Brookdale Golf Club

What Brookdale Golf Club does

Brookdale Golf Club is a private members' golf club operating a single 18-hole parkland course on a 57-acre site at Woodhouses, near Failsworth and Manchester city centre, with M60 and M62 motorway access. Founded as Clayton Golf Club on 8 July 1896 and renamed in 1905, the club relocated to its current site in 1960, financing the move partly by selling the prior Lord Lane land for £36,000. It serves individual golfers, members, golf societies, corporate clients, and event customers in North West England, with no disclosed parent company, external investors, or fundraising activity.

Core products centre on the golf course itself, complemented by a Pro Shop retailing clubs, trolleys, and apparel from Callaway, Ping, Srixon, Under Armour, and Galvin Green; a Swing Studio equipped with a GC3 launch monitor for coaching, custom fitting, and simulation; professional instruction led by PGA Head Professional Dan Featherstone; and the 1896 Suite event venue (capacity 120 guests, room hire from £150). Operations are supported by third-party integrations: BRS Golf for visitor tee-time booking, HowDidIDo for open competition management, and ClubV1 (hub.clubv1.com) for the member portal.

Revenue is generated across five streams: recurring membership subscriptions (£800 new-member offer, paid annually or via 12-month Direct Debit), visitor green fees (£25–£40 depending on day and time), society and corporate group packages (£23–£35 per person), 1896 Suite venue hire (from £150) with in-house catering, and Pro Shop hardware sales and repairs. Go-to-market is direct-to-consumer, relying on the club website, Instagram, Facebook, and third-party tee-time marketplaces; pricing is publicly disclosed on the website. The business has no mobile app, no proprietary AI/ML, no listed parent, no subsidiaries, and no recorded M&A activity.

Name

Brookdale Golf Club

Legal name

Brookdale Golf Club

Website

https://brookdalegolf.co.uk

Company type

Private

Founded year

1896

Operating status

Operating

Headcount range

11–50 employees

Short description

Brookdale Golf Club is a private members' 18-hole parkland golf club near Manchester, UK, founded in 1896. It generates revenue from memberships, visitor green fees, society/corporate golf packages, the 1896 Suite event venue, and an on-site Pro Shop with coaching.

Ownership category

akta.pro rank

Product category

Golf Club & Recreational Sports Venue

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG), Athletic Field & Golf Course Groundskeeping (IMAIAIAH)

Keywords

• Golf course services
• Golf club membership
• Society golf days
• Golf event venue
• Pro shop retail

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Membership Subscriptions: Annual and flexible membership plans for men, ladies, and juniors with options for full payment or 12-month Direct Debit installment plans. New member offer at £800 provides unlimited access to the course, exclusive member events, and club facilities.
2. Green Fees (Visitor Play): Day visitor green fees ranging from £25-£40 depending on day of week and time slot. Member guest rates available at discounted prices.
3. Society and Corporate Golf Days: Group bookings for societies and corporate events with tiered pricing based on group size (10-12, 12-19, 20+ people) and day of week. Weekday rates from £23-£25 per person, weekend rates from £33-£35 per person.
4. Venue Hire (1896 Suite): Event space rental for weddings, corporate functions, and celebrations. The 1896 Suite accommodates up to 120 guests with room hire starting from £150. Includes catering and events coordination services.
5. Pro Shop Sales: Sales of golf equipment, apparel, and accessories through the on-site pro shop. Equipment includes clubs from Callaway, Ping, and Srixon; trolleys from Motocaddy, Ping, and Ogio; clothing from Under Armour and Galvin Green. Also offers club repairs and custom fitting services.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Brookdale Golf Club operates an 18-hole parkland golf course in Woodhouses, near Manchester, offering member and visitor play, society and corporate golf days, PGA professional coaching with custom club fitting, an on-site pro shop retailing premium equipment, and venue hire through the 1896 Suite for weddings and corporate events. The club combines recreational golf services with hospitality, retail, and instruction under a single members-and-visitors model established in 1896.

Product overview

Brookdale Golf Club offers a comprehensive golfing experience centred around its 18-hole parkland golf course established in 1896. The club operates a fully-stocked Pro Shop retailing equipment from major brands (Callaway, Ping, Srixon) alongside professional coaching services and a Swing Studio featuring GC3 launch monitor technology. Event hosting capabilities are provided through The 1896 Suite venue accommodating up to 120 guests. The club also provides membership packages, visitor green fees, and society golf packages, creating a unified offering spanning golf recreation, retail, instruction, and hospitality.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Parkland Golf Course
• Golf Membership
• Green Fees and Visitor Play
• Society Golf Packages
• Pro Shop
• Swing Studio and Golf Coaching
• The 1896 Suite Venue Hire

Quantifiable outcome

• Membership started at 75 members in 1896; now offers membership for all abilities including men, women, and juniors

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Stand Golf Club: A private members' golf club in the Manchester area operating a parkland course with similar member/visitor/event business model. Closely comparable on geography, target customer, and revenue mix to Brookdale.
• Sale Golf Club: Established members' club in the Manchester conurbation with parkland course, society packages, and function suite. Direct peer on geography and member/visitor revenue model.
• Northenden Golf Club: Long-established private members' club in south Manchester offering parkland golf with a similar membership, society, and function venue mix. Directly comparable in scale and customer base.
• Didsbury Golf Club: Manchester private members' golf club with comparable green-fee pricing, society packages, and event-hire offerings. Same customer pool and competitive set.
• Flixton Golf Club: Greater Manchester private club offering parkland golf, memberships, society days, and function rooms. Directly comparable in target customer and operating model.

Others

• American Golf: UK's largest golf retailer carrying the same major brands (Callaway, Ping, Srixon) as Brookdale's pro shop. Adjacent retail competitor for equipment sales to Brookdale's members and visitors.
• HowDidIDo: Golf handicap tracking and open competition booking platform used by Brookdale for tournament management. Enabling technology vendor rather than a competitor, but ecosystem-relevant to club operations.
• BRS Golf: Third-party tee-time booking platform that Brookdale already integrates with. Adjacent ecosystem participant — not a competitor but a channel partner whose reach shapes visitor acquisition for Brookdale and its direct peers.

Broad incumbents

• The Belfry: Largest UK golf resort (host of multiple Ryder Cups) with extensive hotel, conference, and event operations alongside multiple courses. Overlaps with Brookdale on society golf days and corporate events but at much larger scale and broader offering.
• The Mere Golf Resort & Spa: Upscale golf resort in Cheshire offering golf plus full hotel, spa, and large-scale corporate event facilities. Comparable as a North West England venue combining golf with event/hospitality revenue, though at a materially larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks3 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/brookdalegolf/?ref=aymt_homepage_panel
• Instagraminstagram.com/brookdale_golf_club/?hl=en
• Xx.com/BrookdaleGC

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brookdale Golf Club