Space Coast Apartment Association

What Space Coast Apartment Association does

Space Coast Apartment Association (SCAA) is a private non-profit trade organization founded in 1986 that serves as the exclusive local affiliate of the Florida Apartment Association (FAA) and the National Apartment Association (NAA) for Brevard, Indian River, Martin, Okeechobee, and St. Lucie counties in Florida. Its stated mission is to provide a common forum and network for multifamily housing industry professionals through education, networking, career development, and pro-active legislative advocacy benefiting owners, investors, residents, and members.

SCAA's core offerings are organized around four pillars: membership services (company-based dues unlocking SCAA, FAA, and NAA benefits plus the Member Compass portal), events (annual trade shows, Galaxy Awards ceremony held since 2017, Coffee Connections, supplier luncheons, and appreciation dinners), education and certification (NAA and FAA designation courses, CPO certification, fair housing and landlord-tenant training through FAA University and NAA Education Institute), and advocacy (APAC political action committee mobilization plus FAA legislative tracking dashboards). The technology backbone is the Novi AMS association management platform, which powers the Member Compass member portal, event registration, e-commerce, and member directory functions.

The business model is a hybrid non-profit revenue mix: recurring company-based membership dues, one-time event and class registration fees (trade show tickets $16-$25 per person; educational classes $35-$95 per person with early bird pricing), and tiered sponsorships and advertising (banner ads at $500-$1,500 per year; event sponsorships from Bronze at $250 up to Diamond at $2,500; NextGen sponsorships at $350-$550). Customer segments fall across three verticals: apartment owners and investors, property management professionals (regional managers, property managers, leasing consultants, maintenance staff), and industry suppliers and service providers that access decision-makers through trade shows and supplier directories. Distribution is regional and direct, centered on Melbourne, FL headquarters with events in Cocoa, Titusville, Vero Beach, Stuart, and Port St. Lucie and digital touchpoints through the website, email newsletter, Facebook page, and NAA-affiliated job board.

Name

Space Coast Apartment Association

Legal name

Space Coast Apartment Association

Website

https://scaafl.org

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1–10 employees

Short description

Space Coast Apartment Association is a private non-profit trade organization founded in 1986 that serves as the exclusive NAA and FAA affiliate for Brevard, Indian River, Martin, Okeechobee, and St. Lucie counties, providing multifamily owners, property managers, and suppliers with membership services, education, events, and advocacy.

Ownership category

akta.pro rank

Headquarters

HQ city

Melbourne

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Dues: Company-based membership dues that unlock access to SCAA, Florida Apartment Association, and National Apartment Association benefits. All membership applications must be approved by the Board of Directors.
2. Event Registration Fees: Revenue from educational events, trade shows, networking events, and certification courses. Pricing varies for members vs non-members with early bird discounts available.
3. Sponsorships & Advertising: Trade show booth sales, event sponsorships at various levels (Diamond, Gold, Silver, Bronze), directory banner advertisements, and NextGen committee sponsorships.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Space Coast Apartment Association (SCAA) is a private non-profit trade association that provides company-based membership, education and certification programs, networking events (annual trade show, Galaxy Awards, Coffee Connections), and legislative advocacy (APAC political action committee, FAA legislative tracking) to multifamily housing industry professionals and their supplier partners across Florida's Space Coast and Treasure Coast. Membership includes complimentary affiliation with the Florida Apartment Association and the National Apartment Association.

Product overview

Space Coast Apartment Association operates as a private non-profit trade organization offering a unified membership platform rather than a modular software product. The core offering combines membership services with access to Florida Apartment Association and National Apartment Association affiliations. The association delivers its programs through events (annual trade shows, Galaxy Awards, networking events), education/certification pathways (NAA and FAA courses, CPO certification), advocacy services (APAC, legislative tracking), and member directories (supplier partners and apartment communities). The organization runs on Novi AMS association management software for event registration, member management, and content delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• SCAA Company Membership Company-based membership providing access to SCAA local benefits, complimentary Florida Apartment Association (FAA) membership, and complimentary National Apartment Association (NAA) membership, plus access to the Member Compass portal, member directory, legislative updates, and educational programs. All applications are subject to Board of Directors approval.
• Events and Signature Programming Annual trade shows, the Galaxy Awards ceremony, Coffee Connections networking events, educational classes, supplier luncheons, and maintenance appreciation events serving multifamily industry professionals.
• Education and Certification Programs NAA and FAA designation courses, CPO (Certified Property Officer) certification, fair housing training, landlord-tenant law seminars, human trafficking awareness, crime prevention training, and career development resources delivered via FAA University and NAA Education Institute.
• Advocacy Services APAC political action committee engagement, legislative tracking via the FAA dashboard, housing affordability research, and advocacy representation for multifamily industry interests at local and state levels.
• Supplier Partner Directory Searchable online directory of SCAA supplier members categorized by area of expertise (maintenance, restoration, paving, waste removal, etc.), enabling property managers to find vendors serving multifamily communities.
• Apartment Community Member Directory Directory of apartment community members within the Space Coast and Treasure Coast regions, providing peer visibility for member communities.
• Advertising and Sponsorship Opportunities Directory banner advertisements (728x90 at $500/year, 1135x140 at $1,500/year), trade show sponsorships (Diamond $2,500, Gold $1,500, Silver $750, Bronze $250), event sponsorships (Bag, Lanyard, DJ, Photo Booth, Cup), and NextGen committee sponsorships (T-Shirt $550, Brunch $350, Water Bottle).
• NAA RPM Career Hub Job Posting Services Career center integrated with the National Apartment Association's RPM Career Hub, enabling member companies to post multifamily job openings and job seekers to search for positions in the industry.

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• National Apartment Association (NAA)coreStrategic or Co-development PartnerNAA is America's leading advocate for quality rental housing. By establishing a local affiliate, property management professionals and their suppliers in Florida have joined 28,000 multifamily housing companies representing more than 4.6 million apartment homes throughout the United States. SCAA membership includes complimentary NAA membership.
• Florida Apartment Association (FAA)coreStrategic or Co-development PartnerSince 1970, FAA has worked to ensure high property management standards and resident satisfaction in Florida. FAA represents approximately 264,000 apartment units in Florida. SCAA dues unlock the benefits of three organizations including FAA. Volunteers from throughout the state meet quarterly to discuss issues facing the multifamily housing sector.
• Novi AMScoreTechnology or IntegrationAssociation management software platform powering the SCAA website, member portal (Member Compass), event registration, and e-commerce functions. Novi AMS provides the technological infrastructure for membership management and event operations.
• Apartment Political Action Committee (APAC)coreGTM or Marketing PartnerAPAC helps elect and reelect local and state candidates who support the apartment industry. SCAA promotes APAC donations to members ($35 suggested donation) and provides access to APAC financials and investment information through the advocacy section.
• Keep Brevard BeautifulminorGTM or Marketing PartnerEnvironmental partner for NextGen Committee beach cleanup events. SCAA NextGen Committee partners with Keep Brevard Beautiful for International Beach Cleanup Day activities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Greater Tampa Bay Apartment Association: Regional FAA/NAA affiliate serving the Tampa Bay multifamily market. Comparable in structure and offering — local membership, trade shows, advocacy, and education — operating as a peer local affiliate rather than a direct competitor due to non-overlapping geography.
• Apartment Association of Greater Orlando: Another FAA/NAA-affiliated local apartment association serving the Orlando metro. Comparable as a regional multifamily trade association in Florida offering membership, trade shows, legislative advocacy, and education programs to property managers and suppliers in a defined territory.

Regional players

• Atlanta Apartment Association: Large regional apartment association serving the Atlanta metro. Comparable in mission, structure, and programming (trade shows, Galaxy-style awards, advocacy, education) but operating in a different geography — useful as a benchmark for scale and revenue mix.
• Broward/Palm Beach Apartment Association: Florida regional apartment association serving South Florida. Highly comparable as a peer local affiliate within the same state network, focused on the same multifamily operator/supplier segments with similar dues, events, and advocacy programming.
• Houston Apartment Association: One of the largest local apartment associations in the U.S. Comparable multifamily trade association offering membership, advocacy, education, and large-scale trade shows — illustrative of the scale ceiling for a regional association model similar to SCAA.
• Apartment Association of North Texas (AANT): Regional multifamily association serving the Dallas-Fort Worth market. Directly comparable in business model (company-based membership, trade shows, advocacy, education) and product mix, though at substantially larger scale.

Broad incumbents

• National Apartment Association (NAA): The national umbrella trade association representing 28,000 multifamily companies and 4.6 million apartment homes. Directly comparable in mission (advocacy, education, networking) but operating at national scale and providing education, credentials, and advocacy products that local affiliates like SCAA deliver.
• Florida Apartment Association (FAA): State-level parent association of SCAA, representing approximately 264,000 apartment units in Florida. Directly comparable as a multifamily industry membership organization, though operating at a state rather than regional level and providing the platform (FAA University, legislative tracking) that SCAA resurfaces to its members.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/SpaceCoastApartmentAssociation
• LinkedInlinkedin.com/company/space-coast-apartment-association-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Space Coast Apartment Association