McDonough Endodontic Center

What McDonough Endodontic Center does

McDonough Endodontic Center is a private dental specialty practice operating two clinical locations in McDonough and Conyers, Georgia, focused exclusively on endodontic care — the diagnosis and treatment of dental pulp and root canal pathology. Founded around 2013, the practice is staffed by four endodontists (Dr. Rolin Desir, Dr. Alison St. Paul, Dr. Candace De Veaux, and Dr. Monica Patel), supported by an office manager (Brittany, with the practice since 2013) and a broader clinical/administrative team in the 11–50 employee range. Clinical scope spans routine root canal therapy, endodontic retreatment, apicoectomy, apexification, apexogenesis, regenerative endodontic procedures, and emergency dental care, with conscious sedation and nitrous oxide offered as comfort add-ons. The practice serves patients across Henry and Rockdale counties, accepting cases via general-dentist referrals, direct appointment requests, and walk-in emergencies.

The practice's clinical platform is built around capital-intensive endodontic technology: cone-beam CT (CBCT) for 3D diagnostic imaging, surgical operating microscopes providing 4–25x magnification (the field standard for surgical endodontics), digital radiography with approximately 90% lower radiation exposure than film, and electronic anesthesia delivery. Patient acquisition is dual-channel: a referral-driven model supported by a dedicated referring-doctor portal and a Professional Relations Director (hired February 2024), complemented by direct patient access through new-patient phone lines, an online appointment portal, local SEO, content marketing (blog and web stories), and patient testimonials.

The revenue model is fee-for-service professional services with payment due at time of service. The practice is in-network with Aetna, Blue Cross Blue Shield (Complete, GridPlus, and Decare), FEP Blue Dental, and Metlife, plus select dental discount plans; insurance claims are filed as a courtesy. CareCredit financing with no-interest flex plans and deferred-interest options is offered to reduce patient cost friction on higher-ticket procedures. The practice is independently owned with no disclosed parent company, private equity backing, or external funding rounds.

Name

McDonough Endodontic Center

Legal name

McDonough Endodontic Center

Website

https://mcdonoughendodontic.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

McDonough Endodontic Center is a private, independently owned endodontic specialty practice operating two offices in McDonough and Conyers, Georgia, providing root canal therapy, retreatments, apicoectomy, regenerative procedures, and emergency endodontic care to patients referred by general dentists and direct walk-ins across Henry and Rockdale counties.

Ownership category

akta.pro rank

Product category

Endodontic Dental Services

NAICS

Offices of Dentists (6212), Offices of Dentists (621210)

akta.pro primary industry

Endodontic Group Practices (HLABAKAG)

akta.pro secondary industries

Endodontic Surgery & Periradicular Procedures (HLABADAF), Endodontic Retreatment Services (HLABADAB), Endodontic Diagnostics & Pulp Vitality Testing (HLABADAC)

Keywords

• Endodontic specialty care
• Root canal therapy
• Endodontic retreatment
• Apicoectomy surgery
• Regenerative endodontics

Headquarters

HQ city

Mcdonough

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Endodontic Specialty Services: Revenue generated from specialized dental procedures including root canal therapy, endodontic retreatment, apicoectomy, apexification, apexogenesis, and regenerative procedures. Payment is due at time of service with insurance billing as courtesy.
2. Dental Insurance Reimbursement: In-network provider for Aetna, Blue Cross Blue Shield (Complete, GridPlus, and Decare Plans), FEP Blue Dental, Metlife, and some dental discount plans. Insurance claims are billed as a courtesy to patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

McDonough Endodontic Center is a private endodontic dental practice that diagnoses and treats diseases of the dental pulp and surrounding tissues. It sells specialized endodontic procedures including root canal therapy, endodontic retreatment, apicoectomy, apexification, apexogenesis, and regenerative procedures, supported by sedation options (conscious sedation, nitrous oxide) and emergency dental care for patients in McDonough and Conyers, Georgia.

Product overview

McDonough Endodontic Center offers a comprehensive suite of endodontic (root canal) services centered on saving natural teeth. The core offerings include root canal therapy, endodontic retreatment, apicoectomy surgery, apexification, apexogenesis, and regenerative endodontic procedures. Sedation options including conscious sedation and nitrous oxide enhance patient comfort. The practice employs advanced technology including cone beam CT (CBCT) imaging for 3D diagnostics, surgical operating microscopes (4-25x magnification) for precision treatment, and digital imaging with reduced radiation exposure. Services are provided by four endodontists: Dr. Rolin Desir, Dr. Alison St. Paul, Dr. Candace De Veaux, and Dr. Monica Patel.

Differentiator

Problem solved

Functional benefit

Products and services

• Root Canal Therapy

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Endo1 Partners: Endodontic-focused DSO that partners with multi-location endodontic specialty practices. Directly comparable to McDonough Endodontic Center in scope (endodontics-only specialty) and stage (acquiring independent endodontic groups); represents the most directly relevant consolidator/peer in the specialty.

Broad incumbents

• 42 North Dental: Dental support organization supporting partner practices in general and specialty dentistry, including endodontics. Comparable as a scaled, multi-site operator pursuing similar acquisition and referral-network strategies in U.S. regional markets.
• Great Expressions Dental Centers: Multi-location dental group offering general, specialty, and orthodontic services, including endodontics. Comparable as a scaled, multi-site dental services operator with similar insurance-contracted, referral-driven patient mix.
• Specialized Dental Partners: Multi-specialty DSO with a strong endodontic vertical that acquires and partners with specialty dental practices. Comparable to McDonough Endodontic Center as both an endodontic acquirer and a potential buyer; broader portfolio than a pure endodontic group.
• Aspen Dental: Large national DSO operating branded offices providing general, specialty, and emergency dental services. Comparable as a scaled generalist operator that includes endodontic services and emergency care within a multi-site, referral-supported model.
• Smile Brands: National DSO supporting branded and partner dental offices across general and specialty categories. Comparable as a scaled, multi-site dental services competitor with overlapping geographic and payer mix.
• Western Dental & Orthodontics: Large multi-location dental group delivering general, specialty, and orthodontic services across multiple states. Comparable as a broad-line dental services competitor that includes endodontic offerings and competes for similar insured patient populations.
• Heartland Dental: Largest U.S. dental support organization, supporting thousands of doctor-led offices including endodontic and other specialty services. Comparable to McDonough Endodontic Center as a scaled, multi-specialty dental services competitor in similar suburban Sun Belt markets, though far broader in scope.
• Pacific Dental Services: Large DSO providing practice support to general and specialty dental offices, with endodontics among its supported specialties. Comparable as a large, multi-specialty dental services operator targeting similar patient and referral relationships in U.S. suburban markets.

Others

• Affordable Care (parent of Affordable Dentures & Implants): Large dental support organization focused primarily on dentures, implants, and extractions with growing specialty services. Loosely comparable as a large DSO pursuing adjacent specialty dental services; less direct overlap because its core focus is prosthetics and oral surgery rather than endodontics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Customer concentration

• LinkedInlinkedin.com/company/mcdonough-endodontic-center
• Xx.com/McDonough_Endo
• Facebookfacebook.com/mcdonoughendo

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McDonough Endodontic Center