Vetina Healthcare

Name

Vetina Healthcare

Legal name

Vetina Healthcare LLP

Website

https://vetina.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Animal Healthcare Products

NAICS

Pet and Pet Supplies Retailers (45991), Support Activities for Animal Production (1152)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Specialty Veterinary Therapeutics Distribution (Oncology, Dermatology, Endocrinology) (HLAMAIAH)

akta.pro secondary industries

Veterinary Pharmacy, Vaccine & Biologics Services (AFAEANAK), Pharmacy, Biologics & Veterinary Supply Dispensing (Farm Animal) (AFACADAM), Veterinary Inventory, Pharmacy & Medication Management (HLAMAMAF)

Keywords

• Animal healthcare products
• Veterinary pharmaceuticals
• Pet nutraceuticals
• Veterinary clinic software
• Pet food distribution

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Marketing or Sales, Supply Chain, Operations, Technology or R&D

Revenue model

1. Product Sales - Pharmaceuticals & Nutraceuticals: Revenue from selling companion animal and farm animal health products including pharmaceuticals, nutraceuticals, medical devices, surgical accessories, biologicals, and cosmeceuticals through veterinary clinics, retailers, and direct channels.
2. Pet Food Distribution: Distribution of premium international pet food brands including Calibra to Indian market, offering hypoallergenic and clinical diet products for cats and dogs.
3. Pet Insurance Services: Partnership with Go Digit General Insurance offering pet insurance policies with comprehensive medical cover at INR 122/month for 95% coverage.
4. VetKore Software Licensing: Software-as-a-service model for veterinary clinic management offering features including smart dashboard, EMR with SOAP templates, billing with GST compliance, inventory management, and client communication tools.
5. VetCoins Loyalty Program: Reward points system earned on purchases of Vetina products, redeemable for subsequent purchases of Vetina products anywhere in India and payment of veterinary consulting fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Vetina Healthcare distributes and markets a broad portfolio of animal healthcare products — including pharmaceuticals, nutraceuticals, medical devices, surgical accessories, pet food, cosmeceuticals, and biologicals — for companion animals (cats, dogs), ruminants (cattle, buffaloes, sheep, goats, pigs), and poultry/aquaculture across India. The company complements its product distribution with VetKore (SaaS clinic management software for veterinary practices), Pawtect (a pet insurance program offered via partnership with Go Digit General Insurance), VetEdge Academy (veterinary educational content platform), and the VetCoins loyalty rewards program.

Product overview

Vetina Healthcare is an animal health company offering a broad portfolio of companion animal and farm animal healthcare products across seven categories: Pharmaceuticals, Nutraceuticals, Medical Devices, Surgical Accessories, Pet Food, Cosmeceuticals, and Biologicals. The portfolio spans injectables (Pentorse 100), antibiotics (Kephelexin, Kefixime, Vetconazole), anticonvulsants (Levetiracetam, KBR Suspension, Gabapentin-M), anthelmintics (Canworm), supplements (FURINAID PLUS, Puppy Serelac, Multiplex Powder, Canigest, VET DMG 125, URO SUPPORT, CARDIO SUPPORT, MIND CALMING, Well up Tablets, NERVE ON), and pet care products (CAT LAXATIVE). Alongside the product range, Vetina operates VetKore — an all-in-one veterinary clinic management software covering patient records, billing, inventory, and client communication — and Pawtect, a pet insurance program in partnership with Go Digit. Vetcoins is a loyalty rewards program tied to product purchases, while VetEdge Academy serves as an educational knowledge platform for the veterinary community.

Differentiator

Problem solved

Functional benefit

Brands

• VetKore: All-in-One Software for Veterinary Clinics - platform for managing daily clinic operations including appointments, patient records, billing, and inventory
• VetEdge Academy
• Vetcoins
• Pawtect

Products and services

• VetKore All-in-one clinic management software platform for veterinary practices covering appointments, patient records (SOAP templates), billing and GST compliance, inventory management, forms and certificates, and client communication via WhatsApp and email.
• Pawtect Pet insurance program offered in partnership with Go Digit General Insurance, providing comprehensive medical cover for pets at INR 122 per month with up to 95% coverage for unforeseen medical expenses.
• Vetcoins Reward points program offered on purchases of Vetina products by pet parents, dairy owners, poultry owners, veterinarians, wholesalers, and retailers, redeemable for purchases and service payments across India.
• VetEdge Academy Veterinary-led knowledge and learning platform providing educational content, expert articles, and resources for veterinarians, pet parents, and the animal healthcare community.
• FURINAID PLUS Nutritional supplement for dogs and cats with feline/canine idiopathic cystitis, containing N-Acetyl Glucosamine and L-Tryptophan to replenish the GAG layer and relieve stress and anxiety. Presented in 200 ml bottles with a 2 ml dosing pump.
• Pentorse 100 Injectable pentosan polysulfate sodium formulation for canines suffering from osteoarthritis and non-infectious inflammatory joint disease. Acts as a Disease Modifying Osteoarthritis Drug (DMOAD) with anti-inflammatory, chondroprotective, and fibrinolytic properties. Administered subcutaneously at 3 mg/kg BW every 5-7 days for 4 weeks.
• Puppy Serelac Highly palatable and digestible formula enriched with colostrum, DHA, vitamins, minerals, and amino acids for puppies and kittens, supporting weaning, orphan feeding, pregnancy/lactation, convalescence, and digestive health. Presented in 400 g jars.
• CAT LAXATIVE Combination of natural oils and cereals with added nutritional contents for removal and prevention of hairballs in cats and kittens. Includes alpha-tocopherol acetate (Vitamin E) and is administered via tube or topically on the paw.
• Multiplex Powder Premium vitamin and mineral supplement powder for dogs and cats, designed for animals with increased nutritional needs including intensive exercise, lactation, rehabilitation, and incomplete diets. Administered at 1 g per 5 kg body weight daily.
• VETINA KBR Suspension -250 MG Anticonvulsant suspension containing potassium bromide, cyanocobalamin, and pyridoxine for the management of seizures and anxiety in dogs and cats. Butterscotch and vanilla flavoured, presented in 60 ml bottles.
• KEPHELEXIN VET Tablets First-generation cephalosporin antibiotic tablets (300 mg and 600 mg) for treating bacterial skin and soft tissue infections, wound infections, abscesses, lacerations, urinary tract infections, ear infections, respiratory tract infections, and bone and joint infections in companion animals.
• Vetina's Levetiracetam-500 mg Tablet Broad-spectrum anticonvulsant tablet (500 mg) for managing focal, partial-complex, and generalized epilepsy in companion animals. Works by decreasing abnormal brain activity without affecting normal neuronal transmission.
• Kefixime Dispersible Tablets Third-generation cephalosporin antibiotic dispersible tablets (100 mg and 200 mg) with broad-spectrum activity for skin and soft tissue infections, urinary tract infections, and ear infections. Administered at 5-10 mg/kg body weight.
• Canworm Tablet Broad-spectrum anthelmintic tablet combining praziquantel, pyrantel pamoate, and febantel for removal of tapeworms, hookworms, whipworms, and roundworms in dogs at 1 tablet per 10 kg body weight.
• Vetconazole Capsule Second-generation azole antifungal capsules (100 mg and 200 mg itraconazole) for systemic fungal infections including cryptococcosis, dermatophytosis, blastomycosis, histoplasmosis, coccidioidomycosis, and sporotrichosis. Dosage ranges from 5-10 mg/kg body weight depending on condition.
• VETINA GABAPENTINE-M 100 MG Combination tablet of Gabapentin (anticonvulsant) and Methylcobalamin (vitamin B12) for relief from neuropathic pain caused by nerve damage and neurological disorders in companion animals. Dosage: 10-30 mg/kg body weight; presented as 1x10 film-coated tablets.
• URO SUPPORT TAB Urinary support supplement for dogs and cats combining pumpkin seed powder, rehmannia root, wild yam extract, saw palmetto, cranberry extract, and vitamin C to support normal bladder function, muscle tone, and urinary tract health.
• MIND CALMING TABLET Stress and anxiety management supplement for dogs containing chamomile, ginger, and valerian root extracts, targeting separation anxiety, travel stress, motion sickness, behavioral problems, and hyperactivity.
• CARDIO SUPPORT TABLET Cardiac care nutritional supplement for dogs and cats containing L-Carnitine Tartrate, taurine, hawthorn extract, coenzyme Q10, arjuna extract, and magnesium/potassium citrate-malate to support cardiovascular health and cardiac muscle function.
• Well up Tablets Palatable multivitamin and mineral supplement for puppies, kittens, adult dogs and cats, pregnant and lactating animals, and pets in recovery, containing vitamins A, D3, E, B-complex, calcium, phosphorus, zinc, taurine, and lutein.
• CANIGEST Digestive tract support for dogs and cats combining probiotic (Enterococcus Faecium), prebiotics (FOS and MOS), glutamine, kaolin, and pectin to manage gastrointestinal upsets and diarrhea. Presented in 30 ml bottles.
• VET DMG 125 Immune modulator supplement containing N,N-Dimethylglycine (DMG) for boosting immune function, metabolic enhancement, cardiovascular health, liver detoxification, and athletic performance in dogs and cats. Presented in 15 ml bottles.
• NERVE ON TABLET Nervous system support supplement combining methylcobalamin, alpha lipoic acid, folic acid, vitamin B1, B6, selenium, and lycopene for diabetic neuropathy, peripheral neuropathy, and nerve-related pain in companion animals. Presented as 1x30 tablets.

Quantifiable outcome

• Products available for 2500+ animals in single farm operations
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core, key and supporting.

• CalibracoreTechnology or IntegrationCalibra is a Czech animal food brand formulated by veterinarians to meet dietary needs of dogs and cats. The brand offers nutritionally balanced hypoallergenic food free from chemical preservatives and artificial coloring, suitable for digestive problems, kidney issues, and food allergies. Vetina is the exclusive Indian distributor for Calibra premium pet food.
• CovetruskeyTechnology or IntegrationCovetrus is a global animal-health company providing a comprehensive suite of products, software, and services to help drive improved patient health, strong client relationships, and successful financial outcomes for veterinary professionals across companion, equine, and large-animal health markets.
• MerilkeyTechnology or IntegrationMeril is an India-based global medical device company dedicated to innovation, design and development of novel medical devices. Headquartered in India with 4000+ manpower, Meril operates in 100+ countries with 100% subsidiaries in USA, Germany, Brazil, Russia, South Africa, Bangladesh, and Turkey.
• OxyfreshsupportingTechnology or IntegrationOxyfresh is a US-based company (Coeur d'Alene, Idaho) with 35+ years of experience crafting safe, eco-friendly pet care products. Products are carefully crafted with quality ingredients, tested for safety and effectiveness through expert laboratories.
• Swati Spentose (SSPL)supportingTechnology or IntegrationSwati Spentose Pvt. Ltd. (SSPL) is a pharmaceutical company based in Mumbai with 50-year established history and clients in 60+ countries. With multiple API and intermediate manufacturing sites in Vapi (Gujarat), SSPL is fully integrated and has been inspected thrice by the US FDA.
• TRM (Total Ration Management)supportingTechnology or IntegrationTRM is an Irish nutritional supplements manufacturer with modern production facility in Newbridge Co. Kildare covering 60,000 sq ft. One of the largest dedicated plants for Nutritional Supplements manufacturing in Europe with EU manufacturing licence (IEKE000477).
• VetramilkeyTechnology or IntegrationVetramil products are developed for optimal animal care using special active honey and essential oils for skin problems, ear redness and itching. Developed by Bfactory in collaboration with Wageningen University (Netherlands).
• BiovetacoreTechnology or IntegrationBioveta a.s. is a globally trusted veterinary pharmaceutical company with over 100 years of expertise in animal health. Known for high-quality vaccines and GMP-certified manufacturing, Bioveta exports to 90+ countries supporting veterinarians worldwide.
• Go Digit General Insurance Ltd.keyChannel Partner/ Reseller/ DistributorPartnership for pet insurance distribution. Go Digit General Insurance offers comprehensive pet medical insurance policies at INR 122/month covering 95% of unforeseen pet medical expenses. Policy UIN: IRDAN158RP0006V01202223. Contact: Toll Free 1800 258 5956.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sequent Scientific Limited: Indian animal health pharmaceutical company (formerly Sequent Research) with global operations, producing APIs and finished dosage forms for veterinary use. Comparable as an Indian-headquartered veterinary pharma distributor and manufacturer serving companion and livestock segments.
• Hester Biosciences Limited: India-based publicly listed veterinary biologicals and pharmaceutical company manufacturing vaccines and health products for poultry, livestock, and companion animals. Directly competes with Vetina in the Indian animal therapeutics and vaccines market.
• Covetrus: Global animal-health distribution and technology company (a Vetina partner) offering veterinary products, software, and services to companion, equine, and large-animal markets. Comparable as both a partner and competitor in animal health distribution and practice management software.
• Heads Up For Tails: India's leading premium pet care retail and product brand with omnichannel presence (online plus 100+ stores). Comparable as an Indian pet-focused multi-category brand serving affluent urban pet parents with premium products and services.
• Indian Immunologicals Limited: Indian animal health and vaccine manufacturer and distributor (subsidiary of National Dairy Development Board). Directly comparable as a leading Indian veterinary pharma and biologicals player serving both companion and farm animal segments with broad distribution reach.
• Drools Pet Food: Indian pet food manufacturer and distributor producing nutrition products for dogs and cats. Comparable as an India-focused premium pet food brand competing with Vetina's distribution of Calibra and other international brands.

Broad incumbents

• Zoetis: World's largest pure-play animal health company offering pharmaceuticals, vaccines, diagnostics, and genetic tests across companion and livestock animals globally. Comparable as the dominant global incumbent whose products and distribution strategy set the benchmark Vetina aims to localize for India.
• IDEXX Laboratories: Global leader in veterinary diagnostics, software, and water microbiology serving companion animal and livestock markets. Comparable as a global incumbent in animal health IT and clinical solutions adjacent to Vetina's VetKore clinic management offering.

Emerging players

• Petsy: India-based direct-to-consumer pet care brand offering subscription-based food, treats, and wellness products. Comparable as an India-focused DTC pet brand competing for the same affluent urban pet parent segment Vetina targets.
• PetCareRx: US-based online pet pharmacy and wellness retailer distributing prescription and OTC pet medications, food, and supplies. Comparable as a digital-first pet health product retailer analogous to Vetina's e-commerce direct-to-consumer channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCUaST3hepycrVqe74V2LNsA
• Facebookfacebook.com/VetinaPoultryandRuminant
• LinkedInlinkedin.com/company/vetinadistributorsllp
• Instagraminstagram.com/vetina.india?igshid=kp5qagqhuk1q
• Xx.com/with_replies

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vetina Healthcare