Baw Athletic Wear

What Baw Athletic Wear does

BAW Athletic Wear is a private wholesale distributor of athletic, sports, spirit wear, lifestyle apparel, and uniforms, operating exclusively on a business-to-business model from its headquarters and warehouse facility at 5040 Franz Rd, Katy, Texas. Founded in 1996, the company sells blank imprintable apparel — meaning garments intended for downstream decoration via screen printing or embroidery — to qualified resellers in the promotional products, uniform, and decoration industries who hold valid state resale licenses and industry association credentials (ASI, PPAI). Distribution is limited to the 48 continental United States; Alaska, Hawaii, and Puerto Rico are explicitly excluded from the shipping footprint.

The company's product portfolio spans roughly 30 apparel categories segmented by end-user (Adults, Women, Youth, Toddler) and use case, including performance T-shirts, polos (Performance, ECO, Cotton/Poly), shorts, fleece/hoodies, compression wear, fishing apparel, corporate wear, letterman jackets, cardigans, and accessories. Its core technical differentiator is a set of branded fabric platforms — Cloud Soft/Cloud Soft Plus, Xtreme-Tek, Sorona (37% DuPont Sorona fiber), Nature XT, Soft-Tek Blend, Cool-Tek, and Every1 (recycled-polyester blend) — which deliver moisture management, UV protection (UPF 35 to UPF 50+), and anti-bacterial treatments. The website is operated on the nopCommerce e-commerce platform, with same-day shipping for orders placed before noon CST and free freight on orders of $200 or more.

BAW monetizes exclusively through wholesale apparel distribution with no direct-to-consumer channel and no public pricing; account registration and qualification are required to access the catalog and transact. The customer base is fragmented across six SMB segments — screen printers/decorators (primary), team sports dealers, uniform companies, promotional products distributors, embroidery shops, and sporting goods retailers — with no disclosed anchor accounts or large enterprise buyers. Marketing relies on the company website, Facebook (BAWAthleticWear), YouTube (bawkaty), and trade show participation. No public ownership, funding, M&A, or leadership disclosures are available.

Name

Baw Athletic Wear

Legal name

BAW Athletic Wear

Website

https://bawonline.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

BAW Athletic Wear is a private wholesale distributor of blank athletic, spirit, and uniform apparel, founded in 1996 and based in Katy, Texas, selling exclusively to qualified screen printers, embroidery shops, promotional products distributors, and uniform dealers in the 48 continental US states.

Ownership category

akta.pro rank

Product category

Wholesale Athletic Apparel

NAICS

Apparel Manufacturing (315), Cut and Sew Apparel Manufacturing (3152), Sporting and Athletic Goods Manufacturing (33992)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Athleisure & Performance Apparel Wholesale (CRAOADAE)

akta.pro secondary industries

Activewear & Athleisure Cut & Sew (IMAOAEAA), Running & Endurance Wear (CRAAAEAD), Team Sports & On-Field Performance Apparel (CRAAAEAE), Sports Team & Promotional Apparel Cut & Sew (Screenprint/Embroidery-Ready) (IMAOAEAK)

Keywords

• Wholesale athletic apparel
• Custom team uniforms
• Sportswear fabrics
• Screen printing apparel
• Performance athletic wear

Headquarters

HQ city

Katy

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wholesale Apparel Distribution: BAW Athletic Wear operates exclusively as a wholesale distributor selling athletic apparel and imprintable products to qualified businesses in the promotional products, uniform, and decoration industries. Products are sold in bulk quantities to authorized resellers who then decorate or resell to end consumers.

Distribution channels2 records

Marketing channels4 records

Core offering

BAW Athletic Wear is a wholesale manufacturer and distributor of athletic apparel, including blank and decorated garments for team sports, screen printers, and promotional product resellers. The company produces performance athletic clothing such as shorts, t-shirts, hoodies, and polos using proprietary fabric technologies, and sells exclusively to qualified wholesale buyers rather than end consumers.

Product overview

Baw Athletic Wear is a wholesale athletic apparel distributor serving the promotional products, uniform, and decoration industry. The company offers a comprehensive portfolio of performance athletic wear across multiple segments including Adults, Women, Youth, and Toddler categories. The product lineup includes core performance technologies: Cloud Soft Plus (moisture-managing brushed jersey with UV protection), Xtreme-Tek (100% polyester performance fabric with UPF 50), Sorona (sustainable DuPont fiber blend), Soft-Tek (polyester/cotton blend), and Every1 (cotton/recycled polyester blend). Key product categories span Performance T-Shirts, Polos (Performance, ECO, Cotton/Poly sub-categories), Shorts, Jackets, Fleece & Hoodies, Compression wear, Corporate Wear, Fishing apparel, and Accessories. The company sells exclusively to wholesale customers with state resale licenses through their nopCommerce-powered e-commerce platform at bawonline.com.

Differentiator

Problem solved

Functional benefit

Products and services

• Wholesale blank athletic apparel Bulk athletic apparel (shorts, t-shirts, hoodies, polos, and performance garments) sold blank to qualified wholesale buyers such as screen printers, embroidery shops, team uniform dealers, promotional products distributors, and sporting goods retailers for further decoration and resale.
• Performance fabric apparel lines Apparel garments built on proprietary fabric platforms (Cloud Soft, Xtreme-Tek, Sorona, Nature XT, Soft-Tek, Cool-Tek, Every1), offering differentiated performance characteristics for wholesale buyers in team sports, screen printing, and promotional markets.
• Team and uniform apparel Apparel intended for team sports outfitters and uniform programs, supplying blank garments that buyers decorate and sell to schools, athletic leagues, and sports organizations.

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Tri-Mountain: Wholesale apparel manufacturer of performance, outerwear, and corporate apparel with a strong imprintable and uniform distribution footprint. Closely comparable in product mix and B2B go-to-market.
• Next Level Apparel: Wholesale blank apparel manufacturer specializing in premium tees, tanks, and fleece for the screen printing and decoration industry. Direct competitor in the blank apparel wholesale space.
• BELLA+CANVAS: Manufacturer and wholesaler of premium blank apparel including tees, tanks, and tri-blends. Supplies the same imprintable/decorator channel with comparable blank apparel products.
• Edwards Garment: Wholesale uniform and apparel supplier offering corporate, hospitality, and career apparel. Overlaps with BAW's uniform and corporate wear product lines.
• SanMar: Largest US wholesale distributor of imprintable apparel and accessories, serving screen printers, embroiderers, and promo distributors. Direct competitor to BAW Athletic Wear across the same B2B wholesale channel and product categories.
• S&S Activewear: Major wholesale apparel distributor focused on the imprintable, team, and activewear markets. Competes directly with BAW on performance tees, polos, and fleece with similar B2B fulfillment model.
• Alpha Broder (now alphabroder): One of the largest US wholesale distributors of imprintable apparel and uniforms, serving the same decorator and uniform reseller channels as BAW Athletic Wear.

Regional players

• Hit Promotional Products: Promotional products distributor stocking apparel and accessories for the same decorator and corporate buyer channels. Comparable in B2B promo/wholesale overlap though broader in non-apparel categories.

Broad incumbents

• Port Authority (Apparel Brands): Established imprintable apparel brand family (Port Authority, Port & Company, District, CornerStone) distributed through the same wholesale channels as BAW. Comparable in product categories (polos, performance, fleece) with broader assortment.
• HanesBrands (Hanes/Champion): Large apparel manufacturer with mass-market imprintable lines (Hanes, Champion, Gear for Sports) sold through the same wholesale decorators and team dealers BAW serves, with broader brand and category scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/bawkaty
• Facebookfacebook.com/BAWAthleticWear
• LinkedInlinkedin.com/company/baw-athletic-wear-lp

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baw Athletic Wear