Bee's Wrap
Bee's Wrap manufactures reusable beeswax-coated organic cotton food storage wraps as plastic-free alternatives for eco-conscious consumers. Founded in 2012, the B Corp certified company sells through D2C e-commerce, 3,000+ US retail stores, and international wholesale across six continents.
- Company typePrivate
- Founded2012
- HeadquartersMiddlebury, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Bee's Wrap does
Bee's Wrap is a Vermont-based CPG company that manufactures reusable, beeswax-coated organic cotton food storage wraps as alternatives to single-use plastic wrap, bags, and containers. Founded in 2012 by Sarah Kaeck, the company handcrafts its products in Middlebury using a proprietary blend of organic cotton, beeswax, organic plant oil, and tree resin, with a vegan plant-based alternative using coconut and soy wax. The product portfolio spans core wraps (Small through XXL Roll), specialty formats (Sandwich Wrap, HexHugger™ Bowl Covers, Bread Bag, Produce Bags), curated bundles (Starter, Bread Lover, Fresh Squeeze, Cheese Lover), and adjacent kitchen products including Swedish Dishcloths and ReKindle® fire starters made from end-of-life wraps.
The company operates a hybrid distribution model combining direct-to-consumer e-commerce via its Shopify-powered website with extensive wholesale distribution across 3,000+ US retail stores and international markets in Canada, Europe, South Africa, Australia, New Zealand, and parts of Asia and South America. Revenue is generated entirely through one-time product purchases at price points ranging from $6.99 to $99.99, with no subscription model. Supplementary channels include Amazon Marketplace (Canada, Mexico), corporate gifting, and an affiliate program with 10% commission. Bee's Wrap achieved B Corp certification in 2019 and maintains partnerships with 1% for the Planet and 5 Gyres Institute, reinforcing its sustainability positioning.
Bee's Wrap firmographics
Firmographics- Name
- Bee's Wrap
- Legal name
- Bee's Wrap, LLC
- Website
- https://beeswrap.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bee's Wrap manufactures reusable beeswax-coated organic cotton food storage wraps as plastic-free alternatives for eco-conscious consumers. Founded in 2012, the B Corp certified company sells through D2C e-commerce, 3,000+ US retail stores, and international wholesale across six continents.
- Ownership category
- akta.pro rank
Bee's Wrap industry classification
Industry- Product category
- Reusable Food Storage
- NAICS
- Textile Bag and Canvas Mills (314910), Fabric Coating Mills (31332)
- SIC
- Plastics, Foil & Coated Paper Bags (2673)
- akta.pro primary industry
- Value-Added Bee Products Manufacturing (Candles, Cosmetics, Supplements, Mead Ingredients) (AFAEAHAM)
Keywords
Where Bee's Wrap is headquartered
LocationHeadquarters
- HQ city
- Middlebury
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bee's Wrap business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct E-commerce Sales: Company sells products directly to consumers through beeswrap.com. Products include wraps, bags, bundles, and accessories at price points ranging from $6.99 to $99.99. Revenue is primarily one-time product purchase with no subscription requirement.
- Wholesale Distribution: Products sold through 3000+ retail stores across the United States and internationally in Canada, Europe, South Africa, Australia, New Zealand, and parts of Asia and South America. Wholesale channel provides bulk revenue through retail partners.
- Amazon Marketplace: Products available on Amazon marketplace in Canada and Mexico regions, providing additional direct-to-consumer revenue channel for international customers.
- Corporate Gifting: Corporate gifting program targeting businesses looking for sustainable gift options. Companies can purchase Bee's Wrap products in bulk to gift to customers, employees, and partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Wraps - Small to Large sizes |
| Unit Pricing | Pay-as-you-go | Specialty Wraps and Bags |
| Unit Pricing | Pay-as-you-go | Roll Products |
| Unit Pricing | Pay-as-you-go | Bundle Products |
| Unit Pricing | Pay-as-you-go | Multi-Packs |
| Unit Pricing | Pay-as-you-go | Swedish Dishcloth |
| Unit Pricing | Pay-as-you-go | Premium Packs |
| Unit Pricing | Pay-as-you-go | Gift Cards |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Bee's Wrap product offering
Product offeringCore offering
Bee's Wrap manufactures and sells reusable beeswax-coated organic cotton food storage wraps and related accessories designed to replace single-use plastic wrap, bags, and containers in home kitchens. Products are handmade in Vermont using a proprietary blend of organic cotton, beeswax, organic plant oil, and tree resin, and include wraps in multiple sizes, specialty bags, bowl covers, customizable rolls, and curated bundles for consumers seeking sustainable food storage.
Product overview
Bee's Wrap is a manufacturer of plastic-free, reusable beeswax food storage wraps and accessories. The core product line consists of beeswax-coated organic cotton wraps in various sizes (Small 7" x 8", Medium 10" x 11", Large 13" x 14", Bread Wrap 17" x 23") that are activated by hand warmth to create breathable seals around food. The product portfolio includes individual wraps, customizable XXL rolls (14" x 52"), specialty wraps (Sandwich Wrap with tie, HexHugger bowl covers), reusable bags (Bread Bag, Produce Bags, Snack & Sandwich Bags, Market Tote), and curated bundles (Starter, Bread Lover, Fresh Squeeze, Cheese Lover). The company also offers vegan plant-based alternatives for consumers avoiding animal products, Swedish dishcloths for kitchen cleaning, and ReKindle fire starters for repurposing end-of-life wraps. All products are handmade in Vermont, compostable at end-of-life, and designed to replace single-use plastic food storage. The offering is a unified portfolio of single and bundled products, not a platform-plus-modules architecture.
Differentiator
Problem solved
Functional benefit
Brands
- ReKindle: Fire starter product line made from Bee's Wrap materials at end of life
- Swedish Dishcloth
Products and services
- Fresh Squeeze Bundle A limited edition citrus-print bundle featuring three best-selling wrap formats (Assorted 3 Pack, Bread Wrap, and Roll) for storing cheeses, wrapping fresh loaves, and covering cut produce and herbs.
- Cheese Lover Bundle A bundle pairing the Medium Wrap 3-Pack with a customizable Roll for wrapping and storing wedges, blocks, and odd-shaped cheese pieces while keeping them fresher longer.
- Bread Lover Bundle A bundle pairing the Bread Bag with a Roll to preserve bread without single-use plastic, designed for sourdough bakers and artisan bread lovers to maintain freshness through balanced airflow and humidity control.
- Starter Bundle An introductory bundle designed for new Bee's Wrap users, containing three versatile formats (Assorted 3 Pack, Bread Wrap, Sandwich Wrap) for wrapping leftovers, packing sandwiches, and storing fresh bread.
- Assorted 3 Pack A three-pack of beeswax wraps in small (7" x 8"), medium (10" x 11"), and large (13" x 14") sizes for storing cheese, bundling baked goods, and packing snacks on the go.
- Assorted 5 Pack Pack containing three medium (10" x 11") and two large (13" x 14") beeswax wraps for storing bread and cheese, covering leftovers, and packing snacks without waste.
- Bread Wrap (XL) A 17" x 23" oversized wrap for storing sourdough, wrapping whole wheat, and covering ciabatta without plastic; can also be used as a cover during proofing and as a no-slip surface for rolling or kneading dough.
- Roll (XXL) A 14" x 52" customizable roll that can be cut to any shape and size for wrapping sandwiches, breads, fruits, cookies, and other items, serving as a plastic wrap replacement.
- The Lunch Pack A comprehensive lunch-packing solution designed for school or work meals, containing multiple wrap sizes and formats for storing various food items.
- Sandwich Wrap A reusable wrap with tie closure for packing sandwiches, providing a natural alternative to plastic wrap and sandwich bags that lays flat for easy assembly.
- Bread Bag A reusable bread storage bag lined with Bee's Wrap material, designed to keep loaves fresh by balancing airflow and moisture, suitable for artisan breads and homemade loaves.
- Produce Bag 2 Pack Natural alternative to plastic and silicone bags for storing fruits, vegetables, and herbs; compostable bags that keep produce crisp and extend freshness when stored in the crisper drawer.
- Vegan Snack & Sandwich Bags Reusable bags made with plant-based wax (instead of beeswax) for packing snacks and sandwiches, offering a vegan alternative for plastic-free lunch packing.
- HexHugger Bowl Cover 3 Pack Natural, reusable hexagonal-shaped bowl covers sized for mixing bowls, salad bowls, and serving bowls to keep food fresh and replace plastic wrap, aluminum foil, and lost lids.
- Vegan Bread Wrap A large bread wrap made with organic cotton, plant-based wax, organic plant oil, and tree resin (containing coconut and soy) for vegan consumers who prefer plant-based alternatives.
- Vegan Lunch Pack A plant-based lunch packing solution using vegan wraps instead of beeswax, designed for consumers following a vegan lifestyle who want plastic-free food storage.
- Swedish Dishcloth 3 Pack Reusable, washable, compostable dishcloths made in Germany from 70% cellulose and 30% cotton that can replace up to 15 rolls of paper towels, available in various prints including Garden Party and Splendid Spring.
- The Queen Bee Pack A comprehensive bulk pack offering featuring a collection of Bee's Wrap products at a value price point for power users or gift-giving.
Quantifiable outcome
- Reusable for up to one year with regular use and proper care
- +3 more outcomes
Companies that use Bee's Wrap
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Bee's Wrap technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Bee's Wrap partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- B LabcoreCertified as a B Corporation in 2019 through rigorous assessment of mission, values, and actions. B Corp certification demonstrates commitment to social and environmental performance standards and provides framework for measuring impact.
- 1% for the PlanetcoreMember of 1% for the Planet pledging ongoing financial support to environmental causes. Partners with organization to remove plastic from the ocean and protect pollinators through environmental stewardship.
- 5 Gyres InstitutecoreEnvironmental nonprofit partner focused on ocean conservancy and plastic pollution. Bee's Wrap supports through financial giving and partnership to advance shared mission of reducing plastic waste.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Bee's Wrap competitors and assessment
Company assessmentEmerging players
- Full Circle Home: Full Circle Home designs sustainable kitchen and household essentials (cleaning, food storage, utensils), targeting similar eco-conscious consumers with comparable price points and retail distribution patterns.
Direct peers
- LastObject: LastObject makes LastWrap and other reusable household essentials (tissues, cotton rounds, shopping bags) targeting the same eco-conscious consumer with a subscription-leaning, design-forward brand — directly comparable in mission and category.
- Stasher: Stasher is a leading reusable silicone food storage bag brand serving the same use case (replacing single-use plastic in kitchens) with a different material, premium DTC positioning, and broad retail distribution similar to Bee's Wrap.
- Abeego: Abeego is a Canadian reusable beeswax food wrap company and one of Bee's Wrap's earliest direct competitors, offering similar beeswax-coated fabric wraps positioned as a sustainable alternative to plastic wrap.
- Etee: Etee is a direct competitor in the reusable beeswax food wrap category, selling organic, plastic-free wraps and related food storage products through DTC and wholesale channels that closely mirror Bee's Wrap's go-to-market.
Broad incumbents
- If You Care: If You Care is an established sustainable household products brand offering parchment, baking cups, trash bags, and food storage alternatives — overlapping with Bee's Wrap's mission to replace single-use kitchen plastics, but across a broader product portfolio.
- Seventh Generation: Seventh Generation is a large, established sustainable home products company (now owned by Unilever) offering cleaning, paper, and household goods that overlap thematically with Bee's Wrap's plastic-replacement mission, though at far greater scale and broader category breadth.
- Who Gives A Crap: Who Gives A Crap sells sustainable, recyclable household paper products (toilet paper, paper towels, tissues) with a strong DTC and wholesale presence and an eco-mission-driven brand similar in spirit to Bee's Wrap's sustainability positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Bee's Wrap social profiles
Digital presenceBee's Wrap compliance and trust
Trust signalCompliance1 record
Bee's Wrap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bee's Wrap leadership team
Management profileNumber of profiles
Profiles1 record
Bee's Wrap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bee's Wrap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bee's Wrap
What does Bee's Wrap do?
Bee's Wrap manufactures and sells reusable beeswax-coated organic cotton food storage wraps and related accessories designed to replace single-use plastic wrap, bags, and containers in home kitchens. Products are handmade in Vermont using a proprietary blend of organic cotton, beeswax, organic plant oil, and tree resin, and include wraps in multiple sizes, specialty bags, bowl covers, customizable rolls, and curated bundles for consumers seeking sustainable food storage.
Is Bee's Wrap a public or private company?
Bee's Wrap is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bee's Wrap founded?
Bee's Wrap was founded in 2012. It employs 11 to 50 people.
Where is Bee's Wrap based?
Bee's Wrap is headquartered in Middlebury, United States, in the North America region.
How does Bee's Wrap make money?
Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale Distribution, amazon Marketplace and corporate Gifting.
Who are Bee's Wrap's main competitors?
Full Circle Home is listed as an emerging player. Direct peers are LastObject, Stasher, Abeego and Etee. Broad incumbents are If You Care, Seventh Generation and Who Gives A Crap.
Does Bee's Wrap have an API?
No public API is recorded for Bee's Wrap.
What industry is Bee's Wrap in?
Bee's Wrap's product category is Reusable Food Storage. Its primary akta.pro industry code is AFAEAHAM, Value-Added Bee Products Manufacturing (Candles, Cosmetics, Supplements, Mead Ingredients). Its NAICS code is 314910 and its SIC code is 2673.