Great Point Properties
Great Point Properties is a Nantucket-based real estate firm founded in 2002 that operates two offices, employs 29 agents, and provides residential brokerage and vacation rental management services to high-net-worth buyers, sellers, and property owners, holding approximately 30% of island listings.
- Company typePrivate
- Founded2002
- HeadquartersNantucket, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Great Point Properties does
Great Point Properties is a Nantucket-based residential real estate brokerage and vacation rental management firm founded in 2002. The company operates two physical offices (Brant Point in Nantucket Town and a second location in Siasconset) with a team of 29 licensed agents and 5 full-time administrators. Its core product is residential real estate sales, supplemented by full-service vacation rental management across a portfolio of approximately 400 properties, which together captured roughly 19.5% of the island's rental revenue in 2025. The firm serves high-net-worth buyers, sellers, and second-home owners on Nantucket, an end market characterized by luxury pricing (with four reported sales north of $15 million in 2025 and a transaction-average sale price of approximately $5 million).
The company's business model combines transactional brokerage commission revenue with recurring vacation rental management fees, generating two complementary cash-flow profiles — lumpy transactional income on the brokerage side and stable, asset-light fees on the rental side. Great Point represents approximately 30% of all listings on Nantucket and produced $238M in 2025 brokerage sales volume across 47 transactions (per the company website). Underlying technology includes proprietary market analysis tools and an audience-insight platform distributed through a newsletter reaching 13,000+ subscribers, which functions as a direct marketing and lead-generation channel to in-market buyers and sellers. Go-to-market is relationship-driven, leveraging the agents' combined 200+ years of local experience and the firm's two-decade incumbency on the island.
Revenue mechanics rely on standard residential brokerage commission structures (typically ~5% of sale price, split with cooperating brokers) on the sales side and percentage-of-rental-revenue management fees on the rental side. The 2025 rental dollar volume grew approximately 11% year-over-year, and the under-$4M price segment grew approximately 20% year-over-year, suggesting some broadening of the addressable buyer pool. The firm is privately held with no disclosed funding events, acquisitions, or institutional investors; ownership and management structure appear to remain with founders and operating partners after more than two decades in operation.
Great Point Properties firmographics
Firmographics- Name
- Great Point Properties
- Legal name
- Great Point Properties
- Website
- https://greatpointproperties.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Great Point Properties is a Nantucket-based real estate firm founded in 2002 that operates two offices, employs 29 agents, and provides residential brokerage and vacation rental management services to high-net-worth buyers, sellers, and property owners, holding approximately 30% of island listings.
- Ownership category
- akta.pro rank
Great Point Properties industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Residential Property Managers (531311), Real Estate Property Managers (53131)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Luxury & High-End Residential Brokerage (BPAJAAAC)
- akta.pro secondary industry
- Full-Service Vacation Rental Property Management (THAMAKAA)
Keywords
Where Great Point Properties is headquartered
LocationHeadquarters
- HQ city
- Nantucket
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Great Point Properties business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Real Estate Sales Commissions: Commission-based revenue from buy-side and sell-side real estate transactions. In 2025, the firm closed 94 transactions totaling over $475 million with 4 sales north of $15 million. Average sale price was 7% higher than island's average.
- Vacation Rental Management: Management fees from vacation rental properties. The firm manages 400 rentals and captured 19.5% of the island's total rental revenue in 2025.
- Buyer Representation Services: Buyer's agency representation with access to full MLS inventory and personalized search services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Full-service real estate sales representation |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Great Point Properties product offering
Product offeringCore offering
Great Point Properties is a Nantucket-based real estate brokerage that provides full-service residential property buying and selling representation through 29 agents across two office locations. The firm also operates a vacation rental management business overseeing approximately 400 rental properties, capturing 19.5% of the island's total rental revenue. In 2025, the company closed transactions worth over $475 million, representing 30% of all island listings.
Product overview
Great Point Properties is a Nantucket-based real estate brokerage operating as a unified platform combining residential property sales and vacation rental management. The core offerings consist of Nantucket Real Estate Sales (full-service buying and selling brokerage with 29 agents) and Nantucket Vacation Rentals (management of approximately 400 rental properties). Supporting modules include Buyer's Corner and Seller's Corner for transaction guidance, Neighborhood Guides covering island locations like Sconset and Brant Point, the annual Nantucket Real Estate Annual Report providing market intelligence, and the Nantucket Rental Guide for vacation planning. The company holds approximately 25-30% market share in island transactions, with two office locations in Nantucket Town and Sconset.
Differentiator
Problem solved
Functional benefit
Products and services
- Nantucket Real Estate Sales Full-service residential real estate brokerage specializing in buying and selling Nantucket properties, with 29 agents and 5 full-time administrators representing over 25% of the island market. In 2025, the firm closed 94 transactions totaling over $475 million in sales volume, with 4 sales north of $15 million and average sale prices 7% above the island's average.
- Nantucket Vacation Rentals Vacation rental property management and booking services for Nantucket, offering approximately 400 rental properties including summer, fall, and seasonal rentals. The firm captured 19.5% of the island's total rental revenue in 2025.
- Renting Your Home with Great Point Properties Full-service vacation rental management service for homeowners looking to list their Nantucket properties, including marketing, tenant placement, maintenance coordination, and a dedicated homeowner portal for property owners.
Quantifiable outcome
- Average sale price 7% higher than island's average
- +3 more outcomes
Companies that use Great Point Properties
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Great Point Properties technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Great Point Properties partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor.
- Nantucket AtheneumminorCommunity partner for charitable giving and fundraising events supporting cultural programming on Nantucket island
- Nantucket Boys and Girls ClubminorCommunity partner supporting youth development programs through charitable giving and fundraising event involvement
- Nantucket Chamber of CommerceminorActive member providing community networking opportunities and business support
- Nantucket Community SailingminorCommunity partner supporting youth sailing programs and water-based activities
- Nantucket Historical AssociationminorCommunity partner preserving and promoting Nantucket's historical heritage
- A Safe PlaceminorCharitable partner supporting domestic violence prevention and support services on Nantucket
- Dreamland TheatreminorCommunity partner supporting arts and cultural entertainment on the island
- The Harvey FoundationminorCharitable partner supporting community initiatives and programs
- Sconset TrustminorCommunity partner dedicated to preserving Sconset's character and open spaces
Scale indicators10 records
Recent moves6 records
Expansion highlights4 records
Great Point Properties competitors and assessment
Company assessmentBroad incumbents
- Compass: National luxury real estate brokerage with a sizable Nantucket presence; competes via technology platform, agent network, and brand, but operates across broader geographies and price tiers.
- Douglas Elliman: Established U.S. luxury residential brokerage; competes for top-tier agents and high-net-worth buyer mandates, though distributed across many markets rather than concentrated on Nantucket.
- Sotheby's International Realty: Global luxury real estate network that franchises multiple Nantucket affiliates; comparable in luxury positioning and brand cachet, but at significantly broader scale across geographies.
Direct peers
- JPEZ Luxury Collection: Nantucket-based luxury real estate firm; directly competes for high-end island listings and buyer representation with overlapping market positioning.
- The Island Group: Nantucket-rooted boutique real estate firm; directly competes in the same island marketplace for luxury buyers and sellers.
- Vacasa: Largest U.S. full-service vacation rental management company; competes directly with Great Point Properties' 400-property rental book on management contracts and homeowner relationships in coastal/luxury destinations.
- Fisher Real Estate (Berkshire Hathaway HomeServices Cape Properties): Long-standing Nantucket real estate firm under a national luxury brand; competes head-to-head for island listings and buyer mandates.
- Nantucket Real Estate Company: Established island real estate brokerage operating in the same Nantucket market; competes for the same ~400 annual transactions and brokerage commissions.
- Maury People Sotheby's International Realty: Other top-tier Nantucket real estate brokerage; competes directly in the same luxury segment, sharing buyer/seller relationships and listings on the island.
Emerging players
- Evolve Vacation Rental: National vacation rental manager with lighter-touch, fee-based model; comparable to Great Point's rental operations in serving second homeowners, though focused on different geographies and value proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Great Point Properties social profiles
Digital presenceGreat Point Properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
Great Point Properties leadership team
Management profileNumber of profiles
Profiles5 records
Great Point Properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Great Point Properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Great Point Properties
What does Great Point Properties do?
Great Point Properties is a Nantucket-based real estate brokerage that provides full-service residential property buying and selling representation through 29 agents across two office locations. The firm also operates a vacation rental management business overseeing approximately 400 rental properties, capturing 19.5% of the island's total rental revenue. In 2025, the company closed transactions worth over $475 million, representing 30% of all island listings.
Is Great Point Properties a public or private company?
Great Point Properties is a private company. It is classified as unknown and is currently operating.
When was Great Point Properties founded?
Great Point Properties was founded in 2002. It employs 11 to 50 people.
Where is Great Point Properties based?
Great Point Properties is headquartered in Nantucket, United States, in the North America region.
How does Great Point Properties make money?
Three revenue lines are on record. Real Estate Sales Commissions are the primary driver. The others are vacation Rental Management and buyer Representation Services.
Who are Great Point Properties's main competitors?
Broad incumbents on record are Compass, Douglas Elliman and Sotheby's International Realty. Direct peers are JPEZ Luxury Collection, The Island Group, Vacasa, Fisher Real Estate (Berkshire Hathaway HomeServices Cape Properties), Nantucket Real Estate Company and Maury People Sotheby's International Realty. Evolve Vacation Rental is listed as an emerging player.
Does Great Point Properties have an API?
No public API is recorded for Great Point Properties.
What industry is Great Point Properties in?
Great Point Properties's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAC, Luxury & High-End Residential Brokerage, with a secondary code of THAMAKAA, Full-Service Vacation Rental Property Management. Its NAICS code is 5312 and its SIC code is 6531.