Team mt
Team mt is a German B2B marketing agency, founded 1993 in Rosenheim, serving industrial, IT, and Mittelstand clients in Germany and Austria with 360° marketing services and AI-powered offerings including KI-Avatar and GEO.
- Company typePrivate
- Founded1993
- HeadquartersMunich, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Team mt does
Team mt (team::mt GmbH) is a German B2B marketing agency founded in 1993 in Rosenheim by Martina Manich, operating across two offices (Rosenheim/Munich and Cologne) with 11–50 employees. The firm delivers 360° B2B marketing services — strategy, content/PR, LinkedIn marketing, video production, web development, and performance marketing — to industrial, IT, and Mittelstand clients in Germany and Austria, with named long-tenured clients including Rittal, gbo datacomp (23+ year relationship), Memotech, Delphin Technology, and Cerion Wachswaren.
In 2025 the company repositioned under the "Beyond Marketing" umbrella, explicitly integrating AI-driven services into its core offer. This includes a KI-Avatar (digital twin) video service built on third-party generative tooling, a GEO (Generative Engine Optimization) practice targeting AI-search discoverability, an AI-generated comic storytelling format with recurring proprietary characters, and productized diagnostic packages (KI-Audit, GEO-Check). The firm is also a participant in industry associations (BVIK, VDMA, VDMA Software und Digitalisierung, BVMID) that channel access to industrial and IT decision-makers.
The business model is project-based professional services, increasingly augmented by modular productized packages such as Brand Kickstart, aimed at reducing friction for mid-market clients. Revenue is generated through bespoke retainers, project fees, and modular service subscriptions; geographic expansion into Austria was initiated in January 2025 via the Smart Circle Austria program with partner Rittal Austria and Austrian government trade promotion support.
Team mt firmographics
Firmographics- Name
- Team mt
- Legal name
- team::mt GmbH
- Website
- https://team-mt.de
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Team mt is a German B2B marketing agency, founded 1993 in Rosenheim, serving industrial, IT, and Mittelstand clients in Germany and Austria with 360° marketing services and AI-powered offerings including KI-Avatar and GEO.
- Ownership category
- akta.pro rank
Team mt industry classification
Industry- Product category
- B2B Marketing Agency Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Technology & B2B PR (MPAAADAC)
Keywords
Where Team mt is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Team mt business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Marketing Services - Project-Based: Comprehensive B2B marketing services delivered as projects including strategy, content, social media, video, SEO, web development, and design. Custom engagement based on client needs and scope.
- Modular Marketing Packages: Pre-configured marketing packages (Brand Kickstart Light, Basic, Premium) with tiered pricing. Includes brand development, corporate design, websites, SEO setup, and social media templates. Modular and expandable.
- LinkedIn Consulting & Coaching: Professional LinkedIn profile optimization, consulting, and coaching services. Includes profile analysis, keyword integration, content strategy, and ongoing advisory.
- Workshops & Training: KI-Marketing-Werkstatt and other workshop offerings providing hands-on AI marketing training and assessment services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quick start with workshop, logo, and one social media template |
| Other | Multi-year contract | Complete corporate design with CD-manual, 3 social templates, and SEO setup |
| Other | Multi-year contract | Full brand package with 5+ templates, animated onepager website, SEO analysis, and optional naming/claim |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Team mt product offering
Product offeringCore offering
team::mt is a 360° B2B marketing agency that plans and executes integrated marketing campaigns covering strategy, content, PR, LinkedIn marketing, video production, web design, performance marketing, and GEO/generative-search optimization. The firm sells its own AI-powered marketing services (KI-Avatar digital twins, Beyond Marketing toolkit) and modular Marketing-Pakete (Brand Kickstart), delivered to industrial, IT and Mittelstand clients in Germany and Austria.
Product overview
Team mt is a B2B marketing agency with 33+ years of experience offering comprehensive marketing services under a 360-degree approach. The portfolio centers on core services including LinkedIn Marketing, Video Creation & Fotografie, Webentwicklung & Design, Performance Marketing, and Strategie/Content/PR. Key specialized offerings include KI-Avatar (AI digital twins for scalable video communication), GEO & Generative Search (optimization for AI-powered search), and the Beyond Marketing sub-brand (AI marketing services including KI-Audit, GEO-Check, LinkedIn-Check, and Social-Media-Automatisierung). The company also offers modular Marketing-Pakete with the Brand Kickstart package for brand development, and LinkedIn Coaching for professional development. Services are delivered from offices in Rosenheim (Munich area) and Cologne.
Differentiator
Problem solved
Functional benefit
Brands
- Beyond Marketing: AI-focused service offering that combines 33 years of B2B marketing expertise with AI capabilities for marketing automation, GEO, LinkedIn optimization, and AI-powered content creation.
Products and services
- Strategie, Content & PR Strategic brand communication service covering content planning, content creation and PR for B2B clients, delivered as part of the firm's 360° marketing portfolio.
- LinkedIn Marketing End-to-end LinkedIn marketing service for B2B clients covering strategy, profile optimization, content creation, community management and paid advertising campaigns for lead generation.
- Video Creation & Fotografie Emotional video and photography production for B2B clients, including AI-generated videos, explainer content, comic storytelling series and brand photography.
- Webentwicklung & Design Website development and design services combining functionality and aesthetics, including UX/UI optimization, responsive design and SEO setup for B2B companies.
- Performance Marketing Data-driven marketing campaigns and targeted advertising across digital channels designed to create reach and measurably acquire new B2B customers.
- GEO & Generative Search Generative Engine Optimization services that make client content discoverable by AI systems including ChatGPT, Google AI Overviews and Perplexity, via semantic content structuring, schema markup, and entity recognition.
- KI-Avatar / Digitaler Zwilling AI-powered digital twin service that creates virtual avatars from video and voice recordings for scalable B2B video communication, including multilingual CEO/exec messaging and trade-show invitations.
- Beyond Marketing Sub-brand bundling AI-powered B2B marketing services (KI-Audit, GEO-Check, LinkedIn-Check, KI-Landingpages, Social-Media-Automatisierung) that make client marketing departments AI-capable.
- Marketing-Pakete Modular marketing packages providing a clear, fast entry point into professional marketing for B2B companies seeking rapid improvement in visibility and brand foundation.
- Brand Kickstart Tiered brand development package (Light, Basic, Premium) including brand workshop, corporate design, logo creation, social media templates, onepager website, and optional SEO setup or image film.
- LinkedIn Coaching One-on-one coaching service covering LinkedIn profile optimization, personal branding and corporate influencer development for individuals and B2B professionals.
- KI-Marketing-Werkstatt (Workshop) 10-minute rapid-assessment workshop delivering real-time analysis of client websites and LinkedIn profiles, including GEO-check, LinkedIn profile evaluation, and live demonstrations of AI-SEO, AI-video and automation capabilities.
Quantifiable outcome
- 33 years of continuous operation and innovation in B2B marketing
- +1 more outcomes
Companies that use Team mt
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles3 records
Team mt technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability11 records
Feature4 records
Team mt partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- BVIK (Bundesverband Industrie Kommunikation e.V.)coreIndustry association partnership; team::mt is official partner at TIK (Tag der Industriekommunikation) 2026. CEO Martina Manich participates in panels and workshops.
- Rittal AustriacoreMajor client partnership for Smart Connectivity campaign, KI avatar development, and comic storytelling video series. CEO Marcus Schellerer collaboration on Smart Circle Austria initiative.
- Smart Circle AustriacoreIndustry network initiative led by Rittal Austria to advance Smart Connectivity and Smart City topics in Austria. Includes companies across energy, infrastructure, and technology sectors: A1, ACCUPOWER, AIT, ASFINAG, Condignum, Eaton, Fraunhofer Institut, Microtronics Engineering, SAP, Saubermacher, Sclable, Silicon Austria. Focus areas: circular economy, energy efficiency, and charging infrastructure. team::mt provides strategic positioning and marketing support.
- Gerda Stetter Stiftung (Technik macht Spass)minorTechnology education foundation supported by team::mt. CEO Martina Manich serves as advisory board member since 2016. Focus on promoting MINT (STEM) education and innovation.
- BVMID (Bundesvereinigung Mittelstand in Deutschland)minorFederal association for SME/mid-market companies. team::mt recognized as TOP100 Experten 2024 member.
- ROSIK e.V.minorRosenheim initiative for information and communication technology. team::mt participates in regional tech community.
- Wirtschaftsministerium ÖsterreichcoreAustrian Federal Ministry for Digital and Economic Affairs. Engaged by State Secretary Elisabeth Zehetner for Smart Circle Austria initiative support.
- VDMA Software und DigitalisierungminorIndustry association for software in mechanical engineering. team::mt presented KI avatars at VDMA Marketing-Infotag and collaborated on Hannover Messe 2026.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Team mt competitors and assessment
Company assessmentBroad incumbents
- Serviceplan Group: Germany's largest independent agency group offering integrated marketing, digital, and content services. Overlaps with team::mt on full-service B2B marketing but operates at significantly larger scale and broader scope across consumer and B2B.
- Scholz & Friends: Established German marketing/communications agency group with B2B and corporate communications offerings. Comparable full-service positioning but serves larger enterprise clients across multiple verticals.
- Jung von Matt: Leading German creative agency group with strong digital and content capabilities. Provides comparable integrated B2B marketing services but emphasizes large-scale brand campaigns and consumer work alongside B2B engagements.
Direct peers
- denkwerk: Cologne-based digital agency offering strategy, content, web development, and digital marketing. Geographic and service overlap with team::mt (Cologne office, B2B digital services), but broader consumer and B2B mix.
- nexum AG: German full-service digital agency with B2B marketing, content, and web development capabilities. Comparable in service mix and mid-market B2B focus, though larger in scale.
- FleishmanHillard Germany: Global PR/communications network with strong German presence, offering technology and B2B communications services. Directly competes in B2B PR and content strategy, with much larger scale and global reach.
- KOLB digital AG: German digital agency specializing in B2B marketing, content, and lead generation for industrial clients. Closely comparable in industrial/Mittelstand vertical focus and service offering (strategy, content, performance marketing).
- B2B Marketing Agency (German peers - add example) / Hutter & Unger: Specialized B2B communications agency with focus on industrial and technology clients in Germany. Directly comparable in niche industrial/mittelstand B2B positioning, though with stronger PR and earned media emphasis than team::mt.
- WE Communications Germany: Global tech-focused communications agency with strong B2B and industrial technology practice. Directly comparable in B2B PR, content, and integrated marketing for technology and industrial clients, but with international scale.
- Pilot GmbH: German digital agency focused on B2B marketing, content, and digital transformation. Directly comparable in mid-market B2B services and size, though with broader digital product focus than team::mt's industrial specialization.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Team mt social profiles
Digital presenceTeam mt financial estimates
Financial estimateRevenue estimate
Valuation estimate
Team mt leadership team
Management profileNumber of profiles
Profiles5 records
Team mt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Team mt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Team mt
What does Team mt do?
team::mt is a 360° B2B marketing agency that plans and executes integrated marketing campaigns covering strategy, content, PR, LinkedIn marketing, video production, web design, performance marketing, and GEO/generative-search optimization. The firm sells its own AI-powered marketing services (KI-Avatar digital twins, Beyond Marketing toolkit) and modular Marketing-Pakete (Brand Kickstart), delivered to industrial, IT and Mittelstand clients in Germany and Austria.
Is Team mt a public or private company?
Team mt is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Team mt founded?
Team mt was founded in 1993. It employs 11 to 50 people.
Where is Team mt based?
Team mt is headquartered in Munich, Germany, in the Europe region.
How does Team mt make money?
Four revenue lines are on record. Marketing Services - Project-Based is the primary driver. The others are modular Marketing Packages, linkedIn Consulting & Coaching and workshops & Training.
Who are Team mt's main competitors?
Broad incumbents on record are Serviceplan Group, Scholz & Friends and Jung von Matt. Direct peers are denkwerk, nexum AG, FleishmanHillard Germany, KOLB digital AG, B2B Marketing Agency (German peers - add example) / Hutter & Unger, WE Communications Germany and Pilot GmbH.
Does Team mt have an API?
No public API is recorded for Team mt.
What industry is Team mt in?
Team mt's product category is B2B Marketing Agency Services. Its primary akta.pro industry code is MPAAADAC, Technology & B2B PR. Its NAICS code is 541810 and its SIC code is 7311.