Smartly

What Smartly does

The company operates an AI-powered online graduate school that delivers MBA, Executive MBA, and Master's degree programs (Business Analytics & Applied AI, Software Engineering, AI Engineering) alongside executive education certificates, targeting working professionals seeking career acceleration without leaving employment. Its primary user base spans high-potential early-career leaders, experienced professionals pursuing senior leadership credentials, and technical professionals bridging into executive decision-making. The company runs a selective admissions process and reports a 61 alumni NPS as of 2023, with stated outcomes including 94% of graduates achieving career goals and 19 of 20 reporting career propulsion.

The product portfolio is anchored by a proprietary interactive courseware platform that the company claims teaches 5x faster than traditional methods, with mobile-first delivery through native iOS and Android applications in addition to a web platform. The platform's B2B2C distribution layer is built on an employer sponsorship network with named partners including Google, Amazon, Microsoft, Apple, IBM, Salesforce, Meta, Oracle, Deloitte, and Accenture, collectively representing over 1,300 sponsored employees per the public counter. The company is accredited by the Distance Education Accrediting Commission (DEAC) and licensed by the District of Columbia Higher Education Licensure Commission, with selective admissions functioning as both a quality filter and a network-effects driver among student cohorts.

Revenue is generated primarily through annual subscription tuition across degree and certificate programs, augmented by employer sponsorship contracts. Pricing is positioned as 'radically affordable' relative to traditional MBAs, with specific tuition published on a dedicated /tuition/ page. The legal entity is a privately held corporation (Quantic Holdings, Inc.) incorporated in Washington, DC; the company does not disclose revenue, and no external investors, funding rounds, or M&A activity are documented in the available data. Operational footprint is global, with in-person events in Barcelona, Singapore, London, Washington DC, Bangkok, Vancouver, Lisbon, and New York.

Name

Smartly

Legal name

Quantic Holdings, Inc.

Website

https://smart.ly

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

AI-powered online graduate school offering MBA, Executive MBA, and Master's degrees in Business Analytics, Software Engineering, and AI Engineering, delivered via proprietary mobile-first courseware and a global employer sponsorship network.

Ownership category

akta.pro rank

Product category

Online Education

NAICS

All Other Schools and Instruction (61169), Educational Support Services (611710)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Interactive Practice & Skill-Building (Drills, Games, Mastery Practice) (EDAFACAC)

akta.pro secondary industry

Intelligent Practice & Mastery Learning Platforms (Spaced Repetition, Skill Drills) (EDAFAFAD)

Keywords

• Online learning platform
• Active learning courses
• Microlearning programs
• Educational courseware
• Course delivery software

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Tuition - MBA Programs: Revenue from tuition fees for MBA and Executive MBA degree programs. Programs feature selective admissions and are positioned as radically affordable alternatives to traditional MBAs.
2. Tuition - Master's Programs: Revenue from tuition fees for specialized Master's degree programs including MS in Business Analytics and Applied AI, MS in Software Engineering, and MS in AI Engineering.
3. Executive Education Certificates: Revenue from professional development and executive education certificate programs designed for lifelong learning at any career stage.
4. Corporate Sponsorship: Employer partners sponsor employees' education, providing a B2B2C revenue stream where companies pay for employee development benefits.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Smartly is an educational technology platform that uses active learning and microlearning methodologies to deliver effective courses. The platform provides digital courseware to learners, with an approach focused on engaging, bite-sized learning content designed to improve learning outcomes for self-directed adult learners.

Product overview

Quantic School of Business and Technology offers a portfolio of graduate-level educational programs delivered through AI-powered interactive courseware. The core offerings include The MBA (an accelerated MBA for early-career leaders), Executive MBA (for experienced professionals), and multiple Master's degrees in Business Analytics & Applied AI, Software Engineering, and AI Engineering. Additionally, they provide Professional Development & Executive Education certificates. All programs leverage AI-powered interactive courseware that the company claims teaches 5x faster than traditional methods. Programs are accessible via web platform and native mobile applications (iOS and Android). The company also offers in-person experiences including conferences, virtual seminars, and meetups in global locations.

Differentiator

Problem solved

Functional benefit

Brands

• Valar Institute: A division of Quantic School of Business and Technology focused on specific educational programs.

Products and services

• Smartly Educational Platform An educational technology platform that uses active learning and microlearning methodologies to deliver effective courses to individual learners. The platform provides digital courseware focused on engaging, bite-sized learning content.

Quantifiable outcome

• 5x faster learning with learners outperforming peers in top-10 MBAs
• +6 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• GooglecoreGTM or Marketing PartnerGoogle is an employer partner recognizing Quantic graduates. 259 Google employees have attended Quantic programs. Google is part of the growing employer network that validates Quantic's influence in the global workforce.
• AmazoncoreGTM or Marketing PartnerAmazon is an employer partner. 254 Amazon employees have attended Quantic programs. Amazon recognizes Quantic credentials as part of their talent development ecosystem.
• MicrosoftcoreGTM or Marketing PartnerMicrosoft is an employer partner. 151 Microsoft employees have attended Quantic. Microsoft recognizes and validates Quantic credentials.
• ApplecoreGTM or Marketing PartnerApple is an employer partner recognizing Quantic graduates. 75 Apple employees have attended Quantic programs.
• IBMcoreGTM or Marketing PartnerIBM is an employer partner. 67 IBM employees have attended Quantic programs.
• SalesforcecoreGTM or Marketing PartnerSalesforce is an employer partner. 127 Salesforce employees have attended Quantic programs.
• Facebook (Meta)coreGTM or Marketing PartnerFacebook (Meta) is an employer partner. 91 Facebook employees have attended Quantic programs.
• OraclecoreGTM or Marketing PartnerOracle is an employer partner. 88 Oracle employees have attended Quantic programs.
• DeloittecoreGTM or Marketing PartnerDeloitte is an employer partner. 120 Deloitte employees have attended Quantic programs.
• AccenturecoreGTM or Marketing PartnerAccenture is an employer partner. 99 Accenture employees have attended Quantic programs.
• Michael Horn / Clayton Christensen InstituteminorStrategic or Co-development PartnerMichael Horn, Co-founder of Clayton Christensen Institute and Lecturer at Harvard Graduate School of Education, serves on Quantic's Academic Advisory Board, providing thought leadership and credibility.
• Distance Education Accrediting Commission (DEAC)coreOthersQuantic School of Business and Technology and Valar Institute Division are accredited by DEAC, listed by US Department of Education and recognized by CHEA.
• District of Columbia Higher Education Licensure CommissioncoreOthersLicensed by the District of Columbia Higher Education Licensure Commission in Washington, DC.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• 2U: 2U powers fully online graduate degree programs in partnership with universities, including MBAs. It is the closest direct competitor to Quantic in delivering accredited, tuition-based online master's and MBA programs to working professionals.
• Coursera: Coursera partners with top universities to offer online degrees, certificates, and executive education globally. It overlaps directly with Quantic on tuition-based master's/MBA programs and corporate upskilling certificate offerings.
• edX (2U): edX, now owned by 2U, offers university-backed online MicroMasters, master's, and executive programs globally. It competes with Quantic on affordable, accredited graduate credentials and corporate-sponsored learning paths.
• Emeritus: Emeritus partners with top business schools to deliver online executive education, MBAs, and certificate programs to working professionals globally. It competes with Quantic on the executive education / online MBA value proposition.
• Western Governors University: WGU is a nonprofit, competency-based online university offering affordable bachelor's and master's degrees including MBA and IT programs. It is the canonical price-disruptor in online U.S. higher education, directly comparable to Quantic's affordability thesis.
• Southern New Hampshire University (SNHU): SNHU is one of the largest online universities in the U.S., offering affordable online MBA and master's degrees to working adults. Its low-cost, online-first model mirrors Quantic's positioning and target learner.

Emerging players

• Springboard: Springboard offers mentor-guided online courses in data science, AI, and software engineering with income-share agreements and employer partnerships. It is a niche emerging peer targeting career-switchers into AI/tech roles, comparable to Quantic's MS programs.
• Udacity: Udacity focuses on tech-focused nanodegrees in AI, data science, and software engineering, including enterprise upskilling with companies. It overlaps with Quantic's MS in Software Engineering and MS in AI Engineering programs and the corporate sponsorship motion.
• General Assembly (now part of Adecco): General Assembly offers career-focused bootcamps and short-form tech education with employer-sponsored offerings. It is an adjacent emerging player in the working-professional upskilling market Quantic targets.
• Mindojo: Mindojo builds AI-powered adaptive learning technology for skills training. It is an enabling/emerging peer in the AI-tutoring and adaptive learning platform space where Quantic's interactive courseware competes.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/QuanticSchool
• LinkedInlinkedin.com/company/quanticschool

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds6 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smartly