Amberol
Amberol is a UK-based manufacturer of molded plastic products, including self-watering planters, serving consumer and commercial horticultural markets. Founded in 1969, the company operates from Alfreton with 11-50 employees.
- Company typePrivate
- Founded1969
- HeadquartersAlfreton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Amberol does
Amberol is a UK-based manufacturer of molded plastic products, established in 1969 and headquartered in Alfreton, United Kingdom. The company's product portfolio includes self-watering planters, positioning it in the consumer and commercial horticultural supplies segment. With a workforce of 11-50 employees, Amberol operates as a small, privately held for-profit entity. The firmographic profile indicates a niche specialist manufacturer with over five decades of continuous operation.
The company's core offering centers on molded plastic manufacturing, with self-watering planters serving as a notable product category. Specific manufacturing processes (e.g., rotational molding, injection molding), proprietary features, and technology stack are not publicly disclosed. Pricing models, distribution channels, marketing channels, customer segments, and value proposition differentiators are also not publicly available, limiting detailed product or competitive analysis.
As a private company, Amberol does not disclose revenue, ownership structure, funding history, or financial performance. No management team details, partnerships, patents, awards, or M&A activity are documented in the available sources. A second source contained only a verification loading page and provided no substantive company information. The overall data picture is consistent with a long-running, small-scale UK manufacturer operating in a defined product niche, but deeper strategic or financial assessment is constrained by the absence of disclosed operational and financial data.
Amberol firmographics
Firmographics- Name
- Amberol
- Website
- https://amberol.co.uk
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Amberol is a UK-based manufacturer of molded plastic products, including self-watering planters, serving consumer and commercial horticultural markets. Founded in 1969, the company operates from Alfreton with 11-50 employees.
- Ownership category
- akta.pro rank
Amberol industry classification
Industry- Product category
- Horticultural Containers & Planters
- NAICS
- Plastics Product Manufacturing (3261)
- SIC
- Plastics Products, Nec (3089)
- akta.pro primary industry
- Consumer Products Injection Molding (Housewares, Toys, Personal Care) (IMANAFAE)
Keywords
Where Amberol is headquartered
LocationHeadquarters
- HQ city
- Alfreton
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Amberol business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure
Amberol product offering
Product offeringCore offering
Amberol manufactures and sells molded plastic products, with self-watering planters as its core line. The company produces horticultural containers and related molded items for commercial and institutional buyers, leveraging an in-house plastics molding capability established in 1969.
Differentiator
Problem solved
Functional benefit
Products and services
- Self-watering planters Molded plastic self-watering planters designed to reduce maintenance for plants; supplied to commercial and institutional horticultural buyers.
- Molded plastic products Molded plastic products manufactured by Amberol, including self-watering planters and related horticultural containers.
Companies that use Amberol
Customer profileIdeal customer profiles1 record
Amberol technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Amberol competitors and assessment
Company assessmentDirect peers
- elho: Dutch manufacturer of indoor and outdoor planters, including self-watering lines, sold across European retail. Closely comparable to Amberol on product category, plastic molding process, and target end-customer.
- Scheurich: German producer of planters and indoor plant pots combining ceramic and molded plastic self-watering designs. Comparable to Amberol in product function (self-watering planters) and target European garden retail customers.
- Lechuza (geobra Brandstätter): Premium self-watering planter brand from Germany with a strong European retail footprint. Direct comparability to Amberol because both compete in the same functional self-watering planter category with molded plastic constructions.
- Stewart Plastics: UK-based custom plastics manufacturer producing a range of molded products including horticultural/planters and industrial items. Comparable to Amberol on geography, plastics processing capability, and end-use customers.
Emerging players
- Cresk (Garden & Outdoor): Online-focused brand offering self-watering planters and related gardening accessories. Comparable to Amberol on category but differentiated by an e-commerce-led go-to-market rather than traditional wholesale.
- T4U: Cross-border brand supplying planters, self-watering pots, and plant accessories mainly via online marketplaces. Overlaps with Amberol in the self-watering planter SKU set though typically competing on price and assortment breadth.
Regional players
- Deroma: Italian manufacturer of terracotta and plastic planters for European horticulture. Comparable to Amberol in product category and horticulture end-use, primarily competing in continental European retail.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Amberol social profiles
Digital presenceAmberol financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amberol leadership team
Management profileNumber of profiles
Amberol funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amberol M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amberol
What does Amberol do?
Amberol manufactures and sells molded plastic products, with self-watering planters as its core line. The company produces horticultural containers and related molded items for commercial and institutional buyers, leveraging an in-house plastics molding capability established in 1969.
When was Amberol founded?
Amberol was founded in 1969. It employs 11 to 50 people.
Where is Amberol based?
Amberol is headquartered in Alfreton, United Kingdom, in the Europe region.
Who are Amberol's main competitors?
Direct peers on record are elho, Scheurich, Lechuza (geobra Brandstätter) and Stewart Plastics. Emerging players are Cresk (Garden & Outdoor) and T4U. Deroma is listed as a regional player.
Does Amberol have an API?
No public API is recorded for Amberol.
What industry is Amberol in?
Amberol's product category is Horticultural Containers & Planters. Its primary akta.pro industry code is IMANAFAE, Consumer Products Injection Molding (Housewares, Toys, Personal Care). Its NAICS code is 3261 and its SIC code is 3089.