Otto Olsen

What Otto Olsen does

Otto Olsen is a privately held Norwegian trading and manufacturing firm headquartered in Skedsmokorset, Norway. Founded in 1866, the company supplies technical products and solutions to customers, operating in a defined industrial category where it is described as market-leading. With 51-100 employees, the firm operates at a focused mid-sized scale, consistent with a specialized niche supplier rather than a mass-market distributor.

The company's business model centers on the trading and manufacturing of technical products, implying revenue is generated through the sale and/or production of goods to industrial or professional buyers. No specific product lines, pricing models, channel mix, or customer segment breakdowns are disclosed in the available data, and the company's own web presence was not successfully captured, limiting visibility into operational specifics. The firm's long operational history (158+ years) indicates organizational durability and established market positioning in the Norwegian industrial supply landscape.

Otto Olsen remains a private, for-profit entity with no disclosed investors, ownership structure, subsidiaries, or recent funding history. No management team information, partnerships, acquisitions, certifications, or geographic footprint beyond Norway is available. The absence of detailed operating data — combined with the failure to retrieve substantive content from the company's own web source — means the most granular elements of the business model, technology stack, and growth posture cannot be assessed from public sources at this time.

Name

Otto Olsen

Website

https://oo.no

Company type

Private

Founded year

1866

Headcount range

51–100 employees

Short description

Otto Olsen is a privately held Norwegian trading and manufacturing firm, founded in 1866 and based in Skedsmokorset, that supplies technical products and solutions to industrial customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Skedsmokorset

HQ country

Norway

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain

Core offering

Otto Olsen is a Norwegian trading and manufacturing firm that supplies technical products and solutions to industrial buyers. The company operates as both a distributor and producer of physical industrial/technical goods, serving the Norwegian market from its headquarters in Skedsmokorset with 51-100 employees. Its activity combines sourcing/distribution of technical items with in-house manufacturing of those products.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Würth: Global market leader in technical supply (fasteners, tools, MRO) with a multi-channel sales model serving industrial and trades customers — directly comparable in product category, customer base, and business model to Otto Olsen's trading and manufacturing operations.
• Solar A/S: Danish-headquartered technical wholesale group serving electrical, plumbing, and industrial customers across the Nordics — directly comparable business model and overlapping customer segments with Otto Olsen in the Norwegian technical supply market.
• Berner SE: European family-owned technical wholesaler serving MRO and construction customers with tools, fasteners, chemicals, and consumables — comparable in product breadth, B2B customer profile, and multi-country distribution footprint.
• Ahlsell: Leading Nordic technical wholesaler distributing tools, fasteners, and industrial supplies across Sweden, Norway, Finland, and Denmark — a close peer in geography, product range, and target customer base for Otto Olsen.

Broad incumbents

• Hilti: Global manufacturer and direct seller of tools, fasteners, and systems for the construction and industrial trades — overlapping end customers and product categories with Otto Olsen, though operating a different direct-sales business model.
• Rexel: Global electrical and technical products distributor with overlapping industrial customer base; broader portfolio and significantly larger scale, but addresses adjacent technical supply needs of the same Norwegian/European customer pool.
• Sonepar: World's largest B2B electrical and technical products distributor; overlaps with Otto Olsen in serving industrial customers in the Nordic region, though with a focus more weighted toward electrical products.
• Stanley Black & Decker: Global tools and industrial products manufacturer with a broad professional and DIY channel presence — comparable in product categories (fasteners, hand tools, power tools) sold into the same end-user base, but at much larger scale and via different distribution models.

Regional players

• Brødrene Sunde: Norwegian industrial supplier with a comparable product range in technical and industrial consumables — a regional peer sharing Otto Olsen's Norwegian customer base and distribution model.
• Rala: Norwegian technical wholesaler supplying tools, consumables, and MRO products to industrial and construction customers — a directly comparable Norwegian regional peer competing in the same geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/ottoolsenas
• LinkedInlinkedin.com/company/otto-olsen-as

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Otto Olsen