What Mosaic Events does

Mosaic Events Ltd is a York, UK-based event and association management agency founded in 2003, operating as a private limited company with a small professional team (1–10 employees). The firm serves professional associations, learned societies, and trade bodies — primarily UK nonprofits across education, healthcare, legal, and medical disciplines — with four integrated service lines: Conference & Event Management (end-to-end logistics, delegate handling, speaker coordination, on-site delivery), Association & Membership Management (outsourced secretariat, bookkeeping, governance support, and bespoke online membership portals), Income Generation (sponsorship acquisition, exhibition management, and bespoke partnership frameworks), and Consultancy (Cvent training, venue finding, GDPR, sponsorship strategy).

Its technology backbone is third-party rather than proprietary: Mosaic is a 12+ year Cvent power user and one of the earliest UK adopters, with team members classified as super users, supplemented by a custom-built online membership portal for client renewals and financial transparency. There is no evidence of owned IP in event software; differentiation rests on methodology (particularly the sponsorship framework), long-tenured relationships, and recognised credentials within the UK association events community.

Commercially, Mosaic generates revenue through a mix of recurring managed-services contracts for membership administration, project-based fees for event delivery, commission or fee-based income tied to sponsorship and exhibition revenue it secures on clients' behalf, and day-rate consultancy engagements. The GTM is sales-led via free discovery calls, augmented by community-led credibility (Director Sarah Byrne as ABPCO Co-Chair) and event-driven word-of-mouth; services are quote-based, time-logged, and tailored per engagement rather than productised. The firm has won multiple ABPCO industry awards, including Association Event Team of the Year 2025 and Best Partnership, and is presently expanding capacity via a remote Event Manager hire.

Name

Mosaic Events

Legal name

Mosaic Events Ltd

Website

https://mosaicevents.co.uk

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Mosaic Events is a UK-based event and association management agency serving professional associations, learned societies, and trade bodies with conference delivery, membership secretariat, sponsorship, and consultancy services. It operates as a small, founder-led team based in York.

Ownership category

akta.pro rank

Product category

Association Event Management Services

NAICS

Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Professional & Certification Expos Organizers (THAHABAD)

Keywords

• Association event management
• Conference management services
• Membership management
• Sponsorship income generation
• Event consultancy

Headquarters

HQ city

Askham Richard

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Association & Membership Management Services: Ongoing management of association membership including dedicated coordinators, financial management, bookkeeping, compliance support, and board/committee meeting support. Recurring revenue through annual service contracts.
2. Conference & Event Management: End-to-end event delivery including logistics, delegate management, speaker coordination, and on-site management. Project-based fees.
3. Income Generation & Sponsorship Services: Sponsorship acquisition, exhibition management, and commercial partnership development. Commission or fee-based revenue tied to income generated for clients.
4. Consultancy & Training: Training sessions on Cvent, venue finding, client management, GDPR, marketing events, sponsorship, and programming. Day-rate or session-based consulting.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels4 records

Core offering

Mosaic Events is a UK-based event management agency that delivers conference and event management, association and membership administration, sponsorship income generation, and consultancy services. It specializes in serving professional associations and membership organizations.

Product overview

Mosaic Events is an established event and association management company offering four core service areas: Conference & Event Management, Association & Membership Management, Income Generation (sponsorship services), and Consultancy. These services are delivered as an integrated professional infrastructure, with consultancy including specialized Cvent Training modules. The company acts as an extension of client teams, providing end-to-end support from strategic planning through to on-site delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Conference & Event Management Full-service management of conferences and events for associations and membership organizations, covering planning, logistics, and delivery.
• Association & Membership Management Administration and management of associations and their memberships, including online membership portal support and coordination.
• Income Generation Sponsorship and income generation services using structured frameworks to help associations raise revenue from their events.
• Consultancy Advisory and consultancy services including Cvent training for organizations running their own events.

Quantifiable outcome

• Consistently increased sponsorship and exhibition income for clients
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• CventcoreTechnology or IntegrationThird-party event management software provider. Mosaic uses Cvent to host event management software and manage delegate bookings. One of early adopters of Cvent in the UK with 12+ years of experience. All Mosaic team members are users with Sarah Byrne classified as a super user.
• Versus ArthritisminorStrategic or Co-development PartnerPartnership for BritSpine National Back Pain Day event. Mosaic delivered local impact event in conjunction with Versus Arthritis at a Glasgow shopping centre to engage public and promote back health awareness.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Others

• Cvent: Event management software platform and Mosaic's core technology partner for delegate management. Functions as a key supplier/enabler, and its continued expansion into managed services shapes Mosaic's competitive context.
• Union Venue (formerly Regent Venues): UK conference venue-finding and event management partner for associations. Adjacent supplier/competitor that also serves UK learned society and association clients alongside Mosaic.

Broad incumbents

• MCI Group: Global association management and PCO group operating across associations, congresses, and meetings. Represents the scaled incumbent Mosaic would compete with for larger UK and pan-European association contracts.
• Kenes Group: International PCO and association management company with strong medical and scientific society client base, directly comparable to Mosaic's BritSpine, BSS, and AfPP work. Significantly larger scale.
• BCD Meetings & Events: Global meetings and events agency serving associations and corporates with full-service programme management. Operates at materially larger scale than Mosaic across similar service lines.

Direct peers

• Ashfield Meetings & Events: Specialist healthcare and association event management agency serving medical societies and pharmaceutical clients in the UK. Directly comparable to Mosaic's medical association practice (BritSpine, BSS, AfPP).
• Conference Care: UK-based Professional Conference Organiser (PCO) providing end-to-end conference and association management services to learned societies and membership bodies. Direct competitor for the same UK association client base.
• Banks Sadler: Established UK events agency delivering conferences, meetings, and association events for corporate and membership clients. Overlaps with Mosaic on UK association and corporate event delivery.
• Equinox Group: UK conference and association management company delivering events for professional bodies and membership organisations. Comparable in size, vertical focus, and service mix to Mosaic Events.
• Immediate Events: UK-based event management agency offering conference, association, and corporate event services to membership organisations. Direct UK PCO competitor in the mid-market segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MosaicEventsUk

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mosaic Events