MyyHashstash
MyyHashstash is a Delhi-based creative technology studio (founded 2011, 10-20 employees) that designs and develops custom games, AR/VR experiences, Print Mixed Reality, and interactive marketing campaigns for enterprise brands such as Honda, Sony, Google, Amazon, and Bajaj Finserv.
- Company typePrivate
- Founded2011
- HeadquartersNoida, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What MyyHashstash does
MyyHashstash is a Delhi-based creative technology studio founded in 2011 that delivers custom game development, AR/VR experiences, and interactive marketing campaigns for enterprise brands. Its product portfolio spans mobile games, HTML5 web games, Web3 and metaverse experiences, AR/VR applications, Print Mixed Reality, 3D product visualization and configurators, celebrity-driven campaign production, CGI/animation, generative AI content services, and video production. Underlying technology relies on industry-standard engines and middleware — Unity, Unreal Engine, HTML5/WebGL, SnapAR, Photon, Maya, Blender, and Adobe Creative Cloud — indicating a services-led stack rather than proprietary platform infrastructure.
The company monetizes primarily through project-based custom development engagements, with pricing ranging from $2,000 for casual mobile games to $500,000+ for competitive eSports-style titles, plus subscription-style gamified loyalty programs and multi-year contracts for VR enterprise training. Reported commercial scale includes 180+ project wins, 90+ brands served, 160M+ cumulative impressions, 100+ shipped games, a 78% client retention rate, and 94% on-time/on-budget delivery. Named enterprise customers include Honda, Sony, Google, Amazon, Vodafone, Bajaj Finserv, Vistara, OYO, MX Player, Aaj Tak, and WWF, with documented use cases spanning automotive configurators, financial-literacy games, branded loyalty programs, and retail AR.
Go-to-market is sales-led direct outreach from a single Delhi NCR office (team of 10-20), supplemented by content marketing through an educational blog and Indian game-development community participation (Global Game Jam, IGDC, BYOG, Delhi NCR Gamedevs). The studio's primary value proposition is a 40-60% cost advantage versus Western competitors combined with full-stack delivery — game development, AR/VR, 3D art, and celebrity production under one roof — explicitly aimed at brands seeking measurable engagement outcomes over tech novelty.
MyyHashstash firmographics
Firmographics- Name
- MyyHashstash
- Legal name
- MyyHashstash
- Website
- https://myyhashstash.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MyyHashstash is a Delhi-based creative technology studio (founded 2011, 10-20 employees) that designs and develops custom games, AR/VR experiences, Print Mixed Reality, and interactive marketing campaigns for enterprise brands such as Honda, Sony, Google, Amazon, and Bajaj Finserv.
- Ownership category
- akta.pro rank
MyyHashstash industry classification
Industry- Product category
- Game Development Services
- NAICS
- Graphic Design Services (541430), Custom Computer Programming Services (541511)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL)
- akta.pro secondary industries
- Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN), Metaverse & Social Virtual Worlds (BPAMAKAF)
Keywords
Where MyyHashstash is headquartered
LocationHeadquarters
- HQ city
- Noida
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
MyyHashstash business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Game Development: Project-based development of custom games for brands - mobile games, HTML5/web games, AR/VR games. Billed per project with pricing varying by complexity, platform, and scope.
- Branded Experience Creation: Creating branded AR/VR experiences, celebrity-driven campaigns, and interactive marketing activations for enterprise clients.
- Gamified Loyalty Programs: Adding game mechanics to existing brand platforms - challenges, points, streaks, achievements, leaderboards for customer retention.
- VR Enterprise Training: VR training simulations sold to enterprises for operational training, sold as project or licensing engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Mobile casual game development |
| One time/ perpetual license | Multi-year contract | Mid-tier 3D game development |
| Other | Multi-year contract | Retail AR feature or visualization tool |
| One time/ perpetual license | Multi-year contract | Casual mobile games |
| One time/ perpetual license | Multi-year contract | AR experiences |
| One time/ perpetual license | Multi-year contract | Competitive eSports-style games |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
MyyHashstash product offering
Product offeringCore offering
MyyHashstash is a full-stack interactive marketing and creative tech studio that designs and develops custom games, AR/VR experiences, 3D visualizations, celebrity-driven campaigns, and branded digital content for enterprise clients. It delivers project-based solutions across mobile, web, AR, VR, and metaverse platforms, supported by its proprietary Print Mixed Reality (Print AR) technology that turns physical media into interactive AR experiences.
Product overview
MyyHashstash is India's premier interactive marketing and creative tech studio that operates as a full-stack digital production house rather than a single unified product. The company offers a comprehensive portfolio of services organized around three core pillars: (1) Game Development (mobile games, HTML5/Web games, Web3 games, metaverse games, and custom branded games), (2) Immersive Technologies (AR development, VR development, print mixed reality/Print AR, and 3D product visualization), and (3) Creative Production (celebrity-driven campaigns, 3D modeling and art, CGI and animation, video production, and generative AI solutions). These services are delivered as professional creative services rather than modular software products, with notable portfolio games including Bike Rush, Flip Jump, Pixel Golf, Fruit Ninja, Carrom, and Cube Rush. The studio has worked with major brands including Honda, Bajaj Finserv, Sony, Google, and Amazon.
Differentiator
Problem solved
Functional benefit
Products and services
- Video Game Development End-to-end custom video game development covering 2D and 3D game design, art, animation, QA, and deployment across mobile, web, AR, VR, and metaverse platforms for brand and enterprise clients.
- Custom Branded Games Purpose-built games designed around specific brand requirements for promotions, events, educational purposes, NGO engagement, and loyalty programs, with built-in analytics for campaign performance tracking.
- Augmented Reality (AR) Development Custom AR experiences for interactive product demos, mixed reality marketing, and product visualization including AR try-on, AR placement, and AR-driven marketing campaigns for enterprise brands.
- Virtual Reality (VR) Development Custom immersive VR experiences including training simulations for manufacturing safety, surgical practice, customer service, and operational optimization, as well as product visualization and realistic asset creation.
- Print Mixed Reality (Print AR) Proprietary platform that transforms static physical media such as packaging, posters, brochures, and retail activations into interactive AR experiences with gamification overlays, 3D product visualization, and how-to-use video integrations.
- Celebrity-Driven Campaign Production End-to-end celebrity-driven campaign production covering concept ideation, talent casting, shoot execution, and post-production for brand films and campaigns featuring film, sport, and cultural personalities.
- 3D Modeling and CGI/Animation Professional 3D modeling, animation, UI/UX, environment design, and visual effects services producing character art, environments, high-quality product models for lifelike visualizations, and CGI content for games, AR/VR, and film.
- Video Production Full-service video production including storyboarding, studio and set design, talent casting, and post-production for brand films, commercials, and promotional content.
- Generative AI Solutions AI-powered content creation services using personalized generative models and interactive experiences for marketing campaigns and customer engagement initiatives.
- Mobile Application Development Native iOS and Android mobile application development with frontend and backend integration for brand engagement, gamified customer experiences, and marketing applications.
Quantifiable outcome
- VR training reduces training time significantly and eliminates injuries during training
- +5 more outcomes
Companies that use MyyHashstash
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
MyyHashstash technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature6 records
MyyHashstash partnerships and signals
Strategic signalScale indicators9 records
Recent moves5 records
Expansion highlights5 records
MyyHashstash competitors and assessment
Company assessmentDirect peers
- 99Games: Indian mobile/casual game studio with publishing and co-development services - directly comparable to MyyHashstash's mobile and HTML5 game offerings.
- PlaySimple: India-headquartered mobile game developer with global hit titles - shares MyyHashstash's mobile game development capabilities and Indian studio cost structure.
- Nodding Heads Games: Mumbai-based game developer and AR/VR studio offering mobile, PC, and metaverse development with a similar India-cost-arbitrage business model serving global clients.
- Juego Studios: India-based game, AR/VR, and metaverse development studio serving global enterprise brands with custom interactive experiences - directly overlaps MyyHashstash's mobile, AR/VR, and metaverse service lines.
- WOWMakers: India-origin creative tech studio focused on AR, VR, gamified marketing, and branded interactive experiences - mirrors MyyHashstash's enterprise-branded immersive work and pricing tier.
- LOKA: Creative and technology services company producing branded games and interactive content for global brands (referenced by MyyHashstash testimonial giver) - competes for the same branded-game and AR campaign RFPs.
Emerging players
- Zepeto / Naver Z: Asia-based metaverse and avatar platform with tools for branded virtual worlds - relevant overlap with MyyHashstash's metaverse development service line for brand activations.
Broad incumbents
- Tata Elxsi: Large Indian design and technology services firm with established AR/VR, simulation, and digital marketing practices - competes for the same enterprise AR/VR/RFPs at much greater scale.
- Wipro AR/VR Practice: Global IT services major with immersive experience capabilities for enterprise customers - represents the largest-scale competition in brand AR/VR and 3D visualization engagements.
- Infinite Reality (Infinite Metaverse): Larger US-based immersive/3D and metaverse platform company that targets enterprise brands with similar AR/VR experiences - represents scaled competition in MyyHashstash's upper-tier enterprise engagements.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
MyyHashstash social profiles
Digital presenceMyyHashstash financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyyHashstash leadership team
Management profileNumber of profiles
Profiles6 records
MyyHashstash funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyyHashstash M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyyHashstash
What does MyyHashstash do?
MyyHashstash is a full-stack interactive marketing and creative tech studio that designs and develops custom games, AR/VR experiences, 3D visualizations, celebrity-driven campaigns, and branded digital content for enterprise clients. It delivers project-based solutions across mobile, web, AR, VR, and metaverse platforms, supported by its proprietary Print Mixed Reality (Print AR) technology that turns physical media into interactive AR experiences.
Is MyyHashstash a public or private company?
MyyHashstash is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyyHashstash founded?
MyyHashstash was founded in 2011. It employs 11 to 50 people.
Where is MyyHashstash based?
MyyHashstash is headquartered in Noida, India, in the Asia region.
How does MyyHashstash make money?
Four revenue lines are on record. Custom Game Development is the primary driver. The others are branded Experience Creation, gamified Loyalty Programs and VR Enterprise Training.
Who are MyyHashstash's main competitors?
Direct peers on record are 99Games, PlaySimple, Nodding Heads Games, Juego Studios, WOWMakers and LOKA. Zepeto / Naver Z is listed as an emerging player. Broad incumbents are Tata Elxsi, Wipro AR/VR Practice and Infinite Reality (Infinite Metaverse).
Does MyyHashstash have an API?
No public API is recorded for MyyHashstash.
What industry is MyyHashstash in?
MyyHashstash's product category is Game Development Services. Its primary akta.pro industry code is BPAFAIAL, Interactive & Immersive Content Production (AR/VR/3D), with a secondary code of MPAHACAN, Immersive/Interactive Animation (AR/VR/Real-Time). Its NAICS code is 541430 and its SIC code is 7330.