Ludotic

What Ludotic does

Ludotic SARL is a privately held French UX/UI design and research agency founded in 2004 and headquartered in the Sophia Antipolis technology park. The firm delivers consulting, design, and user-research services — including prototyping, ergonomic audits, user testing, workshops, and gamification — under three engagement models: régie (embedded staff), forfait (fixed-price project), and UX as a Service (dedicated UX team subscription). It also operates a Qualiopi-certified professional training arm (Agrément since 2005) covering foundational UX, eye tracking, accessibility, and information architecture, with sessions delivered in Sophia Antipolis, Paris, and across France plus remotely. Underlying delivery rests on established UX/UI, accessibility (RGAA/WCAG), gamification, and éco-conception methodologies; proprietary assets are limited to lightweight interactive website tools (KPI Generator, Accessibility Quiz) rather than platform software.

The company targets large enterprises and multinationals (including Michelin, Orange, Thales, MAIF, Amadeus, Safran), public-sector and government bodies (Urssaf, Gouvernement Princier de Monaco, Bordeaux Métropole), mid-market firms (Septeo Hospitality, Allegro Musique), and startups. Pricing for consulting is quoted in euros hors taxes with 20% VAT and structured around 40/60 milestone payments (forfait) or monthly activity reports with 30-day terms (régie), while training is priced net of VAT and supports OPCO financing. Distribution is direct via inbound website leads, content marketing through a UX blog, conference participation (ECCE 2024, World Usability Day, FLUPA, SeGaMed), and webinars hosted by CEO Teresa Colombi. Revenue is not publicly disclosed, no external funding or M&A activity has been recorded, and headcount is reported in the 11–50 band.

Name

Ludotic

Legal name

Ludotic SARL

Website

https://ludotic.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Ludotic is a French UX/UI design and research agency founded in 2004 in Sophia Antipolis, delivering consulting, user research, accessibility, and Qualiopi-certified UX training to enterprises, public-sector bodies, and mid-market firms across France.

Ownership category

akta.pro rank

Product category

UX Design Services

NAICS

Graphic Design Services (541430), Marketing Research and Public Opinion Polling (54191)

SIC

Services-Advertising Agencies (7311), Services-Educational Services (8200)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

UX, Design Thinking & Customer Research for PMs (EDABAHAK)

Keywords

• UX design services
• User research consulting
• Digital accessibility auditing
• UX training programs
• UX strategy advisory

Headquarters

HQ city

Sophia Antipolis

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. UX/UI Consulting and Design Services: Ludotic provides UX consulting, research, and design services under multiple engagement models: (1) Régie – a Ludotic team member integrates the client's team; (2) Forfait – project work conducted at the agency with client iteration; (3) UXaaS – a dedicated UX team (lead + UX/UI designers) made available to the client. Pricing for consulting is quoted in euros hors taxes with 20% VAT. Forfait projects require 40% deposit at signature and 60% balance at completion.
2. Professional Training Services: Ludotic operates as an agréé training organization (OF) certified Qualiopi by Afnor since 2005. They offer inter-company and intra-enterprise UX training sessions. Training prices are quoted in euros net of tax (non assujetti à la TVA). Invoices are sent after execution of the training. OPCO financing is supported.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Ludotic is a French UX/UI design agency that provides end-to-end user experience services — including UX/UI design, UX research (user testing and workshops), UX strategy, digital accessibility (RGAA/WCAG), UX innovation, eco-design, and UX for AI — sold through three engagement models (forfait fixed-price projects, régie staff augmentation, and UX as a Service dedicated teams). The firm also operates as a Qualiopi-certified training organization delivering foundational and advanced UX courses, supported by proprietary interactive tools (a UX KPI Generator and an Accessibility Quiz) used for marketing and lead generation.

Product overview

Ludotic is a UX/UI design agency founded in 2004, offering a comprehensive portfolio of user experience services. The core offerings include UX/UI Design, UX Research, UX Strategy, UX & Accessibilité Numérique, UX & Innovation, UX et IA, and UX & Écoconception. The agency provides three engagement models: Régie (staff augmentation), Forfait (fixed-price projects), and UX as a Service (dedicated team). Ludotic also operates as a certified training organization (Qualiopi) offering foundational and advanced UX training programs. Interactive tools include a KPI Generator and Accessibility Quiz. The company is based in Sophia Antipolis and serves clients including Michelin, Orange, Thales, and MAIF.

Differentiator

Problem solved

Functional benefit

Products and services

• UX/UI Design User experience and interface design services including maquettage (prototyping), ergonomic audits, and gamification, for organizations needing intuitive digital interfaces.
• UX Research User research services including user testing and UX workshops to understand user needs and behaviors, for organizations building or improving digital products.
• UX Strategy Strategic UX consulting including KPI generation and strategic planning for UX initiatives, for organizations aligning UX investments with business outcomes.
• UX & Digital Accessibility Digital accessibility services including accessibility audits and RGAA/WCAG compliance assessments, for organizations required to meet French and international accessibility standards.
• UX & Innovation Innovation-focused UX services exploring emerging technologies and approaches including Web3 and gamification, for organizations seeking new digital experiences.
• UX & AI UX services focused on artificial intelligence integration and AI-powered user experiences, for organizations designing AI-driven interfaces.
• UX & Eco-design Eco-design services incorporating environmental sustainability principles into UX design, for organizations reducing the environmental footprint of their digital products.
• Régie (staff augmentation UX engagement) Staff augmentation engagement model in which a Ludotic UX expert is integrated into the client's team and billed on a monthly time-and-materials basis with a CRAM activity report and 30-day payment terms.
• Forfait (fixed-price UX project engagement) Fixed-price project engagement in which Ludotic delivers the UX project from its own offices with iterative client collaboration, with a 40% deposit at signature and 60% balance at completion.
• UX as a Service (UXaaS) Subscription engagement model providing a dedicated Ludotic UX team (a UX lead plus UX/UI designers) on an ongoing basis to conceive and design products or services for the client.
• Formation UX - Maîtriser les bases (Foundational UX Training) Qualiopi-certified foundational UX training covering UX design, user research, ergonomics, Figma, and UX project management for UX designers, researchers, project managers, developers, and multimedia designers.
• Formation UX - Se Perfectionner (Advanced UX Training) Qualiopi-certified advanced UX training including eye tracking, accessibility, eco-design, and information architecture, for UX professionals seeking to deepen their practice.
• Formation Architecture de l'information et UX Writing A 3-day Qualiopi-eligible training on information architecture and UX writing, for content designers, UX writers, and information architects structuring and organizing digital content.

Quantifiable outcome

• 88% of online consumers are less likely to return to a site after a bad user experience (Gomez)
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Use AgecoreStrategic or Co-development PartnerLudotic is an active member and participant in the Use Age association, which organizes the World Usability Day (WUD) events in Sophia Antipolis in collaboration with Telecom Valley. Ludotic team members have participated as speakers and organizers in WUD events since at least 2020.
• Telecom ValleycoreStrategic or Co-development PartnerLudotic collaborates with Telecom Valley on UX/CX community initiatives, notably the World Usability Day events organized in Sophia Antipolis. The Telecom Valley UX/CX commission brings together UX professionals in the region.
• FLUPA (France LUxembourg UX Professionals Association)minorStrategic or Co-development PartnerLudotic CEO Teresa Colombi has participated as a speaker at FLUPA thematic days on gamification and UX topics, contributing to the French UX community knowledge-sharing.
• UpSkill4ITminorGTM or Marketing PartnerLudotic partnered with UpSkill4IT to deliver a joint webinar on UX topics. Teresa Colombi participated as a speaker in collaboration with UpSkill4IT.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ustwo: Independent global digital product studio known for design-led product development, with studios in London and other cities. Comparable on boutique-to-mid-size UX/UI design and research services for enterprise clients.
• Nielsen Norman Group: Global UX research, consulting, and training firm founded by Jakob Nielsen and Don Norman. Highly comparable on the UX training and research dimensions (public courses, certifications, reports) and a benchmark authority in user research that Ludotic cites in its content.
• AKQA: WPP-owned digital design and experience agency combining UX, branding, and digital product design. Targets the same enterprise and government accounts as Ludotic on larger digital transformation mandates, often displacing boutiques in RFPs.
• IDEO: Iconic global design and innovation consultancy offering UX research, design strategy, and product design. Competes for the same enterprise and public-sector design engagements as Ludotic, though at much larger scale and price points.
• Fjord (Accenture Song): Design and innovation consultancy within Accenture Song delivering service design, UX, and digital transformation. Directly comparable service mix to Ludotic, typically at significantly larger scale and with global delivery capability.
• Frog (Accenture Song): Global design and innovation firm, now part of Accenture Song, delivering UX strategy, design research, and product design to multinationals. Comparable on service mix and target buyers, with vastly greater geographic and capacity reach.
• Designit (Wipro): Global strategic design firm, now part of Wipro, offering UX research, design, and innovation services. Competes for similar enterprise UX engagements and shares Ludotic's emphasis on design thinking and innovation strategy.

Direct peers

• Theodo: French digital services firm with strong UX/UI design and web development capabilities, serving enterprise and scale-up clients across France and the UK. Comparable on boutique French positioning and end-to-end digital product delivery, though with a heavier engineering tilt.
• UX Republic: Leading French UX/UI design agency with a comparable horizontal offering (consulting, research, training) and similar boutique positioning across Paris and other French cities. Direct competitor for enterprise UX RFPs and training contracts in the French market.

Regional players

• Smartwave (SmartTribune): French digital UX and customer-experience consultancy working with enterprise clients on web, mobile, and accessibility projects. Comparable on French-market UX/UI service mix and accessibility specialization, with similar mid-market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/LudoTIC
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/ludotic

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ludotic