Charleston Wrap
- Company typePrivate
- Founded1993
- HeadquartersWalterboro, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
Charleston Wrap firmographics
Firmographics- Name
- Charleston Wrap
- Legal name
- Charleston Wrap
- Website
- https://charlestonwrap.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Charleston Wrap industry classification
Industry- Product category
- School Fundraising Services
- NAICS
- Gift, Novelty, and Souvenir Retailers (45942), Luggage and Leather Goods Retailers (458320)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Premium & Luxury Wrapping Services (HSACANAG)
- akta.pro secondary industry
- Premiums, On-Pack & Pack-In Promotions (BPAFAMAJ)
Keywords
Where Charleston Wrap is headquartered
LocationHeadquarters
- HQ city
- Walterboro
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Charleston Wrap business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Fundraising Transaction Commission: Charleston Wrap generates revenue by taking a percentage of all sales made through its fundraising platform. Schools, sports teams, and organizations earn up to 40% profit on every sale, while Charleston Wrap retains the remainder. Supporters purchase products (gift wrap, bags, gourmet treats, home goods, personalized gifts) through the group's online store or catalog, and the organization receives a profit check after the fundraiser ends.
- Direct Product Sales: The company offers 2,500+ gift ideas across dozens of categories including UltraHeavy™ gift wrap, Charleston Bags™, home décor, kitchen essentials, gourmet treats, personalized gifts, and seasonal collections. Products are sold through both online stores and printed catalogs with direct-to-home shipping.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Free Fundraiser Program - No upfront costs or minimum requirements |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Charleston Wrap product offering
Product offeringCore offering
Charleston Wrap operates a school and group fundraising platform that combines online store functionality, printed catalogs, and direct-to-home shipping. Schools, sports teams, clubs, and community organizations register for fundraisers and earn up to 40% profit on sales of premium products including UltraHeavy™ gift wrap, Charleston Bags™, candles, gourmet treats, personalized gifts, and seasonal collections. Supporters purchase products through the group's online store or catalog, with all orders shipped directly to their homes, eliminating inventory management for the organization.
Product overview
Charleston Wrap is a school and group fundraising platform offering a unified solution combining online store functionality, printed catalogs, and direct-to-home shipping. The core platform features the Charleston Wrap Fundraising Platform with signature UltraHeavy™ Gift Wrap and Charleston Bags™ product lines. Fundraisers can choose from multiple catalogs including the main Home Catalog, Candle & Spa, CW Bags, and Gourmet Collections, plus specialty catalogs for Faith and Hanukkah themes. The platform supports specialized programs for various group types including schools, sports teams, bands, choirs, clubs, fraternities, sororities, and community organizations. Participant engagement is driven through Participant Dashboard and Sponsor Portal tools, with incentive programs (Prize Programs) designed to maximize participation.
Differentiator
Problem solved
Functional benefit
Brands
- Charleston Bags: A signature collection of stylish tote bags, organizers, and everyday carry-all bags featured in the fundraising catalog.
- UltraHeavy
Quantifiable outcome
- Schools typically raise 30% more with Charleston Wrap compared to other fundraising programs
- +6 more outcomes
Companies that use Charleston Wrap
Customer profileNamed customers7 records
Segments8 records
Ideal customer profiles5 records
Charleston Wrap technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature6 records
Charleston Wrap partnerships and signals
Strategic signalScale indicators9 records
Recent moves5 records
Expansion highlights5 records
Charleston Wrap competitors and assessment
Company assessmentDirect peers
- Otis Spunkmeyer: Cookie dough and baked-goods fundraising brand widely used by schools, sports teams, and booster clubs. Closest direct competitor in the food/catalog fundraiser niche with similar take-rate economics and direct-to-home fulfillment.
- Great American Opportunities: Catalog-based school and youth fundraiser offering magazines, gift items, and seasonal products. Competes head-to-head with Charleston Wrap for K-12 and youth-group sponsorships through a comparable take-home catalog plus online store model.
- Mixed Bag Designs: Reusable bag and tote-based school fundraiser offering catalogs of designer totes, accessories, and gifts. Directly competes with Charleston Wrap's Charleston Bags™ line and shares the take-home catalog + online store model serving K-12 PTOs/PTA groups.
- World's Finest Chocolate: One of the largest school and youth-group fundraisers in the US, selling branded chocolate bars through take-home sales campaigns. Most direct comparable to Charleston Wrap in channel (schools), revenue model (organization earns a cut on product sales), and 30+ year operating history.
- Fun Pasta Fundraising: Pasta and gourmet food-based school fundraiser serving PTOs, sports teams, and booster clubs. Competes in the same product-sales-with-take-rate category but with a thematic (shaped pasta) differentiation versus Charleston Wrap's gift/gift-wrap focus.
- Box Tops for Education: Long-standing school fundraising program (now digital) tied to consumer brand purchases; serves the same K-12 sponsor base as Charleston Wrap. Different mechanism (cash-back rebate vs. product sale) but a competing claim on the same school fundraising wallet.
- ABC Fundraising: Long-running US school and youth fundraiser offering cookie dough, candles, and assorted gift products via online and catalog channels. Direct competitor for school sponsorships with overlapping product mix and pricing model.
Emerging players
- Snap! Raise: Digital fundraising platform focused on school teams and activities, combining online giving, team stores, and email outreach. Competes for the same school sponsor wallet with a more digital, cashless model that could substitute for Charleston Wrap's product-led fundraisers.
- PledgeStar: Online pledge-based school fundraising platform that lets supporters pay via credit card without purchasing merchandise. Adjacent competitor pressuring product-based fundraisers like Charleston Wrap by enabling cashless donation campaigns for the same schools.
- RallyUp: All-in-one online fundraising platform supporting auctions, raffles, recurring giving, and peer-to-peer campaigns used by schools and nonprofits. Adjacent competitor showing the broader shift away from product fundraisers toward digital/cashless campaigns.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Charleston Wrap social profiles
Digital presenceCharleston Wrap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Charleston Wrap leadership team
Management profileNumber of profiles
Charleston Wrap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Charleston Wrap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Charleston Wrap
What does Charleston Wrap do?
Charleston Wrap operates a school and group fundraising platform that combines online store functionality, printed catalogs, and direct-to-home shipping. Schools, sports teams, clubs, and community organizations register for fundraisers and earn up to 40% profit on sales of premium products including UltraHeavy™ gift wrap, Charleston Bags™, candles, gourmet treats, personalized gifts, and seasonal collections. Supporters purchase products through the group's online store or catalog, with all orders shipped directly to their homes, eliminating inventory management for the organization.
Is Charleston Wrap a public or private company?
Charleston Wrap is a private company. It is classified as unknown and is currently operating.
When was Charleston Wrap founded?
Charleston Wrap was founded in 1993. It employs 101 to 250 people.
Where is Charleston Wrap based?
Charleston Wrap is headquartered in Walterboro, United States, in the North America region.
How does Charleston Wrap make money?
Two revenue lines are on record. Fundraising Transaction Commission is the primary driver. The others are direct Product Sales.
Who are Charleston Wrap's main competitors?
Direct peers on record are Otis Spunkmeyer, Great American Opportunities, Mixed Bag Designs, World's Finest Chocolate, Fun Pasta Fundraising, Box Tops for Education and ABC Fundraising. Emerging players are Snap! Raise, PledgeStar and RallyUp.
Does Charleston Wrap have an API?
No public API is recorded for Charleston Wrap.
What industry is Charleston Wrap in?
Charleston Wrap's product category is School Fundraising Services. Its primary akta.pro industry code is HSACANAG, Premium & Luxury Wrapping Services, with a secondary code of BPAFAMAJ, Premiums, On-Pack & Pack-In Promotions. Its NAICS code is 45942 and its SIC code is 5600.