Apoia.se
- Company typePrivate
- Founded2014
- HeadquartersPorto Alegre, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
Apoia.se firmographics
Firmographics- Name
- Apoia.se
- Legal name
- APOIA SERVICOS DE PORTAL E INTERMEDIACAO DE NEGOCIOS LTDA
- Website
- https://apoia.se
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Apoia.se industry classification
Industry- Product category
- Crowdfunding Platform
- akta.pro primary industry
- Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ)
- akta.pro secondary industries
- Fan Membership, Subscriptions & Patronage Platforms (MPACABAF), Creator Tipping, Donations & Micro-Payments (MPACAFAB)
Keywords
Where Apoia.se is headquartered
LocationHeadquarters
- HQ city
- Porto Alegre
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Apoia.se business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Platform Transaction Fees: APOIA.se charges a percentage fee on all successful crowdfunding contributions. For recurring monthly campaigns, the fee is 8% from APOIA.se plus 5% from payment intermediaries (totaling 13%). For one-time campaigns, rates start at 6%. Fees are only charged after campaigns receive support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | Recurring Monthly Campaigns - 13% total fee |
| Transaction based/ take rate | Pay-as-you-go | One-time Flexible Goal Campaigns - Starting at 6% fee |
| Transaction based/ take rate | Pay-as-you-go | One-time All-or-Nothing Campaigns - Starting at 6% fee |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Apoia.se product offering
Product offeringCore offering
Apoia.se operates a Brazilian crowdfunding platform where creators (including YouTubers, podcasters, journalists, artists, and NGOs) launch campaigns to receive direct financial support from fans and supporters. The platform specializes in three funding modalities: monthly recurring contributions (Contínua por Mês), one-time flexible goal campaigns (Pontual Meta Livre), and one-time all-or-nothing campaigns (Pontual Tudo ou Nada). Creators sign up independently, set reward tiers, and engage supporters through built-in community tools, while the platform processes payments via credit card, PIX, and boleto.
Product overview
Apoia.se is a Brazilian crowdfunding platform offering three distinct financing modalities: Contínua por Mês (monthly recurring funding), Pontual Meta Livre (flexible one-time funding), and Pontual Tudo ou Nada (all-or-nothing one-time funding). The platform also features Campanhas Combinadas, a unique feature that unifies monthly and one-time campaigns into a single page. Additional services include a Public API for integrations, a resource Library (Biblioteca), collective Mentorships, and a Support Center. The platform supports over 30,000 campaigns across diverse categories and has facilitated more than R$150 million in direct support through micro-donations.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- R$ 150 million+ in direct support facilitated through micro-donations
- +1 more outcomes
Companies that use Apoia.se
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles2 records
Apoia.se technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Apoia.se partnerships and signals
Strategic signalScale indicators5 records
Recent moves1 record
Expansion highlights5 records
Apoia.se competitors and assessment
Company assessmentEmerging players
- Tipeee: European recurring-tip platform for creators with similar fan-monetization mechanics. Comparable business model and feature set, though operating in different payment ecosystems.
Direct peers
- Patreon: Global leader in creator memberships and recurring crowdfunding. Directly competes with Apoia.se's Contínua por Mês modality for the same use case (fans funding creators monthly), differing primarily in geographic focus and payment-rail depth.
- Ko-fi: Tipping, memberships, and shop platform for creators. Mirrors Apoia.se's combination of one-time support, recurring memberships, and creator commerce tooling.
- Catarse: Brazilian crowdfunding pioneer focused on project-based campaigns. Most comparable domestic peer; competes head-on with Apoia.se's Pontual Meta Livre and Pontual Tudo ou Nada modalities, but historically project rather than recurring-first.
- Buy Me a Coffee: Creator tipping and micro-payment platform with R$ 1 equivalent minimums. Directly comparable model of lightweight fan-to-creator payments, similar to Apoia.se's micro-donation positioning.
Regional players
- Benfeitoria: Brazilian collective-funding platform positioned for social-impact and creative projects. Overlaps with Apoia.se's social-cause and journalism creator segments.
- Kickante: Brazilian crowdfunding platform with both project and recurring-style campaigns. Domestic competitor that overlaps in target creator segments and payment methods.
- Padrim: Brazilian recurring-membership platform for creators. Closest local analogue to Apoia.se's monthly membership specialization with comparable Portuguese-language UX.
Broad incumbents
- GoFundMe: Global incumbent in personal and cause-based crowdfunding. Competes with Apoia.se in the social-cause / NGO fundraising vertical and provides a benchmark for one-time campaign UX.
- Substack: Subscription publishing platform for writers and journalists. Adjacent creator-monetization competitor for Apoia.se's journalism and writers segment, with a more vertically integrated newsletter product.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Apoia.se social profiles
Digital presenceApoia.se financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apoia.se leadership team
Management profileNumber of profiles
Profiles2 records
Apoia.se funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apoia.se M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apoia.se
What does Apoia.se do?
Apoia.se operates a Brazilian crowdfunding platform where creators (including YouTubers, podcasters, journalists, artists, and NGOs) launch campaigns to receive direct financial support from fans and supporters. The platform specializes in three funding modalities: monthly recurring contributions (Contínua por Mês), one-time flexible goal campaigns (Pontual Meta Livre), and one-time all-or-nothing campaigns (Pontual Tudo ou Nada). Creators sign up independently, set reward tiers, and engage supporters through built-in community tools, while the platform processes payments via credit card, PIX, and boleto.
Is Apoia.se a public or private company?
Apoia.se is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Apoia.se founded?
Apoia.se was founded in 2014. It employs 11 to 50 people.
Where is Apoia.se based?
Apoia.se is headquartered in Porto Alegre, Brazil, in the Latin America region.
How does Apoia.se make money?
One revenue line is on record: platform Transaction Fees.
Who are Apoia.se's main competitors?
Tipeee is listed as an emerging player. Direct peers are Patreon, Ko-fi, Catarse and Buy Me a Coffee. Regional players are Benfeitoria, Kickante and Padrim. Broad incumbents are GoFundMe and Substack.
Does Apoia.se have an API?
Yes. Public API enabling developers to integrate with the APOIA.se crowdfunding platform. The API is referenced as the 'API da APOIA.se' and is available at the support center documentation. Developer documentation is at suporte.apoia.se/hc/pt-br/articles/7598596260251-API-P%C3%BAblica-da-APOIA-se.
What industry is Apoia.se in?
Apoia.se's product category is Crowdfunding Platform. Its primary akta.pro industry code is MPACAFAJ, Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based), with a secondary code of MPACABAF, Fan Membership, Subscriptions & Patronage Platforms.