What Austin Radiological Association does

Austin Radiological Association (ARA), operating as ARA Diagnostic Imaging, is a private outpatient radiology practice founded in 1954 and headquartered in Austin, Texas. The firm operates 18 imaging centers across Central Texas, including subspecialized facilities for breast imaging (Kyle, Cedar Park, Austin Center Blvd), pediatric imaging (Mueller Children's Imaging Center), neurointerventional surgery, interventional radiology, and theranostics (Pluvicto for prostate cancer, Lutathera for neuroendocrine tumors). Core diagnostic modalities include 1.5T and 3T MRI, CT, 3D mammography (tomosynthesis), ultrasound, X-ray, PET/CT, fluoroscopy, bone densitometry, and nuclear medicine. ARA holds American College of Radiology accreditation across all locations, including Breast Imaging Center of Excellence designation.

The practice runs on a technology stack centered on InteleConnect PACS for image and report distribution, legacy Fuji Synapse archives, EMR ordering interfaces for referring physicians, a Royal Solutions patient portal for 24/7 online scheduling and bill pay, and an out-of-pocket cost estimator tool. ARA is a subsidiary practice within Radiology Partners, a national radiology services platform, while retaining its local Austin-area brand and operating identity.

ARA's revenue is generated through fee-for-service diagnostic imaging billed to commercial insurance, Medicare/Medicaid, and self-pay patients. The go-to-market model is dual: direct-to-consumer through online and phone scheduling (including walk-in X-ray at 14 locations) and sales-led physician referral relationships supported by PACS/EMR integration and a "Partners in Medicine" account management program. Primary customer segments are individual patients seeking screening (mammography, lung screening), diagnostic evaluation, and ongoing monitoring, and referring physicians and healthcare systems across Central Texas who rely on ARA for imaging reads and image storage. Additional exposure exists in employer/occupational health and workers' compensation imaging.

Name

Austin Radiological Association

Legal name

Austin Radiological Association

Website

https://ausrad.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Austin Radiological Association (ARA Diagnostic Imaging) is a private outpatient radiology practice operating 18 imaging centers across Central Texas, providing diagnostic and interventional imaging, 3D mammography, MRI, CT, theranostics, and pediatric imaging to patients and referring physicians.

Ownership category

akta.pro rank

Product category

Diagnostic Imaging Services

NAICS

Diagnostic Imaging Centers (621512)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)

akta.pro secondary industries

Advanced Imaging & Specialty Radiology Centers (PET/CT, Nuclear Medicine, Interventional Radiology) (HLAFAKAB), Nuclear Medicine Clinical Services & Therapy Centers (HLAIAGAI)

Keywords

• Diagnostic imaging services
• Outpatient radiology
• Breast imaging services
• Interventional radiology
• Theranostics treatments

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices19 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Diagnostic Imaging Services: Fee-for-service medical imaging revenue from performing and interpreting imaging exams (MRI, CT, X-ray, mammography, ultrasound, PET/CT, etc.) for patients. Services are billed to insurance plans or patients directly, with an out-of-pocket cost estimator available. Self-pay estimates and payment plans offered.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Austin Radiological Association (ARA) operates as a multi-location outpatient diagnostic and interventional radiology practice serving Central Texas. The practice performs and interprets a comprehensive range of imaging exams (MRI, CT, 3D mammography, ultrasound, X-ray, PET/CT, bone densitometry, fluoroscopy, nuclear medicine) and provides specialized services including interventional radiology, neurointerventional surgery, theranostics (Pluvicto and Lutathera), and pediatric imaging. Services are delivered through 18 imaging centers with walk-in, online, and phone-based scheduling, supported by a patient portal, InteleConnect PACS for providers, and EMR integration.

Product overview

ARA Diagnostic Imaging operates as a multi-location radiology practice offering comprehensive medical imaging services across Central Texas. The portfolio comprises core diagnostic imaging services (3D mammography, MRI at 1.5T and 3T field strengths, CT, PET/CT, ultrasound, X-ray, fluoroscopy, bone densitometry, nuclear medicine) alongside specialized services including interventional radiology (UFE, PAE, GAE, EVLT), neurointerventional surgery, theranostics (PSMA and PRRT treatments), and pediatric imaging. The practice serves patients through 17-18 outpatient imaging centers with a digital ecosystem including a patient portal for scheduling and results, an InteleConnect PACS for referring providers, and an out-of-pocket cost estimator. ARA is affiliated with Radiology Partners and has operated in Austin since 1954.

Differentiator

Problem solved

Functional benefit

Products and services

• 3D Screening Mammography Digital X-ray exam using 3D tomosynthesis technology to detect breast cancer before symptoms occur, with significantly higher detection rates for invasive breast cancer. Available at 13 Central Texas locations.
• 3D Diagnostic Mammography Provider-ordered diagnostic mammogram using 3D technology for women and men with breast symptoms, history of breast cancer, or to evaluate problematic areas identified in screening exams.
• Abbreviated Breast MRI Supplemental screening MRI for women with dense breast tissue, with a 3-minute scan protocol (versus approximately 20 minutes for full breast MRI), using contrast to detect cancer based on changes in inflammation or blood supply.
• Breast MRI Noninvasive MRI using a powerful magnetic field and contrast agent to evaluate breast conditions. Recommended for high-risk screening, dense breast tissue evaluation, cancer staging, and implant evaluation.
• Breast Ultrasound Noninvasive imaging using sound waves to evaluate breast abnormalities, determine whether lumps are solid or fluid-filled, and guide breast biopsies.
• Breast Biopsy Services Minimally invasive tissue sampling of breast abnormalities, including stereotactic breast biopsy and ultrasound-guided breast biopsy.
• Magnetic Resonance Imaging (MRI) Comprehensive MRI services including brain, spine, prostate, pelvic, neck, and cardiac imaging, available in 1.5T and 3T field strengths at multiple Central Texas locations.
• Computed Tomography (CT) CT imaging including body, chest, head, spine, sinus, and neck studies, as well as CT angiography, CT lung cancer screening, and CT colonography.
• PET/CT Positron emission tomography combined with CT for metabolic imaging, available at the San Marcos location and Midtown center.
• Interventional Radiology Minimally invasive image-guided procedures including uterine fibroid embolization (UFE), prostate artery embolization (PAE), genicular artery embolization (GAE) for knee pain, varicose vein treatment (EVLT), hemorrhoid artery embolization (HAE), pelvic congestion embolization, varicocele embolization, and interventional cancer treatment.
• Theranostics Center Nuclear medicine treatment center offering Pluvicto (PSMA therapy for prostate cancer) and Lutathera (PRRT therapy for neuroendocrine tumors), combining diagnostic imaging with targeted radiopharmaceutical therapy.
• NeuroInterventional Surgery Brain and vascular procedures including brain aneurysm repair, brain AVM treatment, carotid artery stent placement, stroke intervention, and vertebral augmentation.
• Ultrasound General ultrasound services including abdominal, obstetrical, vascular, thyroid, and scrotal imaging.
• Fluoroscopy Real-time X-ray imaging for procedures including arthrogram, hysterosalpingogram (HSG), and myelogram.
• General X-ray Walk-in X-ray services available at 14 locations across Central Texas.
• Bone Densitometry DEXA scan for measuring bone mineral density to detect osteoporosis.
• Nuclear Medicine / Molecular Radiology Metabolic imaging including bone and joint scans, gastric emptying scans, HIDA scans, and imaging with PSMA tracer.
• Pediatric Imaging Specialized imaging for children including appendix ultrasound, pyloric ultrasound, hip dysplasia ultrasound, and pediatric head MRI, delivered at Mueller Children's Imaging Center with child-appropriate protocols.

Quantifiable outcome

• 98% survival rate for early-stage breast cancer when detected early by mammogram
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Three partnerships are on record, tiered parent organization and core.

• Radiology Partnersparent organizationOthersARA Diagnostic Imaging is a Radiology Partners practice. Radiology Partners is a national radiology practice that owns and operates radiology practices throughout the United States. ARA operates as part of the Radiology Partners network while maintaining its local brand and community presence.
• Royal Solutions GroupcoreTechnology or IntegrationRoyal Solutions Group provides the patient portal and online scheduling platform used by ARA. Patients access online scheduling, appointment management, and bill payment through the Royal Solutions platform at ausrad.com.
• Hospitals and Healthcare Systems in Central TexascoreStrategic or Co-development PartnerARA provides imaging storage services and radiologist reports to all major hospitals and leading multi-specialty imaging centers throughout Central Texas. This partnership enables coordinated patient care and access to historical imaging for comparison purposes.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• RadNet: Largest U.S. outpatient imaging network (publicly listed, ~350+ centers) with full multi-modality offerings including mammography, AI-driven breast imaging, and teleradiology. A broader-scale incumbent to ARA's regional outpatient model.
• US Radiology Specialists: National multi-modality radiology practice platform that operates regional outpatient imaging subsidiaries across the U.S. — closely analogous to ARA's Radiology Partners affiliation and broader peer group.

Direct peers

• Akumin: Outpatient imaging provider operating multi-modality centers including MRI, CT, PET/CT, and women's imaging across multiple U.S. states. Comparable outpatient radiology delivery model to ARA.
• Touchstone Medical Imaging: Outpatient imaging operator with MRI, CT, X-ray, ultrasound, and mammography services across multiple U.S. markets. Comparable multi-modality outpatient delivery model to ARA.
• Zwanger-Pesiri Radiology: Long-standing multi-location outpatient radiology practice in the New York metro area offering MRI, CT, mammography, PET/CT, and interventional services. Directly comparable to ARA's multi-site regional practice structure.
• RAYUS Radiology: National outpatient imaging network (formerly Center for Diagnostic Imaging) operating multi-modality centers with MRI, CT, mammography, and interventional services. Closely comparable to ARA in scope and care-delivery model.
• SimonMed Imaging: One of the largest outpatient radiology practices in the U.S., offering MRI, CT, mammography, ultrasound, and interventional services across multiple states. Highly comparable multi-location outpatient imaging model to ARA.
• Solis Mammography: Specialty breast imaging network with multiple dedicated centers offering 3D mammography, breast ultrasound, and biopsy — directly overlapping ARA's dedicated breast imaging centers and 3D mammography program.

Regional players

• Princeton Radiology: Multi-location outpatient radiology group serving central New Jersey with MRI, CT, mammography, and interventional services. Comparable regional multi-modality practice footprint and subspecialty model to ARA.
• Charlotte Radiology: Long-standing regional radiology practice serving the Charlotte, NC metro area with multi-modality outpatient imaging and subspecialty radiologists — structurally similar to ARA's Central Texas regional practice footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/aus_rad
• YouTubeyoutube.com/user/ARAImaging
• Facebookfacebook.com/austin-radiological-association-180805453100
• LinkedInlinkedin.com/company/austin-radiological-association
• Instagraminstagram.com/araimaging

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Austin Radiological Association