisher partner using XIGNCODE3 anti-cheat solution.
- COM2UScoreKorean mobile game developer partner using XIGNCODE3 anti-cheat solution.
- KAKAO GAMEScoreKorean game platform partner using XIGNCODE3 anti-cheat solution.
- Smilegate RPGcoreKorean game developer (Lost Ark) partner using XIGNCODE3 anti-cheat solution.
- GARENAcoreSoutheast Asia game publisher partner using XIGNCODE3 anti-cheat solution.
- WEBZENcoreKorean online game publisher partner using XIGNCODE3 anti-cheat solution.
- GAMANIAcoreTaiwanese game company partner using XIGNCODE3 anti-cheat solution.
- JOYCITYcoreKorean game developer partner using XIGNCODE3 anti-cheat solution.
- PUBGcoreBattle royale game (KRAFTON) partner using XIGNCODE3 anti-cheat solution.
- EYEDENTITY GAMEScoreKorean game company partner using XIGNCODE3 anti-cheat solution.
- DRAGONFLYcoreKorean game developer partner using XIGNCODE3 anti-cheat solution.
- ASOBIMOcoreJapanese mobile game company partner using XIGNCODE3 anti-cheat solution.
- GAMIGOcoreEuropean online game publisher partner using XIGNCODE3 anti-cheat solution.
- ASIASOFTcoreSoutheast Asian online game publisher partner using XIGNCODE3 anti-cheat solution.
- ESTgamescoreKorean game company partner using XIGNCODE3 anti-cheat solution.
- KOGcoreKorean game developer (Elsword) partner using XIGNCODE3 anti-cheat solution.
Scale indicators5 records
Recent moves4 records
Expansion highlights4 records
Wellbia.Com competitors and assessment
Company assessmentDirect peers
- BattlEye Innovations: BattlEye is a direct competitor offering kernel- and user-level anti-cheat middleware for PC and console games (PUBG, DayZ, Arma, Destiny 2). It is the most direct functional comparable to XIGNCODE3 in deployment model, B2B licensing, and target publisher base.
- Easy Anti-Cheat (Epic Games): Originally an independent anti-cheat middleware, now owned by Epic Games and bundled with Unreal Engine. Competes head-to-head with XIGNCODE3 for PC and increasingly mobile/console integrations, often with more favorable pricing for engine customers.
- Riot Vanguard: Riot Games' kernel-level anti-cheat for Valorant and League of Legends, widely cited as a benchmark for ring-0 detection. While vertically integrated, it competes for the same publisher mindshare and sets user-privacy expectations Wellbia must meet.
- Valve VAC (Valve Anti-Cheat): Steam's native anti-cheat, bundled free with the largest PC gaming platform. Competes indirectly by removing the need for third-party middleware on Steam-distributed titles, pressuring Wellbia's value proposition for PC publishers on Steam.
- nProtect GameGuard (INCA Internet): Korean-origin anti-cheat middleware historically deployed across many of the same Asian MMORPGs as XIGNCODE3. Direct competitor in Korea/Japan/SEA with overlapping publisher base and a similar kernel-level detection approach.
- Even Balance (PunkBuster): One of the longest-running PC anti-cheat services, deployed across titles like Battlefield and older AAA shooters. A direct historical peer in B2B anti-cheat middleware though now with reduced footprint versus newer competitors.
Broad incumbents
- Activision RICOCHET Anti-Cheat: Activision's in-house anti-cheat for Call of Duty, combining server-side and kernel-level detection (Treyarch/Activision). A vertically integrated incumbent that competes for engineering talent and sets the bar for PC/console anti-cheat efficacy.
- Tencent Anti-Cheat Expert (ACE): Tencent's anti-cheat stack deployed across Honor of Kings, PUBG Mobile, and other Tencent-published titles. A broad incumbent covering the Chinese publishing ecosystem that overlaps with Wellbia's APAC publisher base, especially for China-distributed titles.
Emerging players
- FACEIT: Competitive gaming platform with proprietary anti-cheat focused on CS2 and other esports titles, owned by ESL FACEIT Group (backed by Savvy Games). Competes for publisher attention on integrity-as-a-service for competitive titles, partially overlapping with Wellbia's publisher customers.
Regional players
- PUBG MOSS: KRAFTON's in-house anti-cheat developed as an alternative/supplement to XIGNCODE3 for PUBG on PC. Notable because it represents a major Wellbia customer (KRAFTON) building a competing internal solution — a direct competitive signal in the Korean market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Wellbia.Com social profiles
Digital presenceWellbia.Com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wellbia.Com leadership team
Management profileNumber of profiles
Wellbia.Com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wellbia.Com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wellbia.Com
What does Wellbia.Com do?
Wellbia.Com develops and licenses XIGNCODE3, an anti-cheat security solution for online PC, mobile, and console games. The software is embedded as middleware into game clients, where it analyzes binaries, scans system memory, and checks against a proprietary database of hack and cheating programs to prevent illegal in-game activity. The product is licensed to game developers and publishers who integrate it into their titles, while being provided free to end users.
Is Wellbia.Com a public or private company?
Wellbia.Com is a private company. It is classified as unknown and is currently operating.
When was Wellbia.Com founded?
Wellbia.Com was founded in 2006. It employs 11 to 50 people.
Where is Wellbia.Com based?
Wellbia.Com is headquartered in Seoul, South Korea, in the Asia region.
How does Wellbia.Com make money?
One revenue line is on record: XIGNCODE3 Anti-Cheat Licensing.
Who are Wellbia.Com's main competitors?
Direct peers on record are BattlEye Innovations, Easy Anti-Cheat (Epic Games), Riot Vanguard, Valve VAC (Valve Anti-Cheat), nProtect GameGuard (INCA Internet) and Even Balance (PunkBuster). Broad incumbents are Activision RICOCHET Anti-Cheat and Tencent Anti-Cheat Expert (ACE). FACEIT is listed as an emerging player. PUBG MOSS is listed as a regional player.
Does Wellbia.Com have an API?
No public API is recorded for Wellbia.Com.
What industry is Wellbia.Com in?
Wellbia.Com's product category is Game Security / Anti-Cheat Software. Its primary akta.pro industry code is MPAFAFAN, Security, Anti-Cheat, DRM & Integrity Tools, with a secondary code of MPAFAKAF, Anti-Cheat & Competitive Integrity Services (Detection, Enforcement, Forensics). Its NAICS code is 5132 and its SIC code is 7372.