Aircraft Bluebook
Aircraft Bluebook publishes standardized used-aircraft valuation data and appraisal services for the general aviation industry, serving brokers, appraisers, finance and leasing firms, insurance underwriters, and tax assessors as a brand within Informa Markets' Aviation Week Network.
- Company typePrivate
- Founded1950
- HeadquartersShawnee Mission, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Aircraft Bluebook does
Aircraft Bluebook is a long-established aircraft valuation data provider serving the general aviation industry. Founded in the 1950s and now operated as a brand within Informa Markets' Aviation Week Network portfolio, the company publishes standardized used-aircraft pricing data and related reference content used by brokers and dealers, appraisers and tax assessors, finance and leasing firms, insurance underwriters, and aviation researchers. Its product line consists of an Online subscription covering 7,000+ aircraft model years, a quarterly Print Edition covering 3,000+ model years, a Historical Value Reference spanning 30+ years of values, fee-based Appraisals services, and the Marketline newsletter, with a combined Online/Print Combo SKU offered for workflow-heavy users.
The underlying technology is fundamentally a curated valuation database rather than a software platform: the company aggregates transactional and market inputs from across the aviation value chain and publishes them in searchable reference form. The primary differentiator is the breadth and longevity of the dataset, which functions as an industry reference price for U.S. general aviation transactions. Geographic coverage is anchored in the United States and Canada with stated global intent.
Aircraft Bluebook operates a classic niche B2B information services business model: subscription revenue from online and print data products, plus fee-for-service revenue from the Appraisals desk. Go-to-market is supported by the parent Informa ecosystem, including the Aviation Week Network's roughly 1.7M aviation professionals and the Aviation Week Marketplace. No revenue, headcount, or pricing figures are disclosed in the available input.
Aircraft Bluebook firmographics
Firmographics- Name
- Aircraft Bluebook
- Legal name
- Aircraft Bluebook
- Website
- https://aircraftbluebook.com
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Aircraft Bluebook publishes standardized used-aircraft valuation data and appraisal services for the general aviation industry, serving brokers, appraisers, finance and leasing firms, insurance underwriters, and tax assessors as a brand within Informa Markets' Aviation Week Network.
- Ownership category
- akta.pro rank
Where Aircraft Bluebook is headquartered
LocationHeadquarters
- HQ city
- Shawnee Mission
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Aircraft Bluebook business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Aircraft Bluebook Online Subscription: Subscription-based access to over 6,000-7,000 model years of aircraft valuation data available online. Includes real-time valuation tools and the Historical Value Reference.
- Print Edition Subscription: Quarterly printed editions containing more than 3,000 model years of identification and values for business and general aviation aircraft. Includes avionics, engine maintenance programs, paint and interiors values.
- Online and Print Combo Subscription: Combined package offering both print editions and online subscription access including Historical Value Reference for comprehensive aircraft valuation data.
- Expert Jet Appraisals: Professional appraisal services conducted by accredited appraisers for individual aircraft valuation needs.
- Marketplace Services: Advertising and marketing services through Aviation Week Marketplace connecting aircraft service providers with buyers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Aircraft Bluebook Online Subscription - Access to over 6,000 model years of identification and values for all types of business and general aviation aircraft |
| Subscription | Annual | Print Edition Subscription - Four consecutive quarterly printed editions with more than 3,000 model years of aircraft data |
| Subscription | Annual | Online and Print Combo Subscription - Combined print and online access with Historical Value Reference |
| Other | Multi-year contract | Expert Jet Appraisals - Professional aircraft appraisal services by accredited appraisers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Aircraft Bluebook product offering
Product offeringCore offering
Aircraft Bluebook provides aircraft valuation data and services for business and general aviation through online and print subscription products covering over 7,000 model years with 40+ years of historical pricing data. The offering includes the Aircraft Bluebook Online subscription, quarterly Print Edition, Historical Value Reference, Online and Print Combo Subscription, and professional aircraft appraisal services conducted by accredited appraisers.
Product overview
Aircraft Bluebook is a comprehensive aircraft valuation data provider offering a portfolio of products including the flagship Aircraft Bluebook Online subscription (6,000+ model years) and the Print Edition (3,000+ model years, updated quarterly). The portfolio also includes an Online and Print Combo Subscription, Historical Value Reference (30+ years of quarterly pricing history), and expert Appraisal services. The products serve aircraft brokers, appraisers, finance professionals, insurance underwriters, and aviation researchers, providing market values, historical trends, and valuation adjustments for business and general aviation aircraft. Aircraft Bluebook is part of Aviation Week Network's Business Intelligence and Fleet Data Services portfolio.
Differentiator
Problem solved
Functional benefit
Brands
- Aircraft Bluebook Online: Online subscription service providing market values for over 6,000 model years of business and general aviation aircraft with access to Historical Value Reference.
- Aircraft Bluebook Print Edition
- Aircraft Bluebook Historical Value Reference
- Aircraft Bluebook Jet Appraisals
- Aircraft Bluebook Marketline
Products and services
- Aircraft Bluebook Online Online subscription providing the latest market values for over 6,000-7,000 model years of identification for all types of business and general aviation aircraft, with access to over 30-40 years of historical pricing data via the Historical Value Reference.
- Aircraft Bluebook Print Edition Quarterly printed publication containing more than 3,000 model years of identification and values for business and general aviation aircraft, updated in March, June, September, and December. Includes avionics, engine maintenance programs, paint and interiors values.
- Aircraft Bluebook Online and Print Combo Subscription Combined subscription offering both the print edition and online access, including the Historical Value Reference with pricing history portrayed in graph and table form for comprehensive aircraft valuation data.
- Historical Value Reference Online historical reference guide with over 30 years of general aviation aircraft prices by quarter, displaying individual aircraft year and model pricing history in graph and table form.
- Jet Appraisals Expert aircraft appraisal services conducted by accredited appraisers for accurate valuations for insurance, loans, legal matters, and transaction decisions on jet aircraft.
Quantifiable outcome
- Over 7,000 model years of identification and values for business and general aviation aircraft
- +2 more outcomes
Companies that use Aircraft Bluebook
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Aircraft Bluebook technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Aircraft Bluebook partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Aviation Week NetworkcoreAircraft Bluebook is an essential component of Aviation Week Network's Business Intelligence and Fleet Data Services portfolio. The service is incorporated within an extensive suite including Aviation Week Intelligence Network (AWIN), Global Business Aviation Solutions, Fleet & MRO Forecasts, Fleet Discovery, and Business & Commercial Aviation (BCA).
- Informa MarketscoreAircraft Bluebook is part of Informa Markets, a division of Informa PLC. Aviation Week Network is the largest multimedia information and services provider for the global aviation, aerospace, and defense industries, serving 1.7 million professionals worldwide.
- Aviation Week MarketplaceminorAviation Week Marketplace provides connections to aircraft service providers including maintenance providers, finance companies, and interiors specialists. Aircraft Bluebook directs users to Marketplace for related services and receives referrals.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Aircraft Bluebook competitors and assessment
Company assessmentDirect peers
- Vref: Vref publishes aircraft value reference data and appraisal services for business aviation, directly competing with Aircraft Bluebook's core valuation and appraisal offerings for the same broker, lender, and insurance customer base.
- AMSTAT: AMSTAT delivers business aviation market research, fleet data, and aircraft utilization insights, serving the same brokers, finance, and operator customers that rely on Aircraft Bluebook for valuation reference.
- Rolland Vincent Associates: Rolland Vincent Associates produces business aviation market forecasts and consulting, providing valuation-adjacent analytics and research that compete for the same aviation research and finance customer segments.
- JETNET: JETNET provides aviation market intelligence including aircraft ownership, transaction history, and fleet data, overlapping with Aircraft Bluebook's valuation, fleet tracking, and research use cases for aviation professionals.
Broad incumbents
- Black Book: Black Book provides vehicle valuation data primarily to automotive industry professionals (lenders, dealers, fleets), operating a subscription valuation reference model analogous to Aircraft Bluebook's enterprise positioning.
- NADA Guides: NADA Guides publishes vehicle valuation data for dealers, lenders, and insurance underwriters, sharing the reference-data business model and customer profile (brokers, finance, insurance) with Aircraft Bluebook's aviation platform.
- Kelley Blue Book (KBB): Kelley Blue Book is the consumer-vehicle analog of Aircraft Bluebook, applying the same 'blue book' valuation reference concept for automobiles and demonstrating the brand-driven, recurring-subscription playbook at much larger scale.
- Price Digest: Price Digest publishes valuation data for aircraft, commercial vehicles, and equipment, operating an analogous data-subscription business model across adjacent asset categories and competing for the same aviation valuation budgets.
Regional players
- Asian Sky Group: Asian Sky Group provides business aviation services across Asia Pacific, including market intelligence and transaction support, serving the same broker and finance customers that Aircraft Bluebook targets but in a geography where Bluebook's disclosed presence is limited.
Emerging players
- Camp Systems International: Camp Systems International provides aviation information services including maintenance tracking, aircraft records, and fleet management data, serving the same aircraft operators and finance customers that consume Aircraft Bluebook's valuation data.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Aircraft Bluebook social profiles
Digital presenceAircraft Bluebook financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aircraft Bluebook leadership team
Management profileNumber of profiles
Profiles9 records
Aircraft Bluebook funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aircraft Bluebook M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aircraft Bluebook
What does Aircraft Bluebook do?
Aircraft Bluebook provides aircraft valuation data and services for business and general aviation through online and print subscription products covering over 7,000 model years with 40+ years of historical pricing data. The offering includes the Aircraft Bluebook Online subscription, quarterly Print Edition, Historical Value Reference, Online and Print Combo Subscription, and professional aircraft appraisal services conducted by accredited appraisers.
Is Aircraft Bluebook a public or private company?
Aircraft Bluebook is a private company. It is classified as corporate owned and is currently operating.
When was Aircraft Bluebook founded?
Aircraft Bluebook was founded in 1950. It employs 11 to 50 people.
Where is Aircraft Bluebook based?
Aircraft Bluebook is headquartered in Shawnee Mission, United States, in the North America region.
How does Aircraft Bluebook make money?
Five revenue lines are on record. Aircraft Bluebook Online Subscription is the primary driver. The others are print Edition Subscription, online and Print Combo Subscription, expert Jet Appraisals and marketplace Services.
Who are Aircraft Bluebook's main competitors?
Direct peers on record are Vref, AMSTAT, Rolland Vincent Associates and JETNET. Broad incumbents are Black Book, NADA Guides, Kelley Blue Book (KBB) and Price Digest. Asian Sky Group is listed as a regional player. Camp Systems International is listed as an emerging player.
Does Aircraft Bluebook have an API?
No public API is recorded for Aircraft Bluebook.