Tipp FM
Tipp FM is a local radio station serving County Tipperary, Ireland, delivering local news, sports, and community programming through traditional FM broadcast, mobile app, smart speakers, and podcast platforms, monetizing primarily through advertising to local SMBs.
- Company typePrivate
- Founded-
- HeadquartersClonmel, Ireland
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Tipp FM does
Tipp FM operates as a local radio station broadcasting across County Tipperary, Ireland, from its headquarters at Premier Broadcast Centre, Gurtnafleur Business Park, Clonmel (E91 TW77). The station is legally registered as Tipp F.M. Limited, a private Irish limited company operating with 1-10 employees. Tipp FM delivers local news, sports coverage (including GAA hurling, football, camogie, athletics, and horse racing), obituaries, weather, traffic, and community programming to Tipperary residents, with a roster of approximately 15 presenters anchoring its daily schedule.
The station's technology stack combines traditional FM radio frequency broadcasting with a multi-platform digital distribution model. This includes a native mobile app available on iOS and Android for global access, smart speaker integration across Amazon Alexa, Google Home, and Apple HomePod, a website-based live streaming audio player with song history tracking, and on-demand podcast distribution through Spotify and Soundcloud. The content library is substantial: 8,555+ news articles, 4,519+ sport articles, 2,703+ obituaries, and an investigative podcast series ('Tipp FM Investigates') covering health, construction, sustainable farming, disability, and sport.
Tipp FM's go-to-market is community-led, monetizing primarily through advertising sales to local Tipperary SMBs. The station offers commercial spots, sponsorships, and Total Audience Package (TAP) allocations with time-band pricing (60% prime time, 40% night time), plus a €100 + VAT production charge for custom ads. It also operates a local Jobs Board as a secondary revenue stream. The station participates in the IRS+ (Independent Radio Sales Ireland) national advertising network for cross-station campaigns, and maintains a multi-channel digital presence across Facebook, Instagram, X, LinkedIn, YouTube, and Soundcloud. Audience engagement metrics as of October 2025 include 440K+ monthly website pageviews, 124K+ active users, and 300K+ monthly stream connections.
Tipp FM firmographics
Firmographics- Name
- Tipp FM
- Legal name
- Tipp F.M. Limited
- Website
- https://tippfm.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tipp FM is a local radio station serving County Tipperary, Ireland, delivering local news, sports, and community programming through traditional FM broadcast, mobile app, smart speakers, and podcast platforms, monetizing primarily through advertising to local SMBs.
- Ownership category
- akta.pro rank
Tipp FM industry classification
Industry- Product category
- Local Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF)
- akta.pro secondary industries
- Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ), Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)
Keywords
Where Tipp FM is headquartered
LocationHeadquarters
- HQ city
- Clonmel
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
Tipp FM business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Advertising Sales: Tipp FM generates revenue through advertising, with sponsored content and commercial spots sold to local businesses. The station offers various advertising packages including prime time and night time spot allocations. Production charges apply for custom ad creation.
- Jobs Board: The station operates a local jobs board where employers can post vacancies for Tipperary positions, generating additional revenue streams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Advertising packages with time-based allocations |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Tipp FM product offering
Product offeringCore offering
Tipp FM is a local independent radio station broadcasting across County Tipperary, Ireland, delivering live news, sport, music, obituaries, weather, and community programming. Its core offering extends beyond over-the-air broadcast to a multi-platform listening experience via a mobile app, smart speakers, website streaming, and on-demand podcast catch-up. Revenue is generated primarily by selling radio and digital advertising packages to local and regional businesses.
Product overview
Tipp FM is a traditional local radio station serving Co. Tipperary, Ireland, operating as a single unified broadcasting platform rather than a modular software product. The core offering is live radio broadcast available via traditional radio frequency and online streaming, supplemented by a mobile app (iPhone and Android) for global access, smart speaker compatibility (Alexa, Google Home, Apple HomePod), and an on-demand podcast catch-up service. Key programs include morning show 'Good Morning Tipperary' with Andrew Looby, talk show 'Tipp Today' with Fran Curry, music shows 'The Lunchtime Show' and 'Premier Country', sports coverage via 'Across The Line' and 'Extra Time', agricultural reporting through 'Ag Report', community programming 'Down Your Way', and investigative series 'Tipp FM Investigates'. The station also offers sports commentaries for GAA and other events, obituaries, and advertising services. Revenue is generated through advertising and commercial sponsorships.
Differentiator
Problem solved
Functional benefit
Products and services
- Tipp FM Radio Broadcast Continuous live local radio broadcast across County Tipperary featuring news, sport, obituaries, weather, traffic, and music programming for Tipperary residents and the broader Irish audience.
- Tipp FM Mobile App Native mobile application for iPhone and Android enabling global access to live Tipp FM broadcasts, podcasts, and on-demand content via Wi-Fi or mobile data.
- Podcast Catch-Up Service On-demand access to recorded radio shows and podcasts including Tipp Today, Extra Time, Across The Line, Ag Report, Down Your Way, and the Tipp FM Investigates investigative series, distributed via Soundcloud and Spotify.
- Radio and Digital Advertising Services Advertising packages for local and regional businesses including commercial spots, sponsored content, and TAP (Total Audience Package) allocations across prime time and night time bands, plus a jobs board for local vacancy postings.
Quantifiable outcome
- 440K+ monthly website pageviews with 124K+ active users demonstrating strong audience engagement
Companies that use Tipp FM
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Tipp FM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tipp FM partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IRS+ (Independent Radio Sales Ireland)coreIRS+ is a national radio advertising network representing multiple Irish local radio stations including Tipp FM. The partnership enables Tipp FM to participate in cross-station competitions and advertising campaigns. Tipp FM participates in IRS+ promotions such as the Cadbury Secret Santa competition alongside stations including Clare FM, East Coast FM, Highland Radio, KCLR, KFM, and others.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Tipp FM competitors and assessment
Company assessmentBroad incumbents
- Today FM: Today FM is a major Irish national commercial radio station (owned by Bauer Media Audio Ireland) that competes with Tipp FM for listeners in Tipperary and for national brand advertising that could otherwise flow to local stations.
- Bauer Media Audio Ireland: Bauer Media Audio Ireland owns and operates a portfolio of Irish radio stations (Today FM, Newstalk, iRadio, 98FM, etc.), making it a broad incumbent that aggregates scale across local and national radio against which Tipp FM competes for share of audio ad spend.
- iRadio: iRadio is a Bauer Media Audio Ireland-owned station broadcasting across multiple Irish regional corridors, overlapping with Tipp FM's youth/music listener base and competing for local and regional advertising in the Midlands/North.
- Newstalk: Newstalk is a national news/talk radio station in Ireland (Bauer Media Audio Ireland) that overlaps with Tipp FM's news and talk format at a national scale and competes for the same listener and advertiser pool.
- RTÉ Radio: RTÉ is Ireland's national public broadcaster operating multiple national radio stations (RTÉ Radio 1, 2fm, etc.) and competes with Tipp FM for both listener share and national advertising budgets across Ireland, though its scope is countrywide rather than county-specific.
Direct peers
- Clare FM: Clare FM is an Irish local radio station serving County Clare, and is a fellow IRS+ (Independent Radio Sales Ireland) partner alongside Tipp FM, sharing the same advertising network, format mix (local news, sport, community), and county-level operating model.
- KFM: KFM is a Kildare-focused local radio station that is part of the same IRS+ network as Tipp FM, operating a parallel model of county-level news, sport, and community programming funded by local advertising.
- East Coast FM: East Coast FM is an Irish local radio station and IRS+ partner with Tipp FM, delivering similar local news, sports, and community programming to a defined Irish regional audience under an advertising-supported model.
- KCLR 96FM: KCLR 96FM is a Carlow/Kilkenny local radio station operating under the same IRS+ advertising network as Tipp FM, with comparable local news, sport, and community programming targeted at a single Irish county region.
- Highland Radio: Highland Radio is a Donegal-based local radio station and IRS+ co-partner with Tipp FM, sharing a comparable format and SMB-driven advertising revenue model anchored in a single Irish county.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Tipp FM social profiles
Digital presenceTipp FM financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tipp FM leadership team
Management profileNumber of profiles
Profiles15 records
Tipp FM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tipp FM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tipp FM
What does Tipp FM do?
Tipp FM is a local independent radio station broadcasting across County Tipperary, Ireland, delivering live news, sport, music, obituaries, weather, and community programming. Its core offering extends beyond over-the-air broadcast to a multi-platform listening experience via a mobile app, smart speakers, website streaming, and on-demand podcast catch-up. Revenue is generated primarily by selling radio and digital advertising packages to local and regional businesses.
Is Tipp FM a public or private company?
Tipp FM is a private company. It is classified as unknown and is currently operating.
When was Tipp FM founded?
Tipp FM was founded in -1. It employs 1 to 10 people.
Where is Tipp FM based?
Tipp FM is headquartered in Clonmel, Ireland, in the Europe region.
How does Tipp FM make money?
Two revenue lines are on record. Advertising Sales are the primary driver. The others are jobs Board.
Who are Tipp FM's main competitors?
Broad incumbents on record are Today FM, Bauer Media Audio Ireland, iRadio, Newstalk and RTÉ Radio. Direct peers are Clare FM, KFM, East Coast FM, KCLR 96FM and Highland Radio.
Does Tipp FM have an API?
No public API is recorded for Tipp FM.
What industry is Tipp FM in?
Tipp FM's product category is Local Radio Broadcasting. Its primary akta.pro industry code is MPABACAF, Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates), with a secondary code of MPAIADAJ, Radio Streaming & Catch-Up Audio Platforms. Its NAICS code is 516110 and its SIC code is 4832.