What DRYWORLD does

DRYWORLD Brands Inc. (OTC: IBGR) is a premium performance athletic brand that designs and sells athletic apparel, footwear, and accessories through a direct-to-consumer Shopify storefront at dryworldshop.com, shipping to 53+ countries. Founded in 2010 in Victoria, British Columbia as DRYFEET, the company originated with a thermo-regulating compression sleeve designed to keep feet dry and warm under cleats, and has since expanded into graduated compression wear (Signature D), general performance apparel (Core D Pro, Haute D, Team D), and most recently athletic footwear (Phoenix RUN running shoe, Stratus WALK walking shoe). The company's underlying technology stack centers on proprietary Signature D graduated compression for blood flow and recovery, DRYFEET thermo-regulation, FLY Foam cushioning midsole, and 3D stereoscopic printed footwear uppers.

The business operates three primary revenue streams: DTC e-commerce unit sales at price points from approximately $22.50 to $241, B2B custom teamwear/uniforms with no minimum order quantities and 2-6 week delivery (including dedicated team online stores), and limited-edition athlete/celebrity collaboration collections priced at a premium. Customer segments span competitive athletes, organized sports teams and clubs (25+ accounts including NZ Super Rugby teams, Spartan Race, Classic League, Dallas Roma FC, Dutch Lions, Jamaica Flag Football, AS Roma Futsal, and Salsa Futsal), active lifestyle consumers, and amateur championship event participants. Go-to-market emphasizes product-led growth, athlete endorsements and ambassador programs (including a flagship partnership with football legend Ronaldinho), event sponsorships (Spartan World Championship 2024, EPIC Pickleball World Championship 2026), and PR-driven product launches. The company is headquartered in Santa Barbara, California, employs 11-50 people, and reports aggregate customer review ratings of 4.75/5 stars.

Name

DRYWORLD

Legal name

DRYWORLD Brands Inc.

Website

https://dryworldshop.com

Company type

Public

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

DRYWORLD Brands Inc. is a premium direct-to-consumer athletic brand selling compression apparel, performance clothing, and footwear (Phoenix RUN, Stratus WALK) online to consumers and B2B teamwear clients across 53+ countries, leveraging proprietary compression technology and athlete endorsements.

Ownership category

akta.pro rank

Product category

Athletic Apparel & Footwear

NAICS

Footwear Manufacturing (31621), Apparel Accessories and Other Apparel Manufacturing (31599), Clothing and Clothing Accessories Retailers (45811), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949), Footwear, (No Rubber) (3140), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Running & Endurance Wear (CRAAAEAD)

akta.pro secondary industries

Athletic Footwear Manufacturing (Running/Training/Court) (IMAOAIAA), Outdoor Performance Footwear & Apparel Retail (Trail/Hike) (CRAMACAI), Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear) (IMAOAFAI)

Keywords

• Athletic apparel
• Performance footwear
• Compression wear
• Teamwear uniforms
• Sports accessories

Headquarters

HQ city

Santa Barbara

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Operations

Revenue model

1. E-commerce Product Sales: Direct-to-consumer sales of athletic apparel, footwear, and accessories through dryworldshop.com online store. Products include compression wear, sports bras, shorts, leggings, t-shirts, hoodies, jackets, and footwear. One-time product purchases at various price points.
2. Custom Teamwear and Uniforms: B2B sales of custom team uniforms, training gear, and fanwear to sports teams and clubs. No minimum quantities with 2-6 week delivery. Teams receive custom online shops and earn through their custom shop.
3. Athlete Collaboration Collections: Limited edition collections created with celebrity athletes and influencers (Ronaldinho, Funkanometry, etc.) sold through e-commerce with premium pricing.
4. Championship Apparel and Merchandise: Co-branded apparel, footwear, accessories, and fanwear for EPIC World Championship events with dedicated e-commerce line and event merchandise sales.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels6 records

Core offering

DRYWORLD designs, manufactures, and sells premium performance athletic footwear, apparel, and accessories through direct-to-consumer e-commerce and B2B custom teamwear programs. Core product lines include Signature D graduated compression wear, DRYFEET thermo-regulating compression sleeves for cleats/boots, Core D Pro and Haute D apparel, Phoenix RUN running shoes with 3D-printed uppers, Stratus WALK walking shoes, Team D custom teamwear, and licensed Ronaldinho collaboration collections. The brand sells globally through dryworldshop.com with no retail middlemen.

Product overview

DRYWORLD is a premium performance athletic brand offering a diversified portfolio of apparel, footwear, and accessories. The core product lines include DRYFEET (thermo-regulating compression sleeves for footwear), Signature D graduated compression wear, and athletic apparel under the Core D Pro and Haute D sub-brands. The company recently expanded into athletic footwear with the Phoenix RUN running shoe and Stratus WALK walking shoe. Collaborations include licensed Ronaldinho collections, plus partnerships with various athletes and teams. The brand serves consumers through e-commerce (dryworldshop.com) and offers teamwear customization services for clubs and organizations worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Phoenix RUN Running Shoe High-performance long-distance running shoe featuring 3D stereoscopic printed upper technology and proprietary FLY Foam cushioning midsole. Available in men's and women's versions with multiple colorways at $135. Designed for runners seeking enhanced fit, comfort, and performance over extended distances including ultra-marathon distances.
• Stratus WALK Walking Shoe Walking shoe designed for everyday comfort and lifestyle performance. Available in men's and women's versions.
• DRYFEET Thermo-Regulating Compression Sleeve Thermo-regulating compression sleeve that slips over boots or cleats, providing compression for the foundation while keeping feet dry and warm in cold wet weather and improving proprioception. The company's signature flagship product that originated the brand.
• Signature D Graduated Compression Apparel Graduated compression apparel line including tights, shorts, short-sleeve tops, long-sleeve tops, calf sleeves, and forearm sleeves. Designed to enhance blood flow, boost performance, and accelerate recovery. Available in men's, women's, and unisex options with items ranging from $55 (calf sleeve) to $115 (tight).
• Core D Pro Performance Apparel Performance athletic apparel line including t-shirts, singlets, shorts, track pants, leggings, sweatshirts, pullovers, jackets, and sports bras for men and women. Items range from $34.99 (t-shirts) to $80 (leggings) to $54.99 (track pants).
• Haute D Fashion Activewear Fashion-forward activewear line featuring sports bras, leggings, bike shorts, capris, wrap leggings, and leopard print leggings with bold designs for women.
• Ronaldinho Collaboration Collections Licensed collaboration collections with football legend Ronaldinho featuring Bruxo Baroque and Classico lines. Includes singlets, sleeveless tops, t-shirts, hoodies, shorts, tracksuit pants, and fleeces for men. Items range from $35 (singlet) to $125 (reversible tracksuit jacket). Includes jerseys representing countries where Ronaldinho played.
• Team D Custom Teamwear and Uniforms Training and teamwear line including tanks, sleeveless tees, hoodies, shorts, long-sleeve tees, racerback tanks, fitness shorts, and fanwear. Team D training tanks $22.50, team shorts from $25. Custom team uniforms for soccer, football, baseball, basketball, volleyball, rugby, hockey, triathlon, track & field, lacrosse, and field hockey with no minimum quantities and 2-6 week delivery. Teams receive custom online shops and earn through their shop.
• Teamwear and Custom Uniforms Service B2B teamwear and uniform customization service for sports clubs and organizations. Provides custom online shops, fanwear programs, and team merchandise solutions with no minimum order quantities and 2-6 week delivery.

Quantifiable outcome

• Average product review rating of 4.75/5 stars
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered major, flagship, core and minor.

• EPIC (Elite Pickleball International Championship PTE LTD)majorStrategic or Co-development Partner · 1 November 2025Multi-year partnership appointing DRYWORLD as Official Fashion, Technical, and Apparel Partner for EPIC's inaugural World Championship in amateur pickleball. Kicking off November 2025, with the World Championship scheduled for April 2026 in Singapore. DRYWORLD provides co-branded apparel, footwear, accessories, and fanwear to EPIC's World Championship players and staff, along with a dedicated e-commerce line. Prize purse starting at $50,000, escalating to $100,000 based on participant growth.
• RonaldinhoflagshipStrategic or Co-development PartnerCelebrity athlete partnership featuring exclusive Ronaldinho Bruxo Baroque collection and Ronaldinho Classico collection. Includes jerseys representing countries where Ronaldinho played, performance apparel, and lifestyle wear. The partnership brings world-class football credibility to the DRYWORLD brand.
• NZ Super Rugby (Highlanders, Hurricanes, Crusaders, Chiefs)coreGTM or Marketing PartnerProfessional rugby teams wearing DRYWORLD DRYFEET and compression gear during competitions. Visible team logo placements and athlete testimonials showcasing product performance at elite level.
• Spartan RacecoreGTM or Marketing PartnerOfficial compression sponsor for Spartan World Championship events including the 2024 Hvar, Croatia championship. Athletes compete wearing Signature D graduated compression gear. Event recaps featured on company blog and social media.
• Classic LeaguecoreGTM or Marketing PartnerYouth soccer league partnership providing custom uniforms and off-field kit for players, coaches, league directors, and officials. DRYWORLD branding visible at qualifier events and tournaments.
• Jamaica Flag Football (JAAFA)coreGTM or Marketing PartnerOfficial teamwear provider for Jamaica Flag Football program. Custom uniforms and training gear for flag football athletes and teams representing Jamaica internationally.
• Salsa FutsalminorGTM or Marketing PartnerYouth futsal club partnership with presence at events like Copa Toque 2025. Multiple age-group teams competing in tournaments wearing DRYWORLD custom uniforms.
• AS Roma FutsalminorGTM or Marketing PartnerProfessional futsal team partnership providing official merchandise and team apparel for AS Roma Futsal organization.
• Dutch LionsminorGTM or Marketing PartnerFootball (soccer) club partnership providing custom teamwear and uniforms for Dutch Lions organization.
• FunkanometryminorStrategic or Co-development PartnerStreetwear-performance collaboration creating limited edition activewear collection bridging performance functionality with street style aesthetics.
• OPlusminorStrategic or Co-development Partner8/11 Collection collaboration with OPlus athlete/brand featuring football-inspired crop jerseys and performance apparel.
• It's All Love (Caleigh Hatten)minorStrategic or Co-development PartnerLifestyle and fitness collection collaboration featuring athletic wear designed for active women with style-conscious designs.
• Mode (Maxwell Amoafo)minorStrategic or Co-development PartnerBasketball-inspired streetwear collaboration featuring dunk-themed apparel designs blending performance and lifestyle aesthetics.
• Empowered (Sofia Chepenik)minorStrategic or Co-development PartnerFitness and lifestyle collection collaboration featuring performance apparel with distinctive design aesthetic.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Nike: Nike is the dominant global athletic brand across running, compression, and teamwear — the strategic ceiling for any premium athletic brand. It competes directly across DRYWORLD's compression apparel, footwear, and global team-sponsorship categories.
• Under Armour: Under Armour is a major global athletic apparel and footwear brand with overlapping compression and performance product lines. While broader and far larger than DRYWORLD, it competes head-to-head in compression wear, training apparel, and increasingly in running footwear — making it the most direct incumbent reference point for DRYWORLD's positioning.
• ASICS: ASICS is a major running and team athletic brand whose running footwear and teamwear program (especially in rugby and soccer) compete in the same verticals DRYWORLD is targeting with Phoenix RUN and its NZ Super Rugby partnerships.
• Lululemon: Lululemon dominates the premium athletic apparel and athleisure segment with strong DTC and women's apparel positioning. DRYWORLD's Haute D and women's performance lines compete for the same premium active-lifestyle consumer at overlapping price points.
• Hoka: Hoka has rapidly scaled in performance running footwear with cushioned, premium-priced running shoes (typically $130–$170). It represents the kind of incumbent Phoenix RUN must displace to gain shelf-of-mind in running specialty.
• New Balance: New Balance is a global athletic footwear and apparel player with growing presence in running and team/custom uniform programs — overlapping with both DRYWORLD's Phoenix RUN footwear line and its Teamwear B2B channel.

Direct peers

• Brooks Running: Brooks is a leading performance running brand whose mid-$100s running shoe price points and runner-focused positioning are the most relevant reference for DRYWORLD's Phoenix RUN launch. Both target serious runners seeking performance and comfort over a long-distance.
• 2XU: 2XU is a global compression-performance apparel brand whose graduated compression technology is the closest functional analog to DRYWORLD's Signature D line. Like DRYWORLD, 2XU positions on measurable performance (compression, recovery) and partners with elite athletes. Both compete in the same compression tights, sleeves, and base-layer category.
• SKINS (formerly SKINS Compression): SKINS is a dedicated graduated-compression sports apparel brand built around enhanced blood flow and recovery — directly comparable to DRYWORLD's Signature D compression line. Both target endurance athletes (running, rugby, cycling) with similar pricing and a science-led brand story.
• CW-X (by Wacoal): CW-X specializes in graduated compression tights and joint-supportive athletic wear, particularly for runners and triathletes. Its product technology, target athlete, and price tier closely mirror DRYWORLD's premium compression offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/dryworld_global
• Xx.com/DRYWORLD_Brands
• Facebookfacebook.com/DRYWORLD
• LinkedInlinkedin.com/company/dryworld-brands

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DRYWORLD