Choice Health Network & Positively Living

What Choice Health Network & Positively Living does

Choice Health Network & Positively Living is a 501(c)(3) nonprofit healthcare organization headquartered in Knoxville, Tennessee, that provides an integrated, one-stop-shop service model for individuals and families affected by HIV/AIDS, homelessness, mental illness, and substance use. Founded in 1996 as Positively Living with a $25,000 grant from the Robert Wood Johnson Foundation and expanded in 2018 through the launch of the Choice Health Network brand, the organization operates five fixed clinical and case-management locations across Tennessee — Knoxville (headquarters and harm reduction site), Chattanooga, Memphis, Cookeville (Upper Cumberland), and Jackson (West Tennessee) — supplemented by mobile outreach units serving rural East Tennessee communities. It serves approximately 6,300 individuals and families with a staff of roughly 50 and an annual operating budget of approximately $15 million.

The organization delivers a vertically integrated portfolio of services spanning medical care (HIV primary care, Hepatitis C treatment, infectious disease management, PrEP/PEP, STI testing, immunizations, on-site lab), an in-house 340B pharmacy with medication delivery, mental health individual and group therapy, harm reduction (syringe services, naloxone distribution, fentanyl test strips, wound care), housing assistance under HOPWA, food and transportation support, peer navigation, and free HIV/HCV testing. Technology components include a HIPAA-compliant telehealth video platform accessible via smartphone, tablet, or computer; an Electronic Medical Records patient portal (positively-living.myezyaccess.com); and a same-day mail-order OraQuick in-home HIV test fulfillment system. The organization has been designated an HIV/AIDS Center of Excellence by the Tennessee Department of Health and recognized as a 2024 Top Workplace by the Knoxville News Sentinel.

The business model is grant-funded nonprofit operations rather than commercial revenue. Primary revenue streams are federal pass-through grants administered by the Tennessee Department of Health, including Ryan White Part B, Housing Opportunities for Persons With AIDS (HOPWA), and Ending the HIV Epidemic (EHE) initiative funding, supplemented by tax-deductible charitable donations through the 501(c)(3) structure. All clinical, pharmacy, mental health, and support services are provided at no cost or low cost to eligible clients — eligibility thresholds include Tennessee residents living with HIV at less than 400% of the federal poverty line (Ryan White Part B) and HIV-positive residents of eligible counties at or below 80% of area median income (HOPWA). Go-to-market is community-led: clients are acquired through direct enrollment, healthcare provider referrals, community outreach, mobile units, and partnerships with hospitals and social service agencies, with marketing concentrated in organic social (Facebook, Instagram), email newsletters, community events, and earned media.

Name

Choice Health Network & Positively Living

Legal name

Positively Living, Inc.

Website

https://choicehealthnetwork.org

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Choice Health Network & Positively Living is a Tennessee-based 501(c)(3) nonprofit that delivers integrated HIV/AIDS medical care, pharmacy, mental health, housing, food, transportation, and harm reduction services to approximately 6,300 vulnerable individuals and families across five Tennessee locations, funded primarily through Ryan White Part B, HOPWA, and EHE federal grants.

Ownership category

akta.pro rank

Product category

Community Health Services

NAICS

Health Care and Social Assistance (62), Social Assistance (624), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Value-Based Primary Care Organizations (Risk-Bearing) (HLAFAGAF)

akta.pro secondary industries

Primary Care for Underserved Populations (e.g., migrant, homeless, refugee clinics) (HLAFAGAN), Mobile & Street Medicine Primary Care Programs (HLAFAGAH), Public Health & Health Equity Organizations (BPAGACAL)

Keywords

• HIV/AIDS care services
• Harm reduction programs
• Community health pharmacy
• Behavioral health counseling
• Housing assistance services

Headquarters

HQ city

Knoxville

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Federal Grants and Government Funding: Primary revenue stream through federally funded programs including Ryan White Part B (for HIV care and support services), HOPWA - Housing Opportunities for Persons With AIDS (HUD funding administered by Tennessee Department of Health), and Ending the HIV Epidemic (EHE) initiatives. Budget approximately $15 million.
2. Ryan White Part B Program: Federally funded program to improve quality, availability, and organization of HIV health care and support services. Provides services to individuals and families in East and Southeast Tennessee.
3. Donations and Charitable Contributions: 501(c)(3) nonprofit accepting tax-deductible donations. One-time and recurring gift options available. Donations support programmatic operations and client services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Choice Health Network & Positively Living is a nonprofit community health organization that delivers integrated HIV/AIDS medical care, prevention, pharmacy, mental health, harm reduction, housing, food, and transportation services to Tennessee residents living with HIV/AIDS and related conditions. Services are organized as a 'one-stop shop' spanning an HIV/primary-care medical clinic, an in-house 340B pharmacy, telehealth, mental health therapy, PrEP/PEP, harm reduction supplies, and HOPWA-funded housing assistance.

Product overview

Choice Health Network & Positively Living operates as a unified nonprofit healthcare organization offering an integrated, one-stop-shop service model for individuals and families affected by HIV, homelessness, mental illness, and substance use. The organization is structured around three programmatic pillars: (1) a Medical Clinic providing disease testing, treatment, and prevention along with an on-site Pharmacy; (2) Client Services encompassing therapy and mental health, food, housing, and transportation support; and (3) a Harm Reduction program offering syringe exchange, naloxone distribution, and fentanyl test strips. Additional offerings include a Telehealth platform for remote care, a Patient Portal (EMR) for client health information access, and a resource directory of Food Pantries across Tennessee. Services are delivered through multiple Tennessee locations (Knoxville headquarters, Chattanooga, Memphis, Cookeville, and West Tennessee) and are funded through Ryan White Part B, HOPWA, and other federal/state programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Services Comprehensive medical clinic providing HIV care, primary care, Hepatitis C treatment, infectious disease management, chronic disease management, wellness visits, STI/STD testing, immunizations, and onsite laboratory services for Tennessee residents.
• Pharmacy Services Full-service pharmacy specializing in HIV and HCV medications, offering medication delivery, one-on-one consultations, insurance coordination, and financial assistance for clients.
• Telehealth Remote healthcare delivery via smartphone, tablet, or computer connecting patients face-to-face with providers, featuring secure HIPAA-compliant video technology that supports remote specialty equipment connectivity.
• Mental Health Services No-cost individual and group therapy for those living with HIV/AIDS or involved in prevention programs, including crisis intervention, trauma support, coping skills development, grief processing, and referrals to specialty mental health care.
• Housing (HOPWA) Housing assistance program providing housing case management, information services, permanent housing placement, resource identification, and short-term rent/mortgage/utility assistance for people living with HIV/AIDS in Tennessee.
• Food & Transportation Ryan White Part B program offering case management, insurance navigation, food assistance, transportation assistance, emergency housing, and uninsured dental/vision assistance to eligible Tennessee residents living with HIV.
• Testing Services Free walk-in HIV and Hepatitis C testing with rapid results in approximately 20 minutes, plus mail-in OraQuick in-home HIV test kits with same-day shipping and follow-up counseling from the prevention team.
• Harm Reduction Program Syringe services program, naloxone training and distribution, fentanyl test strip distribution, HIV/HCV rapid testing, wound care, substance abuse referrals, and community outreach for people who use drugs.
• PrEP & PEP HIV prevention medication services including PrEP (pre-exposure prophylaxis) for HIV-negative individuals at high risk, and PEP (post-exposure prophylaxis) for emergency use within 72 hours of exposure.

Quantifiable outcome

• Named HIV/AIDS Center of Excellence by Tennessee Department of Health
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Tennessee Department of HealthcoreStrategic or Co-development PartnerState health department that has designated Choice Health Network as an HIV/AIDS Center of Excellence and administers HOPWA funding locally through federal grants. Key government partner for public health initiatives.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• AIDS Healthcare Foundation (AHF): Largest global HIV/AIDS healthcare organization providing medical, pharmacy, and support services. Operates clinics, pharmacies, and HIV testing programs across the U.S. with comparable Ryan White/HOPWA-style funding model.
• CAN Community Health: Florida-headquartered national nonprofit providing HIV/HCV/STI care, PrEP/PEP, and primary care across the southern U.S. Direct overlap on Ryan White-funded HIV specialty care and harm reduction.
• Howard Brown Health: Chicago-based LGBTQ+ and HIV specialty health center with multiple clinical sites. Comparable integrated medical, behavioral, and HIV services with similar Ryan White funding exposure.
• APLA Health: Los Angeles-based nonprofit providing HIV specialty care, primary care, behavioral health, and dental services. Comparable on comprehensive HIV care, harm reduction, and LGBTQ+ community focus.
• San Francisco AIDS Foundation: Long-standing Bay Area HIV/AIDS services organization providing prevention, testing, harm reduction, and linkage-to-care. Comparable on community-based HIV prevention, harm reduction (syringe access), and wraparound support.
• GMHC (Gay Men's Health Crisis): NYC-based HIV/AIDS service organization offering case management, mental health, and prevention services. Comparable on wraparound support services and HIV-focused community-based care model.
• Whitman-Walker Health: DC-based community health center specializing in HIV care, LGBTQ+ health, and primary care. Comparable on federally qualified health center model, HIV specialty focus, and wraparound support services.
• Equitas Health: Ohio-based nonprofit providing integrated medical, behavioral health, pharmacy, and HIV/Hep C services to vulnerable populations. Direct comparable on integrated care model and HIV specialty pharmacy.

Regional players

• Thrive Alabama: Northern Alabama HIV/AIDS and primary care nonprofit with clinical pharmacy, case management, and prevention services. Comparable Southern, low-income client base and federally-funded HIV specialty model.
• Nashville CARES: Tennessee-based nonprofit providing HIV/AIDS prevention, education, and support services in Middle Tennessee. Closest in-state peer with overlapping Ryan White and HOPWA service mix and shared state-level funding relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/chnharmreduction
• Instagraminstagram.com/choicehealthnetwork
• Xx.com/HR_choicehealth
• LinkedInlinkedin.com/company/positively-living-choice-health-network

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Choice Health Network & Positively Living