Indianapolis Monthly
Indianapolis Monthly is a privately held, locally focused print and digital magazine serving the Indianapolis metropolitan area since 1977, delivering monthly editorial coverage of dining, news, arts, culture, and lifestyle to more than 30,000 subscribers and monetizing through subscriptions, advertising, and live events.
- Company typePrivate
- Founded1977
- HeadquartersIndianapolis, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Indianapolis Monthly does
Indianapolis Monthly is a privately held city and regional magazine headquartered at 8909 Purdue Road, Suite 130 in Indianapolis, Indiana. Founded in 1977 and operating with 11-50 employees, the publication produces a monthly print and digital magazine distributed to a circulation of more than 30,000 readers across the Indianapolis metropolitan area. The editorial product covers dining, news and opinion, arts and culture, sports, and lifestyle topics, organized into four content verticals: The Dish, Circle City, The Ticket, and Good Life.
The company's product portfolio centers on the flagship monthly magazine, supplemented by a digital edition, an email newsletter (including the arts-focused The Ticket newsletter), single-issue retail sales via simplecirc.com, an annual Best of Indy awards program, the Top Doctors directory, and recurring live events such as Taste of Indianapolis food weeks and the Dream Home showcase. The underlying technology stack is a standard website content management system with digital edition delivery; no proprietary platforms, APIs, or AI-driven features are disclosed.
Revenue is generated through three primary streams: recurring print and digital magazine subscriptions sold via the simplecirc.com platform, single-issue retail sales, and advertising sold to local businesses seeking access to the magazine's upscale readership, including display advertising and sponsored content sections on the website. Distribution spans the print magazine, the indianapolismonthly.com website, digital editions, email newsletters, social media channels (Facebook, Twitter, Pinterest), and live events. The company is independently operated with no disclosed parent, investor, or institutional ownership.
Indianapolis Monthly firmographics
Firmographics- Name
- Indianapolis Monthly
- Legal name
- Indianapolis Monthly
- Website
- https://indianapolismonthly.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Indianapolis Monthly is a privately held, locally focused print and digital magazine serving the Indianapolis metropolitan area since 1977, delivering monthly editorial coverage of dining, news, arts, culture, and lifestyle to more than 30,000 subscribers and monetizing through subscriptions, advertising, and live events.
- Ownership category
- akta.pro rank
Indianapolis Monthly industry classification
Industry- Product category
- Regional Magazine Publishing
- NAICS
- Periodical Publishers (51312)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Arts, Culture & Literary Magazines (MPAJAEAN)
Keywords
Where Indianapolis Monthly is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Indianapolis Monthly business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Print and Digital Subscriptions: Monthly magazine subscriptions sold through simplecirc.com platform, providing recurring revenue from loyal readers. Includes both print and digital edition access.
- Single Issue Sales: Individual magazine issues available for purchase through simplecirc.com shop.
- Advertising Revenue: The magazine accepts advertising from businesses seeking to reach its upscale readership. The website includes sponsored content sections and display advertisements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Magazine Subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Indianapolis Monthly product offering
Product offeringCore offering
Indianapolis Monthly is a city and regional magazine that publishes monthly print and digital editions covering Indianapolis-area dining, news, politics, arts, culture, sports, and lifestyle content for an upscale regional readership of 30,000+. The publication also operates an email newsletter, annual editorial franchises such as Best of Indy and Top Doctors, and signature events including Taste of Indianapolis and the Dream Home feature. Revenue is generated through print and digital subscriptions, single-issue sales, display advertising, and sponsored content.
Product overview
Indianapolis Monthly is a single general interest print and digital magazine with a circulation of more than 30,000. The product portfolio consists of the core Indianapolis Monthly Magazine (print and digital), supplemented by a digital newsletter subscription, an annual Best of Indy awards program, and event programs including the Taste of Indianapolis food event and Dream Home feature. Content is organized into editorial sections covering food and drinks, news and opinion, arts and culture, and lifestyle topics.
Differentiator
Problem solved
Functional benefit
Products and services
- Indianapolis Monthly Magazine The flagship monthly print and digital magazine delivering compelling narrative stories and smart service pieces covering Indianapolis dining, news, politics, arts, culture, sports, and lifestyle, with a circulation of more than 30,000 readers.
- Digital Edition Digital version of the Indianapolis Monthly magazine accessible online and on mobile devices, allowing subscribers to read each issue digitally with additional interactive features.
- Indianapolis Monthly Newsletter Email newsletter subscription delivering curated Indianapolis Monthly editorial content and updates to subscribers, including verticals such as The Ticket arts and culture newsletter.
- Best of Indy Annual awards program and editorial feature recognizing the best local businesses, services, dining, arts, entertainment, and leisure activities in Indianapolis.
- Taste of Indianapolis Annual food-event program and food weeks showcasing the Indianapolis dining scene, tied to the magazine's dining editorial franchise.
- Dream Home Annual Dream Home event and editorial feature showcasing a notable Indianapolis home, with the 2026 Dream Home as the upcoming edition.
- Top Doctors Annual directory and editorial feature recognizing top healthcare professionals in the Indianapolis area.
Companies that use Indianapolis Monthly
Customer profileSegments1 record
Ideal customer profiles2 records
Indianapolis Monthly technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Indianapolis Monthly partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Indianapolis Monthly competitors and assessment
Company assessmentDirect peers
- Cincinnati Magazine: Direct peer — a monthly city and regional consumer magazine covering dining, arts, culture, and lifestyle for the greater Cincinnati metro area with a similar subscription-plus-advertising-plus-events model.
- Atlanta Magazine: Direct peer — established city and regional consumer magazine covering news, dining, arts, and lifestyle in a single major metro with the same subscription + advertising + events revenue architecture.
- Nashville Lifestyles: Direct peer — Nashville-area city and regional consumer magazine with a similar upscale readership focus, monthly print and digital editions, and lifestyle/dining/event-driven editorial mix.
- Cleveland Magazine: Direct peer — a long-running Ohio city and regional consumer magazine covering dining, arts, and lifestyle with a comparable mid-size metro subscription base and recurring Best Of-style franchise model.
- St. Louis Magazine: Direct peer — a Midwestern city and regional consumer magazine publishing dining, lifestyle, and civic content across print and digital editions with signature annual features analogous to Best of Indy.
- Mpls.St.Paul Magazine: Direct peer — Twin Cities city and regional magazine with the same general-interest editorial mix (dining, news, arts, lifestyle) and a monthly print + digital edition structure serving an affluent metro readership.
Emerging players
- Axios Indianapolis: Emerging digital-first competitor — Axios's local newsletters and web coverage in Indianapolis overlap IM's dining, politics, and lifestyle beats, representing the kind of free digital entrant pressuring paid city magazine subscriptions.
Broad incumbents
- Chicago Magazine: Larger-scale city and regional consumer magazine in a major Midwestern market. Same editorial model (dining, lifestyle, civic coverage) and revenue mix, but a meaningfully larger metro and audience footprint.
- Indianapolis Star: Broad incumbent — the dominant Gannett-owned daily newspaper and digital news site in Indianapolis. While newspaper rather than magazine, it directly competes with IM for local advertising budgets and reader attention across dining, civic, and lifestyle coverage.
- Saga City Media: Broad incumbent — owner of several city/regional magazines across multiple U.S. metros; a strategic consolidator in the same city-magazine category whose properties share audience, advertising, and operational patterns with IM.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Indianapolis Monthly social profiles
Digital presenceIndianapolis Monthly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Indianapolis Monthly leadership team
Management profileNumber of profiles
Profiles4 records
Indianapolis Monthly funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Indianapolis Monthly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Indianapolis Monthly
What does Indianapolis Monthly do?
Indianapolis Monthly is a city and regional magazine that publishes monthly print and digital editions covering Indianapolis-area dining, news, politics, arts, culture, sports, and lifestyle content for an upscale regional readership of 30,000+. The publication also operates an email newsletter, annual editorial franchises such as Best of Indy and Top Doctors, and signature events including Taste of Indianapolis and the Dream Home feature. Revenue is generated through print and digital subscriptions, single-issue sales, display advertising, and sponsored content.
Is Indianapolis Monthly a public or private company?
Indianapolis Monthly is a private company. It is classified as unknown and is currently operating.
When was Indianapolis Monthly founded?
Indianapolis Monthly was founded in 1977. It employs 11 to 50 people.
Where is Indianapolis Monthly based?
Indianapolis Monthly is headquartered in Indianapolis, United States, in the North America region.
How does Indianapolis Monthly make money?
Three revenue lines are on record. Print and Digital Subscriptions are the primary driver. The others are single Issue Sales and advertising Revenue.
Who are Indianapolis Monthly's main competitors?
Direct peers on record are Cincinnati Magazine, Atlanta Magazine, Nashville Lifestyles, Cleveland Magazine, St. Louis Magazine and Mpls.St.Paul Magazine. Axios Indianapolis is listed as an emerging player. Broad incumbents are Chicago Magazine, Indianapolis Star and Saga City Media.
Does Indianapolis Monthly have an API?
No public API is recorded for Indianapolis Monthly.
What industry is Indianapolis Monthly in?
Indianapolis Monthly's product category is Regional Magazine Publishing. Its primary akta.pro industry code is MPAJAEAN, Arts, Culture & Literary Magazines. Its NAICS code is 51312 and its SIC code is 2721.