RTRLAW

What RTRLAW does

RTRLAW (legal entity: RTRLAW, LLP) is a U.S. personal injury law firm founded in 1988 and headquartered in Fort Lauderdale, Florida, with eleven offices across five states — Florida (Fort Lauderdale, Orlando, Tampa, Lake Worth, Jacksonville), Texas (Garland, Houston, San Antonio, Austin), Massachusetts (Boston), and Michigan (Detroit), plus Louisiana practice-area coverage. The firm represents individual injury victims and workers' compensation claimants, with practice areas spanning motor vehicle accidents (car, truck, motorcycle, rideshare, commercial), premises liability (slip and fall, security negligence), wrongful death, nursing home abuse, cruise and amusement park accidents, brain injuries, and a nationwide mass tort/consumer product practice covering AFFF, Paraquat, Ozempic, Roundup, talcum powder, Camp Lejeune, and medical devices.

The firm operates on a contingency fee ("No Win, No Fee") basis at rates reported between 33% and 45%, with clients paying no upfront fees and no attorney fees unless a recovery is obtained. Client intake is direct-to-consumer via a 24/7 toll-free line (1-833-HIRE-RTR), website contact forms, and in-person consultations, supplemented by home and hospital visits. Marketing is multi-channel, including SEO-driven blog content ("Legal Insights"), active presence across Facebook, X, LinkedIn, YouTube, Instagram, and TikTok, bilingual English/Spanish service, and SMS-based client communications. The technology stack is conventional and legal-services-native: LawPay for trust account payment processing, no proprietary platform or AI tooling disclosed.

Ownership is private and partner-led. Managing Partners Nicholas R. Thompson and Lance C. Rudzinski head the firm alongside Partner Matthew A. Rabin and a roster of 12+ named attorneys including dedicated Workers' Compensation and pre-litigation specialists. The firm reports cumulative client recoveries of "hundreds of millions of dollars" across settlements and judgments since 1988, with individual case results documented up to $7M. No external funding, M&A activity, or institutional ownership is disclosed in available sources.

Name

RTRLAW

Legal name

RTRLAW, LLP

Website

https://rtrlaw.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

RTRLAW is a private personal injury and workers' compensation law firm founded in 1988, operating eleven offices across Florida, Texas, Massachusetts, and Michigan. It serves individual injury claimants on a contingency-fee basis across 20+ practice areas including motor vehicle accidents, premises liability, and mass torts.

Ownership category

akta.pro rank

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Legal Services - Contingency Fee: The firm operates on a contingency fee basis ('No Win, No Fee'), meaning clients pay no upfront legal fees. Attorney payment is contingent on winning the case and recovering compensation. If the case is unsuccessful, clients owe no attorney fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

RTRLAW is a dedicated personal injury law firm that represents injured individuals on a contingency fee ("No Win, No Fee") basis. Its core offerings include Personal Injury Legal Services covering motor vehicle, premises liability, product liability, and other negligence-based claims, Workers' Compensation Legal Services for workplace injuries, and Mass Tort/Class Action representation for nationwide product liability and environmental contamination cases. Services are delivered through 11 office locations across Florida, Texas, Massachusetts, and Michigan, supported by a 24/7 toll-free intake line and bilingual (English/Spanish) support.

Product overview

RTRLAW is a dedicated personal injury law firm offering a comprehensive suite of legal services. The core offering consists of Personal Injury Legal Services and Workers' Compensation Legal Services. Personal injury services encompass over 20 specific practice areas including motor vehicle accidents (car, truck, motorcycle, commercial vehicles, rideshare), premises liability (slip and fall, security negligence), product liability (consumer products, medical devices), and specialized areas (bed bug injuries, food poisoning, wrongful death, nursing home abuse, cruise ship accidents, amusement park accidents). Workers' compensation services help injured workers navigate claims in Florida and Texas. The firm also handles nationwide mass tort and class action lawsuits for defective products (AFFF, Paraquat, Ozempic, Roundup, talcum powder) and environmental contamination cases. Services are offered across multiple states including Florida, Texas, Louisiana, Massachusetts, and Michigan, with a network of office locations serving each region.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Comprehensive personal injury legal representation covering motor vehicle accidents (car, truck, motorcycle, rideshare, commercial vehicle), slip and fall, wrongful death, premises liability, dog bites, food poisoning, bed bug injuries, brain injuries, bicycle and pedestrian accidents, security negligence, construction accidents, amusement park and cruise ship injuries, and sexual assault matters. Representation is provided on a contingency fee basis to injured individuals across Florida, Texas, Massachusetts, Michigan, and Louisiana.
• Workers' Compensation Legal Services Legal representation for employees injured on the job in Florida and Texas, helping injured workers obtain medical benefits, wage replacement, and disability compensation under state workers' compensation statutes. Provided to claimants navigating claims processes and disputes with employers/insurers.
• Mass Tort and Class Action Lawsuits Nationwide legal representation in mass tort and class action matters, including Camp Lejeune water contamination lawsuits and other large-scale litigation. Provided to individuals affected by mass injury events who join cohort-based actions.
• Consumer Product Injury Lawsuits Mass tort and class action legal services for injuries caused by defective consumer products, including AFFF (Aqueous Film Forming Foam) exposure, Paraquat exposure, Ozempic, Roundup weed killer, and talcum powder lawsuits. Provided to individuals nationwide harmed by these products.
• Medical Device Injuries Legal Services Legal representation for individuals injured by defective medical devices, helping victims pursue compensation from manufacturers.

Quantifiable outcome

• Recovered hundreds of millions of dollars in settlements and judgments for clients
• +5 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Morgan & Morgan: The largest personal injury firm in the United States, with 800+ attorneys across 50+ offices. Operates in essentially the same plaintiff-side PI and mass tort categories as RTRLAW (auto, premises liability, mass tort) and competes directly for the same inbound consumer demand.

Direct peers

• Dolman Law Group: Florida-based personal injury and accident firm with multiple offices across the state and a multi-state footprint. Competes directly with RTRLAW for car accident, slip and fall, and mass tort cases in Florida and the Southeast, using a similar contingency fee model.
• The Barnes Firm: Multi-state personal injury firm with offices in New York, California, and other states, born from the breakup of Cellino & Barnes. Directly comparable to RTRLAW in terms of multi-office PI platform, contingency fee model, and consumer-facing advertising approach.
• Cellino Law: Personal injury firm operating across multiple U.S. states (born from the Cellino & Barnes split). Closely comparable to RTRLAW in practice area mix (auto, premises, wrongful death) and consumer-facing contingency model.
• Jacoby & Meyers Law Offices: Long-standing multi-state personal injury firm founded in 1972, with offices across the U.S. Directly comparable to RTRLAW in offering consumer PI representation on contingency, including auto accidents and general negligence matters.
• Larry H. Parker / Parker Law Firm: Personal injury firm with a strong regional presence and a consumer marketing-driven model similar to RTRLAW's, practicing in auto accidents, slip and fall, and premises liability. Comparable contingency fee structure and inbound funnel design.
• Ben Crump Law PLLC: Nationally recognized personal injury and civil rights firm with strong brand presence, active in mass tort and catastrophic injury matters. Comparable to RTRLAW on mass tort participation and contingency-driven PI representation, though more focused on high-profile cases.
• The Allen Law Firm: Personal injury firm with offices across the Southeast and a multi-state practice covering auto, premises liability, and mass tort matters. Directly comparable to RTRLAW on geographic footprint, practice mix, and contingency fee model.
• Stern Law Group (Stern & Lauritano): Personal injury firm with multi-state operations focused on auto, truck, and motorcycle accident cases, practicing on a contingency fee basis. Closely comparable to RTRLAW on motor vehicle accident focus and direct-to-consumer marketing approach.
• Eichholz Law Firm: Georgia-based personal injury firm with a multi-state practice covering car, truck, and motorcycle accidents as well as mass tort. Comparable to RTRLAW in consumer-facing contingency model and Southeast U.S. geographic focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/rtr_law
• YouTubeyoutube.com/channel/UC6dHjVjQbDeY5GDkJlptsEQ
• Facebookfacebook.com/RTRLaw
• LinkedInlinkedin.com/company/rtrlaw/posts/?feedView=all&viewAsMember=true
• Instagraminstagram.com/rtrlaw
• TikToktiktok.com/@rtrlaw2

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RTRLAW