What PIX 11 does

PIX 11 is a New York City–based over-the-air broadcast television station and the local flagship of Tribune Broadcasting, operating as part of a legacy local-TV group serving the New York metropolitan area. The station distributes free, antenna-delivered television programming consisting of local and national news, live sports (including New York Mets MLB games), and general entertainment content. Its primary distribution channel is its regulated broadcast signal reaching Manhattan and surrounding boroughs; live sports coverage is supplemented through radio station partnerships that extend audio and video syndication.

The company's core product is its daily linear broadcast feed: scheduled news blocks, live sporting events, and entertainment programming produced for the NYC DMA — the largest U.S. television market. Technology is conventional broadcast infrastructure (over-the-air transmission) combined with syndication agreements; no proprietary platform, app, or productized service is evidenced in the input data. Customer-facing product offerings are not segmented into tiers or paid packages — viewing is free to anyone with an antenna.

PIX 11 monetizes exclusively through advertising: sponsors pay for exposure against the audience the station aggregates via its broadcast reach. The station has no subscription, paid-tier, or transactional revenue stream. Customer concentration is therefore on the demand side (advertisers), while the consumer side consists of an unsegmented mass audience of New York metropolitan area viewers. Recent operational signals — the dismissal of four news anchors and the cancellation of daytime talk shows including the departure of host Tamsen Fadal — indicate ongoing programming and on-air headcount contraction.

Name

PIX 11

Website

https://pix11.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

PIX 11 is a Tribune Broadcasting–affiliated over-the-air television station headquartered in New York City, delivering free local news, entertainment, and live sports (including New York Mets MLB games) to viewers across the New York metropolitan area and monetizing through advertising.

Ownership category

akta.pro rank

Product category

Broadcast Television

NAICS

Television Broadcasting Stations (51612), Television Broadcasting Stations (516120)

SIC

Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)

akta.pro primary industry

Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)

akta.pro secondary industries

Local TV Station Groups (Owned & Operated/Station Chains) (MPABACAA), Local Sports Broadcast Stations (Regional Local Rights, High School/College) (MPABACAK), Local News & Weather Stations (MPABACAJ)

Keywords

• Broadcast television
• Local news programming
• Sports broadcasting
• Over-the-air television
• Entertainment content

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Advertising: PIX 11 generates revenue through advertising, featuring content that attracts viewers who then see advertisements from sponsors.

Distribution channels1 record

Core offering

PIX 11 is a New York City local broadcast television station that produces and distributes local news programming, live sports broadcasts (including New York Mets MLB games), and general entertainment content. The station reaches viewers in the New York metropolitan area via over-the-air broadcast signals, with sports content additionally distributed through partner radio stations. Content is delivered free to viewers, with the business monetized through advertising.

Product overview

PIX 11 is a local television station serving the New York City metropolitan area. The station broadcasts local and national news programming, live sports events (including MLB games such as Mets and Athletics matchups), and general entertainment content. The source material does not provide details on a specific product portfolio or modular platform architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Local News Programming Daily local news broadcasts covering New York City events, weather, and stories for viewers in the New York metropolitan area. Targeted at NYC residents seeking local news coverage.
• New York Mets MLB Game Broadcasts Live televised broadcasts of New York Mets baseball games, distributed over-the-air to viewers in the New York metropolitan area and via partner radio stations for audio coverage. Targeted at Mets fans and general sports viewers in the NYC region.
• General Entertainment Programming General entertainment television content broadcast as part of the station's programming lineup for viewers in the New York metropolitan area.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Radio Stations (for Mets broadcasts)minorOthers · 10 April 2026PIX 11 partners with radio stations to broadcast New York Mets baseball games, providing multi-platform audio and video coverage of sporting events.

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Broad incumbents

• Tegna: Tegna owns a portfolio of network-affiliated local television stations in mid-sized markets, applying comparable newsroom and advertising-sales operations across its footprint.
• Sinclair Broadcast Group: Sinclair operates a large portfolio of local TV stations across US markets, operating with a similar broadcast-plus-advertising model and competing for regional sports rights and syndicated content.
• Nexstar Media Group: Nexstar is the largest US TV station operator following its Tribune Broadcasting acquisition, owning comparable local television stations and competing for syndicated programming and political ad budgets.

Direct peers

• WWOR-TV: WWOR is the MyNetworkTV-affiliated station serving the New York market, competing with PIX 11 for non-English and secondary audience advertising and programming.
• WABC-TV: WABC is ABC's owned-and-operated New York station, competing head-to-head with PIX 11 for local news, weather, and primetime audiences in the NYC DMA.
• WNBC: WNBC is NBC's owned-and-operated flagship station in New York City, directly competing with PIX 11 for local news viewers, sports rights, and advertising dollars in the same DMA.
• WNYW: WNYW is FOX's New York flagship local television station, offering comparable local news and sports coverage targeting the same NYC metro viewership as PIX 11.
• WCBS-TV: WCBS is CBS's New York flagship, operating as a network O&O local television station in the same market with overlapping news, sports, and advertising inventory as PIX 11.

Emerging players

• YES Network: YES Network is a regional sports network focused on New York teams, competing with PIX 11 for exclusive local broadcast rights to New York sports franchises and the resulting audience.

Others

• Audacy: Audacy operates major New York radio stations that partner with PIX 11 on Mets broadcasts, representing the audio-side counterpart in the cross-platform sports distribution arrangement.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/PIX11News
• Facebookfacebook.com/pix11news
• LinkedInlinkedin.com/company/pix11news

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PIX 11