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Body Mind Yoga

Full company profile

uuid000tsgf

Namestring
Body Mind Yoga
Legal namestring
Body Mind Yoga
Company typeenum
Private
Founded yearint
1997
Descriptiontext

Body Mind Yoga is a privately held yoga instruction business based in Perth, Western Australia, founded in 1997 by husband-and-wife team Quentin and Bhumi Albertsen. Both are registered senior teachers with Yoga Australia with 28 years of combined teaching experience. The company delivers gentle, therapeutic yoga classes to individuals of all ages and abilities across three community venue locations in Perth (Churchlands, North Beach, South Perth), operating on a school-term-based schedule of approximately 7 classes per week.

The product portfolio centers on term-based yoga enrollment at AUD 180 per 10-week in-person term (with unlimited Zoom access included) and AUD 160 for a Zoom-only term, supplemented by a free downloadable MP3 audio library for home practice. Higher-priced offerings include an 8-week Mindfulness-Based Stress Reduction (MBSR) course at $550, a 3-day residential retreat at the Premalaya Retreat Centre in Yallingup priced at $730-$990 per person, and standalone sound healing and half-day meditation sessions at $30-$70. The Zoom live-stream channel, introduced in July 2020, is the only meaningful technology layer beyond a content website and Facebook page; there is no mobile app, no AI/ML feature set, and no third-party platform integrations beyond Zoom.

The business is bootstrapped, founder-owned (account names list "Quentin Albertsen" and "Q & S Albertsen"), with no external investors, acquisitions, or partnerships disclosed. The customer base is exclusively individual consumers and the Perth wellness community, acquired primarily through 28 years of word-of-mouth reputation rather than paid marketing. No patents, certifications beyond Yoga Australia registration, awards, or regulatory actions are on record.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersPerth, Australia
HQ citystring
Perth
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
yoga instruction services, mindfulness training programs, yoga therapy classes, wellness retreat services, meditation and breathing courses
Industry5 codes
1General Yoga Instruction (Hatha/Vinyasa/Flow)
CodeHSADACAAPrimaryYes
2Mindfulness-Based Coaching & Training (MBSR/MBCT-style)
CodeHSADAJABPrimaryNo
3Mind-Body Wellness Coaching (Holistic/Integrative)
CodeHSADAGAGPrimaryNo
4Restorative Yoga, Yin Yoga & Yoga Nidra
CodeHSADACAFPrimaryNo
5Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness)
CodeTHAJAHAAPrimaryNo
NAICS code2 codes
  • Fitness and Recreational Sports Centers71394
  • Recreational and Vacation Camps (except Campgrounds)721214
Product category
Yoga Instruction and Wellness Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model5 records
1In-Person Yoga Classes
TypeSubscription Recurring
Description

Term-based enrollment for in-person yoga classes at community venues. Options include full-term (10 weeks), part-term, or casual drop-in classes. Revenue is recurring based on term enrollments.

bodymindyogaperth.com.au
2Zoom Online Classes
TypeSubscription Recurring
Description

Live-streamed yoga classes via Zoom, included free with in-person term enrollment or available separately at reduced rate. Unlimited access to all Zoom classes per week with term enrollment.

bodymindyogaperth.com.au
3MBSR Course
TypeOne Time License
Description

8-week Mindfulness Based Stress Reduction course at $550 per person, including sessions, retreat day, audio tracks and course book.

bodymindyogaperth.com.au
4Yoga Retreats
TypeOne Time License
Description

Residential retreats at Yallingup Premalaya Retreat Centre including accommodation, meals, yoga and meditation sessions. Single room $990, shared room $730.

bodymindyogaperth.com.au
5Sound Healing Events
TypeOne Time License
Description

Specialized sound healing sessions combined with yoga and meditation, priced at $30 per person.

bodymindyogaperth.com.au
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Pricing details12 tiers
1Full In-Person Term (10 weeks)
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$180 per 10-week term, unlimited Zoom access included

bodymindyogaperth.com.au
2First Class Trial
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

$20 for first class

bodymindyogaperth.com.au
3Casual In-Person Class
ModelUnit PricingBilling cadencePay-as-you-go
Notes

$24 casual class

bodymindyogaperth.com.au
4Second/Extra Class
ModelUnit PricingBilling cadencePay-as-you-go
Notes

$12 per additional class within same term

bodymindyogaperth.com.au
5Part-Term Enrollment
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$20 times number of weeks remaining

bodymindyogaperth.com.au
6Zoom Term (10 weeks)
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$160 for 10-week Zoom term

bodymindyogaperth.com.au
7Casual Zoom Class
ModelUnit PricingBilling cadencePay-as-you-go
Notes

$18 casual Zoom class

bodymindyogaperth.com.au
8MBSR 8-Week Course
ModelOne time/ perpetual licenseBilling cadenceMulti-year contract
Notes

$550 includes 7 sessions (2.5 hours each), 1 day retreat, audio tracks, course book

bodymindyogaperth.com.au
9Yallingup Retreat - Single Room
ModelOne time/ perpetual licenseBilling cadenceMulti-year contract
Notes

$990 per person, includes accommodation, Ayurvedic breakfasts and dinners. Deposit $400 non-refundable.

bodymindyogaperth.com.au
10Yallingup Retreat - Shared Room
ModelOne time/ perpetual licenseBilling cadenceMulti-year contract
Notes

$730 per person, includes accommodation, Ayurvedic breakfasts and dinners

bodymindyogaperth.com.au
11Sound Healing Event
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

$30 per person

bodymindyogaperth.com.au
12Half-Day Yoga Meditation Retreat
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

$70 includes yoga, meditation, relaxation, light afternoon tea and snacks

bodymindyogaperth.com.au
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Body Mind Yoga is a Perth-based yoga instruction studio that sells gentle, therapeutic yoga classes for people of all ages and abilities, delivered in-person at three community venues and live-streamed via Zoom. The offering extends to an 8-week Mindfulness Based Stress Reduction (MBSR) course, a free audio yoga/meditation library for home practice, residential yoga retreats at Yallingup, sound healing sessions, and half-day meditation events.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Chronic pain management - assists with management of chronic back and neck pain
+2 more records
Product overview1 text field

Body Mind Yoga is a yoga instruction business led by husband-and-wife team Quentin and Bhumi, offering a suite of interconnected wellness services. The core offering consists of in-person yoga classes at three Perth locations (Churchlands, South Perth, North Beach) and live-streamed Zoom classes, all following a consistent format of gentle warm-ups, strengthening exercises, breathing practice, and meditation. The product portfolio includes free downloadable yoga audio recordings for home practice, an 8-week Mindfulness Based Stress Reduction (MBSR) course based on Jon Kabat-Zinn's methodology, multi-day retreat experiences at the Premalaya Centre in Yallingup, and standalone sound healing and half-day meditation sessions. This creates a tiered approach from accessible drop-in classes to intensive immersive experiences, all centered on therapeutic yoga, mindfulness, and meditation practices.

Product and service7 records
1In-Person Yoga Classes
CategoryYoga Classes
Description

Gentle, therapeutic yoga classes held at three community venues in Perth (Churchlands at Newman College Sports Hall, North Beach at North Beach Community Centre and St Michael and All Angels Church, South Perth at South Perth Senior Citizens Centre), taught by registered senior teachers Quentin and Bhumi. Each class includes warm-up exercises, strengthening stretches, core exercises, conscious breathing, and a 10-minute meditation/relaxation, suitable for all ages and abilities.

2Zoom Online Classes
CategoryOnline Yoga Classes
Description

Live-streamed yoga classes delivered via Zoom video conferencing, allowing remote students to participate in real time. All 7 in-person classes are simultaneously broadcast, and in-person term enrollees receive unlimited Zoom access free of charge. Standalone Zoom term enrollment is $160 for 10 weeks, with casual Zoom classes at $18 each.

3Mindfulness Based Stress Reduction (MBSR) Course
CategoryMindfulness Training
Description

An 8-week evidence-based mindfulness course based on Jon Kabat-Zinn's MBSR methodology, combining meditation and yoga. Includes 7 sessions of 2.5 hours each, a 1-day retreat, home practice audio tracks, and a course book. Priced at $550 per person. Minimum 8 participants required to run; registration by email.

4Yallingup Yoga Retreat
CategoryWellness Retreat
Description

A 3-day, 2-night yoga and meditation retreat at the 6-acre Premalaya Retreat Centre in Yallingup, Western Australia, facilitated by Quentin and Bhumi. Includes accommodation in self-contained 2-bedroom apartments, Ayurvedic vegetarian breakfasts and dinners, yoga, meditation and sound healing sessions. Single room $990 per person, shared room $730 per person; $400 non-refundable deposit.

5Sound Healing Sessions
CategorySound Healing and Wellness Event
Description

Specialized evening sessions combining gentle yoga, mindful breathing, deep relaxation, and sound therapy, led by Bhumi (certified in Teaching Sound Healing) at St Michael and All Angels Church in North Beach. Priced at $30 per person.

6Half-Day Yoga and Meditation Sessions
CategoryWellness Workshop
Description

Four-hour yoga and meditation sessions held at Henderson Environment Centre in Star Swamp Reserve, North Beach, including yoga, breathing exercises, relaxation, and meditation with light afternoon tea and snacks provided. Priced at $70 per person.

7Yoga and Meditation Audio Library (Home Practice)
CategoryHome Practice Resource
Description

Free downloadable MP3 audio recordings of yoga classes and meditations led by both Bhumi and Quentin, including yoga nidra, body scans, breathing meditations, loving kindness meditations, and themed yoga classes (shoulders, lower back, hips, etc.). Available on the Body Mind Yoga website for home practice and makeup classes.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Meditation and mindfulness app with structured courses including MBSR-style content. Closely comparable to the Body Mind Yoga MBSR offering and free audio library, demonstrating the scaled digital format of the same content.

TypeEmerging player
Description

Premium on-demand yoga and mindfulness streaming platform. Direct substitute for Body Mind Yoga's Zoom/audio offering and a primary competitive threat to its term-based subscription model from a digital-first perspective.

TypeEmerging player
Description

Global meditation, sleep, and mindfulness app. Comparable as a substitute for Body Mind Yoga's MBSR course, meditation audio library, and sleep/stress outcomes, and a benchmark for the subscription monetisation opportunity.

TypeBroad incumbent
Description

Large US yoga studio chain with a digital subscription platform. Comparable as a scaled operator offering both in-person and on-demand yoga content, demonstrating how studio models can be expanded via digital channels that Body Mind Yoga currently only partially addresses.

TypeDirect peer
Description

Premium Australian wellness retreat brand offering residential programs with yoga, meditation, and healthy cuisine. Most comparable peer to Body Mind Yoga's Yallingup retreat product line in terms of format and price band.

6Glo
TypeEmerging player
Description

Subscription-based online yoga, Pilates, and meditation platform. Comparable as a digital alternative to Body Mind Yoga's Zoom classes and audio library, competing for the same at-home practice minutes.

TypeDirect peer
Description

Australia's largest yoga studio operator with multiple locations and a teacher-training academy. Most directly comparable as another multi-location Australian yoga brand offering in-person classes, retreats, and teacher training — competing for the same national pool of yoga students.

TypeDirect peer
Description

Perth-based yoga studio chain offering in-person classes, workshops, and teacher training. Direct local competitor to Body Mind Yoga, sharing the same Perth metro customer base and operating model.

TypeDirect peer
Description

Australian wellness retreat operator in Queensland offering multi-day yoga, meditation, and detox programs. Comparable to Body Mind Yoga's residential retreat at Yallingup in scope, audience, and pricing.

TypeEmerging player
Description

Algorithm-generated yoga, HIIT, and meditation app with a low subscription price. Comparable as an on-demand substitute competing for casual and at-home practice time, with implications for Body Mind Yoga's casual/drop-in pricing tier.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Body Mind Yoga

Yoga Instruction and Wellness Servicesbodymindyogaperth.com.au

What Body Mind Yoga does

Body Mind Yoga is a privately held yoga instruction business based in Perth, Western Australia, founded in 1997 by husband-and-wife team Quentin and Bhumi Albertsen. Both are registered senior teachers with Yoga Australia with 28 years of combined teaching experience. The company delivers gentle, therapeutic yoga classes to individuals of all ages and abilities across three community venue locations in Perth (Churchlands, North Beach, South Perth), operating on a school-term-based schedule of approximately 7 classes per week.

The product portfolio centers on term-based yoga enrollment at AUD 180 per 10-week in-person term (with unlimited Zoom access included) and AUD 160 for a Zoom-only term, supplemented by a free downloadable MP3 audio library for home practice. Higher-priced offerings include an 8-week Mindfulness-Based Stress Reduction (MBSR) course at $550, a 3-day residential retreat at the Premalaya Retreat Centre in Yallingup priced at $730-$990 per person, and standalone sound healing and half-day meditation sessions at $30-$70. The Zoom live-stream channel, introduced in July 2020, is the only meaningful technology layer beyond a content website and Facebook page; there is no mobile app, no AI/ML feature set, and no third-party platform integrations beyond Zoom.

The business is bootstrapped, founder-owned (account names list "Quentin Albertsen" and "Q & S Albertsen"), with no external investors, acquisitions, or partnerships disclosed. The customer base is exclusively individual consumers and the Perth wellness community, acquired primarily through 28 years of word-of-mouth reputation rather than paid marketing. No patents, certifications beyond Yoga Australia registration, awards, or regulatory actions are on record.

Body Mind Yoga firmographics

Firmographics
Name
Body Mind Yoga
Legal name
Body Mind Yoga
Website
https://bodymindyogaperth.com.au
Company type
Private
Founded year
1997
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Body Mind Yoga industry classification

Industry
Product category
Yoga Instruction and Wellness Services
NAICS
Fitness and Recreational Sports Centers (71394), Recreational and Vacation Camps (except Campgrounds) (721214)
akta.pro primary industry
General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA)
akta.pro secondary industries
Mindfulness-Based Coaching & Training (MBSR/MBCT-style) (HSADAJAB), Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG), Restorative Yoga, Yin Yoga & Yoga Nidra (HSADACAF), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA)

Keywords

  • Yoga instruction services
  • Mindfulness training programs
  • Yoga therapy classes
  • Wellness retreat services
  • Meditation and breathing courses

Where Body Mind Yoga is headquartered

Location

Headquarters

HQ city
Perth
HQ country
Australia
HQ region
Oceania

Offices4 records

Markets served

Body Mind Yoga business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

  1. In-Person Yoga Classes: Term-based enrollment for in-person yoga classes at community venues. Options include full-term (10 weeks), part-term, or casual drop-in classes. Revenue is recurring based on term enrollments.
  2. Zoom Online Classes: Live-streamed yoga classes via Zoom, included free with in-person term enrollment or available separately at reduced rate. Unlimited access to all Zoom classes per week with term enrollment.
  3. MBSR Course: 8-week Mindfulness Based Stress Reduction course at $550 per person, including sessions, retreat day, audio tracks and course book.
  4. Yoga Retreats: Residential retreats at Yallingup Premalaya Retreat Centre including accommodation, meals, yoga and meditation sessions. Single room $990, shared room $730.
  5. Sound Healing Events: Specialized sound healing sessions combined with yoga and meditation, priced at $30 per person.

Pricing tiers

ModelBillingPrice
SubscriptionMulti-year contractFull In-Person Term (10 weeks)
One time/ perpetual licensePay-as-you-goFirst Class Trial
Unit PricingPay-as-you-goCasual In-Person Class
Unit PricingPay-as-you-goSecond/Extra Class
SubscriptionMulti-year contractPart-Term Enrollment
SubscriptionMulti-year contractZoom Term (10 weeks)
Unit PricingPay-as-you-goCasual Zoom Class
One time/ perpetual licenseMulti-year contractMBSR 8-Week Course
One time/ perpetual licenseMulti-year contractYallingup Retreat - Single Room
One time/ perpetual licenseMulti-year contractYallingup Retreat - Shared Room
One time/ perpetual licensePay-as-you-goSound Healing Event
One time/ perpetual licensePay-as-you-goHalf-Day Yoga Meditation Retreat

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Body Mind Yoga product offering

Product offering

Core offering

Body Mind Yoga is a Perth-based yoga instruction studio that sells gentle, therapeutic yoga classes for people of all ages and abilities, delivered in-person at three community venues and live-streamed via Zoom. The offering extends to an 8-week Mindfulness Based Stress Reduction (MBSR) course, a free audio yoga/meditation library for home practice, residential yoga retreats at Yallingup, sound healing sessions, and half-day meditation events.

Product overview

Body Mind Yoga is a yoga instruction business led by husband-and-wife team Quentin and Bhumi, offering a suite of interconnected wellness services. The core offering consists of in-person yoga classes at three Perth locations (Churchlands, South Perth, North Beach) and live-streamed Zoom classes, all following a consistent format of gentle warm-ups, strengthening exercises, breathing practice, and meditation. The product portfolio includes free downloadable yoga audio recordings for home practice, an 8-week Mindfulness Based Stress Reduction (MBSR) course based on Jon Kabat-Zinn's methodology, multi-day retreat experiences at the Premalaya Centre in Yallingup, and standalone sound healing and half-day meditation sessions. This creates a tiered approach from accessible drop-in classes to intensive immersive experiences, all centered on therapeutic yoga, mindfulness, and meditation practices.

Differentiator

Problem solved

Functional benefit

Products and services

  • In-Person Yoga Classes Gentle, therapeutic yoga classes held at three community venues in Perth (Churchlands at Newman College Sports Hall, North Beach at North Beach Community Centre and St Michael and All Angels Church, South Perth at South Perth Senior Citizens Centre), taught by registered senior teachers Quentin and Bhumi. Each class includes warm-up exercises, strengthening stretches, core exercises, conscious breathing, and a 10-minute meditation/relaxation, suitable for all ages and abilities.
  • Zoom Online Classes Live-streamed yoga classes delivered via Zoom video conferencing, allowing remote students to participate in real time. All 7 in-person classes are simultaneously broadcast, and in-person term enrollees receive unlimited Zoom access free of charge. Standalone Zoom term enrollment is $160 for 10 weeks, with casual Zoom classes at $18 each.
  • Mindfulness Based Stress Reduction (MBSR) Course An 8-week evidence-based mindfulness course based on Jon Kabat-Zinn's MBSR methodology, combining meditation and yoga. Includes 7 sessions of 2.5 hours each, a 1-day retreat, home practice audio tracks, and a course book. Priced at $550 per person. Minimum 8 participants required to run; registration by email.
  • Yallingup Yoga Retreat A 3-day, 2-night yoga and meditation retreat at the 6-acre Premalaya Retreat Centre in Yallingup, Western Australia, facilitated by Quentin and Bhumi. Includes accommodation in self-contained 2-bedroom apartments, Ayurvedic vegetarian breakfasts and dinners, yoga, meditation and sound healing sessions. Single room $990 per person, shared room $730 per person; $400 non-refundable deposit.
  • Sound Healing Sessions Specialized evening sessions combining gentle yoga, mindful breathing, deep relaxation, and sound therapy, led by Bhumi (certified in Teaching Sound Healing) at St Michael and All Angels Church in North Beach. Priced at $30 per person.
  • Half-Day Yoga and Meditation Sessions Four-hour yoga and meditation sessions held at Henderson Environment Centre in Star Swamp Reserve, North Beach, including yoga, breathing exercises, relaxation, and meditation with light afternoon tea and snacks provided. Priced at $70 per person.
  • Yoga and Meditation Audio Library (Home Practice) Free downloadable MP3 audio recordings of yoga classes and meditations led by both Bhumi and Quentin, including yoga nidra, body scans, breathing meditations, loving kindness meditations, and themed yoga classes (shoulders, lower back, hips, etc.). Available on the Body Mind Yoga website for home practice and makeup classes.

Quantifiable outcome

  • Chronic pain management - assists with management of chronic back and neck pain
  • +2 more outcomes

Companies that use Body Mind Yoga

Customer profile

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Body Mind Yoga technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Body Mind Yoga partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Body Mind Yoga competitors and assessment

Company assessment

Emerging players

  • Headspace: Meditation and mindfulness app with structured courses including MBSR-style content. Closely comparable to the Body Mind Yoga MBSR offering and free audio library, demonstrating the scaled digital format of the same content.
  • Alo Moves: Premium on-demand yoga and mindfulness streaming platform. Direct substitute for Body Mind Yoga's Zoom/audio offering and a primary competitive threat to its term-based subscription model from a digital-first perspective.
  • Calm: Global meditation, sleep, and mindfulness app. Comparable as a substitute for Body Mind Yoga's MBSR course, meditation audio library, and sleep/stress outcomes, and a benchmark for the subscription monetisation opportunity.
  • Glo: Subscription-based online yoga, Pilates, and meditation platform. Comparable as a digital alternative to Body Mind Yoga's Zoom classes and audio library, competing for the same at-home practice minutes.
  • Down Dog: Algorithm-generated yoga, HIIT, and meditation app with a low subscription price. Comparable as an on-demand substitute competing for casual and at-home practice time, with implications for Body Mind Yoga's casual/drop-in pricing tier.

Broad incumbents

  • CorePower Yoga: Large US yoga studio chain with a digital subscription platform. Comparable as a scaled operator offering both in-person and on-demand yoga content, demonstrating how studio models can be expanded via digital channels that Body Mind Yoga currently only partially addresses.

Direct peers

  • Golden Door: Premium Australian wellness retreat brand offering residential programs with yoga, meditation, and healthy cuisine. Most comparable peer to Body Mind Yoga's Yallingup retreat product line in terms of format and price band.
  • Power Living Yoga: Australia's largest yoga studio operator with multiple locations and a teacher-training academy. Most directly comparable as another multi-location Australian yoga brand offering in-person classes, retreats, and teacher training — competing for the same national pool of yoga students.
  • Yoga 213: Perth-based yoga studio chain offering in-person classes, workshops, and teacher training. Direct local competitor to Body Mind Yoga, sharing the same Perth metro customer base and operating model.
  • Gwinganna Lifestyle Retreat: Australian wellness retreat operator in Queensland offering multi-day yoga, meditation, and detox programs. Comparable to Body Mind Yoga's residential retreat at Yallingup in scope, audience, and pricing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Body Mind Yoga social profiles

Digital presence

Body Mind Yoga financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Body Mind Yoga leadership team

Management profile

Number of profiles

Profiles2 records

Body Mind Yoga funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Body Mind Yoga M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Body Mind Yoga

What does Body Mind Yoga do?

Body Mind Yoga is a Perth-based yoga instruction studio that sells gentle, therapeutic yoga classes for people of all ages and abilities, delivered in-person at three community venues and live-streamed via Zoom. The offering extends to an 8-week Mindfulness Based Stress Reduction (MBSR) course, a free audio yoga/meditation library for home practice, residential yoga retreats at Yallingup, sound healing sessions, and half-day meditation events.

Is Body Mind Yoga a public or private company?

Body Mind Yoga is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Body Mind Yoga founded?

Body Mind Yoga was founded in 1997. It employs 11 to 50 people.

Where is Body Mind Yoga based?

Body Mind Yoga is headquartered in Perth, Australia, in the Oceania region.

How does Body Mind Yoga make money?

Five revenue lines are on record. In-Person Yoga Classes are the primary driver. The others are zoom Online Classes, MBSR Course, yoga Retreats and sound Healing Events.

Who are Body Mind Yoga's main competitors?

Emerging players on record are Headspace, Alo Moves, Calm, Glo and Down Dog. CorePower Yoga is listed as a broad incumbent. Direct peers are Golden Door, Power Living Yoga, Yoga 213 and Gwinganna Lifestyle Retreat.

Does Body Mind Yoga have an API?

No public API is recorded for Body Mind Yoga.

What industry is Body Mind Yoga in?

Body Mind Yoga's product category is Yoga Instruction and Wellness Services. Its primary akta.pro industry code is HSADACAA, General Yoga Instruction (Hatha/Vinyasa/Flow), with a secondary code of HSADAJAB, Mindfulness-Based Coaching & Training (MBSR/MBCT-style). Its NAICS code is 71394.

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