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Nuyarn

Full company profile

uuid000umz3

Namestring
Nuyarn
Legal namestring
TMC Ltd
Websiteurl
nuyarn.com
Company typeenum
Private
Founded yearint
2015
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLevin, New Zealand
HQ citystring
Levin
HQ countrystring
New Zealand
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
twist-free spinning, performance wool yarn, merino wool technology, textile licensing, outdoor apparel fabrics
Industry3 codes
1Textured & Specialty Yarn Manufacturing (Textured/Chenille/Bouclé)
CodeIMAOAAAFPrimaryYes
2Woven Fabrics
CodeCRAAAMABPrimaryNo
3Nonwoven & Technical Fabrics
CodeCRAAAMADPrimaryNo
NAICS code1 code
  • Fiber, Yarn, and Thread Mills313110
SIC code1 code
  • Textile Mill Products2200
Product category
Performance Textiles
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Technology Licensing
TypeLicensing Royalties
Description

Nuyarn licenses its patented twist-free spinning technology to apparel brands. Brands pay to use Nuyarn technology in their products, which include merino wool garments, base layers, socks, and accessories.

nuyarn.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Supply Chain, Operations, Marketing or Sales, Personnel
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 record
1Nuyarn®
Description

A patented twist-free spinning technology that releases the natural performance characteristics of wool fibre. The technology drafts wool fibres along a high-performance filament, creating two-ply yarns with much more volume and aeration than traditional spinning methods.

nuyarn.com
Core offering1 text field

Nuyarn manufactures and licenses a patented twist-free spinning technology for merino wool, producing performance yarn and fabric for outdoor apparel brands. The technology removes the twist from conventional yarn spinning, delivering yarn with greater strength, volume, fineness, and next-to-skin comfort. It supplies and licenses this technology to apparel brand partners including KUIU, TREW, and Ibex.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 8 values shown
  • 5x faster drying than conventional ring-spun merino
+7 more records
Product overview1 text field

Nuyarn is a technology company that produces a patented twist-free spinning technology for wool fibers. The core offering is Nuyarn® — a mechanical spinning technology that drafts merino wool along a high-performance nylon filament to create yarn with superior performance characteristics. Related brand Herculan® applies the same technology to strong wool, opening applications beyond traditional carpet use. The company positions itself as the world's first 'performance wool' technology, with products offering 5x faster drying, 8.8x more durability, and 85% more elasticity compared to conventional ring-spun merino.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership17 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

KUIU incorporates Nuyarn merino technology into their Ultra Merino 120 base layers for hunting, recognized as Best Overall Base Layer for Hunting in 2024 by GearJunkie. Products feature 70% merino/30% nylon Nuyarn blend with UPF 50+ protection.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

TREW has collaborated with Nuyarn since 2015, launching multiple wool product iterations. Their Nuyarn merino t-shirt collection was developed through extensive customer input and community polling over two years.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

ARTILECT worked in close partnership with Nuyarn to develop new fabrics for their A/SYS technical apparel system. Collections include Sprint, Exposure, Utilitee, and Artilectual lines featuring Nuyarn merino with sustainable materials.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Ibex partnered with Nuyarn to redesign their base layer range. Nuyarn-powered Ibex base layers became best-sellers, anchoring their brand relaunch with clear differentiation in warmth, fit, and durability.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Mosko Moto partnered with Nuyarn for their debut Strata Merino Base Layers collection for adventure motorcycling. Products feature 85% Ultrafine Merino Wool/15% Nylon Nuyarn blend.

Strategic tierFlagshipTypeStrategic or Co-development Partner
Description

Pinebury is a bike industry first, using Nuyarn in cycling jerseys and apparel. Their collection includes road and gravel jerseys, performance tops, socks and arm warmers all incorporating Nuyarn merino technology.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Black Diamond uses Nuyarn in their Rhythm Tee, combining merino wool performance with nylon durability. The fabric offers breathability, temperature regulation, and quick-drying properties.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Outdoor Vitals uses Nuyarn in their DragonWool Hoodie and Tern Ultralight Merino Wool Hoodie. Products feature patented no-spin merino wool technology.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Walter Sky uses Nuyarn in their Merino Wool Athletic Sock and WS-MT01 t-shirt. Products recognized by Outside Magazine Editors' Choice 2024.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Odlo won ISPO Awards 2022 for X-Alp PW 115 Trail Running T-Shirt and Revelstoke PW 150 Base Layer, both featuring Nuyarn merino technology.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Le Bent won ISPO Award 2022 for their Feathertop Ultralight Hooded Long Sleeve Tee featuring Nuyarn merino.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

New Zealand outdoor brand incorporating Nuyarn technology into their performance apparel range.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

New Zealand division using Nuyarn merino in their outdoor apparel products.

14Responsible Wool Standard (RWS)
Strategic tierCoreTypeOthers
Description

Nuyarn holds Responsible Wool Standard certification for their wool sourcing and production processes, ensuring ethical treatment of animals and sustainable land management.

nuyarn.com
Strategic tierCoreTypeOthers
Description

Nuyarn holds Bluesign certification for sustainable textile manufacturing, ensuring responsible use of resources and safe production conditions.

Strategic tierCoreTypeOthers
Description

Nuyarn holds OEKO-TEX Standard 100 certification, ensuring products are free from harmful substances and safe for human wear.

Strategic tierCoreTypeOthers
Description

Nuyarn holds Global Organic Textile Standard (GOTS) certification for organic textile processing.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Swiss textile technology company licensing performance finishes and yarn technologies (including HeiQ Smart Temp and HeiQ Pure) to apparel brands. Comparable licensing model and end-customers in outdoor/performance.

TypeBroad incumbent
Description

Luxury wool and cashmere manufacturer with proprietary spinning and finishing expertise serving premium apparel. Comparable proprietary wool processing technology, though positioned in luxury rather than outdoor.

TypeEmerging player
Description

Performance insulation and yarn technology supplier with growing recycled and bio-based synthetic alternatives. Comparable B2B licensing model to outdoor apparel, but represents synthetic competition to Nuyarn's merino.

TypeBroad incumbent
Description

Major performance fabric brand supplying outdoor apparel brands with synthetic and merino-blend performance textiles. Comparable end-customers and overlapping performance fabric value proposition.

TypeBroad incumbent
Description

Operates Gore-Tex and other performance fabric brands licensed to outdoor apparel makers. Comparable B2B fabric technology licensor with established partner-brand network.

TypeDirect peer
Description

European wool yarn manufacturer producing performance and merino yarns for apparel brands globally. Comparable as a B2B specialty wool yarn producer serving outdoor and premium apparel markets.

TypeBroad incumbent
Description

Diversified materials and textile innovator producing performance synthetic and blended yarns/fabrics for global apparel. Comparable as a textile innovation supplier to outdoor/performance apparel brands.

TypeBroad incumbent
Description

Global wool-combing and treated-wool technology business supplying premium apparel brands. Comparable as a wool technology provider with broader fiber and finishing offerings.

TypeDirect peer
Description

Specialty merino wool yarn and fabric supplier serving outdoor and performance apparel brands. Directly comparable as a performance merino wool technology supplier.

TypeDirect peer
Description

Swiss specialty textile technology company that licenses functional yarn and fabric technologies to apparel brands. Comparable as a B2B licensor of proprietary spinning/finishing technologies to outdoor and performance apparel.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Nuyarn

Performance Textilesnuyarn.com

Nuyarn firmographics

Firmographics
Name
Nuyarn
Legal name
TMC Ltd
Website
https://nuyarn.com
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Nuyarn industry classification

Industry
Product category
Performance Textiles
NAICS
Fiber, Yarn, and Thread Mills (313110)
SIC
Textile Mill Products (2200)
akta.pro primary industry
Textured & Specialty Yarn Manufacturing (Textured/Chenille/Bouclé) (IMAOAAAF)
akta.pro secondary industries
Woven Fabrics (CRAAAMAB), Nonwoven & Technical Fabrics (CRAAAMAD)

Keywords

  • Twist-free spinning
  • Performance wool yarn
  • Merino wool technology
  • Textile licensing
  • Outdoor apparel fabrics

Where Nuyarn is headquartered

Location

Headquarters

HQ city
Levin
HQ country
New Zealand
HQ region
Oceania

Offices1 record

Markets served

Nuyarn business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Technology or R&D, Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

  1. Technology Licensing: Nuyarn licenses its patented twist-free spinning technology to apparel brands. Brands pay to use Nuyarn technology in their products, which include merino wool garments, base layers, socks, and accessories.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Nuyarn product offering

Product offering

Core offering

Nuyarn manufactures and licenses a patented twist-free spinning technology for merino wool, producing performance yarn and fabric for outdoor apparel brands. The technology removes the twist from conventional yarn spinning, delivering yarn with greater strength, volume, fineness, and next-to-skin comfort. It supplies and licenses this technology to apparel brand partners including KUIU, TREW, and Ibex.

Product overview

Nuyarn is a technology company that produces a patented twist-free spinning technology for wool fibers. The core offering is Nuyarn® — a mechanical spinning technology that drafts merino wool along a high-performance nylon filament to create yarn with superior performance characteristics. Related brand Herculan® applies the same technology to strong wool, opening applications beyond traditional carpet use. The company positions itself as the world's first 'performance wool' technology, with products offering 5x faster drying, 8.8x more durability, and 85% more elasticity compared to conventional ring-spun merino.

Differentiator

Problem solved

Functional benefit

Brands

  • Nuyarn®: A patented twist-free spinning technology that releases the natural performance characteristics of wool fibre. The technology drafts wool fibres along a high-performance filament, creating two-ply yarns with much more volume and aeration than traditional spinning methods.

Quantifiable outcome

  • 5x faster drying than conventional ring-spun merino
  • +7 more outcomes

Companies that use Nuyarn

Customer profile

Named customers10 records

Segments2 records

Ideal customer profiles1 record

Nuyarn technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature8 records

Nuyarn partnerships and signals

Strategic signal

Partnerships

17 partnerships are on record, tiered core and flagship.

  • KUIUcoreStrategic or Co-development PartnerKUIU incorporates Nuyarn merino technology into their Ultra Merino 120 base layers for hunting, recognized as Best Overall Base Layer for Hunting in 2024 by GearJunkie. Products feature 70% merino/30% nylon Nuyarn blend with UPF 50+ protection.
  • TREWcoreStrategic or Co-development PartnerTREW has collaborated with Nuyarn since 2015, launching multiple wool product iterations. Their Nuyarn merino t-shirt collection was developed through extensive customer input and community polling over two years.
  • Artilect StudiocoreStrategic or Co-development PartnerARTILECT worked in close partnership with Nuyarn to develop new fabrics for their A/SYS technical apparel system. Collections include Sprint, Exposure, Utilitee, and Artilectual lines featuring Nuyarn merino with sustainable materials.
  • IbexcoreStrategic or Co-development PartnerIbex partnered with Nuyarn to redesign their base layer range. Nuyarn-powered Ibex base layers became best-sellers, anchoring their brand relaunch with clear differentiation in warmth, fit, and durability.
  • Mosko MotocoreStrategic or Co-development PartnerMosko Moto partnered with Nuyarn for their debut Strata Merino Base Layers collection for adventure motorcycling. Products feature 85% Ultrafine Merino Wool/15% Nylon Nuyarn blend.
  • PineburyflagshipStrategic or Co-development PartnerPinebury is a bike industry first, using Nuyarn in cycling jerseys and apparel. Their collection includes road and gravel jerseys, performance tops, socks and arm warmers all incorporating Nuyarn merino technology.
  • Black DiamondcoreStrategic or Co-development PartnerBlack Diamond uses Nuyarn in their Rhythm Tee, combining merino wool performance with nylon durability. The fabric offers breathability, temperature regulation, and quick-drying properties.
  • Outdoor VitalscoreStrategic or Co-development PartnerOutdoor Vitals uses Nuyarn in their DragonWool Hoodie and Tern Ultralight Merino Wool Hoodie. Products feature patented no-spin merino wool technology.
  • Walter SkycoreStrategic or Co-development PartnerWalter Sky uses Nuyarn in their Merino Wool Athletic Sock and WS-MT01 t-shirt. Products recognized by Outside Magazine Editors' Choice 2024.
  • OdlocoreStrategic or Co-development PartnerOdlo won ISPO Awards 2022 for X-Alp PW 115 Trail Running T-Shirt and Revelstoke PW 150 Base Layer, both featuring Nuyarn merino technology.
  • Le BentcoreStrategic or Co-development PartnerLe Bent won ISPO Award 2022 for their Feathertop Ultralight Hooded Long Sleeve Tee featuring Nuyarn merino.
  • KathmanducoreStrategic or Co-development PartnerNew Zealand outdoor brand incorporating Nuyarn technology into their performance apparel range.
  • The North Face (NZ)coreStrategic or Co-development PartnerNew Zealand division using Nuyarn merino in their outdoor apparel products.
  • Responsible Wool Standard (RWS)coreOthersNuyarn holds Responsible Wool Standard certification for their wool sourcing and production processes, ensuring ethical treatment of animals and sustainable land management.
  • BluesigncoreOthersNuyarn holds Bluesign certification for sustainable textile manufacturing, ensuring responsible use of resources and safe production conditions.
  • OEKO-TEXcoreOthersNuyarn holds OEKO-TEX Standard 100 certification, ensuring products are free from harmful substances and safe for human wear.
  • GOTScoreOthersNuyarn holds Global Organic Textile Standard (GOTS) certification for organic textile processing.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Nuyarn competitors and assessment

Company assessment

Direct peers

  • HeiQ Materials: Swiss textile technology company licensing performance finishes and yarn technologies (including HeiQ Smart Temp and HeiQ Pure) to apparel brands. Comparable licensing model and end-customers in outdoor/performance.
  • Südwolle Group: European wool yarn manufacturer producing performance and merino yarns for apparel brands globally. Comparable as a B2B specialty wool yarn producer serving outdoor and premium apparel markets.
  • The Merino Company: Specialty merino wool yarn and fabric supplier serving outdoor and performance apparel brands. Directly comparable as a performance merino wool technology supplier.
  • Schoeller Textil: Swiss specialty textile technology company that licenses functional yarn and fabric technologies to apparel brands. Comparable as a B2B licensor of proprietary spinning/finishing technologies to outdoor and performance apparel.

Broad incumbents

  • Loro Piana: Luxury wool and cashmere manufacturer with proprietary spinning and finishing expertise serving premium apparel. Comparable proprietary wool processing technology, though positioned in luxury rather than outdoor.
  • Polartec: Major performance fabric brand supplying outdoor apparel brands with synthetic and merino-blend performance textiles. Comparable end-customers and overlapping performance fabric value proposition.
  • W. L. Gore & Associates: Operates Gore-Tex and other performance fabric brands licensed to outdoor apparel makers. Comparable B2B fabric technology licensor with established partner-brand network.
  • Toray Industries: Diversified materials and textile innovator producing performance synthetic and blended yarns/fabrics for global apparel. Comparable as a textile innovation supplier to outdoor/performance apparel brands.
  • Chargeurs PCC Fashion Technologies: Global wool-combing and treated-wool technology business supplying premium apparel brands. Comparable as a wool technology provider with broader fiber and finishing offerings.

Emerging players

  • PrimaLoft: Performance insulation and yarn technology supplier with growing recycled and bio-based synthetic alternatives. Comparable B2B licensing model to outdoor apparel, but represents synthetic competition to Nuyarn's merino.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Nuyarn social profiles

Digital presence

Nuyarn compliance and trust

Trust signal

Compliance4 records

Nuyarn financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Nuyarn leadership team

Management profile

Number of profiles

Profiles1 record

Nuyarn funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Nuyarn M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nuyarn

What does Nuyarn do?

Nuyarn manufactures and licenses a patented twist-free spinning technology for merino wool, producing performance yarn and fabric for outdoor apparel brands. The technology removes the twist from conventional yarn spinning, delivering yarn with greater strength, volume, fineness, and next-to-skin comfort. It supplies and licenses this technology to apparel brand partners including KUIU, TREW, and Ibex.

Is Nuyarn a public or private company?

Nuyarn is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Nuyarn founded?

Nuyarn was founded in 2015. It employs 11 to 50 people.

Where is Nuyarn based?

Nuyarn is headquartered in Levin, New Zealand, in the Oceania region.

How does Nuyarn make money?

One revenue line is on record: technology Licensing.

Who are Nuyarn's main competitors?

Direct peers on record are HeiQ Materials, Südwolle Group, The Merino Company and Schoeller Textil. Broad incumbents are Loro Piana, Polartec, W. L. Gore & Associates, Toray Industries and Chargeurs PCC Fashion Technologies. PrimaLoft is listed as an emerging player.

Does Nuyarn have an API?

No public API is recorded for Nuyarn.

What industry is Nuyarn in?

Nuyarn's product category is Performance Textiles. Its primary akta.pro industry code is IMAOAAAF, Textured & Specialty Yarn Manufacturing (Textured/Chenille/Bouclé), with a secondary code of CRAAAMAB, Woven Fabrics. Its NAICS code is 313110 and its SIC code is 2200.

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