Plan B Creative
Plan B Creative is a Birmingham-based full-service creative brand agency offering brand identity, WordPress website design, video production, print, and multi-channel advertising for startups, corporates, and public sector clients across multiple sectors.
- Company typePrivate
- Founded2012
- HeadquartersBirmingham, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Plan B Creative does
Plan B Creative is a Birmingham, UK-based full-service creative brand agency founded in 2012. The firm delivers brand identity development, website design and build (on the WordPress platform), video production, print design, social media marketing, and multi-channel advertising campaign management. Its client base spans startups, corporate enterprises, and public sector organisations, with disclosed logos including Pfizer, EDF Energy, the V&A, Al Rayan Bank, Mazars, Wesleyan, Dignity, and Aviramp, alongside smaller brands such as Liift (CBD/wellness) and Havenstar (marina management software).
The business operates a project-based professional services model, with engagements scoped per client across verticals that include pharmaceuticals, energy, financial services, cultural institutions, healthcare, and niche B2B software. Work for the V&A and major corporates demonstrates capability at enterprise scale, while smaller engagements indicate the firm also serves early-stage and mid-market buyers. The agency extends its international visibility through a publishing partnership with Corporate International, which places the firm across 200+ publications in 150 countries.
As of 2019 the firm reported 7 employees, indicating a small, owner-operated practice. No funding rounds, acquisitions, or material leadership changes are disclosed in the available material, and the most recent dated activity — a 2017 brand refresh, new vertical engagements, and the Corporate International partnership — suggests a measured, organic-growth posture rather than scale-driven expansion.
Plan B Creative firmographics
Firmographics- Name
- Plan B Creative
- Legal name
- Plan B Creative Limited
- Website
- https://planb-creative.co.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Plan B Creative is a Birmingham-based full-service creative brand agency offering brand identity, WordPress website design, video production, print, and multi-channel advertising for startups, corporates, and public sector clients across multiple sectors.
- Ownership category
- akta.pro rank
Plan B Creative industry classification
Industry- Product category
- Creative Agency Services
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Content Strategy & Planning (BPAFAIAG)
Keywords
Where Plan B Creative is headquartered
LocationHeadquarters
- HQ city
- Birmingham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Plan B Creative business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Creative Agency Services: Full-service brand agency providing creative design, branding, digital services, advertising, video production, and marketing campaign development. Revenue generated through project-based fees for brand identity creation, website development, advertising campaigns, and ongoing marketing support.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Plan B Creative product offering
Product offeringCore offering
Plan B Creative is a UK-based creative agency offering brand identity, website design, video production, social media marketing, print design, and campaign management services. The firm operates as a brand design and communications studio, helping businesses develop cohesive visual identities and execute multi-channel marketing campaigns.
Product overview
Plan B Creative operates as a full-service creative brand agency offering a unified portfolio of integrated marketing and design services. Their core offering spans brand identity creation (naming, logo design, brand strategy), digital services (bespoke WordPress website development, app development, SEO), video production (animation, filming, editing, presentations), social media marketing with copywriting, print design (brochures, signage, promotional materials), and multi-channel advertising (radio, print, TV, cinema). Campaign management ties these services together, providing strategy development, reporting, and execution. The agency works across diverse sectors including financial services, healthcare, retail, hospitality, and professional services, serving clients from startup phase through to established corporations.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Identity Design Creation of cohesive visual identities including logos, brand guidelines, and brand strategy for businesses seeking to establish or refresh their market presence.
Companies that use Plan B Creative
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles2 records
Plan B Creative technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Plan B Creative partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Corporate InternationalminorLong-standing publishing relationship where Plan B produces magazine content for Corporate International, a leading publisher of magazines and guides for international financial power players. They produce over 200 publications annually distributed across 150 countries.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
Plan B Creative competitors and assessment
Company assessmentDirect peers
- Big Cat Agency: Birmingham creative agency providing brand, design, web, and marketing services to UK SMEs and corporates. Comparable in scale, regional base, and integrated service mix to Plan B Creative.
- The Marketing Store: UK creative and marketing agency delivering brand, digital, campaign, and activation work for enterprise clients. Comparable integrated service offering and enterprise client base to Plan B Creative.
- Bray Leino: UK-based full-service creative and communications agency offering branding, advertising, digital, and content services. Comparable full-service model and similar enterprise/SMB client mix across multiple sectors.
- Carter Wong: London-based brand and creative agency offering identity, design, and digital services to corporate clients. Comparable on brand-led work for established businesses, with similar client-segment overlap.
- ThinkBDW: UK creative and digital agency offering brand, web, and content services to mid-market and enterprise clients. Similar full-service scope and target customer profile, particularly in B2B and professional services.
- One Black Bear: Birmingham-based creative agency offering branding, digital, and integrated marketing services to similar mid-market and enterprise clients in the West Midlands. Highly comparable in size, geography, and full-service positioning.
Broad incumbents
- Wieden+Kennedy London: London office of global independent creative network Wieden+Kennedy, working across brand, advertising, and content for major global clients. Comparable creative scope, but a much larger broad incumbent rather than a regional agency.
- Mother London: Major independent London creative agency working on brand, advertising, and content for global brands. Comparable creative offering but at significantly larger scale, operating as a broad incumbent in the same space.
- Bartle Bogle Hegarty (BBH): Iconic London creative agency producing brand campaigns, advertising, and integrated communications for global brands. Overlaps with Plan B on creative and brand work but at much larger scale and with global reach.
Regional players
- McCann Birmingham: Birmingham office of global advertising network McCann, offering creative, brand, and campaign services. Same city as Plan B with overlapping enterprise client pool, but operates with global network resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Plan B Creative social profiles
Digital presencePlan B Creative compliance and trust
Trust signalCompliance1 record
Plan B Creative financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plan B Creative leadership team
Management profileNumber of profiles
Profiles1 record
Plan B Creative funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plan B Creative M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plan B Creative
What does Plan B Creative do?
Plan B Creative is a UK-based creative agency offering brand identity, website design, video production, social media marketing, print design, and campaign management services. The firm operates as a brand design and communications studio, helping businesses develop cohesive visual identities and execute multi-channel marketing campaigns.
Is Plan B Creative a public or private company?
Plan B Creative is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Plan B Creative founded?
Plan B Creative was founded in 2012. It employs 1 to 10 people.
Where is Plan B Creative based?
Plan B Creative is headquartered in Birmingham, United Kingdom, in the Europe region.
How does Plan B Creative make money?
One revenue line is on record: creative Agency Services.
Who are Plan B Creative's main competitors?
Direct peers on record are Big Cat Agency, The Marketing Store, Bray Leino, Carter Wong, ThinkBDW and One Black Bear. Broad incumbents are Wieden+Kennedy London, Mother London and Bartle Bogle Hegarty (BBH). McCann Birmingham is listed as a regional player.
Does Plan B Creative have an API?
No public API is recorded for Plan B Creative.
What industry is Plan B Creative in?
Plan B Creative's product category is Creative Agency Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 541430 and its SIC code is 7311.