The Berlin Event Agency

What The Berlin Event Agency does

The Berlin Event Agency (legally Berlin Promotion Agency GmbH & Co. KG, DBA "The Event Agency Berlin" and "BPA") is a Berlin-based full-service event production company founded in 2007 that targets corporate clients, conference organizers, exhibitors, and international event agencies requiring operational execution in Germany. The company operates from its headquarters on Kurfürstendamm in Berlin-Charlottenburg and an owned 500m² manufacturing facility in Berlin-Spandau, supported by a logistics fleet of vehicles up to 16 tons. Its service portfolio spans six modules: exhibition stand design, manufacture and installation; event production (staging, lighting, displays, signage); audio-visual equipment hire and operation; professional event staffing; event catering for up to 2,500 guests; and conference services. Differentiating technical components include 3D-CAD working drawings for design transparency, an in-house database of 4,500 professional event staff across Berlin and Germany, and direct control over production, logistics, and installation via the same crew.

The agency operates a professional services revenue model, billing clients on a quote-based, project-by-project basis with no publicly disclosed pricing tiers. It monetizes across event production services, exhibition stand design and build, audio-visual equipment hire (which includes a hardware sales element), event staffing fees, and event catering. Its go-to-market motion is enterprise field sales targeting direct corporate buyers in Berlin and Brandenburg, complemented by a white-label subcontractor channel that serves international event agencies seeking local execution support — a model that effectively extends reach into global event budgets without requiring outbound sales investment abroad. Visible customers span enterprise brands including Samsung, YouTube, LG Display, McDonald's, Adidas, Reebok, 20th Century FOX, The North Face, Champions League, and the European Youth Forum, indicating traction with multinational corporates and large-scale event organizers. Marketing is executed through the corporate website, a portfolio of case studies (hosted on Flickr and across ten social channels), and direct referral/relationship-based selling. The company is privately held by CEO Nissène Krifa with no disclosed external institutional funding, no subsidiaries, no M&A history, and no patents or trademarks on record.

Name

The Berlin Event Agency

Legal name

Berlin Promotion Agency GmbH & Co.KG

Website

https://event-agency-berlin.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

The Berlin Event Agency is a Berlin-based full-service event production company founded in 2007 that designs and builds exhibition stands, delivers audio-visual and event production services, supplies event staffing and catering, and provides white-label operational support to international event agencies across Berlin and Brandenburg.

Ownership category

akta.pro rank

Product category

Event Production and Exhibition Services

NAICS

Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192), Food Service Contractors (722310)

SIC

Services-Amusement & Recreation Services (7900), Services-Advertising Agencies (7311)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

Event Technical Production Management & Crew (MPAGAKAH), Corporate Event Production & AV Services (HSACADAB), General & Multi-Industry Trade Show Organizers (THAHABAA)

Keywords

• Event production services
• Exhibition stand construction
• Audio visual rental
• Event staffing services
• Conference management

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Event Production Services: Full-service event production including staging, lighting, displays, signage, and equipment hire for corporate events, conferences, and exhibitions. Revenue generated through project-based fees for production services.
2. Exhibition Stand Design & Build: Design, manufacture, and installation of exhibition stands and displays for trade shows, museums, and retail. Revenue from stand design, manufacturing, logistics, and installation project fees.
3. Audio Visual Equipment & Services: Hire and operation of AV equipment including microphones, PA systems, projectors, displays, screens, cameras, and video equipment. Revenue from equipment rental and technical operator services.
4. Event Staffing Services: Supply of professional event staff including hostesses, promotional staff, catering staff, security staff, and brand ambassadors. Revenue from staffing service fees.
5. Event Catering Services: Event catering and business catering solutions for events with up to 2,500 guests, including canapés, plated food, wedding catering, and specialty menus (Halal, Kosher, vegetarian, vegan).

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

The Berlin Event Agency is a full-service event production company that designs, manufactures, and delivers exhibition stands, AV technology, event staffing, catering, and conference production for corporate events, conferences, exhibitions, and large-scale events in Berlin and Brandenburg. The agency also acts as a white-label operational subcontractor for international partner event agencies. Core operations are supported by a 500m² in-house production facility in Berlin-Spandau, an owned logistics fleet, and an in-house database of 4,500+ professional event staff.

Product overview

The Berlin Event Agency operates as a full-service event agency providing six core service modules: Exhibition Stand Build (design, manufacturing, and installation), Event Catering (custom menus for up to 2,500 guests), Event Staff (with a database of 4,500+ professionals), Event Production (projection, displays, digital printing), Audio Visual Services (audio/video equipment and technology), and Conference Services (venue scouting, stage design, AV hire). The agency differentiates through in-house capabilities including a 500m² production facility in Berlin-Spandau and owned logistics fleet. Additional white label subcontractor services are offered for international partner agencies.

Differentiator

Problem solved

Functional benefit

Products and services

• Exhibition Stand Build Design, manufacture, and installation of custom exhibition stands including temporary walling, illuminated walling, workstations, displays, trade show banners, and portable displays, produced in-house at the 500m² Berlin-Spandau facility. Targeted at exhibitors, trade show participants, and brands attending exhibitions in Berlin and Germany.
• Event Catering Event catering services for corporate events, conferences, exhibitions, weddings, and festivals with capacity for up to 2,500 guests, including canapés, plated food, dessert and candy bars, and menus accommodating organic, locally-sourced, Halal, Kosher, vegetarian, vegan, and low-carb dietary requirements.
• Event Staff Supply of professional event staff including hostesses, promotional staff, exhibition staff, trade fair models, brand ambassadors, waiting staff, catering staff, hospitality staff, security staff, and event photographers, sourced from an in-house database of 4,500 professionals across Berlin and Germany with direct recruitment, training, and quality monitoring.
• Event Production Full-service event production including projection, display systems, POS production, digital printing, event interior setup, lighting design, modular stands, signage production, and equipment hire, supported by the 500m² in-house Berlin-Spandau production facility and an owned logistics fleet of vehicles up to 16 tons.
• Audio Visual Services Audio visual technology services including microphones, PA and audio systems, displays, exhibition panels, projectors, presentation equipment, screens, cameras, video content creation, DVD, plasma, and TV displays, supplied and operated for conferences, exhibitions, corporate events, and festivals.
• Conference Services Conference production services including event concept design and styling, bespoke staging design and build, stage management and show calling, AV and event furniture hire, audio conferencing systems, IT solutions, event technicians, venue scouting, and event logistics for corporate conferences.
• White Label Subcontractor Services White-label subcontractor services for international event agencies based abroad, providing full-service operational support in Berlin (including exhibition stand build, AV, staffing, catering, and conference production) delivered under the partner agency's brand.

Quantifiable outcome

• Events with up to 2,500 guests supported
• +2 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MCI Group: Global meetings, events, and association management group with strong European presence including Germany; broader portfolio across strategy, content, and production makes it a larger incumbent competing for the same enterprise and association event budgets.
• GL events: Large French-listed event services group operating venue management, exhibition stand construction, and live event services across Europe; overlaps with The Berlin Event Agency across exhibition stand build and corporate event production but at much larger scale.
• Production Resource Group (PRG): World's largest AV and event technology provider offering equipment rental, lighting, and production services globally; directly comparable on the AV equipment hire and technical production side of The Berlin Event Agency's offering.

Regional players

• Messe Berlin: Operator of Berlin's major exhibition grounds (including IFA and ITB) organizing trade fairs and conventions in the same Berlin geography; comparable regional player but venue- and organizer-led rather than subcontractor-led, so competes for clients rather than partners with them.

Direct peers

• Jack Morton Worldwide: Global brand experience and event agency producing corporate events, exhibitions, and experiential campaigns for major brands; directly comparable service mix and enterprise client focus, though operating at significantly larger international scale.
• Habegger AG: Swiss-headquartered full-service event and live-marketing agency with German operations, providing staging, AV, exhibition services and event production to enterprise clients; directly comparable as a mid-sized European full-service event competitor.
• VOK DAMS: Germany-based full-service event and live-marketing agency offering corporate events, brand activations, and exhibition services with international delivery — directly comparable as a similarly structured German full-service event competitor serving enterprise clients.
• George P. Johnson Experience Marketing: Global experiential marketing agency with strong exhibition and event production capabilities serving enterprise technology and consumer brands; comparable in producing trade-show experiences, brand activations, and corporate events end-to-end.
• satis&fy: German event-technology and production company specializing in AV, lighting, staging, and event infrastructure with offices across Germany and Europe; a direct comparable for technical event production services to enterprise and exhibition clients.
• Neumann&Müller Event Technology: German event technology and production company providing AV, lighting, staging, and conference technology services; directly comparable technical production peer with similar corporate and exhibition client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/thebpagency
• YouTubeyoutube.com/user/BerlinPromotionAgenc
• Facebookfacebook.com/berlinpromotionagency
• LinkedInlinkedin.com/company/event-agency-berlin
• Instagraminstagram.com/event_agency_berlin
• Pinterestpinterest.com/eventagencyberl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Berlin Event Agency