Reign Event Venue

What Reign Event Venue does

Reign Event Venue LLC is a privately held, single-location event venue operating from 3243 Players Club Circle in Memphis, Tennessee. The venue serves three primary customer segments — wedding couples, corporate event planners, and social event hosts — offering ceremony and reception space with a 6-hour minimum for weddings (12-hour maximum) and 3-hour minimum for corporate and social events. All package tiers include a REV On-Site Event Manager, Audio/Visual Access, tables and chairs, linens, and an armed licensed security guard. Built-in infrastructure comprises advanced sound systems, modern lighting, Wi-Fi, and screens/projectors, eliminating typical rental dependencies. The venue also offers a Preferred Vendors Program across catering, baking, design, photography, DJ, officiant, bridal, and hair/makeup categories, with a $350 per-vendor-type fee assessed on outside vendors, plus ancillary add-on services including bar packages, virtual tours, and in-house coordinators.

The business operates on a direct-to-consumer go-to-market model, capturing leads through the company website, TripleSeat booking platform, contact forms, phone, and referrals from the preferred vendor network. Revenue is generated through one-time venue rental packages, a tiered ancillary fee structure (extended hours $250/hour, holiday events +$500, additional security $35/hour, outside-vendor fees $350/type, linens $15 each), a $500 refundable damage deposit, and ABC-licensed bar services. Booking follows a First Come, First Serve policy with a 25% down deposit (or full payment if within 30 days of the event), with all balances due 30 days prior to event date. Headcount is 1-10 employees and the company is independently owned with no disclosed parent company, funding rounds, or institutional investors.

The venue's competitive positioning centers on a curated physical product (modern decor, draping, spacious parking) and a bundled-service experience that reduces coordination friction for clients. Distribution is amplified through a curated Preferred Vendors Program that both supplies ancillary services and generates inbound referrals. Digital marketing channels include Facebook, Instagram, Twitter, an email newsletter, and a REV Virtual Tour on the website. Active operating status is confirmed by published availability calendars extending through 2026, with no disclosed revenue, funding, or expansion plans beyond the single Memphis location.

Name

Reign Event Venue

Legal name

Reign Event Venue LLC

Website

https://reigneventsmemphis.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Reign Event Venue LLC operates a single Memphis, Tennessee event venue offering wedding, reception, corporate, and special-occasion space rental with built-in AV, on-site management, in-house bar services, and a curated preferred-vendor network serving couples, businesses, and social hosts.

Ownership category

akta.pro rank

Product category

Event Venue Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Specialty & Entertainment Venue Property Management (BPAJAGAO)

Keywords

• Wedding venue rental
• Event hosting services
• Corporate event space
• Reception venue booking
• Special event catering

Headquarters

HQ city

Memphis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Venue Rental: Rental of event venue space for weddings, receptions, corporate events, and special events. Revenue generated through package-based pricing with customizable options. All packages include REV On-Site Event Manager, Audio/Visual Access, Tables & Chairs, Linen, and Security.
2. Additional Services and Fees: Fees for outside vendors ($350 per vendor type), extended hours ($250/hour), additional security ($35/hour), holiday events ($500), linens outside package ($15 each), rental item pickup failures ($500/day), and layout changes ($100-$200).
3. Damage Deposits: $500 Refundable Damage Deposit required from each client, refunded 7-14 days after event date
4. Insurance Services: Clients required to obtain $1,000,000 special events policy for event day

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Reign Event Venue is a single-location event venue in Memphis, TN that rents its picturesque ceremony and reception spaces for weddings, receptions, corporate events, and special occasions. All bookings are sold through customizable package tiers that include an on-site REV Event Manager, audio/visual access, tables and chairs, linen, and an armed licensed security guard. The venue supplements rentals with built-in sound systems, lighting, screens/projectors, and Wi-Fi, plus add-on services such as ABC-licensed bartender packages, extended hours, additional security, and access to a curated preferred-vendor network of caterers, decorators, photographers, DJs, bakers, and other wedding vendors.

Product overview

Reign Event Venue is a single-location wedding and special event venue in Memphis, Tennessee offering a unified venue rental service with modular add-ons. The core product is the event venue rental itself, which includes use of their picturesque ceremony and reception spaces. All packages include REV On-Site Event Manager, Audio/Visual Access, Tables & Chairs, Linen, and Security as standard inclusions. Clients can enhance their events through add-on modules including the Virtual Tour for facility previews, the Preferred Vendors Program for vetted caterers and decorators (avoiding the $350 outside vendor fee), and In-House Coordinator Services for planning assistance. Additional services like Bar Packages with professional bartenders and various linens are also available. The venue specializes in weddings, receptions, corporate events, and social/special events with customizable packages.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Venue Rental Rental of Reign Event Venue's ceremony and reception spaces in Memphis, TN, providing clients with picturesque modern event space, free parking, and access to built-in AV infrastructure. Targeting couples, corporate event planners, social event hosts, and nonprofit/community organizations hosting weddings, receptions, conferences, and special occasions.
• Package-Based Event Services Customizable package tiers (wedding, reception, social, and corporate event packages) that bundle the venue rental with REV On-Site Event Manager, Audio/Visual Access, Tables & Chairs, Linen, and armed licensed Security as standard inclusions, priced via a downloadable brochure with quote-based custom options.
• Bar Package Services ABC-licensed, insured professional bartender service required for all events at the venue, staffed at 1-2 bartenders per 150 guests, with signature cocktail options available. Sold as an add-on service alongside the venue rental and packages.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

26 partnerships are on record, tiered featured, preferred and core.

• Melissa's Fine CateringfeaturedOthersFeatured wedding caterer offering cuisine from down home fare to haute cuisine. Services include buffets and plated meals. Minimum budget starts at $2,000. Contact: (662) 543-0968 or [email protected].
• Chef Phillip Dewayne (Savor Catering)featuredOthersFeatured catering vendor with 5-10 staff members. Minimum budget starts at $2,000 and up. Staff availability requires busting at least certain thresholds. Tier One status vendor.
• Donelson's CateringfeaturedOthersFeatured wedding caterer listed on the venue's preferred vendors list.
• Peyton Perfect DesignfeaturedOthersFeatured wedding designer and decorator providing event design services at the venue.
• My Monie CakesfeaturedOthersFeatured wedding baker providing custom cakes and specialty desserts.
• The Frosted OvenfeaturedOthersFeatured wedding baker providing custom cakes and specialty desserts.
• Gimme SugarfeaturedOthersFeatured wedding baker providing custom cakes and specialty desserts.
• Lisa RosefeaturedOthersFeatured wedding baker providing custom cakes and specialty desserts.
• Kevin NyefeaturedOthersFeatured wedding baker providing custom cakes and specialty desserts.
• Alissa RosefeaturedOthersFeatured wedding baker providing custom cakes and specialty desserts.
• Brain Food MemphisfeaturedOthersFeatured wedding caterer providing event catering services.
• Drapers CateringfeaturedOthersFeatured wedding caterer providing event catering services.
• Food For ThoughtfeaturedOthersFeatured wedding caterer providing event catering services.
• Flavor FavorsfeaturedOthersFeatured wedding caterer providing event catering services.
• Pink FlamingofeaturedOthersFeatured wedding caterer providing event catering services.
• CharMel's CuisinefeaturedOthersFeatured wedding caterer providing event catering services.
• Que's Sweet HeatfeaturedOthersFeatured wedding caterer providing event catering services.
• D. Arthur's CateringfeaturedOthersFeatured wedding caterer providing event catering services.
• Photographers (Preferred Vendors)preferredOthersNetwork of preferred photographers who can provide services at the venue. All vendors must be licensed and insured.
• DJs (Preferred Vendors)preferredOthersNetwork of preferred DJs who can provide services at the venue.
• Officiants (Preferred Vendors)preferredOthersNetwork of preferred officiants who can provide wedding ceremony services at the venue.
• Bridal Shops (Preferred Vendors)preferredOthersNetwork of preferred bridal shops who can provide services for wedding events at the venue.
• Hair Stylists and Makeup Artists (Preferred Vendors)preferredOthersNetwork of preferred hair and makeup artists who can provide bridal services at the venue.
• Event Designers and Decorators (Preferred Vendors)preferredOthersNetwork of preferred event designers and decorators who can provide styling services at the venue.
• Planners and Coordinators (Preferred Vendors)preferredOthersNetwork of preferred event planners and coordinators who can assist with wedding planning at the venue.
• TripleSeatcoreTechnology or IntegrationThird-party event booking and planning platform used for party requests, tour scheduling, and event inquiries. Website links directly to TripleSeat booking system.

Scale indicators3 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• The Peabody Memphis: Iconic Memphis hotel with extensive banquet and event space serving weddings, corporate conferences, and galas. Broader incumbent offering lodging plus event space, but competes for the same Memphis wedding and corporate event bookings.
• Dave & Buster's: National entertainment-venue operator offering private event and corporate-booking services alongside its entertainment centers. Broad incumbent in the event-hosting space with substantially more scale and brand recognition than Reign.
• The Madison Hotel Memphis: Boutique Memphis hotel with wedding and corporate event facilities. Overlaps with Reign on wedding receptions and corporate events while also providing guest lodging — a wider service portfolio than Reign's single-venue model.

Others

• Eventbrite: Event ticketing and booking platform used for private events and gatherings. Tangentially comparable as a platform that competes for event-related demand and bookings, though not a venue operator itself.
• Here Comes the Guide: Online venue marketplace and directory for wedding and event spaces. Comparable as a venue-discovery channel; not a direct competitor but shapes how couples find Memphis venues like Reign.

Direct peers

• Heartwood Hall: Memphis-area wedding and event venue offering customizable packages, on-site coordination, and vendor networks. Closely matches Reign's wedding-and-reception focus, package structure, and Memphis geographic footprint.
• Memphis Botanic Garden: Memphis venue hosting weddings, receptions, and corporate events across multiple indoor and outdoor spaces. Comparable as a Memphis-based event host with package-based offerings and a similar target customer.
• The Columns at One Commerce Square: Large Memphis event venue used for weddings, galas, and corporate functions. Competes with Reign for mid-to-large weddings and corporate events in the Memphis market with a higher-end positioning.
• Annesdale Mansion: Historic Memphis mansion operated as an event venue for weddings and private events. Comparable as a Memphis single-property event host competing for the same wedding and social-event customer segments.
• The Cadre: Memphis-based event venue hosting weddings, receptions, corporate events, and social gatherings in a historic downtown building. Directly comparable single-market competitor serving the same Memphis customer base with a similar package-driven rental model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/ReignEventVenue
• Facebookfacebook.com/ReignEventsMemphis
• Instagraminstagram.com/reigneventsmemphis
• LinkedInlinkedin.com/company/reign-event-venue

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reign Event Venue