What WG Security Products does

WG Security Products, Inc. is a privately held, US-based manufacturer of Electronic Article Surveillance (EAS) hardware and related loss-prevention solutions, founded in 1998 and headquartered in Campbell, California. The company sells a broad catalog of physical security products — including 58kHz Acousto-Magnetic and 8.2 MHz Radio Frequency hard tags, IR-based 3- and 4-alarm self-alarming smart tags, Wi-Fi enabled EAS pedestals and overhead systems, RFID readers, ink tags, seal tags, anti-sweep hooks, detachers, deactivators, and integrated video (CCTV/DVR) components — to retail customers addressing shrinkage, shoplifting, organized retail crime, wardrobing, and sweep theft. Its technology stack spans proprietary radio-frequency and infrared circuits (including the patented 4-alarm IR tag architecture and ferrite-circuit AM technology that the company describes as an industry standard) and the cloud-connected eco EAS platform, which pairs self-alarming tags with proprietary Bubble readers and video integration to deliver real-time inventory and theft alerts.

The business model is hardware sales to B2B retail customers via a direct sales motion — the website lists a single contact phone/email channel and the company targets enterprise and mid-market retailers. Pricing is not publicly disclosed; products are sold on a quote basis with cloud data storage bundled at no additional charge for smart tag monitoring. Distribution is direct, with a presence across LinkedIn, Facebook, YouTube, Instagram, and Twitter supplementing the company website. The company holds five registered patents spanning tag, detacher, and accessory designs, and maintains technology and co-development partnerships in the RFID and video monitoring domains.

Name

WG Security Products

Legal name

WG Security Products, Inc.

Website

https://wgspi.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

501–1,000 employees

Short description

WG Security Products, founded in 1998 and headquartered in Campbell, California, manufactures Electronic Article Surveillance hardware and cloud-connected smart tag systems for retail loss prevention, serving enterprise and mid-market retailers globally.

Ownership category

akta.pro rank

Product category

Retail Loss Prevention Hardware (Electronic Article Surveillance)

NAICS

Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162), Communications Equipment Manufacturing (3342), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Electronic Components & Accessories (3670), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

EAS/Anti-Theft Tagging & De-Tagging Operations Support (BPAKAJAF)

akta.pro secondary industries

Physical Security IoT & Smart Building Security Integration (Sensors, BMS tie-ins) (BPAKAGAL), AI/Analytics Video Surveillance (Detection, LPR, People Counting) (HSAHACAF)

Keywords

• Electronic article surveillance
• Retail loss prevention
• EAS security tags
• RFID inventory tracking
• Anti-theft hardware

Headquarters

HQ city

Campbell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. EAS Hardware Sales: WG Security Products generates revenue through the sale of Electronic Article Surveillance (EAS) hardware including hard tags, smart tags, EAS antennas/pedestals, RFID readers, and accessories. Products are sold as one-time purchases with various detacher and deactivation solutions. The company also offers cloud-based data storage at no additional charge for smart tag monitoring.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

WG Security Products develops and manufactures Electronic Article Surveillance (EAS) hardware — including 58kHz AM and 8.2 MHz RF hard tags, IR 4-alarm self-alarming smart tags, Wi-Fi pedestal and overhead detection systems, RFID readers, and detachers/deactivation accessories — along with the eco EAS cloud-based inventory and theft-alert platform that integrates with video recorders. Offerings are sold B2B to retail loss-prevention and asset-protection teams at department stores, fashion, electronics, grocery, and specialty retailers.

Product overview

WG Security Products offers a comprehensive Electronic Article Surveillance (EAS) loss prevention platform with multiple product lines: Wi-Fi EAS Pedestal Systems (Premier, Door Guard, Ad Guard) for entrance detection; IR 4-Alarm and 3-Alarm Smart Tags (Bandit, Ninja, One Piece, Pebble, Lanyard, Bottle, Wrap, Cicada) for self-alarming merchandise protection; Hard Tags (Shell, Micro Shell, Nano Shell, SuperSensor, Pencil, Lock-it, Teardrop); eco EAS cloud-connected system with Bubble readers for real-time inventory and theft alerts; RFID technology (EAS Antenna, WiFi RFID Auto Read) for inventory management; EAS Overhead Systems; traditional Hard Tags; and Accessories (Detachers, Deactivators, Cameras/DVR, Connect PVM, Anti-Sweep Protection, Ink Tags, Seal Tags, Grab N Run). The company provides end-to-end retail security from entrance detection to inventory tracking.

Differentiator

Problem solved

Functional benefit

Brands

• eco EAS: Smart EAS tag system delivering comprehensive product protection with cloud-based status updates, theft notifications, and inventory management. Includes eco One Piece Tag, eco Bandit Tag, eco Pinless Tag, and eco Pebble Tag product lines.
• IR Smart Tags
• Wi-Fi EAS Systems
• Smart Video Solutions

Products and services

• Wi-Fi EAS Pedestal Systems Wi-Fi enabled Electronic Article Surveillance detection pedestals (Premier/Premier Pro Guard, Door Guard, Ad Guard, Ad Guard XL) compatible with all 58 kHz AM tags and labels. Includes patented noise cancellation, jammer detection, alarm volume control, and eliminates the need for a dedicated communication line.
• IR 4 Alarm Smart Tags World's first 4-alarm infrared self-alarming smart tags available in 58kHz and 8.2 RF frequencies, in form factors including Bandit, Ninja, Cicada, One Piece, Pebble, Lanyard, Bottle, and Wrap. Patented tamper-proof design for boxed goods, apparel, bottles, and sporting equipment.
• 3 Alarm Smart Tags Self-alarming security tags with 4-5 year battery life and tamper-proof design. Available in multiple styles (Bandit, One Piece, Pebble, Lanyard, Bottle, Wrap) and compatible with 58kHz and 8.2 RF frequencies.
• Hard Tags Traditional EAS hard tags including Shell, Micro Shell, Nano Shell, SuperSensor, Pencil, Lock-it, and Teardrop tags. Feature patented ferrite circuits for enhanced 58kHz AM detection and ball clutch mechanisms for security.
• eco EAS System Cloud-connected EAS system with self-alarming tags (eco One Piece, Bandit, Pinless, Pebble, Bottle) that communicate wirelessly with Bubble readers. Provides real-time inventory updates, theft notifications via email/text, and video recorder integration.
• Pinless Tags Self-alarming tags with pinless clip design for apparel and accessories. Eliminates garment damage while providing 2-alarm or 4-alarm protection with an adjustable clip mechanism for varying material thicknesses.
• RFID EAS Antenna / Readers RFID readers featuring 3-D detection technology that detects RFID coils embedded in EAS tags. Enables inventory management, logistics tracking, and asset protection with perpetual inventory capabilities.
• WiFi RFID Auto Read Wireless RFID reader for automated inventory tracking. Performs dual-scan verification, transmits data to the cloud in real time, with 100% wireless installation and no hardwiring required.
• EAS Overhead System Sleek overhead EAS system eliminating the need for floor pedestals. Detects hard tags and labels up to 3 meters (9 feet) with a 3-year warranty, zero false alarms, and ultra-low installation costs.
• Cameras and DVR Systems Video monitoring and recording solutions including box, dome, IR, IP, and covert cameras plus recording devices. Supports analog, HD-SDI, and hybrid systems with up to 48 channels for loss prevention video integration.
• Connect PVM (Public View Monitor) Digital signage integrated with active theft deterrent. Combines public view monitor functionality with marketing capabilities for retail environments.
• Hard Tag Detachers Tag removal tools including Superlock, Multi Detacher, Volcano, IR Smart Detacher, and S3 Key. The IR Smart Detacher is required for 4-alarm tags and uses a unique coded IR signal.
• Label Deactivation Products Label deactivators including Stealth Pad II, WiFi Stealth Pad II, Fast Pad, and Double Checker. Provide up to 4-6 inch deactivation distance with password protection options.
• Accessories Supporting products including Guard Line External Alarm, Smart Power Supply, IR Remote Alarm, Smart Bubble, Stainless Steel Bumper, Flush Mount External Alarm, and Lanyard Loops.
• Anti-Sweep Protection Anti-theft devices for pegged merchandise including Anti Sweep Lock and the Spiral Anti-Sweep Hook (Helix) with time-delay dispensing of 6-8 seconds, preventing sweeping theft.
• Grab N Run Security device for clothing racks that prevents grab-and-run theft. Aluminum housing with steel cable modules, available in alarming or non-alarming versions.
• Ink Tags Benefit-denial tags (Micro Shell with Ink, Shell Tag Clear Ink, Just Ink, Button Ink Pin, Oval Ink) that permanently stain merchandise upon tampering, eliminating resale value. Patented Breakage Indicator Panel on the Clear Ink Tag signals tampering.
• Seal Tag / B Tag Disposable one-piece tag preventing wardrobing (return fraud). Communicates to customers that a broken tag voids refund eligibility.
• Blister Pack Tags Security tags for blister-packed products that secure through the pack, card, and blister. Available in 58kHz and 8.2MHz frequencies with RFID option.

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Partnerships

Two partnerships are on record, tiered supporting and core.

• Video Technology PartnerssupportingTechnology or IntegrationWG has partnered with several video experts to provide customers with advanced video monitoring and recording technologies. They offer Digital Video Recorders, cameras, lenses, and management software as part of their smart video solutions for loss prevention programs.
• RFID Business PartnerscoreStrategic or Co-development PartnerIn cooperation with business partners, WG has developed tools for proper utilization of RFID technology that have retail asset protection applications. WG developed three-dimensional reading technology enabling coils embedded in hard tags.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• All-Tag Corporation: US-based manufacturer specializing in EAS hard tags, labels, and source tagging for retail. Closely comparable mid-sized specialist competitor in WG's core EAS tagging product lines.
• Checkpoint Systems: Major EAS and RFID hardware/software provider for retail, with strong presence in apparel and grocery shrink management. Competes directly with WG across hard tags, labels, pedestals, and RFID solutions.
• Sensormatic Solutions (Johnson Controls): The largest global EAS and RFID retail loss-prevention vendor, offering AM/RF pedestals, hard tags, source tagging, and integrated inventory intelligence. Direct head-to-head competitor for WG in enterprise retail accounts.
• Nedap Retail: Dutch provider of RFID-based retail loss prevention and stock visibility solutions (iD Top, !D Cloud). Comparable to WG's eco EAS / RFID platform in combining loss prevention with inventory intelligence for retailers.
• Agon Systems: UK-based designer and manufacturer of EAS tags, labels, and detachers for retail loss prevention. Comparable mid-sized specialist competitor serving similar apparel and general merchandise retailers.
• Universal Surveillance Systems (USS): US-based EAS product manufacturer and loss prevention service provider serving mid-market and enterprise retailers. Competes with WG in EAS hardware and integrated shrink management solutions.
• Ketec: Manufacturer of EAS tags, labels, and accessories for the retail industry. Directly comparable in scale, product scope, and target customer base to WG's hard tag and label business.
• InVue: Provider of retail security and merchandising solutions including EAS, smart locks, and display security for electronics and high-theft merchandise. Overlaps with WG's anti-sweep and peg-hook protection offerings.

Broad incumbents

• Avery Dennison: Global incumbent in retail RFID inlay/label manufacturing and apparel tagging solutions at massive scale. Overlaps with WG's RFID/EAS label business and competes for retailer RFID budgets.

Regional players

• Hangzhou Century Co., Ltd. Large Chinese EAS and RFID product manufacturer with global distribution. Comparable product portfolio across AM/RF tags, labels, and pedestals, primarily competing on price in markets outside WG's US base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wgspi
• YouTubeyoutube.com/user/wgspi
• Facebookfacebook.com/WG-Security-Products-Inc-148562705161465
• LinkedInlinkedin.com/company/wg-security-products-inc.
• Instagraminstagram.com/wgspi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WG Security Products