Stone Martin Builders
Stone Martin Builders is a privately-held regional homebuilder founded in 2006 and headquartered in Opelika, Alabama, constructing new single-family homes across approximately 20 cities in Alabama and Georgia, with integrated mortgage financing and smart home technology partnerships serving individual homebuyers, military families, and first-time buyers.
- Company typePrivate
- Founded2006
- HeadquartersOpelika, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Stone Martin Builders does
Stone Martin Builders is a privately-held residential homebuilder founded in 2006 and headquartered in Opelika, Alabama, constructing new single-family homes across approximately 20 cities in Alabama and Georgia. The company's core product is new construction homes offered in multiple styles (Ranch, Two-Story, Cottage, Townhome, Signature series) and price tiers spanning from the upper $200s to the low $700s, with communities concentrated in the Huntsville, Auburn-Opelika, Dothan-Enterprise, Montgomery, and Pike County metros in Alabama, plus a recent entry into the Columbus, Georgia market. Operational technology includes the BuilderTrend construction management platform for homeowner communication and warranty processing, the BuilderLinq portal for finish and upgrade selections, and a Deako partnership that provides modular smart home infrastructure integrated at construction.
The company's go-to-market is sales-led, executed through on-site model home sales centers staffed by community-level sales professionals, supported by an e-commerce-style corporate website and a realtor partner network. Primary customer segments include individual homebuyers (families, move-up buyers), military families (who benefit from remote purchasing workflows), first-time buyers (served by FHA, VA, USDA loan programs), and land owners utilizing the Build On Your Land program. Revenue is generated primarily through one-time home sales with pricing reflecting base home price plus lot premiums and selected upgrades; the Ironcrest Mortgage joint venture with Cornerstone Capital Bank (launched November 2025) adds a secondary transaction-fee revenue stream through integrated loan origination.
Stone Martin has recently layered multiple strategic initiatives on top of its core homebuilding operation: the Ironcrest Mortgage joint venture to capture financing economics, the Deako smart home partnership (April 2026) to differentiate on technology, and a Build On Your Land program to extend beyond master-planned communities. The company earned the Silver National Housing Quality Award in 2026. No public revenue figures, funding rounds, or institutional investors are disclosed; ownership appears founder/management-controlled. The business is regionally concentrated in secondary Southeast markets, which limits TAM but reduces direct competition from national production homebuilders focused on primary metros.
Stone Martin Builders firmographics
Firmographics- Name
- Stone Martin Builders
- Legal name
- Stone Martin Builders
- Website
- https://stonemartinbuilders.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stone Martin Builders is a privately-held regional homebuilder founded in 2006 and headquartered in Opelika, Alabama, constructing new single-family homes across approximately 20 cities in Alabama and Georgia, with integrated mortgage financing and smart home technology partnerships serving individual homebuyers, military families, and first-time buyers.
- Ownership category
- akta.pro rank
Stone Martin Builders industry classification
Industry- Product category
- Residential Homebuilding
- NAICS
- New Housing For-Sale Builders (236117), Residential Building Construction (2361)
- SIC
- General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Spec Home / Production Homebuilding (Tract & Volume Builders) (IMAFABAD)
- akta.pro secondary industries
- Single-Family Home Construction (Detached Homes) (IMAFABAA), Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH), Custom Home Building (IMAFABAC)
Keywords
Where Stone Martin Builders is headquartered
LocationHeadquarters
- HQ city
- Opelika
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stone Martin Builders business model
Business model- GTM type
- B2C
- Offering type
- Services
Revenue model
- Home Sales: One-time sale of newly constructed single-family homes to homebuyers. Revenue generated from base home price, lot premiums, and optional upgrades/selections.
- Ironcrest Mortgage: Joint venture mortgage financing services providing home loans to buyers, generating revenue through origination and lending activities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level homes in markets like Rehobeth, Dothan |
| Unit Pricing | Pay-as-you-go | Mid-market homes in Auburn, Opelika, Wetumpka |
| Unit Pricing | Pay-as-you-go | Premium homes in Huntsville, Madison, and higher-end communities |
| Other | Monthly | Special Financing Incentive - Fixed Rate Option |
| Other | One time/ perpetual license | Special Financing Incentive - Flex Cash Option |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Stone Martin Builders product offering
Product offeringCore offering
Stone Martin Builders designs and constructs new single-family homes in Alabama and Georgia, emphasizing energy-efficient new construction. The company offers smart home packages via a partnership with Deako, supports a Build-On-Your-Land program for buyers with existing lots, and provides in-house mortgage financing through the Ironcrest Mortgage joint venture with Cornerstone Capital Bank.
Product overview
Stone Martin Builders is a new construction homebuilder operating in Alabama and Georgia, offering single-family homes across multiple communities and markets. Their core product portfolio consists of new single-family homes with various floorplans and home styles (Ranch, Two-Story, Cottage, Townhome, and Signature series). They provide complementary services including smart home technology through a Deako partnership, mortgage financing via the Ironcrest Mortgage joint venture, special promotional financing rates, and homeowner tools for warranty claims and selections management. The company serves first-time buyers, military families, and repeat homeowners through presale and spec home offerings.
Differentiator
Problem solved
Functional benefit
Brands
- Ironcrest Mortgage: Joint venture mortgage company with Cornerstone Capital Bank providing home financing services including conventional, FHA, VA, and jumbo loan programs in Alabama.
Quantifiable outcome
- 121% revenue compounded annual growth rate over five years (Deako)
- +2 more outcomes
Companies that use Stone Martin Builders
Customer profileNamed customers5 records
Segments4 records
Stone Martin Builders technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Stone Martin Builders partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DeakocoreSmart lighting and home technology company that provides modular smart home infrastructure for new construction homes. Deako enables Stone Martin to offer smart lighting, adaptive lighting, follow-me sound, intercom, and elderly monitoring capabilities without requiring rewiring by homeowners.
Scale indicators3 records
Recent moves6 records
Expansion highlights7 records
Stone Martin Builders competitors and assessment
Company assessmentBroad incumbents
- M/I Homes: Public homebuilder operating across the Midwest, Mid-Atlantic, Carolinas, and Florida. Less direct geographic overlap but comparable product mix (entry-level to move-up single-family) and offers Smart Home packages — relevant competitor for talent, capital, and buyer mindshare.
- DRB Group (D.R. Horton): Largest U.S. homebuilder by volume, with extensive operations across the Southeast including Alabama and Georgia markets. Direct overlap in entry-level and first-time move-up buyer segments where Stone Martin competes, but at a vastly larger national scale.
- PulteGroup: National homebuilder (Centex, Pulte, Del Webb, John Wieland) operating across the Southeast including Georgia and Florida. Competes in first-time, move-up, and active-adult segments with greater geographic diversification than Stone Martin.
- Lennar Corporation: Top-3 national homebuilder operating across Florida, Georgia, the Carolinas, and Alabama. Competes in similar entry-level price points and offers integrated smart-home and mortgage solutions through Lennar Mortgage — making it a direct competitive analog to Stone Martin's integrated model.
Direct peers
- Smith Douglas Homes: Regional Southeast homebuilder of comparable scale, recently IPO'd, operating in Alabama, Georgia, the Carolinas, Tennessee, and Florida. Closest direct competitor to Stone Martin by size, geography, and entry-level/move-up product mix.
- Breland Homes: Alabama-based regional homebuilder operating across Huntsville, Birmingham, and surrounding markets. Direct competitor in the same Huntsville MSA where Stone Martin has its largest community count (9 communities), serving similar buyer segments.
- Harris Doyle Homes: Birmingham-based homebuilder operating across Alabama with growing presence in Auburn-Opelika. Competes head-to-head with Stone Martin in the Auburn-Opelika MSA on similar price points and product types.
- Truland Homes: Alabama-headquartered homebuilder focused on the Gulf Coast (Mobile, Baldwin County, Pensacola FL). Comparable regional production-builder model with similar price points and target buyer segments; operates in adjacent Alabama geographies.
- Holland Homes: Auburn, Alabama-based custom and production homebuilder serving the Auburn-Opelika market. Competes with Stone Martin's core Auburn-Opelika Metro operations at comparable price points and buyer segments.
Others
- Deako: Technology partner that supplies Stone Martin's modular smart-home infrastructure. Not a competitor but a key ecosystem participant; understanding Deako helps contextualize Stone Martin's tech differentiation versus builders using alternative smart-home platforms.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Stone Martin Builders social profiles
Digital presenceStone Martin Builders financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stone Martin Builders leadership team
Management profileNumber of profiles
Stone Martin Builders subsidiaries and ownership
Company hierarchySubsidiaries1 record
Stone Martin Builders funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stone Martin Builders M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stone Martin Builders
What does Stone Martin Builders do?
Stone Martin Builders designs and constructs new single-family homes in Alabama and Georgia, emphasizing energy-efficient new construction. The company offers smart home packages via a partnership with Deako, supports a Build-On-Your-Land program for buyers with existing lots, and provides in-house mortgage financing through the Ironcrest Mortgage joint venture with Cornerstone Capital Bank.
Is Stone Martin Builders a public or private company?
Stone Martin Builders is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stone Martin Builders founded?
Stone Martin Builders was founded in 2006. It employs 11 to 50 people.
Where is Stone Martin Builders based?
Stone Martin Builders is headquartered in Opelika, United States, in the North America region.
How does Stone Martin Builders make money?
Two revenue lines are on record. Home Sales are the primary driver. The others are ironcrest Mortgage.
Who are Stone Martin Builders's main competitors?
Broad incumbents on record are M/I Homes, DRB Group (D.R. Horton), PulteGroup and Lennar Corporation. Direct peers are Smith Douglas Homes, Breland Homes, Harris Doyle Homes, Truland Homes and Holland Homes. Deako is listed as an others.
Does Stone Martin Builders have an API?
No public API is recorded for Stone Martin Builders.
What industry is Stone Martin Builders in?
Stone Martin Builders's product category is Residential Homebuilding. Its primary akta.pro industry code is IMAFABAD, Spec Home / Production Homebuilding (Tract & Volume Builders), with a secondary code of IMAFABAA, Single-Family Home Construction (Detached Homes). Its NAICS code is 236117 and its SIC code is 1520.