Motherhood Center

Name

Motherhood Center

Legal name

Motherhood Center

Website

https://motherhoodcenter.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Maternal & Family Wellness Services

NAICS

Other Individual and Family Services (624190), Child Care Services (62441)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Postpartum Newborn Care & Parent Education (NCS) (HSAAACAA)

akta.pro secondary industries

Lactation, Postpartum & Perinatal Support Services (HLAFAJAN), Postpartum Family Helper (Non-Medical) (HSAAAGAJ), Postpartum Overnight Support (Parent Rest Support) (HSAAADAF)

Keywords

• Prenatal wellness services
• Childbirth education classes
• Postpartum care services
• Nanny placement agency
• Prenatal yoga classes

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Education Classes: Pregnancy and parenting education classes including Prepared Childbirth, Natural Childbirth, Labor Rehearsal, Newborn Care, Breastfeeding, Grandparent Refresher, Family & Friends CPR, and private VIP classes. Classes are limited to 8-10 couples and held in-person at the studio.
2. Massage & Spa Services: Prenatal massage, Labor Preparation massage, Induction massage, Abdominal massage, In-Home or Hospital massage, Postnatal New Mommy Massage, Swedish Massage, Hot Stone Massage, and Deep Tissue Massage. Credit card required to book appointments.
3. Yoga & Fitness Classes: Prenatal Yoga, Prenatal Fitness & Pilates, and Mom & Baby Yoga. Classes offered with 5-class or 10-class passes with expiration dates. Houston's only full-time prenatal yoga studio.
4. Childcare Placement Services: Nanny placement, Baby Doula Agency, Night Nanny, Postpartum Doula, Newborn Care Specialist, and Babysitting services. Caregivers are employees/partners of Motherhood Center providing managed, vetted care.
5. Lactation & Wellness Services: Lactation consultation, Breast pump rental, Baby scale rental (BabyWeigh II infant scales), and Milkify services.
6. Retail & Merchandise: Gifts & Packages, Push Presents, custom-built body pillows, and retail merchandise. Gift certificates available in flexible dollar amounts.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Motherhood Center is a Houston-based pregnancy, postpartum, and family wellness center that sells expert-led childbirth and parenting education classes, prenatal and postnatal massage therapy, prenatal yoga and fitness, lactation consultation, and breast pump/scale rentals, alongside a baby doula agency and nanny/childcare placement services. Care is delivered in-person at its River Oaks studio, in clients' homes across Houston, or virtually online, serving expectant parents, new parents, and families with young children.

Product overview

Motherhood Center is a comprehensive pregnancy and parenting wellness center offering a unified suite of services designed to support families from pregnancy through early childhood. The portfolio includes expert-led educational classes (childbirth preparation, newborn care, breastfeeding, CPR, parenting skills), licensed massage and spa services (prenatal/postnatal massage in multiple modalities), prenatal and postnatal yoga and fitness programs, lactation consultation, breast pump and scale rentals, and a full-service Baby Doula Agency providing Labor Doulas, Baby Doulas, Night Nannies, Postpartum Doulas, and Newborn Care Specialists. The childcare division offers professional Nanny Placement services including Family Assistants, House Managers, Governesses, and Babysitting Services. Additional offerings include Private VIP Classes, Surrogacy Matching Services, Sleep Coaching, Potty Training Services, community support groups (New Mom's Meet Up, New Dad's Meet Up, Baby Bump Social), and retail gifts and packages. All services are coordinated through their 5,000 square foot River Oaks facility in Houston, with online options extending nationally and internationally.

Differentiator

Problem solved

Functional benefit

Products and services

• Pregnancy & Parenting Education Classes

Quantifiable outcome

• Trusted by 100,000+ families over 25+ years of operation
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Missing Pieces Support GroupminorOthers · 15 May 2025Missing Pieces Support Group is a Houston-based nonprofit offering compassionate care and community resources to women and families navigating pregnancy loss. Motherhood Center interviewed and featured the organization on their blog, demonstrating shared commitment to supporting families through all aspects of the motherhood journey, including grief and healing.

Scale indicators6 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• UrbanSitter: Online marketplace connecting families with vetted sitters and nannies, often via parent-network referrals. Overlaps directly with Motherhood Center's nanny placement, babysitter, and family-assistant offerings and competes for the same Houston-area customer base.
• Sittercity: Caregiver marketplace with background-checked nannies, sitters, and babysitters. Closely comparable to Motherhood Center's managed nanny-agency model and competes head-to-head for placement-driven working parents.
• Lucie's List: Online pregnancy and newborn resource platform offering curated product guidance, classes, and local referrals. Mirrors Motherhood Center's blend of pregnancy education, parenting content, and trusted-resource positioning.
• Care.com: National online marketplace for nannies, sitters, and family assistants. Directly comparable to Motherhood Center's nanny-agency, babysitting, and family-assistant placement streams and addresses the same working-parent pain point through caregiver matching.
• Birth Boot Camp: National network offering in-person and online childbirth, newborn care, and breastfeeding classes. Directly comparable to Motherhood Center's expert-led education-class portfolio (Prepared Childbirth, Newborn Care, Breastfeeding).
• Nannies Inc. Boutique nanny, governess, and family-assistant placement agency with a managed, vetting-heavy model. Directly comparable to Motherhood Center's nanny-agency division, particularly the concierge placement of family assistants and house managers.
• The Bradley Method: Long-running natural-childbirth education organization with affiliated instructors across the U.S. Overlaps with Motherhood Center's childbirth-education and natural-childbirth classes targeting expectant parents seeking structured, instructor-led preparation.
• Baby Chick: Digital pregnancy, newborn, and parenting content hub with education, courses, and concierge-style resources. Comparable to Motherhood Center's pregnancy-to-parenting content, education classes, and resource/content-marketing flywheel.

Emerging players

• Pomelo Care: Virtual maternal and infant care clinic providing 24/7 lactation, postpartum, and newborn-care support via a multidisciplinary team. Directly comparable to Motherhood Center's lactation consultation and postpartum support, but delivered digitally at higher scale.

Broad incumbents

• Maven Clinic: Venture-backed digital health platform covering fertility, pregnancy, postpartum, and pediatric care via telehealth. Broad incumbent in the maternal-wellness space; competes with Motherhood Center's lactation, postpartum, and wellness services but with national reach and significant capital.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/motherhoodcenter
• Facebookfacebook.com/motherhoodcenter
• LinkedInlinkedin.com/company/the-motherhood-center
• Xx.com/motherhood_cntr

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Motherhood Center