Andale
Andale Micro Matic is an Australian manufacturer and installer of commercial beer and beverage dispensing equipment, serving stadiums, pubs, breweries, and restaurants with taps, fonts, cooling systems, and proprietary products under the Flexidraft and Brumby brands.
- Company typePrivate
- Founded1946
- HeadquartersSomersby, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Andale does
Andale Micro Matic is an Australian manufacturer, supplier, and installer of commercial beer and beverage dispensing equipment, founded in 1946 by Wally Dale and Henry Anderson. The company operates from its headquarters in Airport West, Victoria, with manufacturing facilities in Melbourne (metal fabrication and bespoke systems) and Sydney (python tubing), producing a broad product portfolio spanning taps and font adaptors, beer fonts, keg couplers across multiple international standards, glycol tanks, ice bank chillers, post-mix dispensers, gas regulation equipment, cleaning products, mobile bars, and proprietary systems including the Flexidraft modular draught system and Brumby taps. Its technology stack is mechanical and fluid-systems engineering, supported by custom font manufacturing and a national approved installer network.
The company generates revenue through three streams: equipment sales (hardware), installation services delivered via direct teams and approved partners for commercial projects, and ongoing service and maintenance. Its go-to-market combines enterprise field sales for high-value installations at stadiums (Allianz Stadium), entertainment precincts (Queens Wharf Brisbane), and breweries (Urban Alley), with a website e-commerce shop serving SMB and individual buyers including home brewers. Pricing is quote-based and not publicly disclosed, consistent with B2B commercial equipment sales. Following its 2021 acquisition by Micro Matic, Andale operates as a subsidiary within a global beverage dispensing group while retaining its Australian manufacturing footprint, brand identity, and position as Australia's self-described market leader in premium beverage dispensing equipment.
Andale firmographics
Firmographics- Name
- Andale
- Legal name
- Andale Micro Matic
- Website
- https://andale.com.au
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Andale Micro Matic is an Australian manufacturer and installer of commercial beer and beverage dispensing equipment, serving stadiums, pubs, breweries, and restaurants with taps, fonts, cooling systems, and proprietary products under the Flexidraft and Brumby brands.
- Ownership category
- akta.pro rank
Where Andale is headquartered
LocationHeadquarters
- HQ city
- Somersby
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Andale business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Sale of beer and beverage dispensing equipment including keg couplers, taps, fonts, chilling systems, cleaning equipment, and accessories
- Installation Services: National installation services for commercial beverage systems, stadium projects, and bespoke deployments
- Service and Maintenance: Ongoing service support and maintenance for installed systems across Australia
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Andale product offering
Product offeringCore offering
Andale Micro Matic manufactures, supplies, and installs commercial beer and beverage dispensing equipment in Australia, offering taps, fonts, keg couplers, glycol and ice bank chillers, post-mix units, mobile bars, gas regulation, cleaning products, and custom font manufacturing. The company operates two manufacturing centres (Melbourne for metal fabrication and bespoke systems; Sydney for python tubing) and delivers national installation and service coverage through direct field sales and an approved installer network.
Product overview
Andale Micro Matic is Australia's market leader in manufacturing, installation, and service of premium beverage dispensing equipment. The company operates as a diversified product portfolio with multiple interconnected product lines: beer dispensing equipment (taps, fonts, keg couplers, beer line components like Snaplok/Linevalve/Pinvalve systems), cooling solutions (glycol tanks, ice bank chillers, Arctic chillers), commercial beverage systems (post-mix equipment, mobile bars, portable cold plate systems), and Flexidraft Star modular dispensing systems. Additional offerings include gas regulation equipment, cleaning and maintenance products, custom font manufacturing, and installation accessories like fittings, clamps, and tools. The product ecosystem supports commercial venues (stadiums, pubs, restaurants), industrial applications, and homebrew users through complementary add-on components and systems.
Differentiator
Problem solved
Functional benefit
Products and services
- Brumby Taps Australian-designed premium beer dispensing taps available in standard, stout, and wall mount variants, built for commercial and hospitality use.
- Fonts Range of commercial beer fonts including 48 Degree, Andale, Apollo, Big T, Double Storey, Flanged, Insulated, Matisse, Millhouse, Multipour, New York, Olympic, Regent, Kalgoorlie, Sette, Skinny, Victorian, Westgate, and Vision variants for different dispensing configurations.
- Flexidraft Star System Modular draught beer dispensing system including Star 15, 25, 30, and 40 models with keg couplers (A, D, S, Keykeg), Copenhagen towers, drip trays, one-way beer lines, and conversion packs for kegerator and fridge installations.
- Ice Bank Chillers Ice bank chilling units including Life 65 (2-coil), Life 145 (6-8 coil), and Life 175 (8 coil) models, available as complete single and multi-tap systems.
- Glycol Tanks and Chillers Glycol chilling systems including 40L, 70L, 130L, and 200L Coolgardie tanks with various power ratings (2kw, 2.7kw, 3.5kw) plus glycol blocks and manifold accessories.
- Post Mix Equipment Post-mix beverage dispensing equipment including the Rattler II Bar Gun and Ice Free chiller units (130, 150, 250, 600) for soft drinks and mixers in commercial bar settings.
- Gas Equipment and Regulators Gas regulation equipment including Harris regulators (8474x, 801, 601), Micromatic Premium Plus regulators, CO2 regulators, overhead gas brackets, and safety equipment such as Cellarwarn monitors.
- Mobile Bars and Portable Systems Portable beverage dispensing solutions including decorative and stainless steel mobile bars (1-4 tap configurations), cold plate coolers (single and double), and complete party and hire systems.
- Cleaning Products Beer line cleaning solutions including Premium One and Twin beer line cleaners, BEEROX concentrated cleaning powder, anti-bacterial spray, bypass cups, dosing units, and washout equipment.
- Custom Fonts Custom-designed beer fonts manufactured to specification for unique venue requirements and branding.
- Coolroom Equipment Coolroom dispensing equipment including FOB monitors (Strongman, Homark), beer pumps (Flojet G56, N5000), filter boards, regulators, manifolds, and panel adaptors.
- Keg Couplers Range of keg coupler types including A-Style, D-Style, G-Style, Key Keg, and S-Style for connecting to different international keg standards, plus associated adaptor kits.
- Draught Beer Tubing Draft beer dispensing tubing including Flexmaster and Brewmaster product lines for python installations.
- Keg Valves and Packaging Keg spear valves and packaging equipment for the beverage industry.
- Snaplok Equipment Complete Snaplok product line including adaptors, nozzles, beerline checkvalves, gas nozzles, transfer leads, manifolds, and crossheads for beer line connections.
- Installation Services National installation services for commercial beverage systems, stadium projects, and bespoke deployments delivered by direct staff and approved installer partners.
- Service and Maintenance Ongoing service support and maintenance for installed beverage dispensing systems across Australia.
Companies that use Andale
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Andale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Andale partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Andale competitors and assessment
Company assessmentEmerging players
- Kegworks: Kegworks is a US specialty retailer and supplier of kegerators, draft beer equipment, taps, fonts, and homebrew dispensing components. While smaller and more retail-oriented than Andale, it competes in the same product categories (taps, fonts, keg couplers) and serves a similar craft-beer / homebrew customer base.
- U-Line Corporation: U-Line manufactures undercounter refrigerators, ice makers, and beverage coolers for residential and light commercial use. Its modular undercounter units overlap with Andale's Ice Free undercounter chillers and Flexidraft kegerator conversion systems for premium home and small-venue installations.
Direct peers
- Taprite: Taprite is a US-based manufacturer of beer dispensing and draft system components including taps, keg couplers, regulators, and gas equipment. It competes with Andale in the same draught system component category, including Brumby tap and keg coupler SKUs.
- Cornelius (Marmon/Pentair): Cornelius is a global manufacturer of beverage dispensing equipment including post-mix guns, ice makers, and fountain systems used in bars, stadiums, and foodservice. It directly competes with Andale's Rattler II bar gun and post-mix chiller product lines in the same commercial beverage-dispensing category.
- Perlick: Perlick manufactures commercial bar and beverage dispensing equipment including beer towers, fonts, drip trays, and underbar refrigeration for hospitality venues. Its product portfolio directly overlaps with Andale's fonts, taps, and coolroom equipment for pubs, restaurants, and stadiums.
Broad incumbents
- Micro Matic: Micro Matic is Andale's parent company and one of the world's largest manufacturers of draught beer dispensing systems, keg couplers, gas regulators, and chillers. It is the global incumbent that Andale operates as its Australian subsidiary, offering the same product categories at worldwide scale.
- Beverage-Air: Beverage-Air manufactures commercial refrigeration, beer coolers, and bar equipment for hospitality venues. Its direct-draw beer coolers and back-bar refrigeration directly overlap with Andale's commercial beverage cooling and dispensing categories.
- Hoshizaki: Hoshizaki is a global manufacturer of commercial ice machines, refrigeration, and beverage equipment for foodservice. Its ice machines and beverage systems overlap with Andale's ice bank chillers and commercial beverage cooling offerings, though it operates across a much broader commercial kitchen portfolio.
- True Manufacturing: True Manufacturing is a major US manufacturer of commercial refrigeration including reach-ins, prep tables, and bar equipment. Its underbar and glass chiller units serve the same hospitality and stadium segments as Andale's coolroom and glycol chilling equipment.
Regional players
- Scotsman Ice Systems: Scotsman Ice is a global manufacturer of commercial ice machines used in bars, stadiums, and foodservice. Its ice products complement (rather than directly compete with) Andale's ice bank chillers in beverage cooling applications, and the two often integrate in commercial bar designs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Andale social profiles
Digital presenceAndale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Andale leadership team
Management profileNumber of profiles
Andale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Andale M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Andale
What does Andale do?
Andale Micro Matic manufactures, supplies, and installs commercial beer and beverage dispensing equipment in Australia, offering taps, fonts, keg couplers, glycol and ice bank chillers, post-mix units, mobile bars, gas regulation, cleaning products, and custom font manufacturing. The company operates two manufacturing centres (Melbourne for metal fabrication and bespoke systems; Sydney for python tubing) and delivers national installation and service coverage through direct field sales and an approved installer network.
Is Andale a public or private company?
Andale is a private company. It is classified as corporate owned and is currently operating.
When was Andale founded?
Andale was founded in 1946. It employs 11 to 50 people.
Where is Andale based?
Andale is headquartered in Somersby, Australia, in the Oceania region.
How does Andale make money?
Three revenue lines are on record. Equipment Sales are the primary driver. The others are installation Services and service and Maintenance.
Who are Andale's main competitors?
Emerging players on record are Kegworks and U-Line Corporation. Direct peers are Taprite, Cornelius (Marmon/Pentair) and Perlick. Broad incumbents are Micro Matic, Beverage-Air, Hoshizaki and True Manufacturing. Scotsman Ice Systems is listed as a regional player.
Does Andale have an API?
No public API is recorded for Andale.